What Grocery Stores Were Like in the 1960s | a Supermarket Documentary

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  • Опубликовано: 28 май 2024
  • Step back in time as we explore the fascinating world of grocery stores in the 1960s. Join us on a nostalgic journey to discover the unique charm, products and experiences that defined this era of shopping in America.
    Inspired by Lily McElveen's article "What Grocery Stores Were Really Like In The '60s" on Mashed. Check out the fascinating insights: www.mashed.com/1372793/popula...
    00:00 Intro
    0:37 Check Out Was Time Consuming
    1:21 the Stores Were Smaller
    2:21 the Produce Sections Were Smaller
    3:11 the Stores Were Smokey
    3:52 Everyone Dressed Elegantly
    4:48 Meat Was a Focal Point
    5:34 No Food Labeled “Organic”
    6:20 Minimal International Food
    7:07 the Frozen Section Was Popular
    7:50 Lots of Canned Food
    8:38 Lack of Whole Grains
    REFERENCES:
    "20120105-OC-AMW-0003" flickr photo by USDAgov flickr.com/photos/usdagov/669... shared into the public domain using (PDM)
    "National Tea (National Supermarkets) 1964 Ad" flickr photo by Robert Stinnett flickr.com/photos/rstinnett/4... shared under a Creative Commons (BY) license
    "Vintage Ad #529: A Whiff of Turkey" flickr photo by jbcurio flickr.com/photos/jbcurio/242... shared under a Creative Commons (BY) license
    "20120105-OC-AMW-0003" flickr photo by USDAgov flickr.com/photos/usdagov/669... shared into the public domain using (PDM)
    "20120105-OC-AMW-0002" flickr photo by USDAgov flickr.com/photos/usdagov/669... shared into the public domain using (PDM)
    Dept. of Television Radio & Emerging Media. (n.d.). Kool Cigarettes [Video]. RUclips. • Kool Menthol Cigarette...
    "The Women of Mad Men 053" flickr photo by MyLifeInPlastic.com flickr.com/photos/mawphoto/38... shared under a Creative Commons (BY) license
    "West's Yum Yum Enriched Bread, Circa 1960 - Advertising Postcard" flickr photo by Shook Photos flickr.com/photos/shookphotos... shared under a Creative Commons (BY) license
    "Swanson TV Dinner 1963" flickr photo by 1950sUnlimited flickr.com/photos/blakta2/822... shared under a Creative Commons (BY) license
    PovertyPointCustoms. (n.d.). 1950’s Old Ford Furguson Farm Tractor Commercial [Video]. RUclips. • 1950's Old Ford Furgus...
    "Mad Men (1 of 2)" flickr photo by Brett Jordan flickr.com/photos/x1brett/632... shared under a Creative Commons (BY) license
    Dept. of Television Radio & Emerging Media. (n.d.-b). Wonder Bread [Video]. RUclips. • Wonder Bread Wheat (Co...
    "1970s Leeds Supermarket" flickr photo by shipley43 flickr.com/photos/27148401@N0... shared under a Creative Commons (BY) license
    Phillip Pessar, CC BY 2.0 (creativecommons.org/licenses/..., via Wikimedia Commons
    Fotopersbureau de Boer, CC0, via Wikimedia Commons
    "Winn Dixie Press Photo 1961" flickr photo by Phillip Pessar flickr.com/photos/southbeachc... shared under a Creative Commons (BY) license
    Seattle Municipal Archives, CC BY 2.0 (creativecommons.org/licenses/..., via Wikimedia Commons
    "68-09 Supermarket with John & Wendy 1_edited" flickr photo by wilfordpeloquin flickr.com/photos/193055396@N... shared under a Creative Commons (BY) license
    "A farmer tests his grain before harvest in the Prairies / Un agriculteur des Prairies vérifie le grain avant la récolte" flickr photo by BiblioArchives / LibraryArchives flickr.com/photos/lac-bac/206... shared under a Creative Commons (BY) license
    "1970s para Shopping" flickr photo by jackcast2015 flickr.com/photos/135431875@N... shared under a Creative Commons (BY) license
    "1964 ... supermarket" flickr photo by x-ray delta one flickr.com/photos/x-ray_delta... shared under a Creative Commons (BY-NC-SA) license
    "The Women of Mad Men 046" flickr photo by MyLifeInPlastic.com flickr.com/photos/mawphoto/38... shared under a Creative Commons (BY) license
    "Strongbow Turkey Inn and Farm, Meal, circa 1960s - Valparaiso, Indiana" flickr photo by Shook Photos flickr.com/photos/shookphotos... shared under a Creative Commons (BY) license
    #grocerystore #1960s #history #americanhistory

Комментарии • 80

  • @tedmount331
    @tedmount331 3 месяца назад +34

    These are the stores I remember--my grandfather was a butcher. Yes...people dressed up when shopping. Women rarely wore pants...we weren't allowed to wear pants to school or church. "Leave it to Beaver" was a perfect example. I'm glad I was raised in these times!

    • @thehistorystop
      @thehistorystop  3 месяца назад +5

      Thank you for sharing your memories, Ted! It's fascinating to hear about the customs and styles from that era.

    • @pamelaryan4576
      @pamelaryan4576 Месяц назад +2

      Me too!

    • @chuckles1357
      @chuckles1357 Месяц назад +2

      What I remember from the 1960s grocery shopping were all the women with curlers that were covered in a scarf so their curls would be all ready for husband's arrival home for dinner!

    • @glennso47
      @glennso47 Месяц назад +2

      I remember that the checkouts had machines that ground coffee beans

    • @glennso47
      @glennso47 Месяц назад +2

      ALDI stores are still small compared to other grocery stores and have relatively limited selection of items.

  • @kerryjohnson1249
    @kerryjohnson1249 3 месяца назад +23

    No, the produce section was smaller because most produce was seasonal and still sourced locally. My Dad was a grocery store manager during WW2 and in the 60’s for both Safeway (big chain) and a smaller grocery store. People did dress more formally but that was true for any sort of public outing. White bread was like dessert - ppl ate rough texture homemade whole grain bread for years before WW2. After the WW2 with the advent of more women working convenience became a huge driver of change.

    • @Dajjer
      @Dajjer Месяц назад +2

      Technology was a huge driver in our food offerings. Remember sliced bread was invented just 40 years prior and the 60s was the decade where the majority of Americans finally had freezers.

  • @SoFloCo-ne4rk
    @SoFloCo-ne4rk Месяц назад +19

    I think I'm going to start dressing up to go to the store.

    • @VictorianMaid99
      @VictorianMaid99 21 день назад

      I do dress up all the time, take a peek at some of my videos !

    • @dennisstoddard2008
      @dennisstoddard2008 9 дней назад +1

      You only need to watch a few "only in Walmart" videos to know how far dignity has declined. Many people obviously don't know the word. 😓😩

    • @SoFloCo-ne4rk
      @SoFloCo-ne4rk 9 дней назад

      @@dennisstoddard2008 It's better to be overdressed than underdressed.

    • @My2up2downCastle
      @My2up2downCastle 6 дней назад

      Your best taffeta??? 😀

  • @cidDraGonFly
    @cidDraGonFly Месяц назад +12

    I was a child in the 60's and yes adults smoked everywhere back then. Women wore curlers, especially in the grocery store. Hair nets, scarfs covered most, but nobody was putting on their Sunday best to buy frozen dinners. Men did not wear suits to the grocery store unless they were stopping to pick something up after work.

    • @albertwells8503
      @albertwells8503 Месяц назад

      I remember it the same way. Over half the women wore curlers at the grocery store, and guys were usually in blue jeans or bib overalls. Today I rarely see women in curlers anymore. Maybe they’re not used as much anymore, or it’s done more at the beauty shop. I don’t know.

    • @user-qj4dx4fc3n
      @user-qj4dx4fc3n 29 дней назад +1

      I remember well-dressed women, though occasionally, yes, a woman in curlers and scarf, in a hurry.. Women had lovely hairstyles in those days, and they displayed manners and spoke formally, with clear enunciation. I don’t recall smoke in the groceries, but yes in other venues. Nor do I recall the grocery stores as small. Many were actually quite huge, with tall neon pylons and modernistic roofs.

  • @RobertHowe-zv7gs
    @RobertHowe-zv7gs 14 дней назад +1

    I have fond memories of shopping at Jewel in the 1960 's !😊

  • @sandranelson7124
    @sandranelson7124 11 дней назад

    (This is Tom, not Sandra.)
    I miss the 1960's so much!! Times were slower, less hectic and less stressful than in successive decades since. I loved the simplistic era of the '60's the most. As l previously stated , I miss those times a lot!! I hope, in my next life, l can live in a time again that was as calm and as wonderful as those great times were.

  • @tedmount331
    @tedmount331 3 месяца назад +7

    I grew up in the 50's....your video about schools was very acurate.

  • @janicepalesch9221
    @janicepalesch9221 Месяц назад +4

    One thing I loved in grocery stores in the 1960's was that the checkers put everything on the runners, rang it up, and bagged it. The cart went behind the checker's counter, and only the shopper walked in front of it. It was easier to dress up when going to the grocery store when your contact with bloody meat was minimal. Many grocery stores at that time offered service for shoppers from store employees who wheeled the purchases to their car and unloaded them, then wheeled the cart back into the store. I lived in Mississippi for a while in 1984, and the grocery stores were still doing that service just as a matter of course.

    • @doughoward6401
      @doughoward6401 18 дней назад

      Yep , my first paying job was as a sacker at a grocery store in the '60s . We sacked the groceries , put them in a cart , and took it to the customers car and put them in the car for them . We got tips

  • @TiffanyHolt
    @TiffanyHolt 4 месяца назад +5

    Interesting to see the differences compared to today!

  • @patbaisey5774
    @patbaisey5774 4 месяца назад +6

    My mom was big on those TV dinners! I don’t miss them one bit!

  • @luisreyes1963
    @luisreyes1963 Месяц назад +2

    I certainly enjoyed my trips to the supermarket with my parents on weekends when I was a kid.
    The highlight of the trip was when we got our S&H Green Stamps at the checkout when we paid for our groceries. 🙂

  • @marylittleton8520
    @marylittleton8520 3 месяца назад +4

    Miss it😊

  • @jerrystaley1563
    @jerrystaley1563 День назад

    As a bag boy & check-out clerk during my highschool & early college years, this is a very accurate portrayal. The opening scene shows a duplicate NCR cash register of the one I used. No automatic change calculation and when 2% sales tax on certain "luxury products" (paper products, etc.) was introduced in Texas, we had to calculate it manually from a little cheat sheet.
    Produce had to be manually weighed and calculated. We opened at 8:30 am and closed at 8:30 pm. Closed all day Sunday. While we served an upscale customer base, they didn't all dress "elegantly." They did however drive nice cars: ex., 1963 Pontiac Grand Prix, 1963 Buick Riviera, Jaguar Mk X, a nurse with her 1963 Corverte and even a 1956 Lincoln Mark III.
    We only sold beer and employees under 21 couldn't even touch or pick the six packs up from the carts.
    Sadly, our "Handy Andy" Texas grocery chain lost out to the mighty HEB chain decades later.

  • @Jojo01171
    @Jojo01171 24 дня назад

    These are so nostalgic to me even though I never grew up in those days.

  • @wadedavid4375
    @wadedavid4375 Месяц назад +5

    Van de Kamp’s bakery was the Best!

  • @richardhazdra29
    @richardhazdra29 Месяц назад +1

    I sure do miss this!

  • @tonimonteith8125
    @tonimonteith8125 3 месяца назад +6

    Oh yeah, chicken and beef pot pies were 10 cents.

  • @scotthayes5685
    @scotthayes5685 Месяц назад +1

    In the 1960s supermarkets only staying open later as of 9:00pm on Thursdays and Fridays in Ohio Supermarkets were closed on Sundays.

  • @JacobDean88
    @JacobDean88 2 дня назад

    It's crazy how fast everything blows up in so little time. Really, the 50s, 60s, 70s.. Wasn't that long ago. Think about how much everything has slowly changed and what it will be 40 to 50 years from now.

  • @johnopal316
    @johnopal316 Месяц назад +13

    You wouldn't find people smart enough today to operate a checkout line like they had to in the 1960's. Ringing up each item individually then taking cash and figuring out change.

    • @brucetowell3432
      @brucetowell3432 Месяц назад +1

      While I agree they could not do it today, it's not cause they are not bright enough, it's that they are not TAUGHT. I was floored the other day when someone told me that the kids in school do not even now how to WRITE!!!LOLOL They PRINT everything!!!!LOL

    • @prehistoricgentlemanbird9131
      @prehistoricgentlemanbird9131 Месяц назад +1

      Mayyyyyybe…. I know Hobby Lobby has to still manually enter everything into the computer.

    • @brucetowell3432
      @brucetowell3432 Месяц назад

      @@prehistoricgentlemanbird9131 ok:-)

    • @SmilingBeaver-ou7nc
      @SmilingBeaver-ou7nc 24 дня назад +2

      Your calling people stupid, Not Nice, and do you have statistics on how many people couldn't operate a Manuel cash register? A little kindness goes a long way.

    • @brucetowell3432
      @brucetowell3432 23 дня назад

      @@SmilingBeaver-ou7nc ????? Your comment needs to be addressed to "Johnopal316" not ME

  • @kingforaday8725
    @kingforaday8725 20 дней назад

    I remember grocery stores back in the mid 60's had stacks of blank checks at the register you could use if you forgot yours or didnt have the cash. Not sure how those worked.

  • @EarlGuyton425
    @EarlGuyton425 Месяц назад +10

    I love this. But some things youre saying is not true. Stores were not smoky as you said. In the 1960s they were well ventilated. Also stores are not bigger now as you said. They were just as large as they are today. And check lines were not slower. those cashiers were fast. Now people writing checks was common and they took too long to write their check, that angered most of us. There was also more variety as well, people today have no clue what items were taken away because they werent around back then. When frozen items became greater for convenience, the trickery people never noticed is that many things were removed at the same time. Also, TV dinners tasted great, but today they are like eating air

    • @currybase
      @currybase Месяц назад

      What planet were you living on?

    • @EarlGuyton425
      @EarlGuyton425 Месяц назад

      @@currybase Muted

    • @smujer1
      @smujer1 Месяц назад

      All the stores we went to as kids were smaller. I never saw anyone get angry at a customer writing a check.

  • @62rix
    @62rix Месяц назад +6

    Yeah the food back then was unhealthy? Meat consumption was unhealthy? As we moved in the future people started eating more man made foods instead of whole real foods!

  • @rjohn3471
    @rjohn3471 Месяц назад +1

    Grocery checkouts were slower but not sure about department or specialty stores. Now the clerks have to navigate and stare at the computer waiting for all the data to be captured and tracked, after you scan your membership and credit/ debit cards of course. Do we really need cashless parking attendants at ball games, scanning each person's credit card ?

  • @sardu55
    @sardu55 3 дня назад

    "Price check at register 7'. There goes another 5 minutes. Just about every section listed here points out changes in customer preferences due to some new health awareness. Some regions of the US are far behind others in changing to healthy food, seeing it as some sort of conspiracy or something.

  • @tonimonteith8125
    @tonimonteith8125 3 месяца назад +5

    Food was a lot cheaper. They were just as good as today’s food. Too bad for inflation.

    • @KMF3
      @KMF3 Месяц назад

      Don't vote Democrat

  • @johnbecker5213
    @johnbecker5213 Месяц назад +1

    lack of whole grains today not then

  • @user-gy6io6jq9s
    @user-gy6io6jq9s 4 месяца назад +1

    Maybe the late 60's in the city.

  • @maryrnbsn5114
    @maryrnbsn5114 Месяц назад

    They did have areas (Chicago) that were populated by immigrants of certain countries. they each had their own grocery stores which had foods from their home land. So international foods not under one roof but in each area. Still that way today.

  • @jawaidahmed7604
    @jawaidahmed7604 27 дней назад

    It's like today's Imtiaz super market

  • @trublu71
    @trublu71 Месяц назад +6

    The good old days! When people smoked in public places! Proud to eat red meat!
    We are never going to eat crickets and bugs !

  • @Dajjer
    @Dajjer Месяц назад +3

    Very poor research. I worked in a supermarket in the 60s and they were just as big and the checkers were probably faster, working the mechanical cash register, than todays checker. The reason being that it was actually an occupation back then. So, your full time checker was very, very fast and accurate. And as far as store credit, no such thing. Unless you are talking about a mom and pop store. but stores such Vons, Safeway, Alpha Beta, Boys were running the mom and pop store into extinction. Now they might have offered credit just to stay in Biz .

  • @SmilingBeaver-ou7nc
    @SmilingBeaver-ou7nc 24 дня назад

    I wonder how many grocery store workers got Cancer from second hand smoke. I feel sorry for anyone that was forced to inhale poison.

  • @salviabuckwheats7434
    @salviabuckwheats7434 15 дней назад

    Good footage, quite interesting. But the modern shots are too frequently interspersed and often momentarily confusing as the brain figures out this picture is suddenly modern and rather a non sequitur. Especially in the freezer section I'm starting to realize it's getting too hard to follow.

  • @arricammarques1955
    @arricammarques1955 8 дней назад

    A family could buy a weeks supply of food for $20 in 1964.

  • @susanholt8948
    @susanholt8948 4 месяца назад +8

    I remember these stores. Too many frozen dinners, canned and processed foods... better today!

  • @kevinluschak5241
    @kevinluschak5241 23 дня назад

    Bet the prices were dirt cheap!

  • @jamiecosgrove1950
    @jamiecosgrove1950 Месяц назад

    i smoked in every store

  • @firstnamelastname8060
    @firstnamelastname8060 Месяц назад

    Store employees existed almost entirely of people of Eastern European descent.

    • @arricammarques1955
      @arricammarques1955 8 дней назад

      Before stores were patrolled with security due to food theft.

  • @JESUSISLORDforever888
    @JESUSISLORDforever888 8 дней назад

    I remember when the bar codes came out and ppl was thinking it was the end-times’ 666. 😂 I NEVER remember ppl smoking in the stores and the store being “smoky” or ashtrays in the isles. THAT must have been in NYC, California grocery stores. 🤷🤷.

  • @My2up2downCastle
    @My2up2downCastle 6 дней назад

    People still bothered to grow their own fruit and veg in the 60's..... and all food was organic by default (normal, in other words), until messing about with the soil and gmo stuff etc took over, just so that shelves could stay full, produce would be uniform and the 'housewife' (sorry, but that's how it was!) was made to feel important by the illusion of 'choice'..... "convenience" has made us lazy and we know longer have the domestic skills our Grandparents had. We are reliant and would be clueless, these days, if there was a food crisis.....

  • @jainorman3425
    @jainorman3425 Месяц назад +2

    Because of technology employees are lazy now days.

  • @reyinfante5553
    @reyinfante5553 22 дня назад

    There were no shoplifters then as compared now in stores like Safeway and Whole Foods. Democrat policies changed it to worse.

    • @arricammarques1955
      @arricammarques1955 8 дней назад

      Before hyperinflation & food insecurity became factors.

  • @johnopal316
    @johnopal316 Месяц назад +4

    I'm not making a judgement one way or the the other but only making an observation that I did not see one non-Caucasian person in that whole video.

    • @Dajjer
      @Dajjer Месяц назад

      yeah, wrong. At the very beginning there was a black female checker.

    • @DanSmith-qx4nl
      @DanSmith-qx4nl Месяц назад

      What's your point?

    • @arricammarques1955
      @arricammarques1955 8 дней назад

      Probably, employed behind the scenes of the supermarket.

  • @dennisstoddard2008
    @dennisstoddard2008 9 дней назад

    WOW, I grew up working in a 1960's grocery store. You really don't know what you are talking about. Contact me if you want REAL info. Seriously, you have all your facts wrong, except about how people would dress. Jeans and overalls were considered vulgar and meant that you were impoverished, Everything else you mention is completely incorrect, probably derived from looking at old photos and not understanding what it was really like then. 🤐😪😪😭😭

  • @Truckngirl
    @Truckngirl 9 дней назад

    Hi propaganda girl!