Wayfinding Xchange Podcast: Building better navigation through Scandinavian design

Joining Gideon Wilkinson on the Wayfinding Xchange Podcast is Michaela Pihl Olsen, Partner, Business Development and Places Director at Urgent Agency in Copenhagen. Michaela is a leading expert in wayfinding design, specialising in branding and communication. With a background in architecture, wayfinding design and teaching at the Royal Danish Academy, she offers valuable insights into the intersection of architecture, user experience, communication and the growing role of wayfinding in the region.
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