The Macallan: How did it get so BIG | The Story

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  • Опубликовано: 1 фев 2025

Комментарии • 32

  • @Businessvidsofficial
    @Businessvidsofficial  Год назад +1

    Thank you for tuning in and backing our channel. We're dedicated to delivering fresh content each week. If you enjoy our videos, a quick SUBSCRIBE takes under 5 seconds and significantly boosts our channel's growth. Your support means the world to us. Here's the link to subscribe: ruclips.net/channel/UCExAz6wkwZlHkGMazoPgp5A

  • @AkankshaRawal-d2b
    @AkankshaRawal-d2b Год назад +4

    Perceptions of luxury and quality are certainly perceptive. However, marketing and experiences are all about how you make your customers feel. The Macallan has a commendable business and marketing strategy, and in a world of high competition, has managed to survive 200 years. Great video!

  • @justinsantos8514
    @justinsantos8514 4 месяца назад +2

    Macallan is my favorite brand of scotch. I've introduced a lot of my a lot of my friends to it...

  • @AkankshaPatheja
    @AkankshaPatheja Год назад +4

    The Macallan 12 was my first single malt as a beginner

  • @seenskeme
    @seenskeme 9 месяцев назад +1

    AWESOME VIDEO!

    • @Businessvidsofficial
      @Businessvidsofficial  9 месяцев назад

      Glad you enjoyed it

    • @Businessvidsofficial
      @Businessvidsofficial  9 месяцев назад

      @seenskeme P.S. if you like what you're watching, then please subscribe to our channel. Here's the link:
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  • @deadlysinsb623
    @deadlysinsb623 Год назад

    Good video to only have less than 200 views ! Keep it up

    • @Businessvidsofficial
      @Businessvidsofficial  Год назад

      @deadlysinsb623 thank you so much! Please do consider subscribing and sharing the video :) ruclips.net/channel/UCExAz6wkwZlHkGMazoPgp5A

  • @barryhamilton7845
    @barryhamilton7845 6 месяцев назад +5

    In Scotland, we call it the pretentious malt. And we only rate Macallan made before 2000. They may be good at marketing ,but really, only those who haven't got a clue about whisky pay hundreds ,if not thousands for chill filtered whisky,and some of them will never be opened,and if it is these people wony really know what they're tasting.

    • @germantarapow9112
      @germantarapow9112 6 месяцев назад

      When i find myself in times of trouble barryhamilton7845 comes to me, speaking words of wisdom:

    • @terrortower666
      @terrortower666 5 месяцев назад

      Couldn’t have said it better myself mate 👏👏

  • @mikemuoio175
    @mikemuoio175 Год назад +1

    Best marketing company in the game, I'll give them that. Their Scotch is okay.

    • @Businessvidsofficial
      @Businessvidsofficial  Год назад

      thank you for commenting. This seems to be a popular opinion recently.

  • @amandariedinger6944
    @amandariedinger6944 5 месяцев назад

    When I get my first bonus check, I’m gonna buy me a bottle. And drink it. Cause I can.

  • @amitjain3323
    @amitjain3323 Месяц назад

    So if Macallan is overrated as per some of the comments ? Which is the best Scotch in their opinion. The folks who said Macallan is Meh didn't provide any other alternatives.

  • @stromghouls
    @stromghouls 4 месяца назад

    it's a luxury item. for collectors. as for myself i prefer scotch that is not colored, chill filtered and with an ABV over 46 percent.

    • @reinmarbielau494
      @reinmarbielau494 4 месяца назад

      It seems that all of the so called "whisky enthusiasts" are simply alcoholics as for some reason they believe that higher the ABV the better the whisky is. Guess you would love Polish speciality "Spirytus rektyfikowany" which is released at 95% ABV. Must be the best alcohol in the world. I will gladly swap the bottle of it for that louse bottle of chill filtered, coloroed Macallan.

  • @artisticsoul603
    @artisticsoul603 11 месяцев назад

    best whiskey investment

  • @terrortower666
    @terrortower666 5 месяцев назад +1

    “Join us as we unravel the artistry”…. artistry of what? Chill filtration and artificial colouring 😂

  • @vimalrajkappil
    @vimalrajkappil Год назад +5

    Overpriced mediocrity

    • @Businessvidsofficial
      @Businessvidsofficial  Год назад

      Hey @vimalrajkappil, it's understandable that everyone has varying tastes in whisky. What particular aspects or flavors didn't quite resonate with you when it comes to The Macallan?

    • @terrortower666
      @terrortower666 5 месяцев назад +1

      ⁠@@Businessvidsofficial It’s excruciatingly overpriced and massively under-delivers in it’s quality. Put it this way, it tastes wayyyy less than it’s actual ‘value’ that they claim it is worth. These days Macallan is beyond a joke to us malt enthusiasts, but also appreciative as it keeps the collectors’ attention away from the good stuff 😂

    • @reinmarbielau494
      @reinmarbielau494 4 месяца назад

      @@terrortower666 Typical whinning from someone who can't afford the good stuff and pretends to know better.

  • @138kmLove
    @138kmLove Год назад

    1/3 of the global single malt market? What is this nonsense?

  • @BracchiAlessandroFineArt
    @BracchiAlessandroFineArt Год назад +3

    most overrated Scotch ! Great marketing less substance !

    • @Businessvidsofficial
      @Businessvidsofficial  Год назад

      @BracchiAlessandroFineArt Thank you for commenting. This seems to be a popular opinion. Why do you believe its overrated?

    • @BracchiAlessandroFineArt
      @BracchiAlessandroFineArt Год назад +1

      I foud the Macallan whisky very nice on the nose, but will not keep what promised on the palate not very complex, a middle range whisky in my opinion.
      with the decades they were very smart in the marketing department adding a "value" that for me is not present, especially for the price they ask. There are many other Scotch whiskies that are far more interesting and better priced than Macallan , peated and not Peated@@Businessvidsofficial