The Undeniable Power of Business Storytelling | Khushboo Nangalia | TEDxAPUKL

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  • Опубликовано: 5 окт 2024
  • Storytelling is a superpower that we all possess (sorry, Superman), but it sometimes doesn’t get the respect it deserves.
    Sure, storytelling is innate to human beings, but that doesn’t mean that it’s easy-or comes naturally.
    The good news, though, is that business storytelling is a skill that can be learned. If you want to learn how to tell a better story as a leader, or to help clarify your brand for customer or employees?
    Khushboo will be lifting the lid on what she know about the art and practice of storytelling - you can keep it in your back pocket to supercharge presentations or seal the deal when you finally get five minutes to pitch that major influencer.
    Enjoy the undeniable power of storytelling. Khushboo Nangalia is the Founder & CEO of BEYOND99, a Marketing Technology company. She’s a passionate marketer working in deep partnership with brands & businesses. She strongly believes in the philosophy of Lean as a Growth Strategy to improve business performance. Aside, she also act as a speaker and mentor on brand building, women empowerment and leadership. With her WomenofImpact initiative she’s at an attempt to inspire women of today to shatter the glass ceiling by convening women from across the global to share their stories, experiences & knowledge. She was Head of Digital at LINsAD, where her role was a mash-up of planning, strategy and management - hence helping inject innovation and digital strategy into the agency's work across its largest accounts, which include AAA Malaysia, China Southern Airlines, Poh Kong, Julie's Biscuit, Spotlight, EBusiness Association Malaysia, Malaysia Crime Prevention Foundation & Xiamen Air. This talk was given at a TEDx event using the TED conference format but independently organized by a local community. Learn more at www.ted.com/tedx

Комментарии • 50

  • @jtipale
    @jtipale 5 лет назад +23

    It would great if TedX will take down a plagirized talk. It has been copied directly from Emaan Haque's Google Talk. This shouldn't be a platform for cheaters.

    • @nangaliakhushboo
      @nangaliakhushboo 5 лет назад +6

      Jaldeep Tipale Hi Jaldeep I understand how you feel when you write this comment.
      Ameen’s work towards storytelling is great; all of us learn from each other and I’ve been following him and it shows :)
      Sure I haven’t shot the video used in my talk but definite that due credits have been given.
      Unfortunately the talk presentation here doesn’t shows that slide.
      Sorry you felt this has been directly copied but I like his analogy much apt to be attached every time I explain business storytelling anywhere.

    • @jtipale
      @jtipale 5 лет назад +8

      @@nangaliakhushboo Good to see you actually put in the v effort to reply. But, a huge chunk of this talk was directly copied which is clearly against TedX rules. It is one thing to be inspired but half of your talk is completely picked up from there. Anyway, it doesn't matter, TedX isn't going to notice this comment. And you have already received all the fruits from this talk.
      By the way credits are alright. But using half of the same content from else is disappointing. You can do better. All the best!

  • @DrSRanjanMBBSAcupuncturist
    @DrSRanjanMBBSAcupuncturist 4 года назад +8

    Stories speaks to emotions.
    Establish connection. (We)
    Power of contrast.
    Truth well told.
    We remember things which are unfinished.

  • @aditya78
    @aditya78 3 года назад +9

    Full speech has been lifted from The Art of Business Storytelling by Ameen Haque. Nothing original from this particular speaker. Didn't expect TED Talks to feature speakers of such low calibre. Least she could have done is add her own story, her own experiences, etc.

  • @thembekhumalo
    @thembekhumalo 5 лет назад +7

    This is an excellent presentation - completely on point in every respect. I’m 100% impressed! Well done and thank you.

  • @tamara3782
    @tamara3782 Год назад +1

    One of my students told me that when he discussed his anxieties with someone close to him, like his wife or a close friend, then he found that the moment he started opening up to them, the anxiety decreased-even before he received any advice or support.
    Togetherness definitely decreases anxiety. There is a saying in the wisdom of Kabbalah that “a sorrow shared is a sorrow halved,” i.e. when we share a sensation, we divide it up, and in turn it becomes more manageable.
    Since it is quite easy to see how sharing our experiences lessens our negative feelings, the question is why do we not use this ability more? Why is it so hard for us to share our fears and anxieties with others?
    We are indeed afraid of opening our hearts, letting everyone see that we have certain fears and anxieties. That is, in addition to whatever fears and anxieties we hold within, we usually have additional anxieties about sharing them with others, that it might cause others to perceive us as weak. Since society in general values stronger, smarter, wealthier and fitter individuals, opening up our anxieties to such a society makes us vulnerable to exploitation. We thus need to seek a social environment that would not exploit us for opening up, but would rather give us a sense of faith and confidence that it can help us cope with any negative feelings.
    A social setting that can guarantee faith and confidence in its members is one that actively draws itself to the upper good and benevolent force-the force of love, bestowal and connection. It is this very same force that awakens negative feelings in us, whether they be fears, anxieties or several other painful sensations, in order for us to draw closer to that force, and we do so by drawing closer to each other.
    If we wish to connect with the upper force and let its perfect quality of love, bestowal and connection fill our lives with a sensation of faith and confidence, then we need to emulate such a quality toward other people-giving them a sense of faith and confidence, and for them to do the same toward us. By wanting to positively connect with others, we then start awakening the positive force dwelling in nature into the connections we create, and we then feel a new sense of faith and confidence wash away any anxieties that we might be holding within.

  • @muralikrishnankrishnan5428
    @muralikrishnankrishnan5428 3 года назад +1

    Wow..this really changed the way I am goin to sell my products/services. Thank u Kushboo👍

  • @jitendrajaiswar3010
    @jitendrajaiswar3010 3 года назад +2

    Exactly same as Ameen Hague. Is she mentee of Ameen Hague the storywalllah?

  • @Purvisvarietyoflife
    @Purvisvarietyoflife 5 лет назад +4

    Great job Khushboo loved how you broke down all the pieces of effective story telling and explained them in detail.

    • @nangaliakhushboo
      @nangaliakhushboo 5 лет назад +1

      Purvi-Sonia Dave Thanks Purvi I’ve just tried best to explain all how I myself have learn in bits from everyone :)

    • @govind7982
      @govind7982 3 года назад

      Nice explaine

  • @AnuragSingal
    @AnuragSingal 5 лет назад +5

    Well, was indeed stumped by the number of F's initially. Thats a great takeaway for me

  • @gsiraj123
    @gsiraj123 3 года назад +3

    OMG
    Awesome delivery mind blowing content excellent concept intelligently structured
    Khushboo you rocked
    Will Catch you on LinkedIn
    It is an honour to be in touch with a brainy person like you 👌👌👌

  • @egeyermusic
    @egeyermusic Год назад

    Fabulous.. so simple and so smart. I needed to hear this thank you.

  • @donypasaribu348
    @donypasaribu348 3 года назад +1

    I completely agree with the idea that stories are powerful.But putting up some staged video as a proof of your argument doesn't work

  • @puonen.balakrishnan2298
    @puonen.balakrishnan2298 3 года назад +1

    It was superb speech..i like it..so informative and useful for studies too

  • @GinaVanLuven
    @GinaVanLuven 5 лет назад +5

    Such a great presentation...I thoroughly enjoyed it!

    • @nangaliakhushboo
      @nangaliakhushboo 5 лет назад

      Gina Van Luven Thanks Gina. Just saw you comment :)

  • @vishakvr2907
    @vishakvr2907 4 года назад

    Excellent attempt.. Well done and you have done justice to the "time".. Your good self and the viewers !!

  • @raginirastogi
    @raginirastogi 5 лет назад +5

    Copy of what Ameen Haque use. Why copy?

    • @nangaliakhushboo
      @nangaliakhushboo 5 лет назад +1

      Ragini Rastogi His work towards storytelling is great; all of us learn from each other and I’ve been following him.
      Sure I haven’t shot the video used in my talk but definite that due credits have been given.
      Unfortunately the talk presentation here doesn’t shows that slide.
      So sorry if you feel it’s a copy :(

  • @roysumit05
    @roysumit05 5 лет назад +2

    you are a great speaker

  • @ritsworld5001
    @ritsworld5001 3 года назад

    ONE WORD : BRILLIANT. BRILLIANT. BRILLIANT.

  • @uchechijessicaagu
    @uchechijessicaagu Год назад

    This is so powerful ❤

  • @suritadikamalla6011
    @suritadikamalla6011 2 года назад

    Excellent speech regarding story telling Connect emotionally , power of contrast is great tips

  • @ChetanBharadwaj2406
    @ChetanBharadwaj2406 5 лет назад +2

    Well done, Khush. I liked the way you have broken it down into - WHY, HOW, WHEN and especially how you have brought up the Bluma Zegarnik’s observation on human psychology :)

  • @ayushraj9128
    @ayushraj9128 Год назад

    Amazing start 🔥

  • @ShaliniSingh-pv6ht
    @ShaliniSingh-pv6ht 2 года назад

    Awesome presentation 😍. I enjoyed everything whatever you told in the story.

  • @contactyouridea4550
    @contactyouridea4550 3 года назад

    I loved your presentation.

  • @usamaliaquat4751
    @usamaliaquat4751 5 лет назад +2

    well explained

  • @andy_o6133
    @andy_o6133 2 года назад

    Well said sister!! 🙏🏼🙏🏼🙏🏼

  • @antoniminguet9775
    @antoniminguet9775 4 года назад

    Excellent!

  • @jigneshkumar8477
    @jigneshkumar8477 2 года назад

    Wow♥

  • @tmfmediavs
    @tmfmediavs 2 года назад

    awesome

  • @chetanbharadwaj9760
    @chetanbharadwaj9760 5 лет назад

    🚀

  • @bimmeronline
    @bimmeronline 2 года назад

    This is ripped from from some other guys presentation... Like she copied his words and sentences. Wow

  • @Sharemarketscreeners
    @Sharemarketscreeners 2 года назад

    How to sell: It's Es.

  • @animeshkumar6284
    @animeshkumar6284 4 года назад

    Nice

  • @maggiemaynard6199
    @maggiemaynard6199 8 месяцев назад

    So-so delivery. Flow is not so smooth.

  • @malehuseng8196
    @malehuseng8196 2 года назад

    Mitchell it that Land

  • @infotalk12
    @infotalk12 5 лет назад +8

    This is a plagiarized talk. Word to Word.

    • @adityairin4629
      @adityairin4629 5 лет назад +2

      From where? Please i want to see the original talk and give it a like. Thanks.

    • @jtipale
      @jtipale 5 лет назад

      Please give the link or something. We must report this.

    • @brandono7003
      @brandono7003 5 лет назад +4

      Search Ameen Haque. The Art of Business Storytelling.

    • @jtipale
      @jtipale 5 лет назад +1

      @@brandono7003 Found it. She copied a big chunk of that talk.

    • @nangaliakhushboo
      @nangaliakhushboo 5 лет назад +2

      a infotalk
      Ameen’s work towards storytelling is great; all of us learn from each other and I’ve been following him; it shows :)
      Sure I haven’t shot the video used in my talk but definite that due credits have been given. I like the analogy used and I never fail to bring that in every time I’ve to explain business storytelling!
      Unfortunately the talk presentation here doesn’t shows that slide.