Lecture 1-Introduction to Marketing Research

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[@jogendranayak420]

Thanks everyone. Kindly use the videos and in case you need any further clarification kindly post a question so that I can try to answer.

[@Wanderlust_me19]

Sir can we get the ppt and cases included in the videos.

[@abhinavsrivastava1498]

sir can we get your ppts

[@kaizadengineer6688]

@@Wanderlust_me19 0aaaaaa

[@kaizadengineer6688]

A

[@RakibulIslam-il1lc]

I am from Bangladesh,
Thank you sir,
For Discussing briefly about Marketing Research,
It is so useful for Marketing students,

[@TheNachoDaddy]

17:24 The irony is not lost on the fact that we’re watching this on RUclips and the platform is used as a case study here.

[@rainmasarate5044]

I'm from Philippines.
Thank sir! It's helpful to me because I'm marketing student.

[@user-bh2kv7xf4d]

love this lecture because it is very easy to get the concept

[@vishnurolli6112]

Thank you Dr. Naik for the lectures, i have gone through all the lecture which are really helpful to foreign university students also i am one among them. Kindly include topics like Discrete Choice Analysis, Information Display Matrix and Methods of Prognosis.

[@dr.bhuvaneshsharma8143]

What I can understand all that teaching critical subject in a easy way. I got lots of clarity. Thanks sir

[@Koteshwar.LINGAPUTTU]

Excellent session in all aspects like presentation, content etc.,

[@DrMohanMuthal]

Great Indian market research video 🎉🎉🎉

[@suindude8149]

I am always a fond of IIT Roorkee,hence,I found the great improvisation of theoritical.

[@CharacterDesign360]

This lecture was amazing! Thank you so much for sharing your knowledge with us.

[@Ram-gv5sv]

Nice explaination dr.

[@kamohelombhele2659]

Well explained Dr 💯

[@MohsinKhan-dc3sy]

Amazing explaination.

[@summerwu4919]

Dear Dr. Naik. I am a fresh marketing girl from China. I have no knowledge about marketing. Could you tell me how can I finish a marketing plan for my customer? Our customer need me to do a marketing plan to drive the sales...I do not know how ..pls help..

[@nagendramishra-u7v]

Did you complete your course?, share me please what is course experience

[@distancefreelearning6000]

Wonderful and interesting.

[@lijojose5293]

thank you sir .its very intresting and helpfull

[@lecturerpj7209]

Fantastic session sir

[@vamsikrishna3930]

🎯 Key Takeaways for quick navigation:
00:18 📊 Marketing research is vital in today's business world, involving theory and data analysis.
03:05 🍏 Marketing aims to create value for customers.
05:49 🔍 Five marketing concepts: production, product, sales, marketing, and societal marketing.
08:32 📊 Segmenting the market helps target customer groups effectively.
19:46 💡 Market research identifies opportunities and solves market-specific problems.
23:23 📈 Marketing research includes forecasting market trends.
25:58 🐂 Problem-solving research involves segmentation and creating suitable products and pricing.
28:11 💰 Pricing policies need careful consideration.
29:32 🔄 Marketing research is influenced by external factors.
Made with HARPA AI

[@kashishhinduja4515]

I am very much thankful to you for this amazing knowledge sharing

[@energeticmind1791]

Very good sir thanks you

[@shyamankarunanayaka7394]

Great lecture .🙏🤛

[@laxmanpokhrel5153]

Excellent effort Sir... I am great full for your work...

[@harikumar2265]

Grateful*

[@RiderManDelhi]

I am doing this work. It's been more than 10 years.

[@ishikagusain3041]

Can we discuss about the pros and cons about this industry as i am a fresher thinking of making this as my career. It will be very helpful for me sir.
Do you have any social media platform where you can tell your experience about this role.

[@prachikerkar1949]

i like market research analyst

[@aashiqmuhammed916]

♥️

[@THE_FOX_VIDEOS]

Thank you so much sir

[@surajkalkhair42]

Nice

[@dailylifestyle4772]

Thank u soo much sir for ur great effort.

[@giobatsiashvili1390]

amazing thanks a lot !

[@user-dc5gi8vg5n]

Thanks 😊 🙏

[@turaabsuhail1568]

wonderful

[@jbsubstancechannel5543]

thanks ❤❤

[@nayidishaye5614]

Thank you so much sir.it's such an amazing information about marketing research.

[@aprians2004]

THANK U

[@omnibusmarketingresearchco1093]

Thanks a lot

[@najirhossain5789]

think you sir

[@sahilpahwa5706]

Good going sir, very few people actually sharing this content
Kudos
I have been searching like this from long, can i have some more resources as well pls

[@arzoo_singh]

Thanks

[@fizaturki4622]

Is this course suitable for me ..
I'm doing M.com..

[@karanrai02]

From where

[@salonibehera8770]

what means additional information?

[@sarahbelal1947]

i want the pdf plz

[@kudosddn2]

please share the presentaion

[@iqrafatima8765]

How can I do this course on nptel

[@praveenkumarsingh8487]

Where to get these notes?

[@AbhishekSingh-nj4zv]

Pls provide pdf

[@Tanzil786100]

Play the videos at playback 1.25
And thank me later

[@nidakhan4758]

He was just reading from the slides, wasn't explaining anything.

[@dpsverma460]

Poor.!

[@worldstudiofastpn1975]

Sir aap Indian ho ya baher ke ho ...hindi nahi aati kya aapko ...thoda Hindi mai bolte to aacha se samj aata humko