Sega Dreamcast - Hidekazu Yukawa Commercial Compilation

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  • Опубликовано: 8 мар 2022
  • (Credit to Jim Ballard for finding the commercials)
    The following are commercials airing in the late 90's (starting in 1998), promoting the Sega Dreamcast!
    In 1998, Hidekazu Yukawa, Senior Managing Director of Sega, became an overnight celebrity in Japan when he began appearing in Sega commercials that were promoting their upcoming console, the Dreamcast.
    Yukawa’s acting was so good that it convinced viewers that he was a professional actor. After the public viewed the first few commercials he was in, Sega was flooded with emails and phone calls that were praising him.
    He was so famous, Sega decided to put his face on the back of Dreamcast boxes so it could attract more customers into buying a Dreamcast. Sega also gave him his own website.
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Комментарии • 62

  • @emberman535
    @emberman535 2 года назад +124

    RIP to Hidekazu Yukawa.

  • @bign3ck
    @bign3ck 2 года назад +111

    Just came to pay my respect to a great man, rip Mr Yukawa.

    • @lutzdify
      @lutzdify Год назад

      What happened to him?

  • @eddymadison9655
    @eddymadison9655 2 года назад +41

    R.I.P. Hidekazu Yukawa, thanks for bringing SEGA Dreamcast into the world 🙏

  • @Alianger
    @Alianger 2 года назад +20

    This style of advertising was unique for games at the time, more personal and tells an actual story

  • @joshhamester
    @joshhamester 2 года назад +39

    Dreamcast really was the gift that keeps on giving. I never knew about these ads or Hidekazu Yukawa but this is just another reason why I’m so glad I grew up with a Dreamcast.
    Arigato Gozaimasu Hidekazu Yukawa-san 🙏🏻 RIP

  • @Koru911
    @Koru911 2 года назад +10

    RIP Director Yukawa. we love your Commercial adverts.

  • @ronskfc
    @ronskfc 2 года назад +13

    These commercials were awesome back in the day. Still my favorite console of all time. RIP Hidekazu Yukawa ❤

  • @davidgalindo8837
    @davidgalindo8837 2 года назад +9

    I’m gonna miss him so much

  • @joshuajeniro1505
    @joshuajeniro1505 2 года назад +14

    Man, these commercials are gold. I wish I seen this back in the day, but glad I got to now. He kinda reminds me of the dad in Incredible Crisis with his luck.

  • @veget4evolve
    @veget4evolve 2 года назад +8

    So cool all this ads show you a history.
    This guy was awesome.

  • @DaimitsuShokai
    @DaimitsuShokai Год назад +4

    We lost one of the most talented entrepreneurs in all of SEGA and the industry 😔

  • @kharelftg6331
    @kharelftg6331 Год назад +28

    These commercials were audacious, funny and creative. Far from the cliché console commercials we have in the west

  • @biscuolagallo
    @biscuolagallo 2 года назад +11

    Dreamcast now is one of the most loved console of all time. Thanks for your awesome work, Yukawa san

  • @Galvinize03
    @Galvinize03 10 месяцев назад +3

    I feel like I would love commercials in the west waaay more if they had a story arc like this!

  • @samfish5500
    @samfish5500 2 года назад +26

    I swear 90% of the commercials are like Easter eggs that happened in later Yakuza games....
    RIP Oyabun

  • @yow7465
    @yow7465 8 месяцев назад +1

    RIP
    you are always my greatman

  • @lando8190
    @lando8190 2 года назад +18

    Your channel is such a cool archive

  • @tsukakoto
    @tsukakoto Год назад +3

    R.I.P. Hidekazu Yukawa

  • @painkeller20
    @painkeller20 2 года назад +4

    This is really heart broken commercial.... Although i spend my childhood with playstation... I wished if i also did the same with sega saturn and dreamcast...
    Now as retro player... I have both saturn and dreamcast...and start collecting some games for them...
    Never be late...

  • @eliwert2002
    @eliwert2002 Год назад +3

    0:47 R.I.P: Hidekazu Yukawa

  • @zac9181
    @zac9181 11 месяцев назад +3

    Holy crap, I love these ads. You would think they would be singing Sega’s praises but no…

  • @cromulence
    @cromulence 11 месяцев назад +1

    LOL. There are so many things that don't translate well across cultures but these ads are brilliant.

  • @massimopreviti2122
    @massimopreviti2122 Год назад +2

    Gold commercials, idea, editing. Pure gold

  • @darbyreviews1801
    @darbyreviews1801 2 года назад +4

    Rip to a legend

  • @GooberScotsman
    @GooberScotsman 2 года назад +3

    0:20 Proto-Kiryu and Proto-Majima

  • @jonelbondyingnuezca742
    @jonelbondyingnuezca742 2 года назад +7

    I love Dreamcast

  • @rogermarcapizarroso4353
    @rogermarcapizarroso4353 2 года назад +2

    RIP, that guy was awesome

  • @themblan
    @themblan Год назад +3

    I loved the Dreamcast. Although I loved the PS1, I hated the PS2 for killing Dreamcast, and I never gave its expansive library its due respect or time, and I never will. The spirit of Sega died with the Dreamcast. Rest in peace.

  • @mrlolmaster1019
    @mrlolmaster1019 4 месяца назад +1

    I never knew Alberto Fujimori was the representative for dreamcast

  • @unknownfightermkix8401
    @unknownfightermkix8401 2 года назад +3

    RIP Yukawa-san. 🙏🏻😞

  • @Cugastratos
    @Cugastratos 5 месяцев назад +2

    I'm so glad I bought a Dreamcast at launch. The only problem was I was into the import scene while territory lockout was still a thing. I still have my launch day DC. I also had the launch Xbox instead of a PS2 as Sega games were exclusive to them at the time. I still have JSRF, and Panzer Dragoon Orta.. I sadly let go of Gunvalkyrie, but I'm probably going to repurchase on my next trip to Japan.

  • @weeblbob233
    @weeblbob233 Год назад +4

    Never in my life did I see these and I loved them. Thanks for making this.

  • @diegoarizaruiz3287
    @diegoarizaruiz3287 2 года назад +1

    R.I.P., Yukawa.

  • @Drew3966
    @Drew3966 2 года назад +4

    If only ps2 didn't hadn't.

  • @Gio95forever
    @Gio95forever 2 года назад +2

    Hidekazu Yukawa grazie,riposa in pace.👏

  • @lichotixco
    @lichotixco Год назад +2

    Respect HIDEKAZU SAMAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAA

  • @kash538
    @kash538 2 года назад +3

    RIP Legend 🌀

  • @Frogbull55
    @Frogbull55 8 месяцев назад +1

    Reposez en paix Monsieur Sega 🙏

  • @ArizAmuuru
    @ArizAmuuru 2 года назад +2

    Rest in peace... Yukawa-san. :(

  • @666gibanica
    @666gibanica 2 года назад +1

    R.I.P Legend

  • @SeruraRenge11
    @SeruraRenge11 2 года назад +30

    Now, maybe this is just the result of me not being some master genius at marketing, but I feel like having a bunch of commercials that say people don't want the Dreamcast, isn't going to move units.
    That being said, I love how the first commercial is basically a proto-Yakuza in tone.

    • @jayroi1814
      @jayroi1814 2 года назад +2

      What do you expect from a bunch of people who can't do anything on their own without their senpai's approval lol
      As long as someone "above" you approved it, it's daijoubu
      A country stuck in an inescapable nosedive.

    • @SeruraRenge11
      @SeruraRenge11 2 года назад

      @@jayroi1814 At least with the Saturn, their commercials implied you should buy it or Segata Sanshiro will throw your ass so hard it explodes.

    • @JohnCenaIsMyDad
      @JohnCenaIsMyDad 2 года назад +1

      @@jayroi1814 LMAO

    • @MinimunWage
      @MinimunWage 2 года назад +5

      nah, it eventually became Yukawa apologizing for not having enough units in stores, which is a pretty awesome and bittersweet way to end these commercials

  • @DaigoKengo
    @DaigoKengo 2 года назад +1

    Rest in Peace!

  • @moimeme909
    @moimeme909 Год назад +2

    « Puleisuteh »
    « Dwemkasss »

  • @vasiliypupkin3239
    @vasiliypupkin3239 2 года назад +2

    At least they come up with something new and didn’t mocked Mario is these

  • @ramiroezequielnoriega2599
    @ramiroezequielnoriega2599 Год назад +1

    After Segata Sanshiro™'s Death
    Sega™ Has Pay Him A Tribute Preparing His Final Console,Dreamcast™

  • @Necro96
    @Necro96 Месяц назад

    rip

  • @nlg
    @nlg 2 года назад

    RIP

  • @YoDzOnHalo
    @YoDzOnHalo 2 года назад

    Jesus these commercials have Netflix level of drama

  • @ErCapoAlex
    @ErCapoAlex 2 года назад +1

    🥺

  • @rubengandara1567
    @rubengandara1567 2 года назад +1

    R.I.P. 2 HIDEKAZU YUKAWA AND HAVE FUN IN Heaven and also have fun with all those gods in heaven Also have fun with all the angels that are in heaven and knowing him flirt with sexy female angels in heaven

  • @Orginal_Sinner
    @Orginal_Sinner 2 года назад

    🌹

  • @Badguy10472
    @Badguy10472 2 года назад

    Rip

  • @glork25-t5k
    @glork25-t5k 2 года назад

    Привет от Белкина