Clonmel is Cider Country, Co. Tipperary, Ireland 1984

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  • Опубликовано: 19 май 2022
  • It is time to harvest apples from the orchards of Clonmel in Tipperary for the production of cider.
    Hundreds of acres of orchards in south Tipperary are being stripped of their fruit. Thousands of tonnes of apples will be used in multi-million pound business of producing cider. Modern agricultural technology means that at harvest time the apples are no longer knocked off the trees by hand. Instead,
    The whole tree is grabbed mechanically, and given a good shake.
    While cider has been made in Ireland for centuries, it was only in 1935 that it began to be produced on an industrial scale.
    When the apples arrive at the Bulmers factory in Dowd’s Lane, they are washed and pulped before going through a process similar to the original wine making method. The juice is squeezed from the pulped apples, before going to the fermentation vats. Terms like cheese, slats and hare are everyday parlance here. As Andrew Healy of Bulmers Ltd. explains,
    We’ve a lot of old terminology.
    Consumption of cider in this country is on the increase, and apples are being taken in from the orchards of County Waterford and the north of Ireland to keep up with the demand. Clonmel’s cider company alone is worth £15 million a year, due to the shift in drinking pattern away from beer.
    Bulmers Marketing Manager Tony Brophy says that this is down to their Stag product which has proven attractive to younger female drinkers, and the introduction of draught cider.
    We think there’s a tremendous potential within the cider market.
    An RTÉ News report broadcast on 12 October 1984. The reporter is Michael Ryan.
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Комментарии • 23

  • @animallover19581
    @animallover19581 2 года назад +4

    2 million Gallons of cider, now that's what I call a good drink. 😜😋😨
    Remember back in the day Bulmers used to run a beautiful fleet of trucks.
    Good company to drive for back then apparently.

  • @standenberg
    @standenberg 2 года назад +8

    I’ve lived in Australia for years (where cider has become more popular), but spent some time in England about 10 years ago, and many of my English mates were drinking bottles of Magners (Clonmel) Irish cider topped up with ice. They preferred it to the English varieties, it’s not usually my thing but I did enjoy a few 🤣 I was impressed overall. Hopefully it’s still popular, as it’s a refreshing alternative to beer during the summer 👍🏼

  • @devanman7920
    @devanman7920 2 года назад +4

    I feel like Tipp should promote it more. Like in the south west of England everyone is like "welcome to cider country"...here it's like "oh ya bulmers is here somewhere"

    • @chocolatecake6588
      @chocolatecake6588 2 года назад +1

      They got too comfortable Bulmers and let their competitors get the edge on them. Bulmers now are trying to push to make Bulmers the only cider available in Clonmel pubs, but it's too little too late. It also doesn't help that they now import most of their apples

  • @noelmaher4633
    @noelmaher4633 2 года назад +1

    Soft lilt of an Irish accent, love it...

  • @seandelap6268
    @seandelap6268 2 года назад

    I live next door to Tipperary in county Limerick and i had no idea of Clonmel's claim to fame.

  • @hugmynutus
    @hugmynutus 2 года назад

    Quality content

  • @fredfredericks3496
    @fredfredericks3496 2 года назад

    People were fierce shmart back then haigh

  • @Sparkey
    @Sparkey 2 года назад +3

    Linden Village.

  • @dechannigan2980
    @dechannigan2980 2 года назад +1

    Better know as 'looney soup' especially the 9 percent variety.

  • @jackietreehorn5561
    @jackietreehorn5561 2 года назад

    Clonmel, great Irish movie man about dog shot there

    • @gerry1308
      @gerry1308 Год назад

      Clonmel was only mentioned in man about dog regarding the national coursing championships which of course are held in clonmel but they actually shot the clonmel scenes in tralee County kerry . Check out the credits at the end of the Film.

  • @chocolatecake6588
    @chocolatecake6588 2 года назад +2

    Shame now most of the apples at Bulmers are imported. The orchards are only for show now.

    • @jackietreehorn5561
      @jackietreehorn5561 2 года назад

      And county armagh is called the orchard county! Place is rife with apples

  • @palecap
    @palecap 2 года назад +1

    1:16 he pronounces "process" prah-sess like the Americans and not proa-sess like the English.

  • @ravenhill_firelord_1968
    @ravenhill_firelord_1968 2 года назад +2

    i never could stomach cider, what a horrible drink.

    • @nobodynoone2500
      @nobodynoone2500 2 года назад +1

      I never could stomach those who project their own biases, what horrible people. /s

    • @jackietreehorn5561
      @jackietreehorn5561 2 года назад

      Aka gut rot...it does exactly what it says on the tin!

  • @legin3753
    @legin3753 2 года назад

    Bulmers def changed over the years horrible now imo

  • @jimmymcjimmyvich9052
    @jimmymcjimmyvich9052 2 года назад

    They make the shit cider too. But omit the real name to try distance themselves from the shit plastic and cans you see dumped in parks. Not good publicity...