The Content Wrangler's Guide to Future-Proofing Your Strategy - Scott Abel - VistaTalks Ep

In this episode, Host Simon Hodgkins is joined by Scott Abel, the renowned "Content Wrangler," to discuss his journey, insights on content strategy, and the evolving role of AI in content creation and management. Scott's extensive experience and thought leadership in the field of content strategy have earned him a place among the top 50 most influential marketing thought leaders by Brand Quarterly Magazine. In this engaging conversation, Scott shares his unique perspective on the challenges and opportunities in the content industry today.
00.00 VistaTalks Ep 146 - Scott Abel
01:15 Realizing the strategic importance of content
05:00 Changing Roles, AI Hype, and the Content Explosion
09:00 Dealing with the Challenge of Content Silos
10:00 Standardization, Terminology, Semantic Enrichment and AI
22:04 The Content Wrangler Content and Community
26:30 Self-Service Content Experiences
Scott Abel's conversation with Simon Hodgkins on VistaTalks provided a wealth of insights into the world of content strategy. From his early experiences in the pharmaceutical industry to his current role as a content strategy evangelist, Scott's journey is a testament to the importance of strategic thinking and continuous learning. His perspectives on AI, content silos, semantic enrichment, and self-service content experiences offer valuable guidance for content professionals navigating today's dynamic environment.
For more engaging discussions with industry experts like Scott Abel, please follow and subscribe to VistaTalks.
Thanks for watching! Stay tuned for more interesting discussions with interesting people from around the world.
Don’t miss out on future episodes - Subscribe to our RUclips channel.
About VistaTalks:
VistaTalks has an incredible lineup of guests from around the globe. We love to feature interesting discussions with interesting people from all around the world. Follow VistaTalks on Spotify for all the latest episodes, or subscribe to the show on Apple and Google podcasts. VistaTalks is available on many other podcast platforms. To learn more about VistaTalks, please visit www.vistatalks...
Social Media:
Facebook - / vistatalks
Instagram - / vistatalks
Twitter - / vistatalks
LinkedIn - / vistatalks