Google Core Update Sept ( Helpful content update- Gemini )

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  • Опубликовано: 19 сен 2023
  • My sites got hit by the Google core update.
    But don't worry, I have some tips to help you through these tough times.
    The latest google core update is part of the helpful content update and started rolling out on Sept 14th for two weeks.
    It might also have something to do with Gemini Language-based program google is launching soon.
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Комментарии • 119

  • @tim867
    @tim867 10 месяцев назад +2

    My site is 1.5 years old, with only 70 posts, and I was ready to throw the towel in. But after watching your video, it has inspired me to keep going. Keep up the excellent work, Carl. You're helping out people every day.

    • @CarlBroadbent
      @CarlBroadbent  10 месяцев назад

      Glad it helped. 1.5years on the grand scheme of websites is nothing at all. I wouldn’t give up yet it’s still a baby

  • @nimrodsopinions
    @nimrodsopinions 10 месяцев назад +6

    This was a really useful video and great to know I'm not the only one seeing similar results.
    In five years of running niche sites, this is by far the most bizarre update I've ever seen from Google. Everyone who's getting hit are the people who have followed the guidelines to the letter and played by the rules, only to be outranked by completely unvalidated and quite frankly unhelpful forum content. Google have lost the plot

    • @CarlBroadbent
      @CarlBroadbent  10 месяцев назад +3

      Yes their engineers must be on drugs 😂

    • @yatenderrawat2703
      @yatenderrawat2703 10 месяцев назад +1

      Google is concerned about competition in the AI industry and is working hastily to stay ahead, sometimes making decisions that may not be the best ones.

    • @nimrodsopinions
      @nimrodsopinions 10 месяцев назад

      @@yatenderrawat2703 It feels very back-handed - one one hand they now say AI content is OK, but are not replacing answers with poor-quality forum content that's completely unhelpful and 5+ years old with absolutely no E-E-A-T to see my try and avoid AI blog posts.
      This has also caused genuine bloggers with significant experience and well-written content to have their businesses destroyed completely unfairly

  • @Adrian.Danila
    @Adrian.Danila 11 месяцев назад +8

    My opinion on google algos: always wait for the algorithm to finish roll-out. After that, analyze and take needed action. Great video Carl!

    • @CarlBroadbent
      @CarlBroadbent  11 месяцев назад +1

      100% correct

    • @vesogry
      @vesogry 10 месяцев назад +1

      What do you mean by "needed action"? Especially when the website that I cared about most and tried to create the most high-quality content was hit (30-50%), the less quality one like 20%, and my AI-generated content got +150% up.
      Their decisions are irrational so you can't make rational ones to combat it. How in the world a company that has employed thousands of engineers for 25 years can say "We were absolutely wrong with our algorithm previously, but now we are right". If they were doing things rationally, the changes would be slight.
      These morons hit me hard twice in two months.

  • @CoconutPete
    @CoconutPete 11 месяцев назад +9

    the Google game has been like this from the beginning... they will always pull the rug out from under you and make it harder. it's a never ending game.

    • @CarlBroadbent
      @CarlBroadbent  11 месяцев назад +1

      You are not wrong

    • @vesogry
      @vesogry 10 месяцев назад +2

      @@CarlBroadbentBut why is it that after all these years (25), the changes should be smaller and smaller. Now, it's the hardest one since I remember (12 years).

    • @travishamlin7106
      @travishamlin7106 10 месяцев назад

      @@vesogrymore and more websites to filter through

  • @paultitmuss
    @paultitmuss 11 месяцев назад +6

    Well said, Carl 👏 My main site dropped significantly too, but I also believe that some of that is seasonal, so I am not overly worried and I will continue to build content ready for the start of the next season. Luckily for me, I already have a diverse range of income streams so that I do not rely on only one of them. Thanks for the insightful and informative video.

  •  11 месяцев назад +4

    Oh My goodness. The uncertainties and the ups-and-downs are stressing me out

  • @TheColossalBlanket
    @TheColossalBlanket 10 месяцев назад +2

    Thanks for this. I got his hardest by this than any other time in my 4 years owning my site. It's kinda given me a kick up the arse as I was coaxing along on a small amount of articles when there's definitely more I can publish and I do no social media at all. I'm pretty clueless about reddit though.

    • @CarlBroadbent
      @CarlBroadbent  10 месяцев назад

      I would stay away from
      Reddit. Continue with what you’ve been doing and maybe look at Pinterest and videos

    • @TheColossalBlanket
      @TheColossalBlanket 10 месяцев назад

      @@CarlBroadbent You know I actually meant to write pinterest! No idea why I wrote Reddit in that comment! 😅 Can you please send me the link to the video where you talk about refreshing content? I think that's a priority for me first.

  • @awhite6087
    @awhite6087 10 месяцев назад +1

    Thanks Carl! Really great video 👍

  • @danishrizwan4631
    @danishrizwan4631 10 месяцев назад +1

    Now my original content blog is on second page of Google search and all the blogs that copy my contents and pictures are on first page at first second and third position where my website was before. Carl please advice me what can I do ?

  • @MallorcaUnderTheSun
    @MallorcaUnderTheSun 10 месяцев назад +1

    Thanks for the advice having just looked at my analytics which have fallen off the same cliff. So I won’t be looking again until I’m brave enough to. Ps don’t forget the tourism season is drawing to a close so it could be part of the reason unless your website is global 😢

    • @CarlBroadbent
      @CarlBroadbent  10 месяцев назад +1

      I did expect a small drop but this is horrific 50-60% now lost

  • @jc4evur661
    @jc4evur661 10 месяцев назад +3

    FYI: Pinterest has it's own algo updates and they are quite neurotic.

    • @CarlBroadbent
      @CarlBroadbent  10 месяцев назад +3

      Very true. No where is safe. But often does not change as big as google. I’ve only ever seen 1 really big algo change on Pinterest

  • @vesogry
    @vesogry 10 месяцев назад +2

    3:00 - Why are you showing a bounce rate instead of visits or sessions?

    • @CarlBroadbent
      @CarlBroadbent  10 месяцев назад

      That’s just a screenshot for b-roll to show sites can go up and down and recover. It’s not one of mine.

  • @Christopher-N7
    @Christopher-N7 11 месяцев назад +2

    Same boat, rankings up but search impressions fell off by 12,000 a day. Now seeing drop in traffic...ugh....time to knuckle down and work harder.

    • @CarlBroadbent
      @CarlBroadbent  11 месяцев назад

      Positive mentality I like it good luck

  • @jeffreycarpenter5279
    @jeffreycarpenter5279 10 месяцев назад

    Fantastic video and I second that on not looking at analytics. Coincidentally I woke up this morning and the first thing I though of was: I’m not going to look at it. I have content to edit, briefs to assign, and coffee to drink.
    I wish everyone the best.

    • @CarlBroadbent
      @CarlBroadbent  10 месяцев назад

      Be strong. There’s no point causing yourself worry. You’re doing the right thing.

  • @davidAR19
    @davidAR19 10 месяцев назад +2

    I was making $3,000 a month in ad revenue. Now I drop half of it 😮‍💨

    • @CarlBroadbent
      @CarlBroadbent  10 месяцев назад

      Sorry to hear that. I hope it comes back soon. 🤞

  • @vesogry
    @vesogry 10 месяцев назад +1

    The higher the quality of my site the bigger drop I have. Disabling my 14-year-old Adsense account (based on made-up accusations) 2 months ago wasn't enough for them.
    BTW, the new website with AI-generated content skyrocketed.
    They have something done to their heads.

  • @maxelbrig1315
    @maxelbrig1315 11 месяцев назад +3

    A true star - thanks for talking common sense.

    • @CarlBroadbent
      @CarlBroadbent  11 месяцев назад

      Thank you

    • @jc4evur661
      @jc4evur661 10 месяцев назад +1

      Yes...thanks for this video!@@CarlBroadbent

  • @colinhitchman2495
    @colinhitchman2495 11 месяцев назад +2

    Sound advice Carl, cheers! 👍😎

  • @abdulo8963
    @abdulo8963 11 месяцев назад +2

    Insightful advice!

  • @peak196
    @peak196 11 месяцев назад

    Sorry to hear this. For sure you'll recover, the question is when. Big drops and recovery can even happen during an update. I know how it feels. If only we knew why, but I also have examples of high ranking sites that really add very little value. Trying to make sense of that is hard.

    • @CarlBroadbent
      @CarlBroadbent  11 месяцев назад +2

      It's easier to make sense of it a few weeks after the event

    • @vesogry
      @vesogry 10 месяцев назад

      "For sure you'll recover" - How do you know that?

    • @peak196
      @peak196 10 месяцев назад

      @@vesogry Because Carl seems to focus on all the right things, and no short term tricks. Recovery at some point makes sense he if perseveres.

    • @vesogry
      @vesogry 10 месяцев назад +1

      @@peak196 You have no idea whether he recovers.

    • @peak196
      @peak196 10 месяцев назад

      @@vesogry Great conversation! Thanks.

  • @JL-iw5kx
    @JL-iw5kx 11 месяцев назад +2

    I think however that Google rephrased their writing about a human written approach in a text during this rollout; something that could be interpreted that they don't care how the content is produced.

  • @correo3200
    @correo3200 10 месяцев назад +1

    You said the best advice: don´t look at GA to maintain mental health.

    • @CarlBroadbent
      @CarlBroadbent  10 месяцев назад

      I didn’t look at ga4 for two weeks it was great 😂 I had to look at gsc as many people said it’s an indexing issue caused by the HCU. It isn’t for me

  • @tennislimes
    @tennislimes 10 месяцев назад +1

    I also saw my best pages have been replaced by reddit... So I hope that any one looking for specific answer will ultimately come to blogs satisfying the query, rather than getting a mix of opinion by going to forums.

    • @CarlBroadbent
      @CarlBroadbent  10 месяцев назад +1

      The Reddit results will drop off soon I’m sure of it

  • @LifeIsATest4TheHereafter
    @LifeIsATest4TheHereafter 11 месяцев назад +2

    i first noticed a 25% drop during the August Core Update but then i've got all my traffic back and a slight boost in the current September Helpful Content Update. AI-assisted articles.

    • @CarlBroadbent
      @CarlBroadbent  11 месяцев назад +1

      I’m so pleased for you. Well done

    • @Drunkfistkid
      @Drunkfistkid 11 месяцев назад

      Congrats on the growth! I also run a site with Ai content that saw some gains this update. The traffic first grew around 20-30% & then boosted upto 160% a day into the update, but now has again normalized/dropped back to 20% growth this month overall. Can you give a bit more insight into what you mean by 'Ai assisted' articles? Thanks!

    • @LifeIsATest4TheHereafter
      @LifeIsATest4TheHereafter 11 месяцев назад

      ​@@CarlBroadbentthanks for your kind words :)

    • @Drunkfistkid
      @Drunkfistkid 11 месяцев назад +1

      @@LifeIsATest4TheHereafter really appreciate the response bro. I don't really edit the articles much but I do give chat gpt a highly specific prompt including a headings outline. I do proof read for factual errors though which are quite uncommon in my niche as GPT 3.5 has ample of updated content on the subject matter.
      I've seen some growth overall but 10-20% decline in impressions over the past two days. I'll need a week or two to draw any conclusions though. Wish you luck 🤞

  • @carllewis83
    @carllewis83 11 месяцев назад +3

    I saw a 70% increase in traffic from the August core update up to around 2k UV/day, it also gave me loads of snippets. Then this September "helpful" content update took it all back. Very frustrating.
    Like you said though, it seems to be lots of low quality user generated content that is getting pushed up, including forums in my niche. Most of these dont even fully address the users search querie. I have articles that I have written from personal experience, including detailed tutorials with video that I produced. These are live action videos of me performing a highly skilled task that would be very difficult for someone to recreate without a lot of knowledge, time, and recources and Im being outranked by a forum with a handful of useless replies. Mind bottling

    • @wastedtalentinc8007
      @wastedtalentinc8007 11 месяцев назад

      Very frustrating hey

    • @vesogry
      @vesogry 10 месяцев назад

      Yeah, they disabled my 14-year-old AdSense two months ago (a Google representative tried for almost 2 months to figure out why and didn't find the answer). My best sites (now they are earning nothing because of the ban, went down almost 50%) and AI-generated content went up by 150%. I guess AI is helpful then.

    • @inlovewiththailand
      @inlovewiththailand 10 месяцев назад

      well that's the other side of it, right? People get way more than what they earn and a new update puts you back with both feet on the ground,

    • @vesogry
      @vesogry 10 месяцев назад

      @@inlovewiththailand So you are saying that a company that has employed thousands of engineers for 25 years had it almost completely wrong, but this time it's fine?
      Shouldn't there be like slight changes after all these years, instead of an Earthquake?

    • @inlovewiththailand
      @inlovewiththailand 10 месяцев назад

      @@vesogry yes there should. I completely agree with you on that. But when you're building a website and completely rely on 1 company to sent you traffic, that's always a tricky thing. Same as when you only promote products from Amazon. If that 1 company decides to change something, it can hurt you big time.
      But also, my articles rank for keywords that are not that focused on the article, so I know that in time, those rankings are probably cut off.

  • @pallabmitra6480
    @pallabmitra6480 11 месяцев назад +2

    My articles are ranking on Google, still I am noticing 40% traffic drop

    • @CarlBroadbent
      @CarlBroadbent  11 месяцев назад +1

      Are they at the same positions

    • @briceking669
      @briceking669 10 месяцев назад

      Same thing here. Impressions and positions. I’m thinking they are showing ai results.

  • @salesunveiled8576
    @salesunveiled8576 10 месяцев назад +1

    damn everyone got smashed by this update by the looks of it!

  • @MrGadu95
    @MrGadu95 10 месяцев назад

    This update really gave me a hard time.
    I lost like 25% of my traffic. Many articles lost their rankings. But only like 1 or 2 positions mostly. My Affiliate earnings dropped by 50%. 😢
    I hope It bounces back....

  • @danishrizwan4631
    @danishrizwan4631 10 месяцев назад

    If a blog with original content has been hit can we do email to Google search team to look into that ?

    • @CarlBroadbent
      @CarlBroadbent  10 месяцев назад

      No. They won’t reply if you can even get them to open the email. Message John mueller on twitter

  • @anonmon6236
    @anonmon6236 11 месяцев назад +1

    I was smoked as well across 3 sites. Biggest drop in 3 years

  • @fahadamin5856
    @fahadamin5856 11 месяцев назад

    Thank for this I have 4 sites and all got hit too

  • @PetHowYT
    @PetHowYT 11 месяцев назад +2

    Lost 50% traffic on articles that are written by a group of vets and then reviewed by another group of even more experienced vets :) Google is nuts.

    • @CarlBroadbent
      @CarlBroadbent  11 месяцев назад +2

      Jesus. What do you have to do to satisfy e.e.a.t anymore??

    • @realhercules
      @realhercules 11 месяцев назад +4

      @@CarlBroadbent Sell your soul

    • @CarlBroadbent
      @CarlBroadbent  11 месяцев назад

      @@realhercules for 2-3 million pageviews a month I might 😂

    • @krod16
      @krod16 10 месяцев назад

      John Mueller thinks your website does not deserve to rank as per Google because your content is not helpful enough. It's much better to have the forums ranking.

    • @CarlBroadbent
      @CarlBroadbent  10 месяцев назад

      @@krod16 😂😂 yeah. Forums meet all the e.e.a.t requirements lol

  • @Doctorbale_
    @Doctorbale_ 11 месяцев назад +2

    Helpful

  • @visionaryblogger4103
    @visionaryblogger4103 11 месяцев назад

    Wonderful!

  • @anonmon6236
    @anonmon6236 11 месяцев назад

    Was doing some searching a couple days ago, not work related. It was awful. Had to skip past bard and the top results for multiple different queries until I found a decent result.

    • @CarlBroadbent
      @CarlBroadbent  11 месяцев назад

      It’s not great for the user just yet that’s for sure

  • @thomassleeth7449
    @thomassleeth7449 11 месяцев назад

    My site was also hit, any theories as to what has hit sites that appear to be following Google's guidelines?

    • @CarlBroadbent
      @CarlBroadbent  11 месяцев назад

      No as most sites following their guideline still got hit. Just sit Ito it and wait to see what the results are after the update. Then check the data and look at what got affected the most

  • @exposedhobo
    @exposedhobo 11 месяцев назад

    About 40% down across 5 sites. Lost about 4000 clicks a day
    in a few days. I would prepare for the worst, I have only seen rollbacks on about 1/5 updates after innitial big changes

    • @CarlBroadbent
      @CarlBroadbent  10 месяцев назад

      Yeah Roll backs are not guaranteed

  • @Stockholm_Syndrome
    @Stockholm_Syndrome 11 месяцев назад

    But if your sites goes down when Google makes an update, someone else is going up? And sometimes it's the oposite. Other sites go down and yours go up? Right?

    • @CarlBroadbent
      @CarlBroadbent  11 месяцев назад

      Yea but you expect sites that answer the search query to go up right?

    • @vesogry
      @vesogry 10 месяцев назад

      My sites always stay the same or go down. Oh sorry, my mistake, my AI-generated one went up by 150%.

    • @krod16
      @krod16 10 месяцев назад

      5-10 year old sites, reddit, quora, old forums have gone up which does not make sense as the content is poor.

    • @ComePlayCricket
      @ComePlayCricket 10 месяцев назад

      I will thanks google I have written 1500 articles on a finance blog and all with AI tool giving me 3000 dollar of income after my traffic increased from 1200 per day to 3500 per day❤

  • @BlogSprout
    @BlogSprout 11 месяцев назад

    my site that hasn't been affected by any updates got hit by this as well. this is a concern for me

    • @CarlBroadbent
      @CarlBroadbent  11 месяцев назад

      Yeah I real concern for everyone affected. I’m sure it will reverse in a few days or next update

    • @BlogSprout
      @BlogSprout 11 месяцев назад +1

      @@CarlBroadbent i hope so. seems like it is a really impactful one. higher than normal affect on site owners

    • @CarlBroadbent
      @CarlBroadbent  11 месяцев назад

      @@BlogSprout yeah the serps look worse than I have ever seen it. If google is happy with that then god knows what we are all doing wrong.

    • @krod16
      @krod16 10 месяцев назад

      Apparently, John Mueller is happy with that and thinks there will be no rollback.@@CarlBroadbent

  • @ejobscircular
    @ejobscircular 11 месяцев назад +1

    12k to 5k click per day :-(

  • @davec65
    @davec65 11 месяцев назад

    Carl, the site that dropped in traffic slowly, I'm assuming you put a lot of work into it to help it recover, but it didn't?

    • @CarlBroadbent
      @CarlBroadbent  11 месяцев назад

      No. Only has one site so that but it never recovered.

  • @princesinghchandell
    @princesinghchandell 10 месяцев назад

    My Health niche fertility website traffic is going down 400/day since 12 sept

  • @GregWarma
    @GregWarma 11 месяцев назад

    Got hit as well 😢