Google Ads Tutorial - How To Use Google Ads Step-by-Step

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  • Опубликовано: 22 ноя 2024

Комментарии • 419

  • @regalconsult5052
    @regalconsult5052 2 года назад +93

    Very helpful video for beginners, delivered with easy to understand step-by-step guidance. Thank you for sharing!

  • @niladriye6155
    @niladriye6155 3 года назад +101

    A wonderful video. The fundamentals of the search campaign have been explained in a very lucid and detailed manner. This will be going to help many new learners who want to explore their careers to Google Adwords. Please keep posting some advanced campaigns on Google Adwords like Sales, App installs, etc. Awaiting to see some more such videos in days to come on varied subjects related to paid campaigns in different verticals of digital marketing

  • @lukas94494
    @lukas94494 3 года назад +56

    Hey Benjamin, could a reason for minimising the number of headlines and descriptions in an responsive adgroup is to ensure you have your brand in the headline/description? I have only brand name keywords, to do a brand name ad, so this would be logical right? unfortunately my URL doesnt have my full brandname (acronym)

  • @steveaugello
    @steveaugello 3 года назад +34

    One of the most thorough and informative tutorial videos I've ever watched. He clearly and concisely walks the viewer through each step. Excellent work. ...and thank you!

  • @dard4642
    @dard4642 3 года назад +5

    I'm currently doing the coursework for the Google Ads certification. I'm at the point in the instruction where we haven't done any actual walkthroughs and, being purely conceptual, it has been a bit of a challenge for me to wrap my head around; your video brought it all together -- thank you!

  • @johndoornkamp7480
    @johndoornkamp7480 3 года назад +3

    Excellent. I started knowing nothing, this guide has taken me to being up and running.

  • @dianahutton5360
    @dianahutton5360 2 года назад

    unbelievably helpful. i was in tears with frustration until I watched this. very grateful - thanks

  • @halojewelleryuk1750
    @halojewelleryuk1750 3 года назад +6

    This video tutorial is clear, thorough and reassuring. It’s exactly what a beginner needs.

  • @lifewatercanada5386
    @lifewatercanada5386 3 года назад +14

    This video is excellent -- covering all the basics in a friendly and detailed manner.

  • @shanewaterman4125
    @shanewaterman4125 3 года назад +40

    This has to be one of the best, if not THE best, walkthrough tutorials I've ever found on YT. Been looking for something clear and not condescending like this for ages. As you only made the video a few weeks ago, I know why now! lol! Only thing that could be improved is a list of timestamps for each section so I can refer quickly to a section I need to watch a few times.

  • @lorigeoffroy
    @lorigeoffroy 2 года назад

    Thank you! I was just given an ad grant for the nonprofit I'm supporting and while I used to use advertising agencies to do this work when I worked for a big brand, now I feel like I can do it myself to help the little guys. Excellent tutorial!!

  • @jingcreation
    @jingcreation 3 года назад

    It's the best Google Ads tutorial ever. Very clear and easy understand.

  • @azaliajimenez3388
    @azaliajimenez3388 3 года назад +11

    This has been the best tutorial I found out on RUclips ! Thank you for sharing your knowledge and expertise.

  • @mageshpandurangan6110
    @mageshpandurangan6110 2 года назад

    Super. Great Explanation. I'm Magesh From India. I'm also a digital marketer and PPC Specialist. Your videos are awesome.

  • @lydiahill-expertineradicat657
    @lydiahill-expertineradicat657 3 года назад +4

    I see people really liked this. I'm such a beginner that I found you assumed I knew how to navigate and I got lost towards the end...not sure how to find the page you are on at 38:08 or a little before that...but I like that you are patient and take your time.

    • @LovesData
      @LovesData  3 года назад +2

      I’ve selected a campaign and then and ad group in the main menu on the left (dark grey menu), then I selected ‘Keywords’ from the sub-menu on the left (light menu). The navigation can be confusing if you’re just getting started.

    • @michellenasamu5414
      @michellenasamu5414 3 года назад

      @@LovesData d to w

    • @michellenasamu5414
      @michellenasamu5414 3 года назад

      E red as are

  • @therapyalcdc
    @therapyalcdc 3 года назад +2

    After spending a lot of times on YT I found this guy
    Such a amazing way of tutorial
    Thanks 😊

    • @LovesData
      @LovesData  3 года назад +1

      Awesome! That’s great to hear!

  • @jrdr5354
    @jrdr5354 3 года назад

    Thank you very much ! I being doing everything wrong starting with google smart sales campaigns that just burn my money very quickly and not sales at all! I am trying your advice will come back to you hopefully with goods news !!!

  • @kimonkalligas7648
    @kimonkalligas7648 3 года назад

    Benjamin I can't thank you enough. I have always been daunted working with Google Ads but your easy-to-follow lesson made the process much easier to engage with.

  • @aliciamoran4331
    @aliciamoran4331 3 года назад

    Hands down the most useful content on getting started with Google Ads that have found. Thank you!

  • @imtuesday3602
    @imtuesday3602 3 года назад

    Thank you so much for this AWESOME video. I answered all my questions , something that Google Ad support could not answer. I had to send an email to Google Ad and got no response yet and this is day 4. Your great!!!!

  • @craigtankersley3432
    @craigtankersley3432 Год назад

    Thanks! Layout has changed so you may have to jump around the video by a few minutes but otherwise very helpful.

  • @omaralejandro604
    @omaralejandro604 3 года назад +5

    Hello there! I really loved your video. A question came to mind, if you are promoting a product instead of a blog, would you still choose a search campaign type or perhaps another type? Thanks!

  • @rohithkrishnanr4445
    @rohithkrishnanr4445 2 года назад

    I was stuck in the first section while creating an account, especially i didn't know how to find the dashboard for a new account. thanks for the help.

  • @mariannixon572
    @mariannixon572 3 года назад +5

    Thank you! Very useful information - conveyed in a clear and concise voice. I'm a litttttttle overwhelmed, as a complete newbie, so I'm sure I'll have to re-watch several ties, but I feel so much more educated than when the video started. Thanks again!

  • @prabhubhat4777
    @prabhubhat4777 3 года назад

    You are guiding star for many sailors in sea of Digital Marketing !

    • @geoffallibone1414
      @geoffallibone1414 3 года назад

      Google is a shark and doesn't care how much money it takes.
      Note Google is effectively a monopoly and they get 2.5 million searches per second.

  • @janellebraun3629
    @janellebraun3629 2 года назад

    Wow this tutorial is awesome thanks so much. I'm in a class for digital marketing and this was 10 times easier to understand as well as specific.

  • @kiranpotha8268
    @kiranpotha8268 3 года назад

    U didn't confused like other ppl ...plz make videos on live ppc projects ✌️

  • @stanjaneyarelaxingsounds4900
    @stanjaneyarelaxingsounds4900 3 года назад

    this teaching was the best and straight forward. easy to understand if even if you don't understand the terms

  • @FlutterMentor
    @FlutterMentor 3 года назад +2

    Just wanted to share that text ads ARE available to you as well. They just pretty much hide it. When you first open the responsive ad optio, looks for a blue URL-like text saying "Switch to Text ads mode" or something along those lines and you'll be able to create your own text ads A/B testing

    • @LovesData
      @LovesData  3 года назад

      Absolutely! Great tip! I cover this in my follow-video about creating and testing ads - ruclips.net/video/bvG8YXpKqvc/видео.html

  • @darwinbhaskar5292
    @darwinbhaskar5292 3 года назад +4

    Good presentation, and understand everything step by step.
    How to do the payment was missing

  • @freelancermonira3348
    @freelancermonira3348 2 года назад

    This video is excellent -- covering all the basics in a friendly and detailed manner... thanks a lot

  • @jbezerk
    @jbezerk 3 года назад

    Hi Benjamin, just dropping by to say thanks for the great video, it really helped me a lot! Cheers

  • @YourBFFMegan
    @YourBFFMegan 3 года назад +22

    This was so excellent for beginners, and thorough! Thank you.

    • @aldridgechris7962
      @aldridgechris7962 3 года назад +4

      yes perfect very good

    • @guillermos3655
      @guillermos3655 3 года назад

      Tuz Chi huisteytyygyt y

    • @guillermos3655
      @guillermos3655 3 года назад

      @@aldridgechris7962 y ID de Rea a y triturar uf furtiva xhr t de gente t6 tú tiene uzxz y f fui Tuz x x yuy y ya te te y da si ya ya vdd será dos f(.:/::.

  • @theproductandbeyondprogram4794
    @theproductandbeyondprogram4794 2 года назад

    Thank you so much for this video. I did everything you said, but I see a status I don't understand. Can you please explain what it means ad group "not eligible"?

  • @ScottBuckets
    @ScottBuckets 3 года назад

    Just found this video. Really thorough and easy to understand. Thank you.

  • @lettsmovewithrob
    @lettsmovewithrob 6 месяцев назад

    Great Vid so far but I cant seem to find the button that says Expert Mode - Has Google changed this recently?

  • @robwhittaker7690
    @robwhittaker7690 3 года назад

    Cheers - good walk through. Using your ideas for a new google ad. Hopefully better this time around.

  • @usernameben
    @usernameben 3 года назад +3

    ur the goat for this. made it simple and easy to follow

  • @jjf609
    @jjf609 3 года назад

    Excellent job of explaining the basics of search ads. It was very easy to follow your instructions. I will watch this video again. I look forward to watching more of your videos such as conversions.

  • @kashverma1412
    @kashverma1412 Месяц назад

    I understand everything, Thanks for the video

  • @neilgillett595
    @neilgillett595 3 года назад +1

    Thanks Benjamin. This is GOLD and definitely "switches the lights" on !! Much love Brother.

  • @kayhyde5564
    @kayhyde5564 2 года назад

    fantastic training ...... it would be so much easier to follow if you used a 'normal' business as the example eg a bakery, instead of your google analytics blog, that makes it more difficult to follow for someone new to google ads and all of the related terminology....but thanks so much....exceptional training....

  • @setberrington4944
    @setberrington4944 3 года назад

    Interesting material, but I have such a question, and the money will be deducted for any click on my ad? or how can I set up for buying or adding an item to the cart?

  • @KeywordResearchSimplified
    @KeywordResearchSimplified 2 месяца назад

    *Awesome walkthrough!*

  • @geoffallibone1414
    @geoffallibone1414 3 года назад

    Very informative. Thanks for posting. It might have been slightly more digestable if it was done in 2 parts; 52 minutes of high density content is a stretch.

  • @yaldasafarali8764
    @yaldasafarali8764 3 года назад

    Thank you for this amazing tutorial! by far one of the best ones in youtube!

  • @evelynduperron1641
    @evelynduperron1641 2 года назад

    Thank you. Awesome easy to follow tutorial.

  • @adeelahmad4805
    @adeelahmad4805 2 года назад +1

    Great and Fantastic Tutorial

  • @louisapicker5334
    @louisapicker5334 3 года назад +1

    Thank you, was feeling pretty daunted but now excited to get started. Really helpful, just enough detail to not feel overwhelmed but in control!

  • @harleyderano
    @harleyderano Год назад

    Thank you for the courses!

  • @jeanetteshine4479
    @jeanetteshine4479 3 года назад +5

    Thank you so much for doing this video, you made so easy to understand and follow it.

    • @LovesData
      @LovesData  3 года назад

      I'm so glad it was helpful!

  • @cornelprelovedfashion1284
    @cornelprelovedfashion1284 3 года назад

    Wow wow!!!!!! Best ever tutorial ever. THANK YOU for sharing..

  • @ventsislavormanov2544
    @ventsislavormanov2544 3 года назад +1

    It might sound silly to some but I am not entirely sure about this. How does google gather/estimate conversions? Do we need to set conversions in our Google Ads account or Google learns by itself which users are most likely to convert? Right now we are using the Manual CPC approach for several months and we would like to become more automated on conversions. Thank you for the great content!

    • @LovesData
      @LovesData  3 года назад +1

      You will want to setup conversion tracking (watch ruclips.net/video/VxFJcfqsbFE/видео.html for details) and you do have the option of moving to CPA bidding using your conversion data. You might also want to check out the enhanced conversions beta at support.google.com/google-ads/answer/9888656

    • @ventsislavormanov2544
      @ventsislavormanov2544 3 года назад

      @@LovesData thank you Loves Data! subscribed long ago to your channel. do not regret it!

  • @GrantC
    @GrantC 2 года назад +1

    Fantastic video.

  • @annagaszewski
    @annagaszewski Год назад

    Thank you for the video, very useful and one of the best on line. This video delivers very easy steps by steps guidance on how to create google ads campaign. Thank you for sharing.

    • @LovesData
      @LovesData  Год назад

      You're very welcome! Thanks for watching!

  • @gjworkshops8472
    @gjworkshops8472 3 года назад

    Great tutorial! And you have a very nice demeanor. Thank you so much :)

  • @rosyrozrose
    @rosyrozrose 3 года назад

    Maximize clicks? - What if it is a webstore, should I then choose someting with conversions?? It make sense. But is clicks better to start with?

  • @julietderdyuk6959
    @julietderdyuk6959 3 года назад +6

    Thank you for creating this awesome video! Very informative with very clear and well-paced explanation. Loved it... Subscribed :)

  • @marthacooper8269
    @marthacooper8269 2 года назад

    Brilliant overview, thanks for the content.

  • @alexiacobi6719
    @alexiacobi6719 3 года назад

    Beautiful Video , thanks for being the person you are .

  • @noelgomes4910
    @noelgomes4910 3 года назад

    Thank you for the video. Would love to understand setting up Display Ads and the types of display ads.

  • @melissabarnes8113
    @melissabarnes8113 2 года назад

    A question of this kind, do you arrange individual classes?

  • @steviepeers275
    @steviepeers275 2 года назад

    I loved this so much.
    Thank you!

  • @realsavwang8061
    @realsavwang8061 3 года назад +1

    Very straightforward, clearly instructed.

  • @EstherNosotrosVlog
    @EstherNosotrosVlog 2 года назад

    Thank you very much step by step and details.

  • @bipulsantosh679
    @bipulsantosh679 2 года назад

    Do you have any course for 2022 which complete google ads, remarketing and much more

  • @derekdawson3264
    @derekdawson3264 2 года назад

    hello, can you suggest free services for advertising analytics? indicators of efficiency, costs and other things ... or do you just count yourself?

  • @ambarthecreator
    @ambarthecreator 3 года назад

    Absolutely well-paced.

  • @jaymarshall365
    @jaymarshall365 Год назад

    Great...Great...Great.. Love all your videos! I want to take the Google Ads Certification. Do you offer any test/prep/course to help me study for the test? Thanks in advance.

  • @handivity
    @handivity 2 года назад

    Excellent video for starters. Thank you so much :-)

  • @ghazalejoon
    @ghazalejoon 3 года назад

    it was perfect thank you very much ...i keep watching other videos

  • @noblepath
    @noblepath 2 года назад

    Excellent video. Thank you for making sense of this for me.

  • @simplyconnectandshare
    @simplyconnectandshare 3 года назад +1

    Thank you, this is an awesome video, step by step! One question: Do I have to create 2 ad groups within the same ad. I am new to Google ads, so this was the easiest video to set up my first ad, but I only did one with no additional groups. Thank you, great video.

    • @LovesData
      @LovesData  3 года назад

      I'm so glad you found my video helpful! So if you're getting started, I would have one campaign with one ad group in the campaign. Then you would have five to ten closely related keywords in the ad group, along with two or three ads.

    • @simplyconnectandshare
      @simplyconnectandshare 3 года назад

      @@LovesData Thanks so much. I did my first ad. I will have to keep learning as placing ads may seem easy, but it is not. So thank you again for the tutorial. Very helpful! great channel!

  • @lukerittem
    @lukerittem Год назад +1

    super nice

  • @emnetsaari9228
    @emnetsaari9228 3 года назад

    Easy to follow, Great Training.

  • @GRANITE-EDUCATION
    @GRANITE-EDUCATION 3 года назад +1

    This video is strikingly good!

  • @aldridgechris7962
    @aldridgechris7962 3 года назад

    good job video and video excellent perfect begginners people

  • @CarterTurner-g9b
    @CarterTurner-g9b 2 месяца назад

    The video is great, informative!

  • @sondraarnold8213
    @sondraarnold8213 3 года назад +5

    What is the relationship between my ad budget and CPC?

    • @LovesData
      @LovesData  3 года назад +2

      The amount you pay for clicks on your ads (CPC) comes out of your budget. For example, you could have a daily budget of $10 and spend $2 per click.

  • @johncarter6206
    @johncarter6206 3 года назад +5

    Brilliant overview, thanks for the content. I have a couple of questions though:
    Why not create ad variations (replace glossary with terms) instead of two ads?
    If Google uses synonyms in all the keyword matching strategies (broad, exact, etc) why do we need to even need to create ad variants or create ads targetting different but very similar keywords?

  • @davidwebster1277
    @davidwebster1277 3 года назад +1

    Great video. I learnt a lot. Thank you.

  • @rosyrozrose
    @rosyrozrose 3 года назад

    Tank U for a fenominal video and tips as always! 🙌

  • @johnerickson1755
    @johnerickson1755 3 года назад

    And can you answer, the money will be deducted for any click on my ad? or how can I set up for buying or adding an item to the cart?

  • @李婧祎
    @李婧祎 3 года назад

    This is perfect complementary learning material to official course!! Thank you!

  • @realsavwang8061
    @realsavwang8061 3 года назад

    Do you have any hints on making a good bid price or any sources to refer? That would be hugely useful. Thanks

  • @katiemiller3730
    @katiemiller3730 3 года назад

    Interesting material, but my question is, can I rely on the needs of customers in my store for advertising on the Internet?

  • @alexandras7905
    @alexandras7905 3 года назад +1

    Thank you for posting such an informative video. I learned more in this video than I have googling

  • @Zebiven
    @Zebiven 3 года назад +1

    OMMGG, thanks!! I didn't even see switch to expert mode! 💜

  • @emmacharlson1080
    @emmacharlson1080 3 года назад

    is contextual advertising enough? Or is it better to add Kms?

  • @darwinchan5573
    @darwinchan5573 2 года назад

    Awesome video, thank you so much!

  • @frankevans1417
    @frankevans1417 3 года назад

    Is it worth paying for ad setup? Or is it still not as difficult to learn as it seems?

  • @JudeMarch-i8o
    @JudeMarch-i8o Месяц назад

    Thank you for creating the video - likes Unequivocally !!!!

  • @quentin-tarant
    @quentin-tarant 3 года назад

    Thank you so much for your videos. I think you are the one who presents those kind of things the best out of all the youtubers I watch. Keep doing what you are doing ! :D

  • @AlessandroCardano
    @AlessandroCardano 3 года назад +4

    Pretty neat tut here. I started in Adwords some years ago and wanted a catch-up before testing some ideas this weekend so this info is just on point. Thank you
    -A

  • @ElliotAndrews-md2yw
    @ElliotAndrews-md2yw Год назад

    Perfect explained !

  • @ThriveMindsetCoaching
    @ThriveMindsetCoaching 3 года назад +2

    Great Video tutorial - well structured and step by step with in-depth explanations and decision making guides. Well done and many thanks !

  • @sozanmoradkhani699
    @sozanmoradkhani699 2 года назад

    Thanks for sharing this knowledge with us bro

  • @brendangill9188
    @brendangill9188 3 года назад +1

    Should
    you use broad keyword matching at all?

    • @LovesData
      @LovesData  3 года назад

      If you're just getting started, then I would avoid broad match. It will spend your budget quickly. So go with exact or phrase, and once you're achieving the results you want and hitting the limits of the keywords you are targeting, you can then look to include broad match keywords.

  • @khf8335
    @khf8335 3 года назад

    Hi. A very good tutorial. I am learning a lot. Thank you for sharing.

  • @231krw
    @231krw 3 года назад

    Really great instructional video. Thank You.