Unlock the full potential of your Amazon ads! Get a personalized PPC audit and strategy plan with our consultation. Don't miss out-book your session here: bit.ly/2EhMwCF7Dlg today!
Thanks for sharing the top 5 Amazon PPC advertising mistakes! Appreciated the transparency of showing the products, the good and bad, and the deep dive!
This is some great information. I have a question, if you have made the mistake of shutting off a campaign but still have the ability to turn it back on, will it still retain the data it had already gathered and will it pick up where it left off before it was shut off?
Yes, if you had previously shut off a campaign but decide to turn it back on, it will retain the historical data it had already gathered. However, please note that the performance may not necessarily pick up exactly where it left off, as variables such as competition, seasonality, and changes to the Amazon algorithm may have changed in the meantime. But it will certainly retain all the historical data and insights from before it was paused.
Top 5 PPC mistakes. A "good campaign" is costing me a lot of money. I am spending more on PPC and the sales are not reflecting profit. My account has been around for about a year, hoping I will soon start making organic sales and lower my spending. Thank you very much for all the education.
You're welcome! I'm glad you found the "Top 5 Amazon PPC Advertising Mistakes" video helpful. It's important to continuously monitor and optimize your PPC campaigns to ensure they are driving profitable results. Best of luck with your Amazon journey!
The long tail you negated / didn't negate, the customer searched the same thing - it's just the ad algo matches some impressions to one target - which got three sales - and some to another which got zero. I'd search the customer search term for overall data. Nice vid
As always thank you for the great content! I have a question regarding Sponsored Brand Ads. Is it possible to add targeting products to a sponsored brand banner ad? When I try doing so, it only shows those 3 at creation selected products. Thank you very much in advise.
Yes, it is possible to add targeting products to a Sponsored Brand banner ad. However, the selection of products in the ad creation process may vary depending on the specific campaign and ad type you are using. Typically, when creating a Sponsored Brand banner ad, you have the option to select up to three products to be displayed in the ad. These products are usually chosen based on their relevance and performance. If you are looking to include additional products in your ad, you may need to create separate campaigns or utilize different ad formats such as Sponsored Brand video ads or Sponsored Brand store pages. These ad types provide more flexibility in showcasing a wider range of products.
is then okay to run 2 campaigns - broad and exact with the same keyword or this can leads to canibalization? The strategy was to use broad/auto to find a good kws
Great video but I have a question regarding mistake #1, I actually bought your PPC course and during the beginning of the course, one of your PPC experts teaches that for the basic structure, we have discovery campaigns (SP Auto, Broad, and Phrase), and we have winner campaign (SP exact). He talks about that we should harvest those good keywords from discovery campaign and create new exact campaign, and negate them from discovery campaigns after the new exact campaigns start getting impressions. It is exactly opposite what you are teaching here (never harvest good keywords from discovery campaigns), can you explain? Thanks.
i got a follow-up question, related to negative targeting, when a main keyword started to work bad for the items, as got huge empty clicks, what should we do then?
In cases like this, there are usually more info needed than can be conveyed in RUclips comments. Book a coaching call with our team, and we will do our best to help you navigate this. *myamazonguy.com/book-a-coaching-call/
So if I'm not negating the good keywords from the auto campaign, what benefit is there to having them in a manual campaign? Is it to let the keywords breathe and gain traction without the worse keywords in the auto campaign?
Great video... I have three questions... 1) How to reduce PPC expenses after getting organic sales on specific keywords? Should we reduce the CPC to the minimum? 2) Secondly, if we stop PPC after ranking to top 5 or 10, why organic orders also disappear?
My question is why we need to run ppc for private label ? Just lower the price compared to competitors price and your product will start ranking slowly or i am wrong?
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Unlock the full potential of your Amazon ads!
Get a personalized PPC audit and strategy plan with our consultation.
Don't miss out-book your session here: bit.ly/2EhMwCF7Dlg today!
Thanks for sharing
Appreciate it, happy you found it useful!
Great insights, Steven! The breakdown of the top five Amazon PPC mistakes is incredibly helpful for sellers looking to optimize their campaigns.
Thanks for watching! Optimize, optimize, optimize.
Thanks for sharing the top 5 Amazon PPC advertising mistakes! Appreciated the transparency of showing the products, the good and bad, and the deep dive!
Thanks for these top 5 Amazon PPC advertising mistakes. Appreciate the detailed info about negating keywords
You're welcome! I'm glad you found the information about negating keywords helpful.
This is some great information. I have a question, if you have made the mistake of shutting off a campaign but still have the ability to turn it back on, will it still retain the data it had already gathered and will it pick up where it left off before it was shut off?
Yes, if you had previously shut off a campaign but decide to turn it back on, it will retain the historical data it had already gathered. However, please note that the performance may not necessarily pick up exactly where it left off, as variables such as competition, seasonality, and changes to the Amazon algorithm may have changed in the meantime. But it will certainly retain all the historical data and insights from before it was paused.
Top 5 PPC mistakes. A "good campaign" is costing me a lot of money. I am spending more on PPC and the sales are not reflecting profit. My account has been around for about a year, hoping I will soon start making organic sales and lower my spending. Thank you very much for all the education.
You're welcome! I'm glad you found the "Top 5 Amazon PPC Advertising Mistakes" video helpful. It's important to continuously monitor and optimize your PPC campaigns to ensure they are driving profitable results. Best of luck with your Amazon journey!
Great vid. My favorite: Budget by keyword bid. That allows you to manage and grow the account by overall ROI, not a specific budget.
Thank you. I'm glad you found the video helpful!
The long tail you negated / didn't negate, the customer searched the same thing - it's just the ad algo matches some impressions to one target - which got three sales - and some to another which got zero. I'd search the customer search term for overall data. Nice vid
Thanks for watching.
Stephen, thank you for this incredibly insightful breakdown
You're very welcome! I'm glad you found the breakdown insightful.
Top 5 Amazon PPC Advertising Mistakes - Great video - thank you for creating.
As always thank you for the great content! I have a question regarding Sponsored Brand Ads. Is it possible to add targeting products to a sponsored brand banner ad? When I try doing so, it only shows those 3 at creation selected products. Thank you very much in advise.
Yes, it is possible to add targeting products to a Sponsored Brand banner ad. However, the selection of products in the ad creation process may vary depending on the specific campaign and ad type you are using.
Typically, when creating a Sponsored Brand banner ad, you have the option to select up to three products to be displayed in the ad. These products are usually chosen based on their relevance and performance.
If you are looking to include additional products in your ad, you may need to create separate campaigns or utilize different ad formats such as Sponsored Brand video ads or Sponsored Brand store pages. These ad types provide more flexibility in showcasing a wider range of products.
is then okay to run 2 campaigns - broad and exact with the same keyword or this can leads to canibalization? The strategy was to use broad/auto to find a good kws
Great video but I have a question regarding mistake #1, I actually bought your PPC course and during the beginning of the course, one of your PPC experts teaches that for the basic structure, we have discovery campaigns (SP Auto, Broad, and Phrase), and we have winner campaign (SP exact). He talks about that we should harvest those good keywords from discovery campaign and create new exact campaign, and negate them from discovery campaigns after the new exact campaigns start getting impressions.
It is exactly opposite what you are teaching here (never harvest good keywords from discovery campaigns), can you explain? Thanks.
i got a follow-up question, related to negative targeting, when a main keyword started to work bad for the items, as got huge empty clicks, what should we do then?
In cases like this, there are usually more info needed than can be conveyed in RUclips comments. Book a coaching call with our team, and we will do our best to help you navigate this. *myamazonguy.com/book-a-coaching-call/
So if I'm not negating the good keywords from the auto campaign, what benefit is there to having them in a manual campaign?
Is it to let the keywords breathe and gain traction without the worse keywords in the auto campaign?
Really helpful, thanks!
Glad it was helpful!
Great video... I have three questions...
1) How to reduce PPC expenses after getting organic sales on specific keywords? Should we reduce the CPC to the minimum?
2) Secondly, if we stop PPC after ranking to top 5 or 10, why organic orders also disappear?
Thank you ❤
You're welcome 😊
You always nail it!
Thank you so much for your kind words!
My Fav guy 🔥
Thank you so much! I'm glad I could be of help.
My question is why we need to run ppc for private label ? Just lower the price compared to competitors price and your product will start ranking slowly or i am wrong?
Need sales to get sales.
PPC gets you found.
old but good top 5 amazon PPC advertising mastakes
They are still the top 5
Love from ❤ Pakistan
Sending love right back to you from across the globe.
top 5
TOP 5 PPC MISTAKES WITH BONUS TIP :P
Top 5 PPC mistakes
Thank you for watching.
Top-five PPC mistakes
Thank you for watching.
top 5 amazon PPC mistakes
TOP 5 PPC MISTAKES
Lol 1.5 bid on 0.55 highest average bid. It seems he wanted to set 0.55 but he mistakenly wrote 1.55.
I really appreciate your attention to detail.
Top 5 PPC mistakes, Top 5 Amazon advertising mistakes
Top 5 PPC mistake.
Thanks for the support.
Top-five PPC mistakes
Thank you for watching.