The San Juan Capistrano Fiesta Association retrospective video of our 2023 Season of Events

Produced by PerformanceProductionServices,com
by Producer/Director Jonathan Morgan Jenkins
The Fiesta de las Golondrinas is an outgrowth of a school carnival in the 1930’s which was held to celebrate the return of the swallows. Subsequently, the carnival became a local equestrian parade. The Fiesta Association began as a committee of the San Juan Capistrano Business Council, which was later known as the Chamber of Commerce. Original events consisted of an equestrian parade, a trail ride, and a western dance. Various activities have been added and dropped over the years, but the parade continues on. Eventually, the parade became such a large production that the Fiesta Committee (now Association) assumed its own identity. The Swallows Day Parade is now one of the nation’s largest non-motorized parades
and draws interest worldwide.
SwallowsDayParde.org