Women's Day | Mahindra Rise

Never gets old to commend the multi-tasking abilities of women. Even more so in a year like 2020 which was exceptionally stressful and demanding for them (even if they had help from partners/family).
Our latest film for Mahindra Rise is an effort to throw light on how 2020 looked for many fabulous women out there who juggled home and work from home. This was deliberately faceless, as this is the story of thousands of women in the world. We hope International Women's Day doesn't merely become a one-off, shallow celebration of this balancing act, but a reminder that we have a long way to go in creating an environment for them to claim their space in society - especially those who might have feebler voices.

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Excellent ♥️