McDonald's TableBag for Milan Design Week

👉 Watch more clips here: • People love Custom Bra...
Ever struggled to find a place to sit and eat during a crowded event? 🤔 McDonald's had your back during Milan Design Week! Check out their innovative TableBag solution in this video 🍔🥤👜
Milan Design Week is always jam-packed with over 400,000 people flocking to the city, making it tough to find a spot to sit and enjoy a meal. But McDonald's came up with a genius idea to help customers get around that problem! Introducing the TableBag, a limited edition, clever packaging that doubles as a table. Talk about a game-changer! 🤯
Watch the demo video (it's in Italian, but you'll get the idea) to see how the TableBag works. It's designed to hold two meals, including drinks, and can be attached to posts (or bollards) around the city.
The TableBag was only offered to those who ordered through the McDonald's app during Milan Design Week, proving that the fast-food giant knows how to read the room and cater to their audience's needs. 📲
This serves as a reminder for brands and businesses to always be aware of their audience and their situation. Identifying a problem and offering a solution that meets the needs of your target audience is key to success. 💡
Would you like to see this kind of solution at other crowded events?
Watch the episode here: • Tito's Walktails, Chic...
#mcdonalds #tablebag #milandesignweek #podcast #videopodcast
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👉 *Watch more clips here:* ruclips.net/p/PLNQQaCBgPnPxo-OB-rb3avnl7E2zZkiUI

[@EspressoBreve]

What a gigantic waste of paper considering the amount of customers - they could have just put in permanent tabletops with a slick easywipe plastic. Imagine the size of the dumpster at the end of the day.