What is greenwashing? - BBC News
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- Опубликовано: 22 янв 2022
- Sustainable, eco-friendly or ethical - the terms are everywhere in advertising but what do they actually mean?
Firms face a backlash for exaggerating their green credentials, or so-called 'greenwashing'.
The BBC's Ben Thompson helps you sort fact from fiction with experts from all over the world on Talking Business.
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#BBCNews
The other day I saw an "eco smart garden", which was a pot with a light over it for growing herbs in the kitchen. I struggle to imagine a more ecologically unfriendly way of growing herbs.
There’s worse ways - check out how most vegetables are being grown, not just artificial light but also creating CO2 which is pumped into wintergarden type of spaces to make it all grow quicker, more steadier and bigger..
Was it a LED grow-light?
@@PatheticTV because you can grow plants from the sun. Without paying money to mega rich energy companies
@@ralphralph2739 For massive farming, it requires a lot of land and a lot of water.
This one requires less water and space.
For the electricity, it should be doable with solar power.
Of course this is not the only solution, this one is more suitable for area with less space such as Singapore.
can we talk about how good lokking your mum is?
This was always going to happen, wasn't it? PR spokespeople at companies are truly nauseating to listen to.
I realized a long time ago not to trust anything marked organic, eco-friendly, etc.
Its a clever business strategy
It’s crazy how Uk is blended with greenwashing. I am from Italy and I am used to use organic and real eco friendly products for my hair care. When I arrived in Uk I wasted so much time and energy to find real eco friendly products. It’s a shame to make fun of the consumers like that
Not from either country so I don't have a horse in the race, but how do you know your products are "real organic".
I’m a Gen Z I buy things that cheap and has good quality. I don’t really have the luxury to care whether a company is eco friendly.
ruclips.net/video/Lma519FZCu8/видео.html
childre 9 old arested
@Gavin Gas That happens over millennia, not over a few hundred years.
BBC staff were personally filming yesterday's prctest outside of their building, while the corporation, again, pretends it didn't happen.
Well then hit them where it hurts.
⚠️CANCEL YOUR TV LICENCE⚠️
1. it IS a subscription! they are lying to you.
2. they have 0 legal powers to enter your home or ask you question should you cancel your TV licence.
politely tell them to FUCK OFF and they will have no choice and they will leave.
3. they CANNOT and NEVER have been able to detect your TV in your home.
Fuck the BBC and fuck their propaganda.
⚠️You! are! welcome!⚠️
I never heard them mention that the statue by the paedophile on their HQ was attacked either. I wonder why...
Shut up, insurrectionist sympathiser
@@OoO-rf2gt Shut up, insurrectionist sympathiser
@@marcwilliams9824 Shut up, insurrectionist sympathiser
Deceptive marketing is nothing new. It's like Coke pretending Diet Coke is good for you .
What about showing the nhs workers who were protesting in London yesterday and the fact they are soon to be out of a job through no fault of their own.
It’s not the topic.
@@michaelmyers3709 They seem to miss alot of topic's.
@@Jerry21238 Babbling nonsense again.
@@KillkingTime Jog on.
@@Jerry21238 Ooooh.... The scathing " jog on " retort ... Hahaha. GTFOH
Instagram's advertising revenue reach $251 billion in 2021! The question is, how much digital tax does instagram pay your country?
I leave my telly on for the cat.
Your cat is harder to fool.
⚠️CANCEL YOUR TV LICENCE⚠️
1. it IS a subscription! they are lying to you.
2. they have 0 legal powers to enter your home or ask you question should you cancel your TV licence.
politely tell them to FUCK OFF and they will have no choice and they will leave.
3. they CANNOT and NEVER have been able to detect your TV in your home.
Fuck the BBC and fuck their propaganda.
⚠️You! are! welcome!⚠️
The dog likes the simpsons on four idk why
I thought someone threw up on my breakfast but it turned out it was baked beans on toast.
It's the ethical choice.
Mine love the snooker and the test card.
I feel like it's part of a big problem: Destroying language for profit... from 'no copyright infringement intended', to the green washing 'feel good' communication.
Problem is more & more people is seeking this type of products
I don't always wear a sweater but when I do its during the winter
Cancel your licence. Don’t pay the tax
Einstein 🤡🤡☝️
the greatest enemy of the truth is not dishonest lie but persistence, persuasion, and unrealistic lie that tended to determine market .......environmental crisis
Covid emergency..... Climate emergency.... Covid emergency...... Climate emergency.... Bla bla bla
We will never forgive or forget all the terrible crimes perpetrated against us and the INDIVIDUALS who were complicit with their lies. Millions won't ever rest until the collaborators face justice.
Can you be more specific? That's a very vague statement.
Oh! For five minutes. Can you not stop spread conspiracy theories about the BBC, Obama, THE wef and Biden FOR FIVE GODDAMN MINUTES????????!!!!!!!!!!😡😡😡😡😡😡😡😡😡😡😡😡😡😡😡😡
@@jeanclaudejunior Whats the conspiracy dummy? That passes exist? That the death count is out by an order of magnitude? That the recovery rate was near 99%? That none of this was necessary? That Schwab's book doesn't exists? That the BBC has been lying for 18 months? What conspiracy? Every conspiracy cited since March 2020 has become real. You really are dumb. If you aren't man enough to stand up for justice and your family's rights, don't worry, there are plenty of us that are. Go get your mask and booster, because they are effective and the human immune system is a far-right conspiracy...
@@QwadLuzr ta gueule, Karen
@@QwadLuzr c'est moi qui pose les questions, pas toi.
Bad news for big companies. They are working very hard to extract more money from them under guise of green wash or green energy. They are going to wash their money and share them their profits. Well done.
Well, if we can’t trust the companies, where do we go to find trustworthy information about which brands are actually putting action behind their verbiage?
Why would you trust a company to do something, maybe do your part instead of demanding others
Polluters that lie in order to protect themselves are the worse.
⚠️CANCEL YOUR TV LICENCE⚠️
1. it IS a subscription! they are lying to you.
2. they have 0 legal powers to enter your home or ask you question should you cancel your TV licence.
politely tell them to FUCK OFF and they will have no choice and they will leave.
3. they CANNOT and NEVER have been able to detect your TV in your home.
Fuck the BBC and fuck their propaganda.
⚠️You! are! welcome!⚠️
I have just half a dozen pair of jeans, half a dozen Uniqlo sweatshirts from Tokyo, half a dozen pair of Adidas socks,a Adidas floater and a pair of Adidas shoes, along with few Kurtis.I haven’t purchased a single piece of clothing since 2019, that’s sustainable me. My clothes are dreadfully old,durable,comfortable and very fashionable .
I take it you don’t intend to attend for a job interview or a funeral…?!
@@lks6248
You haven’t heard and seen this news report, all lamenting about personal choices ,my comment is contextual ,tally’s with the report,you’re comments are jealous,personal and illogical ,for you do not own many sweatshirts from Tokyo,Japan from Uniqlo an extremely long lasting,durable,comfortable brand, not the sort of clothing you espouse probably silky,tear able to shreds within months, and what a waste of money ,material,labour,you’re duplicity as a whole with the clothing companies that advertise selling Bamboo clothing,instead mixes,rayon ,polyester,huge amount of chemicals, to make things shiny, clothes wearable,with a fake brand of an appeal ,and in colours that are not natural either.
@@lks6248
It’s a personal choice, I was working for a NGO which did not have a strict dress code ,and I was somebody who dressed casual, am totally against formal,stuffy clothing that’s unsuitable for the climatic condition we live ,and to get caught up in the name of fashion we are polluting the planet by installing AC’s ,to adhere to some clothing that’s totally alien to the weather and climate you reside and releasing huge amounts of greenhouse gases,increasing carbon emissions and global warming.
@@lks6248
Look at the sort of perversion you are resorting too, how choices in comfort and ecological sustainability should be personalised at all, unlike you I am a very busy person ,have lots to do,work,teach ,cook,clean my house,plan my BF,lunch,snack,dinner everyday,some trash doesn’t have a job,sits whole day on What’s App,FB, and on RUclips, wherever they find my name they are on a bad mouthing spree,spreading fake news and familiarising with my friends using my name everywhere, the sheer gal in talking about other ,bunch of loafer, people.
Somebody talks about my life, wow! Shows how much I am disliked, they come from the other side ,full of vile hatred and jealousy.
Can I use this vedio .... short clip
⚠️CANCEL YOUR TV LICENCE⚠️
1. it IS a subscription! they are lying to you.
2. they have 0 legal powers to enter your home or ask you question should you cancel your TV licence.
politely tell them to FUCK OFF and they will have no choice and they will leave.
3. they CANNOT and NEVER have been able to detect your TV in your home.
Fuck the BBC and fuck their propaganda.
⚠️You! are! welcome!⚠️
need to wipe your virtual arse?
Circular economy is a nessisary future, we have to do what we can to recycle whatever possible and lengthen the lifetime of our products. With this we can generate sooo much more in the long run, enough to be able to ensure that our ressources are spent optimally, efficient and cleanly. Afterall, humanity still needs to prove itself, and i would love to see the day that i can say im proud of humanity.
Confiscate 100% of the revenue generated by mislabelled items.
Please write the subtitles in bottom whatever the anchor speaks
We need a new way of living if we're going to stop climate change in any meaningful way. The amount of people struggling to survive prohibits them from having the time or mental energy to even think about being green.
I like GREEN CIGARS
“Sustainable” does have a definition. It is a poor definition, but better than nothing, located in the National Planning Policy Framework (NPPF).
Every person who buys green products then flys around the world for holidays is greenwashing 😉👍.
But don't worry, you care 💓
Its real and can't stop 🙂
Though using biodegradable materials for production could be quite expensive which may contribute to a high cost of production and entrepreneurs are here to make profits amid other things.
expensive might not be able to afford
Each of us is supposed to support the other, and so will we have followers and viewers
Sound so similar whit...brainwashing
Green washing might be the elusive doorway we've been seeking since creation.
Very good information
It is very urgent thing to tackle climate change, I can teriibly feel the effect of it, i am living in the southern part of kerala, India, the climatic pattern is changed very badly and too much hot on the beginning of summer season also water level is decreasing so fastly, I don't kw what will be the temp while on mid... So sad
It could only be tackled by reducing population and cutting out industries.
@@organicfarm5524 everyone loves the idea, but if you actually talked to them on an individual basis, their natural instinct would take over to pass their genes on and, in the end, only those who are infertile or otherwise incapable of reproducing will be helping the planet
That being said, having no more than 2 children would help
Funny how the Covid shit has passed
They replace with "climate emergency" now we are used to emergencies
IS NOBODY GONNA TALK ABOUT HOW HER NAME IS LITERALLY PARKER SPIDER
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fashion waste, in particular, is 100% on the individual consumer, simply because it is unnecessary.
the amount of clothing being thrown away is absolutely disgusting.
those items could be passed on to someone who would actually wear them.
altho, to be honest, even the "third world countries" being used as dumping grounds are overwhelmed by the decadent wastefulness of the western world.
you want to stop polluting the earth?
stop buying stuff you don't need, especially when you're just gonna toss it when it "goes out of style" anyway.
stupid humans. 😡
I struggle to analyse any figures on the environment as neither side are telling the full truth......Everybody has an element of commercialism involved.
Where is John Sweeney?
Hopefully he's off being a good communist.
⚠️CANCEL YOUR TV LICENCE⚠️
1. it IS a subscription! they are lying to you.
2. they have 0 legal powers to enter your home or ask you question should you cancel your TV licence.
politely tell them to FUCK OFF and they will have no choice and they will leave.
3. they CANNOT and NEVER have been able to detect your TV in your home.
Fuck the BBC and fuck their propaganda.
⚠️You! are! welcome!⚠️
Sustainability is one of these vague meaningless terms they use in their word salad of phrases and could be replaced with good. Sustainability = good.
A noun can't equal an adjective. Did you mean 'sustainable'?
@@GroundhogRoy it's not me that's doing it, these cultural Marxists that form this system of global governance are messing with language, destroying language, which includes the grammatical rules of language. This leads to a congnative dissonance in the person who is exposed to this.
@@lemdixon01 I'll take that as a yes.
@@GroundhogRoy its a no in this case, because as I explained, they are messing will language which, includes the rules of language, which is why its ideological.
@@lemdixon01 TL; DR
If products can be made kosher then there's no reason standards cannot be set for international companies to follow when labeling products.
ruclips.net/user/shortsnfSYfHRSasg?feature=share
anti-nuclear is a good example
@Clyde dm me
People should just not buy what they don't need.
0:24 we all should be carrying a tree around to offset our carbon footprints whenever we go out
So why wouldn't this show a list of real eco smart companies 🤔
When can I be not locked down ??? I'm still weighting to be released ? From the prison I have had built around me that now follows every where I go ???
Company’s think because they donate to the cause it’s a sustainable brand! Rubbish!!!
More BS
I work in retail and seen first hand how brands have a just 1 or 2 % of “green” products/materials and tout “major” overhauls…feel ashamed
Yeah I always default to the BBC for ethics... Number 1 for unbiased information!
Says a looney who has faith in a god
@@SpiderPigggg Einstein said God does not play dice 🎲
@@lemdixon01 yes, but his God was very different from Abrahamic god
oh no BBC is biased because it doesn't line up exactly with my views and doesn't parrot what my favourite echo chamber says
@@nathan-iz2bq says a moron online with no critical thinking skills.. haha
The bbc needs to talk about Ecosia they are a search engine that plants tress
Thank you 🙂.
99% of the corporate "greens" in a nutshell
Saying nuclear power is green and offsetting carbon with trees.
Ie recyclable doesn’t mean you can recycle it wi th your local trash or that it will be reused or that it can degrade in nature it could just mean it has to have a certain system to recycle and 1-30% might only ever be recycled
THANK YOU SO MUCH. THIS IS A GLOBAL CHALLENGE.
So, like when fat free and organic came out on labels. Fools and money are soon parted. Marketing shams.
give them financial incentive....if they green wash they get fined...personally i think if companies like zara h&m unilever etc want to do business in big markets like europe our government need to make it earned to do business here if they do not pay their workers well and if they are polluting said workers drinking water with toxic dies and plastics they are not allowed to do business in europe. not only a form of reparations to the nations that the west has historically undercut and enslaved in some shape or form. Make the multi billion dollar businesses pay to make it right we can use the money to invest in agro forests that will replenish our land for future generations.
Well the EU declared Natural Gas to be green energy and exempted luxury yachts from carbon taxes.... so I guess everything is green now.
Okay. Well, that means we need to go back to pre-industrial times, to have any chance of becomihng sustainable.
Modernity and sustainability are mutually exclusive.
I am watching this segment from America, is this for real? the world has gone bonkers after Covid.
If you are referring to greenwashing itself, is sadly not new, it has been an issue for a long time now, before Covid. The term was coined during the 80's, and likely was an issue before then.
"We don't know what sustainable is" "73% millennials choose sustainable brands" journalism at its best
Brands that use the word sustainable. Well done on deliberately not understanding the point
Read: Brands that market as “green” are 73% likely to be purchased by morons who don’t know what they’re buying.
It is very important for everyone on this plannet must b greenwashed..
Strive to become nature friendly ..
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Green washing sounds like gas lighting 🤔
TNX GOOD
I work for a global fashion brand. You think they are committed? Ha!
This piece is why people want the BBC defunded
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There's definitely some stuff to do with green going on? That's for sure!
How about we buy local produce. But ppl wanna make it seem they doing there bit for the environment
Regularly scheduled Programing...
In India also you can see the historical change?
Don’t look up!
Brilliant
Who the tf has the time to watch a video this long about a question that you can google and get the answer for in 1 second? It is like them multi millionaire RUclipsrs that just want more $$$
ruclips.net/user/shortsnfSYfHRSasg?feature=share
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@@adamwalsh5801 why you get so mad
I do what ever I like I don’t give a fuckk about you
What's bumwashing ?
It's washing your bum vigorously, to try to clear the ringworm; which is the cause of the itching.
Yorkshire puddings anyone?
Fire up the coal fire
Greenwashing is something the Conservatives have used extensively
Labour and Consevative are both Tories and not Wigs
I doubt they would be against re education training for staff of companies about the environment
@Charlie121 I'm actually left wing, pro green action ect ect. What I'm also in favour of is liberty, setting the standard that's its OK for corperations to force their staff to adopt company wide values in relation to politics ect is a bad road to go down and it creates the opposite desired affect, leaving people feeling angry and targeted this is clear. Its only one step away from allowing employers to tell their employees who to vote for
King James Version
Revelation 22:18-19
This Book
Exodus 24:7
The Book
Mark 12:29
One
Deuteronomy 4:40
This Day
Psalm 95:7
Today
John 1:23
The Voice of One
Ezekiel 1:23
One Towards The Other
Acts 20:22
House to House
Genesis 41:25
One
it
Exodus 16:15-22
Omer
Acts 8:6
Philip
Daniel 2:31-38
Thou Art This Head
Of
Gold
Job 13:26-28
My Feet
Hebrews 7:2-3
King of Peace
John 1:49
Thou Art
Ezekiel 10:20
Living
Genesis 11:1-9
One People
Jeremiah 13:15
Hear ye, and give Ear;
Be not proud: for
The Lord hath Spoken.
Jeremiah 13:16
Give glory to the
Lord your God, before
he cause Darkness,
1 Thessalonians 5:5
Children of Light
1 John 1:5
God is Light
Isaiah 1:24
The Mighty One
Light
Genesis 1:5
Day
Isaiah 43:3
The Holy One
Day
Psalm 118:24
it
God
Psalm 118:27
Light
John 12:36
While Ye Have Light
Like buying an eco friendly xmas tree chopped in Scandinavia and shipped all the way here so that we can have a bloody tree in our sitting room for 3 weeks or so and block the pavement with the dumb thing for few months after that ....
What is brainwashing? Let's ask our experts at the bbc!
Yup, Brainwashing.
⚠️CANCEL YOUR TV LICENCE⚠️
1. it IS a subscription! they are lying to you.
2. they have 0 legal powers to enter your home or ask you question should you cancel your TV licence.
politely tell them to FUCK OFF and they will have no choice and they will leave.
3. they CANNOT and NEVER have been able to detect your TV in your home.
Fuck the BBC and fuck their propaganda.
⚠️You! are! welcome!⚠️
Did we went to the same school ?🥺
@@OoO-rf2gt I donn t have cabletv since 20 y.
As higlighted in the BBC documentary Is Dat Like Brainwashed Blud? Hosted by Normzy.
Nope.
..and Meta-science is treading a path that seems away from standardisation.
ruclips.net/user/shortsnfSYfHRSasg?feature=share
If governments don't enforce, then businesses will get away with the bare minimum and make up the rest
1:30 the red-black-white code
What about all the anti-slavery crap by companies, who then use sweatshop workers?
Ask WHY your £100 trainers cost so much when they are made by slave labour in third world countries?
Ask why Dyson products cost so much when they are made in China, not the UK?
Is "Green washing" the weird British term for money laundering?
Saving the planet is an oxymoron. You cant while capatalism and consumerism is rife. Digging up the world, shipping more, making more is not the solution.
what the hell is "gen zee" this is Britain, it's "gen zed"
I identify as environmentally friendly and have no carbon footprint.
ruclips.net/user/shortsnfSYfHRSasg?feature=share
Honble UPA Chairperson Smt Soniagandhi madum please fight for to implement Ballot Paper voting system in next MP elections in 2024and to save democracy in india and public opinion in favour of Ballot Paper voting system and right to vote is fundamental right.public opinion is foundation of democracy
The state of it...
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Think instead of talking about these definitions for decades... this GenZ?! has been hearing this argument before the millennials were born... the big companies that are profitting from this should set the standard and the little ones shall follow.. Every company has a responsibility "sustainable development is development that meets the needs of the present without compromising the ability of future generations to meet their own needs." Why is BBC copy pasting reports like these?!
.
TRUE_MEANING_of "eco", _doesn't_mean: Eco-logic! True_meaning_is: _Eco-nomic!!
This story 12 minutes. The fall of Eastern Europe less than 3 minutes.
How dare you 🌱
I would rather be green washed than brainwashed
Will this compliment my Gay Lesbian Studies course ?
The most logical, easiest and viable solution is to combat green washing is tax more. With gov starved for cash and the consumers wanting to help, everybody wins in the long run. Also the money can be reinvested back for more solutions or more recycling centers or more cash back to those willing to recycle.
Perhaps we may also look for cheaper packaging like thinner plastics. I've seen bottled water with thinner bottles and they seem to function adequate especially for smaller portions but I've also seen them in cheaper brands. If they are not going to stay long on the shelves like what is happening now perhaps a more economical packaging is ideal. Sometimes small plastic bottles can be replaced with sachets that can stand. The consumer must pay a little more attention and care to the items they buy, always planning for worst situations always costs more. A little more food and a little less packaging can be good.
i like videos
Does God hear or not, no other answer is above it as I understand!
I figured this bullshit out years ago! 😅
It's like Biden talking about responsibility or Trump talking about leadership, it's bs!