The 3 Competencies of Journey Management

Managing journeys requires a continuous practice of 3 interdependent competencies: collecting insights, analyzing them to drive design strategy, and orchestrating journey experiences for users.
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Chapters:
00:00 Customer Journey: Definition
0:41 Customer Journey Management: Definition
1:06 3 Competencies of Customer Journey Management
1:20 1. Insights
2:26 2. Design
2:59 3. Orchestrate
4:02 Applying the 3 Competencies
4:29 View More NN/g Content