Google’s Recent QRG Update: EAT becomes EEAT With Added Experience

In this video, we cover the recent update of Google in how it evaluates content. Previously, it was EAT (Expertise, Authority, and Trust). Now Experience is the new addition to the mix.
00:00 Introduction
00:42 What the new "E" stands for
01:22 Going back to Double-EAT
According to Google, the Double-EAT now stands for:
1. Experience
2. Expertise
3. Authority
4. Trust
Experience refers to the first-hand experience of the content creator. Watch how this might impact content marketing as well as YMYL.
You can read about this google update in detail from our blog piece:
www.linkbuildi...
To learn more about EAT:
• All about Expertise, A...
Check out EEAT directly from Google:
developers.goo...
Check out the official google list of all other Google Updates.
developers.goo...
We have a whole playlist on Google Updates, and you can check it out too
• Google’s Link Spam Upd...
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