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How to Write Blog Posts No One Else Can Compete With
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- Опубликовано: 14 авг 2024
- Doing original research is one of the best ways we have found to create awesome blog posts that rank well and that other bloggers struggle to beat. In this video, I'll show you 6 ways people are doing original research and show examples of each.
Here are the links to the examples in the video
Blood testing: wellintruth.co...
Picking a scooter: scootersfornew...
3D printer experiment: 3dprintscape.c...
RGB Light comparison: • Video
Vet advice: www.rescuedogs...
Grow lights: ncsuperfoods.c...
Attraction parks: netherlandsins...
Check out Project 24: incomeschool.c...
Project 24 is our membership program that teaches you how to work toward replacing your current income with income from websites and RUclips channels in 24 months.
Also check out our stupid fast and crazy functional Wordpress theme, Acabado. incomeschool.c...
Have you seen us on Instagram yet? Add us to see what we're doing behind the scenes: / income.school
Project 24 is a product of Income School LLC. Results mentioned are not typical. The trademark “Project 24” refers to the goal of some people to create a successful business in 24 months, but is not a promise or guarantee of that success. Many online businesses fail because, like any business, it requires hard work, skill, and dedication. Before making business decisions, consult financial and legal professionals licensed in your jurisdiction.
Found these guys (income school) recently. They have absolutely first rate content combined with being trustworthy and decent. They communicate nuanced points clearly. This is yet another excellent video.
i'm in their project 24 program and with the community it's been a great learning experience
Do Original research instead of just replicating what's already out there.
1. Consolidating information available on the web but analysing it.
- if it can be found in 10mins on Google it's not original research or if a blogger can do a post about it in an hour it's not original research.
2. Run an experiment
Example with a product review testing how hot the product gets with usage. 3D printer tested power consumption then compared it to other appliances even adding how much the power costs.
3. Product review (comparison)
Example, RBG light comparison, how long the battery last, testing the color and light etc.
4. Interviews
If the person being interviewed and the content is interesting to people that's ok. Or focus on a specific topic then use quotes to make your points in a blog post.
Example 4 vets interviewed about dogs claws.
Aggregate data from a quiz or poll, run poll in Facebook group, find trends and data. Create graphs and tables etc. Example micro green grow lights - most people use 40 watts etc
5. Expert knowledge
Example top 10 attraction parks and what ages each is catered to written by someone who had been to all the different parks.
Thanks so much for these tips
I just wrote a post (for UCW) about what shape cruise ships are under the water, I actually went under a cruise ship to find this out. That's as unique and original as I can get! Not toooo many people can copy that, I hope! ;)
Emma when I saw this I had a visual of you scuba diving under a cruise ship. I thought oh my.....how dangerous. Then I realized there were other ways to do this after I read your post on this. But it was interesting to think out. Great job being original
Haha!! That does sound dangerous indeed, I don't think I'd recommend that. Although being under it (even without the water) felt dangerous too, I know it isn't... but the ship was about 20 stories high, just balanced!!! SO scary :')
Thanks for your video highly appreciated.😊
00:40 - What Commodity Content is (avoid doing)
Six Specific Ways to Research and Create Original Content
01:47 - #1 Consolidate info that's on the web and perform your OWN analysis
02:23 - Rule #1 for Original Research
02:34 - Rule #2 for Original Research
05:39 - #2 Run an Experiment
08:14 - #3 Do your own product testing
09:14 - #4 Do your own interview
11:00 - Example 1
12:06 - #5 Poll a group of people
13:22 - Example how NOT to do a poll
14:03 - Example of how to do a poll
15:10 - #6 Expert Knowledge
17:04 - Ask Yourself This
- Best way to provide original value for your topic
I am honored to be include in your examples, thank you!! And thank you for hosting the challenge, it was a great learning experience.
Been binge-watching your youtube videos, a lot of valuable insights and nuggets that I would have expected to be behind a paywall, but the fact that you are providing this knowledge for free, makes me believe that the content you do provide behind a paywall must be gold.
I absolutely agree! I write about traveling in COLOMBIA and living in Bogota and running a travel agency, I know my stuff. Doing some online research, there is not only superficial information but stuff that is just wrong and it got copied and copied over again from travel bloggers that just wanted to publish some content about the country.
I am sure, mid term I will outrank all of them and it will be impossible for them to compete with my content. But so far, ranking takes time and the other ranking factors still beat me.
good input, thx Rick
Cheers from Bogota
OMG, I so agree with you. I'm a freelance writer and understand how to research studies/news items and write ORIGINAL content, not just regurgitating other peoples' stuff. Thank you for providing common sense to your users.
Also, please, everyone: don't assume your audience is only American. I find that happens so often i.e. the blood test blog post.
By the time, I complete a single post, my other buddy would have reached a few thousands of views with 'nearly duplicated' few posts. After all, 99.9 percent of people write blogs for views.
Please keep doing it that way, PLEASE! 🤣😁
You are my favorite SEO because you teach people not just specific things but you teach how to think for yourself and its much more far reaching and valuable. The way that you work is bullet proof because it creates true value that can only increase in time instead of turning bad when Googles algorithm becomes more nuanced, which it continuously does. Kudos and thank you.
*I'm on month 6, and I can definitely start to see that "hockey stick growth" that you always mention.*
*Thanks for sharing all your tips and valuable insights!*
How do you go about it
@@ucheudeh6149 My traffic stats are good but income from that site just sucks, it's in the pet space for anyone wondering...
@@AndreuMoreno That's nice to hear; I'm pretty stuck in growing traffic. However, you can find angles on monetizing it like affiliate and other
Nice job Ricky. I’m assuming more viewers will be a bit reluctant to do original research, but they should (at least) write from an original perspective. We write 100+ blogs/month and presenting a new angle is always our first goal.
I love this advice. I used this method in two content pieces not long ago. One was comparing the most popular page builder plugins for WordPess. The other was comparing the most popular image compression plugins for WordPress. Both of which were for the photography niche, so they looked at very specific things photographers would be interested in.
Rick, have you noticed in the last few years you become one of the best web marketers in the world? Very well done my friend!!!!
Thank you. That’s very kind of you.
While watching this I wrote down no less than 12 ideas for blog posts after feeling stuck for ideas for a few weeks. Thanks 👍
Thanks - it's clear there are no short cuts. We're at the beginning of this journey and are finding everything you guys put out to be of serious value. So thanks!
Same - I’ve seen so many people putting content out on this topic. These guys are by far and away the best. I think it is because they communicate nuanced points extremely well
@@richardwhite8015 For sure - We've been following for a while and practically every video has a nugget of gold in it. We've been so encouraged to commit to blogging as a result. Now cracking out 3-4 posts a week whereas before it was always a 'maybe one day' thing.
Thanks for that feedback. I’m so glad you appreciate it!
These are the best RUclips videos I've seen about blogging.. Thank You.
This an example of original content from original people, all respect to Ricky, Jim and the whole team behind the scene.
Wow, everything about this piece is a winner. The title grabbed me the interesting and valuable content kept me hooked and your presentation applauds their efforts and instills confidence in your following.
Thanks Rick thanks team
Congratulations Emma Cruises! All your really hard work is paying off! Amazing to see!
Totally works. 28 articles and 30k pageviews so far.
Im on 14 articles and started last month. Howd you grow so fast?
@@mattdutalks It's been 2 years. Nothing fast about it. I didn't follow through and moved to RUclips. Wish I had done more articles now.
These guys never stop to amaze me. This is such valuable content!
Thanks Rick, The heavy weight champion of blogging.
Excellent video. This is definitely going to help me in blogging. It has really opened up my mind about how to go about making blog posts. I've been inspired! Thank you.
8:10 Hey Ricky, I think the "me too guys" are something different 😂
Tuesdays are always great days! :)
Bought your course today so ecxited
It's a tough trade off between doing all the original research and leg work, and getting out articles at scale. Finding the balance between the extremes of one really good article a month, or 100 a month that are mediocre.
I've been researching the topics, having the articles written, filter through an editor.. and then adding something unique to it. Data, a table, a graph. It's tough though when you're trying to produce 30 articles a month.
100% agree. Imagine the wasted ROI pouring hours into one of those posts only for 10 other shorter, more targeted pieces to swamp it in traffic.
This approach is only really viable when you're already generating income and have the data (from the mass volume approach) to know, more precisely, what's likely to be a hit.
My experience is that google values quality much higher than quantity. I know what the income school teaches but I agree only somewhat when it comes to the frequency of publishing. One major original piece, well researched and unique is worth five mediocre articles - in my humble opinion of course.
This sounds like all the skills I learned as a journalism major! So cool! Thanks for the tips 😊
Same here. A journalistic formation really helps.
Wow ! That shows how this guys are passionate about it
sorry to be offtopic but does someone know a tool to get back into an instagram account??
I was dumb forgot my password. I appreciate any help you can give me!
I guess putting a table and graph, chart are a good option
As long as the content in the table and graph and chart are well researched and helpful.
This video is an excellent example of original content on RUclips! I understood the original research thing, I just do not understand how all these can be done in 4-8 hours.
I was in need of this only 🌟 awesome 👍 thank you
Awesome video! I am a member of the P24 and I have to admit that I am guilty of creating average content but this video has inspired me to create better content. Thanks Ricky!
Brilliant video! I really enjoy your videos - they're always so helpful with useful extremely useful advice and tips. I've been watching for a long time and you've come so far with your presenting skills! I really appreciate this so much more now because I started a channel just under a year ago and it's so much more difficult than you think to present and come across naturally. I really hope I progress in the way you have. Keep up the good work!
Superb guidance! You deliver the "why' and a "how-to" framework for creating high-value, actionable knowledge for a blog post. I will apply your insights on useful content for an ebook I am developing. Continued success!
These all seem like VERY niche "Response" Posts (as you call them), which makes me wonder if it's worth putting this much energy into. If it was a Pillar post, sure. I get that. These examples just seem SO specific... I must be missing something.
Love this post!!! And..then..the art is in making it personal and conversational. Not an easy writing form.
Thank you for being such a great resource. I’m sure that when I finally start my blog, it’s going to be successful, thanks to your guidance and advice.
Dude, Thank you sooo much! I'm doing a blog on my weight loss journey (that's not the name of it, not tryin to put a plug in). Anyway I had to put a few posts in on the research I was doing on different diets and exercise and those posts are soo unoriginal and I need to change and fix them but didn't know how. Now I have an idea thank you
Thanks for the video. I have a question. Can a blog have more than one niche? Does that hurt SEO?
Go look at other blogs! Look at Sidehustlenation, goodfinancialcents, and smartpassiveincome. They are business blogs, but they cover all sorts of sub niches!
It was really full of valuable info. Thanks for the tips.
Always dropping knowledge, love this channel
You've provided great value, original content on this specific topic. ;)
I think about original research many times in this women fashion blog, but do not get ideas on what type of topics can be there in a fashion related blog. Yes, I found the costs of different type of places and prices, sometimes different latest styles around in other pinterest/instagram, but beyond that what?
Ramanna, I don't know your exact niche, but maybe you could do things like skirt vs pants in an interview (which got better results--there are studies on these things) or best bra straps that don't fall off your shoulders (do your own research if it's not available), etc. I bet there are a lot of questions people have.
I have been binging your content again recently. Something I've been wanting to find out from you... what do you think about SEO content editors like Surfer SEO? I have a company that writes outsourced blog content for businesses and I've been considering investing in Surfer specifically. Any thoughts?
Thanks Ricky! Great points. Love it!
Thanks for the original research!
Cool, great info, I want to try the questions on SM to get info for a chart or graph ofr some sort, love the rewarding feeling I get with the ending vibe
how long should a blog post be, typically? (in word count, that is)
Took a bunch of ideas. Thanks
Does this mean that each blog post will take hours to do? Is this required for every blog post?
Well, either you must have deep passion for this or you are an expert in the field you want to create a unique content for
I have a short question. Should something as simple as a Response-Post also be free from being a commodity content?
Awesome tips!
Great tips .Ultimately we need to give helpful information
Would using information from blogs on how to perform a task, compelling it into a single teachable blog and adding in your own experiences and maybe even ways you modified or found the task valuable be considered original research?
If you're adding original ideas that doesn't exist on the web then yes, if not, summarizing other blogs and putting a spin to it is not original
this is so great u guys, much love!
Thanks for sharing
Awesome tips. This was very helpful. Thank you so much. Any videos, suggestions or additional resources on creating databases/tools as mentioned around 4:20?
So the idea about creating a database is one I've had for the last two weeks so I'm glad you mentioned it. So my idea is to create a database about a very specific software and create filters that would help them choose the best option for their situation. I would be creating a custom post type specifically for this and a custom taxonomy called "features", then create a filter for this features taxonomy which would allow them to filter thier options by specific features they are looking for. This is something that would be developed and added to over time. The difficulty is deciding which features I should be adding. I mean I have some ideas but I was thinking of visiting a FB group and asking which features people look for in this software and adding the most sought after features. There are many websites that provide a list of this software but none that allow you to filter them by features. What are your thoughts on this idea?
Great video, going tobuse some ideas here
Summary: Be the bull at whatever you do and keep going on and on and on...
My favorite blogger
Quick Questions:
Table press or Default Table from Wordpress ?
Which is more seo friendly ?
Is there a better option ?
Table press has the filter and search function for the user, which is definitely a better user experience but not sure if Google understands table press for featured snippet.
For seo it doesn’t matter. I’m kind of a plugin minimalist so if I can avoid an extra plugin I will. But both tables can be read by Google without issue.
Another "Original Value VDO" from Income School. Nice!
Great information. Thanks
I really love your strategy.
I agree completely with everything you say here, but I would say one other thing. In previous videos, you guys implied setting an hour aside for writing a blog post. I'm not saying something can't be written in an hour, but realistically I think it takes 2-5 hours to write a quality blog post that will actually get somewhere on google. I aim to create one piece of good content per day.
For example, today I wrote a piece for my UK property based website, I started at 07.30 and it was 2.30pm when I actually finished. I have a working system where I never publish on the same day, I publish the next day, so tomorrow morning I will pop in & give it a fresh look before publication. This allows for any last minute changes and additions.
If I am not mistaken, an hour is mentioned in their course.
it's an hour for a response post, there's other types of posts too though
Whats the best plugin for tables that automatically adds the table schema to the wordpress website so google shows the table in SERPs? Thanks
Awesome video! How many articles do you need to write before you start posting your blogs.
Awesome content!
Super duper great video, thank you.
What if my niche is not related to any product? It's based on some information like finance or education.. How would you do testing and experimenting thing please respond?
I follow another internet marketer who used polls on twitter. You could also ask a Facebook group in your niche and ask them to give their 2 cents on a topic.
@@iamtstamps okay noted:)
what to do if competitor's blog is ranking for many topics on the top and the content is almost 70-90% wrong.
So, are we to understand that your famous dirt bike trail video on how to write a blog post in an hour to 90 minutes is now out of date?
Or is there still value in starting with that approach to get data on what people are really interested in?
THIS. The ROI on this approach is completely pointless if nobody ultimately cares about the topic/theme.
Take it from someone who does both things and experiments across sites.
I agree. It’s not out of date at all. Original research helps you create unbeatable content. But you should write easier content as well. It’s not one or the other. You need to know what people want before it’ll be worth spending the time and effort doing in depth research.
That said, some of these ideas actually take very little extra time and have no cost. So why not do them even on a new site?
@@IncomeSchool Thanks. Thats clear.
Love these ideas! Very inspiring! It would be wonderful to know the how the example posts ranked on Google.
Is there a way to get views on articles which are curiosity based, scientific facts or so for everyone (Science in simple language) and are not directly searched for by many people? (completely original). Is promoting on social media is the only way?
I'm excited 🔥
Great video: in the scooter sample, the author didn't place the spreadsheet behind an email. What od do you recommend give it away or subscribers? Also, is this post considered a pillar post since it's filled with information? I'm a new member of Project 24
Great info, cheers. yes you are right, there is too much copy and paste out there and people just trying to make a quick buck with content they really don't have a clue about.
great tips, thanks. I assume that would be a pillar post?
@Income School , Would you consider it ok for blog posts to be story based? Instead of the whole 100% technical type content???
Please make a video on food blogging, how to succeed with a food blog
Thank you..appreciated 🥰
Would you consider posting about personal life experience original content?
How do we approach purple for interviews? What are some industry standards?
Good stuff bro!
Can you please answer one question: when i follow all your uploaded videos, do i need to join your project 24 course?
you are still missing SO much not given in the course. Structure and support being the key factors
When you ask the question (like in a FB group), do you tell people you're doing a survey for a blog, or just make it a casual question and grab the data that way?
It’s up to what you’re comfortable with. I like being transparent generally.
I love Tuesdays
So if iam doing products review of software I need to use them all
Oh amazing great! 👌👌👌
❤ From India🤘🤘
where is the most appropriate place to send you specific seo questions?
Here really. Or during a RUclips live. We’ll be doing those more often soon.
Brilliant
The other pb is how do you get back on your time investment (in €) on writing such a piece of content.. ? ;-)
(but really cool video anyway)
Thank you
So this is great. I'm from India and I think Google is probably pushing down indian bloggers what's your take on that ??
Because of repetitive content....
"My post is now unbeatable"... said more than 31 000 people!