Harley Booth Talks Founding South St, Why Company Culture Is Key & Pursuing Your Passion

Harley Booth is the Founder and Creative Director of South St Clothing Label which is fast becoming one of the fastest growing businesses in Australia. Founded in just 2019, the rapid rise of this street, oversized and grungy clothing brand has seen the online market explode into physical stores both in Australia and the UK. Harley is really a superwoman that decided to go against the mold of the societal construct of 9 to 5 career and felt a calling to pursuing her passion of creativity. She embodies what it takes to bring an idea to life but also the obsessive focus, drive and leadership values that follows to take a business to a whole new level. Personally, I have been wearing and representing this brand well before I knew even the Harley Booth story. This podcast is for everyone and provides evidence every single one of us can achieve our passion or purpose. Hope you enjoy the show :)
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