Who doesn't love bikes? Designing for users with contradictory needs - Sarah W(Config 2022)

[@alanpina354]

Very interesting! Thanks!

[@sarahwilson-reissmann2079]

Thanks everyone for checking out this video! Feel free to reach out with any feedback: twitter.com/uxerexuser or www.linkedin.com/in/sarahwr/.

[@soumyasharma9662]

this was super super enlightening Sarah :)

[@sarahwilson-reissmann2079]

So happy it was useful, thank you for the feedback!

[@zivkajoja2730]

This was amazingly insightful, thank you!

[@sarahwilson-reissmann2079]

Thank you so much! ☺

[@99letters99]

really nice.

[@dhzonecom]

finally UX for bikes :D

[@arthurdoyle]

3:20 prioritizing the merchant's needs over the end customer's needs is a bad practice when it comes to cookies 👎 money over people