Actually, even if you include a compliant meta description on your page, Google will still ignore yours and use whatever they want/think is the best meta description for that page. The meta description they use usually depends on the search keyword of the user. What this means is that, if two users land on the same page using two different search queries, the meta description they will both see will be different. For listicles, I have found that Google will ignore your specified meta description and just list the items in the page as a meta description, especially if the user searched for - "Best...... "
What you're referring to with the listicles is a Quick Answer box. That's different from a meta description. Yes, Google will typically create their own meta descriptions for your site but it's still helpful for ranking purposes to create one :)
@@neilpatel Yes, Google does this with Question answer box, but they also do they same with meta descriptions. You can confirm this with an article you rank for. Perform 3-4 searches for that article on Google, using difference keywords that that article ranks for. You will see that the meta will be different for each keyword you search and also these meta would most likely be different from what you specified for the article.
Your videos are great. Watch them all the time. Couldn't afford your agency, but I got the lifetime Ubersuggest option and it is excellent! Thank you for your videos and sharing Ubersuggest with small companies. Also, while I couldn't afford the agency the person who spoke with me was pleasant and helpful.
Hey neil , thanks for such valuable information. I apply all this things specially updating content is super helpful to me. Rank from 15th to 2nd position with a very low domain authority.
I"m from Argentina. And and i "m trying to learn mora about SEO and English. Both of them. Anyway I saw your videos since last year and just right understand more about this point. Thanks for your effort is realy so values for me.
Hey Neil Sir, thanks for uploading an informational video for newbies, My question is what is the exact number of characters we need to use in the meta description and meta title. in this video you are talking about 119-135 characters, One of my seniors according to his experience meta description should be 160-165 characters and the meta title should have 60-65 characters. hope you do reply .thanks
Thanks for this video - really useful. So would you recommend not actually giving any actual information in the meta description and using it more as a hook, or so you use the space of the meta description to high level explain something about the article, so there is real value to it? I usually go for adding high-level information that gives some detail of the article (such as a high-level overview of a book for a book review), or is it better to 'click bait' and hook people in with something that does not actually give any further information, but goes off of the title with an enticement hook? Great videos and help, as always too!
Fab video, Neil💖 So each search term can be picked directly from the search console, and then you use same as part of your 150-character meta description text?
Recently there are cases that Google overwrite those meta descriptions, isn't it? I have one blog post's meta description being replaced by Google who simply picked up a paragraph in the blog post and changed the one I put in the first place.
Great tips, Neil! Usually, when I write metadescriptions for clients, they're super simple and feel like summaries--and are often within the 119-135 range. But I've been wondering if there was a way to make them stand out more...enter power words!! ^_^ Google sometimes makes them up for you anyway, though, right? That's what my SEO teacher told us way back when...maybe that's changed since then. Sometimes marketing, in general, is just using your knowledge, doing what you know to do, crossing your fingers, and hoping for the best..! ;P
Great info. A question - would a multipage website with multi relevant meta descriptions be better than a single long web page where we can only use one meta description?
Each page can only have 1 meta description, irrespective of whether the page is 5,000 word page or 50 word page, such as 'Contact Us' page. I use RANK MATH for my on-page SEO for these
@@itajohn7574 Thanks for your reply. That's my point... Is one page with one meta description (irrespective of size) better or worse for SEO compared to a many page website where you can create more meta descriptions to be crawled.
@@neilpatel Thanks Neil, it makes sense as you can potentially rank for more relevant keywords. There is more real estate to make those keywords prominent.
I have question not related to this video How can we fetch or retrieve products with inventory stock from one website to our woocommerce wordpress Website?
Neil is there any way for me to input myself the links of the popular collections of my website , uner the Meta description? (Right now it shows collections that are less relevant/less popular in the searcg results)
There really isn't any way to stop it. The only thing you can really do it try to write your best optimized meta descriptions and hope they run with it :)
@@naseefkpo366 On this point too, I would go down the idea that if Google is not picking your meta description, it is not good enough and they can provide something better.
@@neilpatel Yes, as Neil said there's no official way, however if let's say if it's a three word term and all three words happen to be in your title and your content and description they will definitely use the description in that case if you have it on the content only but all three words are lacking in the description that might make me a case where they pull from the content and not use your description. Hope that helps 🙏
You cannot, Google Auto picks meta description because they feel the searcher should see a different meta description based on the actual keyword they search. They do this to improve user experience. For example the meta a visitor sees when they search your website name would be different from the meta the visitor sees when they search one of the services you offer, even though it may be your homepage that shows up on both occasions.
@@neilpatel An SEO plugin I use for my websites has a brand-new feature to add emojis to titles and meta descriptions. They claim that Google is adding even an emoji search of some kind. I've added it to my main pages and anxious to see if it makes much of a difference.
Hello Sir How are you? I want to know that can I upload my videos in multiple languages on my one channel of RUclips but only on one type of topic? like English, Spanish and urdu but only one channel but one type of topic and like for example can I create a video that I am telling in Spanish, thumbnail in Spanish, tags and Description in Spanish, title in Spanish etc and Playlist in Spanish etc. But I think if I create multiple languages so but problem is audience retention, focus and tags and Description and keywords that I have to remove and put again and again in other language so I have to create another channel for other language? Or in the same channel? I want your suggestion. Thanks..
Neil Patel did you knownr why Google what to see for real. This is just make laughing And what is your job? To aellba tool ? Mate all You need is a Gmail to make it real Not a tool or tolls I can believe how many people a waste in the SEO
Actually, even if you include a compliant meta description on your page, Google will still ignore yours and use whatever they want/think is the best meta description for that page. The meta description they use usually depends on the search keyword of the user.
What this means is that, if two users land on the same page using two different search queries, the meta description they will both see will be different.
For listicles, I have found that Google will ignore your specified meta description and just list the items in the page as a meta description, especially if the user searched for - "Best...... "
This^
What you're referring to with the listicles is a Quick Answer box. That's different from a meta description. Yes, Google will typically create their own meta descriptions for your site but it's still helpful for ranking purposes to create one :)
@@neilpatel Yes, Google does this with Question answer box, but they also do they same with meta descriptions.
You can confirm this with an article you rank for.
Perform 3-4 searches for that article on Google, using difference keywords that that article ranks for. You will see that the meta will be different for each keyword you search and also these meta would most likely be different from what you specified for the article.
Your videos are great. Watch them all the time. Couldn't afford your agency, but I got the lifetime Ubersuggest option and it is excellent! Thank you for your videos and sharing Ubersuggest with small companies. Also, while I couldn't afford the agency the person who spoke with me was pleasant and helpful.
Great to hear! Hopefully we can work together one day :)
Hey neil , thanks for such valuable information.
I apply all this things specially updating content is super helpful to me.
Rank from 15th to 2nd position with a very low domain authority.
Great to hear! :)
hi what you meant for updating content ? i have product pages what i should do
I"m from Argentina. And and i "m trying to learn mora about SEO and English. Both of them. Anyway I saw your videos since last year and just right understand more about this point. Thanks for your effort is realy so values for me.
Happy to hear that!
Hey Neil Sir, thanks for uploading an informational video for newbies, My question is what is the exact number of characters we need to use in the meta description and meta title. in this video you are talking about 119-135 characters, One of my seniors according to his experience meta description should be 160-165 characters and the meta title should have 60-65 characters. hope you do reply .thanks
I’m enjoying the meta description on ‘Diwali’ today! This info explains it simplistically 🍬🍬🍬🍬
Thank you! :)
Custom written descriptions only perform 5.8% better than custom written ones? I find it very, very surprising that it's that low.
It may not seems like much but its important :)
Thanks for this video - really useful. So would you recommend not actually giving any actual information in the meta description and using it more as a hook, or so you use the space of the meta description to high level explain something about the article, so there is real value to it? I usually go for adding high-level information that gives some detail of the article (such as a high-level overview of a book for a book review), or is it better to 'click bait' and hook people in with something that does not actually give any further information, but goes off of the title with an enticement hook? Great videos and help, as always too!
Yes it should be more of a hook to draw people in :) You want them to click through to your page.
Bonsoir,Chandra,ok, merci pour votre confiance
Fab video, Neil💖
So each search term can be picked directly from the search console, and then you use same as part of your 150-character meta description text?
Yes, exactly
Great info Neil. Is it OK to capitalize a few words in the meta description to make them stand out like 'FREE QUOTE'?
Absolutely!
Amazing Information On How To Write and what are the rules to follow while writing Meta Descriptions to each page Sir.
Thanks :)
Recently there are cases that Google overwrite those meta descriptions, isn't it?
I have one blog post's meta description being replaced by Google who simply picked up a paragraph in the blog post and changed the one I put in the first place.
Yes, oftentimes Google will choose to create their own meta description.
@@neilpatel and the one replaced by Google doesn't fit nicely 🤷🏻♂️
Great tips, Neil! Usually, when I write metadescriptions for clients, they're super simple and feel like summaries--and are often within the 119-135 range. But I've been wondering if there was a way to make them stand out more...enter power words!! ^_^ Google sometimes makes them up for you anyway, though, right? That's what my SEO teacher told us way back when...maybe that's changed since then. Sometimes marketing, in general, is just using your knowledge, doing what you know to do, crossing your fingers, and hoping for the best..! ;P
That's exactly what marketing is :)
Very useful information! Thank you Neil!
My pleasure!
Thanks for the information Neil.
You bet!
I’ll always come to learn !
Awesome!
Very helpful. How do I title t shirts with key words so they come up on google?
You need to optimize for keywords on your site content. I offer free courses here neilpatel.com/training/
Thank you so much for the wonderful information.
You are so welcome!
Great info. A question - would a multipage website with multi relevant meta descriptions be better than a single long web page where we can only use one meta description?
Each page can only have 1 meta description, irrespective of whether the page is 5,000 word page or 50 word page, such as 'Contact Us' page. I use RANK MATH for my on-page SEO for these
@@itajohn7574 Thanks for your reply. That's my point... Is one page with one meta description (irrespective of size) better or worse for SEO compared to a many page website where you can create more meta descriptions to be crawled.
I prefer multipage sites :)
@@neilpatel Thanks Neil, it makes sense as you can potentially rank for more relevant keywords. There is more real estate to make those keywords prominent.
Oh multipage site is much better cos you can rank for more focus keyphrases
Question: Why does Google often ignore helpful and fitting descriptions and replace it with a less relevant text excerpt? How can I prevent that?
There's really no way to prevent it, they're putting a description they think is more accurate.
Sir, Do you have an army of hamsters to reply on your behalf on RUclips?
No hamsters, just me :)
Of he’s got 😂
I have question not related to this video
How can we fetch or retrieve products with inventory stock from one website to our woocommerce wordpress Website?
You'd likely need to work with a web developer to set something like that up
Thanks for these tips!
No problem!
Neil is there any way for me to input myself the links of the popular collections of my website , uner the Meta description? (Right now it shows collections that are less relevant/less popular in the searcg results)
Great tips ! How are you? Can I ask sir where to find and write a meta description in Google sites?
Do you mean on Blogger?
@@neilpatel Hi ! google sites
Thank You!
We need more content thank you
You're welcome!
Neil, is a lightning-fast site going to rank higher than a fast one?
Is lightning-fast worth it?
The faster the better :)
Great tips Neil. Got a question. How can we prevent Google from autopicking descriptions, despite we defining them on the page?
There really isn't any way to stop it. The only thing you can really do it try to write your best optimized meta descriptions and hope they run with it :)
@@neilpatel Thanks. This helps. Appreciate the quick response.
@@naseefkpo366 On this point too, I would go down the idea that if Google is not picking your meta description, it is not good enough and they can provide something better.
@@neilpatel Yes, as Neil said there's no official way, however if let's say if it's a three word term and all three words happen to be in your title and your content and description they will definitely use the description in that case if you have it on the content only but all three words are lacking in the description that might make me a case where they pull from the content and not use your description. Hope that helps 🙏
You cannot,
Google Auto picks meta description because they feel the searcher should see a different meta description based on the actual keyword they search.
They do this to improve user experience.
For example the meta a visitor sees when they search your website name would be different from the meta the visitor sees when they search one of the services you offer, even though it may be your homepage that shows up on both occasions.
What’s the consensus on using relevant emoji’s in meta. Can it be done? Even it can make a listing stand out a bit more than others? 🎉
I don't think it can be done as far as I know
@@neilpatel An SEO plugin I use for my websites has a brand-new feature to add emojis to titles and meta descriptions. They claim that Google is adding even an emoji search of some kind. I've added it to my main pages and anxious to see if it makes much of a difference.
Sir i am big fan of yours
Thank you! :)
Pls, I'm trying to figure out suitable meta description for my New Tech blog. Pls can help with some tips/suggestions???? Thanks
neilpatel.com/blog/how-to-write-meta-descriptions/
You're awesome!
You are!
Hello Sir How are you? I want to know that can I upload my videos in multiple languages on my one channel of RUclips but only on one type of topic? like English, Spanish and urdu but only one channel but one type of topic and like for example can I create a video that I am telling in Spanish, thumbnail in Spanish, tags and Description in Spanish, title in Spanish etc and Playlist in Spanish etc. But I think if I create multiple languages so but problem is audience retention, focus and tags and Description and keywords that I have to remove and put again and again in other language so I have to create another channel for other language? Or in the same channel? I want your suggestion. Thanks..
I wouldn't upload different languages on one channel. I'd create different channels for different languages.
@@neilpatel Thanks, Sir
what if i don't use keywords in meta description?
I recommend using at least your primary keyword in it
Beby💯💯💯💯 merci
Are those character numbers with or without spaces?
With I believe
Thanks!
No problem!
Thanks
Welcome :)
❤❤❤
:)
Nothing new in the video. This video is good only for beginners.
My videos are for marketers of all different levels :) Beginners as well.
Perfect.
Congrats. You managed to say nothing in 5 minutes
Neil Patel did you knownr why Google what to see for real. This is just make laughing
And what is your job? To aellba tool ?
Mate all You need is a Gmail to make it real
Not a tool or tolls
I can believe how many people a waste in the SEO
I'm not sure what you mean, friend. To make what real?
@@neilpatel really you think your tool is better than Google ? Lol