A "Sneak Peek" Inside adidas Global Director Jon Wexler's Office

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  • Опубликовано: 3 окт 2024
  • Season 6 of Sneak Peek is officially underway, and we’re kicking things off with the most informative episode yet.
    Jon Wexler, the adidas Global Director of Entertainment & Influencer Marketing, recently invited our Editor-In-Chief George Kiel III to his office on the adidas North America campus in Portland, Oregon to check out his stash of samples, autographed gems and more. Wexler also provides Kiel with an enlightening history lesson of adidas' footwear over the years in the kickoff episode of Sneak Peek Season 6, also known as, The Specifics.

Комментарии • 471

  • @woohooligan
    @woohooligan 10 лет назад +89

    I love how Goerge Kiel takes off the Nike Jacket when meeting up with Jon Wexler haha.

    • @baconnotcripy1416
      @baconnotcripy1416 10 лет назад +1

      lol he should've

    • @kickzBaller
      @kickzBaller 10 лет назад +4

      he also has a different shirt on, so its probably not even the same day

  • @dendproductions
    @dendproductions 10 лет назад +17

    This interview of John Wexler's collection and his knowledge of the brand alone was incredible! Thank you Nice Kicks for this vid right here! Salute to you and Adidas!

  • @alexanderyousif5136
    @alexanderyousif5136 10 лет назад +8

    Never been a big Adidas sneakerhead. But after seeing this Sneak Peak... Adidas has HEATTT!

    • @bingevintage8124
      @bingevintage8124 5 лет назад

      Alexander Yousif I love adidas way more than Nike!

  • @Noahk03030
    @Noahk03030 10 лет назад +24

    Do a sneak peek of your collection George!!

  • @9GisMe
    @9GisMe 10 лет назад +5

    One of the better Sneak Peeks to release, very dope!

  • @samsayabalian3991
    @samsayabalian3991 10 лет назад +24

    I loved this sneak peek so original (no pun intended) and interesting. Made me look into Adidas from another POV.

    • @nm233306
      @nm233306 10 лет назад +4

      For real, def going to cop those Blue Print Kareems at some point really dope

  • @HeatLedgerKicks
    @HeatLedgerKicks 8 лет назад +7

    ZX Flux Ultra Boost Yeezy Primeknit Consortium. Can't wait for those!

  • @jbbbbbbbb
    @jbbbbbbbb 9 лет назад +63

    Refreshing to not see a load of boring Jordans

    • @jbbbbbbbb
      @jbbbbbbbb 9 лет назад +12

      John Semanduyev Nah, I just get tired of nearly all the Sneak Peeks being full of the same shoes over and over.

    • @rustynugget2288
      @rustynugget2288 9 лет назад +11

      John Semanduyev jordans are always the ugliest sneakers

  • @PerryMcIverPerry
    @PerryMcIverPerry 10 лет назад +40

    i hate how he didnt touch on adidas skateboarding. the Campus Vulc and the Busenitz Pro where GREAT silhouettes. this is still a dope sneak peek though

    • @kentonrobinson921
      @kentonrobinson921 10 лет назад

      We are on nice kicks not nice skateboards .

    • @DREDR-jn8nw
      @DREDR-jn8nw 10 лет назад +13

      Kenton that made no sense

    • @mrmanfuff
      @mrmanfuff 10 лет назад +14

      kenton robinson
      still shoes smart ass

    • @muaythaibarber
      @muaythaibarber 10 лет назад

      Your right

    • @PerryMcIverPerry
      @PerryMcIverPerry 10 лет назад +1

      kenton robinson so you mean there's never been an sb on here before?

  • @shaunpatryck
    @shaunpatryck 10 лет назад +2

    Best one yet... detailed info on design & concept and just an overall great look into the world of Adidas!

  • @Isaaceda4
    @Isaaceda4 10 лет назад +3

    I always knew that adidas was a slept on brand but never this much and I just love the history of all the sneakers. Hands down my favorite sneak peek

    • @anthonymontemagni0p160
      @anthonymontemagni0p160 2 года назад

      Not slept its just not A grade ..
      esp with a titan like nike doing what they still do & names they sign. But yes the history is cool 😊

    • @anthonymontemagni0p160
      @anthonymontemagni0p160 2 года назад

      me personally not a fan
      the signed kareems is a dope show piece & that blueprint joint . but does anyg adidas make u feel gitty like a kid???? Thats why its neglected still huge just doesnt sell they all sit in foot locker for 5 months. then they go to outlets. 😊

  • @LilZb
    @LilZb 10 лет назад +33

    Oh my god! This boy said "execution" like a million times

    • @dylancrahan1270
      @dylancrahan1270 10 лет назад +3

      lol and "innovation"

    • @hnguyen218
      @hnguyen218 10 лет назад +15

      when u a creative director, those are words u use daily. Just like u won't be saying those words but instead use "cuz and bruh" a million times.

    • @MIKEBULLETSTORM
      @MIKEBULLETSTORM 9 лет назад

      lol his a man

    • @Dv688
      @Dv688 9 лет назад

      Howard Shut up little boy. Who constantly repeats those words? He needs a more vast vocabulary. At least use some synonyms or some shit lol

  • @biggsmoke319
    @biggsmoke319 10 лет назад +1

    Finally.... An adidas collection for a change... And that "blueprint" though.. So dope

  • @derekkiser2217
    @derekkiser2217 9 лет назад

    My favorite episode of nice kicks so far. I really appreciate the history behind the shoes. It makes wearing them that much more enjoyable.

  • @mitchellsoto5141
    @mitchellsoto5141 9 лет назад +14

    The Pacific Northwest is taking over with Global Brands (Headquarters). Nike, Adidas, Google, Microsoft, Amazon, Starbucks, etc.

    • @ToughLuckStudio
      @ToughLuckStudio 9 лет назад +1

      Under Armour too.

    • @jimmyfingaz1123
      @jimmyfingaz1123 9 лет назад

      How you not going to have the Bape Stars on here man. That camo on the superstar was just amazing. The snake ones are nice too, but the camo is where it's at.

    • @skreamin_chikin
      @skreamin_chikin 9 лет назад

      +Noah Smith UnderArmour's headquarters are in Baltimore dude

    • @elihansen328
      @elihansen328 8 лет назад

      +Skreamin Chikin They are in the process of moving/done moving to Portland.

  • @gothamtyler
    @gothamtyler 10 лет назад +1

    Definitely my favorite sneak peak to date!

  • @garrrettt
    @garrrettt 10 лет назад +28

    Ain't nobody running 1000 miles everyday bruh

  • @Noirlore
    @Noirlore 8 лет назад +18

    This dudes either 35 or 50 can't tell

  • @swagnosticsia
    @swagnosticsia 9 лет назад

    glad he brought some history and perspective on adidas, but i believe the forum wasnt the first bball to cost over $100 ... pretty sure it was the top ten.
    wex is killin it!!! .. great sneak peek!!

  • @TSALBIK
    @TSALBIK 9 лет назад +3

    You don't understand the importance of a brand like Adidas and how many insane models has had throughout the history and yet you open your mouth. There's not only Jordans out there people. Adidas brought you the gamebreaking EQT collections back in the 90s, Adicolor in the 80's (20 years before you started ruining/customizing your kicks)... Rivalry, Tobaccos, Campus, Superstar, Kegler Super, the Micropacers!!...the european city series (Dublin, Stockholm, etc) the tennis kicks they made in the 80's like the Nastase or the Edberg, the ZX series, the RunDMC endorsment series (Eldorado…)… so many dope shapes and designs to name… and yet you shit on this brand just because you can't tell the difference between a Stan Smith and a Superstar. And I'm not even an adidas head.. I love Adidas as much as Nike or New Balance or Asics (ok maybe I love Nike a bit more :P) , you name it… but the trefoil brand has been around for 75 years, show respect instead of talking shit just bc you dont know shit about the history of the stuff you ''collect''

  • @Aquilas
    @Aquilas 10 лет назад +17

    They show the YEEZI 3 at 22:47

    • @tsriftsal7079
      @tsriftsal7079 10 лет назад +4

      lol Eff you i almost fell for it.

    • @Aquilas
      @Aquilas 10 лет назад +2

      dat guytoo just trying to have some fun lol

    • @Vinoisthename
      @Vinoisthename 10 лет назад +1

      dat guytoo the thirst is real

  • @stevenmehmert1993
    @stevenmehmert1993 10 лет назад

    This guy really knows what he is talking about. I love it.

  • @Altorres94
    @Altorres94 8 лет назад +3

    "so micropacer is a shoe that we will constantly go back to"
    2015 Adidas NMD Boost 🙏🙏

  • @Nick_Tank
    @Nick_Tank 9 лет назад

    I highly respect this collection because it's something other than Nike and Jordan! I didn't know any of these Adidas and I'm hooked! I added a shit load of these kicks on my wish list 😊

  • @1017quin
    @1017quin 9 лет назад +1

    Might be my favorite episode.

  • @Dibblur
    @Dibblur 10 лет назад

    This was just amazing, and omg when I see an Adidas item, I get crazy hyped damn! The style! It cannot be AHhhhhh

  • @CybrOpp
    @CybrOpp 7 лет назад +3

    So weird to see how much Adidas has changed just over 2 years. #Boost ☁

  • @mayizhou7763
    @mayizhou7763 10 лет назад +1

    that tubular multicolor is fire tho

  • @christianhjberg1136
    @christianhjberg1136 10 лет назад

    BEST SNEAK PEEK EVER!!!

  • @Dave_A
    @Dave_A 6 лет назад +1

    The heat this man has now must be insane

  • @christianhjberg1136
    @christianhjberg1136 10 лет назад

    Do a second with Jon Wexler! Or perhaps another tour in the adidas building!

  • @kidjeffsos1
    @kidjeffsos1 10 лет назад

    That new zx flux colorway technology looks amazing !!!

  • @itsRecreational
    @itsRecreational 10 лет назад

    This guy gets it. That's why adidas is strong right now

  • @futurelegendyyc62
    @futurelegendyyc62 9 лет назад +2

    I love this guy's glasses. Can anybody tell me what brand it is from.

  • @MrDeathStroke1
    @MrDeathStroke1 10 лет назад +1

    Does anybody know the name of those all gold hightop Adidas?

  • @thekidvintage00
    @thekidvintage00 10 лет назад +4

    why did they take it down then put it back up

    • @dinochavez
      @dinochavez 10 лет назад +2

      Cause they had the yeezy 3 in the beginning w/the glass cases

    • @tanxnguyenn
      @tanxnguyenn 10 лет назад +1

      Dino Chavez did anyone get a screenshot of it?

    • @Basic-Grunge
      @Basic-Grunge 9 лет назад

      Does anyone have a screen shot?

  • @Matt_0975
    @Matt_0975 10 лет назад +7

    Tinker Hatfield next? Lol

  • @MrBrainiac25
    @MrBrainiac25 10 лет назад

    Adidas needs to retro the Mad Handle, I've been patiently waiting for too long. Dope shoe

  • @ryful-7108
    @ryful-7108 10 лет назад +21

    All i hear is "execution execution" this "execution is so good. Like bruh we heard you

    • @andrewso781
      @andrewso781 9 лет назад +8

      Dude inspired Russell Westbrook

    • @ryanrobledo98
      @ryanrobledo98 9 лет назад

      Thats what I was thinking 😂😂😂

  • @bosolomon3149
    @bosolomon3149 8 лет назад

    Why won't the video play.

  • @christopherm487
    @christopherm487 7 лет назад

    The campus seed pack 😢😍 daaaaaang man

  • @itsmedanzelcurtis
    @itsmedanzelcurtis 10 лет назад +9

    Show DJ Greg Street shoe collection Nice Kicks

  • @ohcyspgib
    @ohcyspgib 10 лет назад +1

    A picture of the box that the yeezi 3s will sit in (not retail box), showcase box, looked similar to the boxes that you all showed in the beginning, did you all see the yeezi 3s by any chance where the other display boxes/cases were, and if so what is your opinion on them. Did you see the yeezi 3s at all??

    • @nootnoot1683
      @nootnoot1683 10 лет назад

      Lol for real

    • @ohcyspgib
      @ohcyspgib 10 лет назад

      Kanye made the yeezy 1s, (love the tan joints), 2s, and collabed with Louis Vuitton and did not fail to impress. Therefore with all the amazing shoes he's made, I doubt these will fail. Asking if they seen them and their opinions, I'm pretty sure doesn't deserve to be labeled the act of a HYPEBEAST. Yet you commenting under a comment that wasn't directed towards you, only to call me a HYPEBEAST is true HYPEBEAST mentality. I simply appreciate the work that goes into shoes, such as those that Kanye has created. So stay where you belong, in the comments talking to true HYPEBEAST.

    • @ohcyspgib
      @ohcyspgib 10 лет назад

      You are right, there are those out there that get the shoes just because it's Kanyes Shoe, and/or get them because they feel the need to wear for others. I enjoy Kanyes music, matter of fact I have had drunk and hot girls on replay from the album graduation(deluxe version of course). And I enjoy the effort and work he puts in the collaberations he has with different companies.

  • @COBHC8890
    @COBHC8890 8 лет назад

    I had a pair of T-mac 3's in royal/black! I loved them shoes!

  • @THESNEAKERADDICT
    @THESNEAKERADDICT 10 лет назад +4

    dope

  • @KushBeats
    @KushBeats 10 лет назад

    I really wanted him to touch on some of the newer releases like the tubulars

  • @joshuabrown2138
    @joshuabrown2138 10 лет назад

    Awesome episode

  • @StreetKicksExclusive
    @StreetKicksExclusive 10 лет назад

    Real dope episode

  • @bradpowell4584
    @bradpowell4584 9 лет назад

    I'm really getting into adidas kicks but I'm very picky about which ones I want like I have the CNY's and big Sean metros

  • @jakespiegel2061
    @jakespiegel2061 7 лет назад +1

    Would love to see a revisit to Wex

  • @jamesmoney1
    @jamesmoney1 10 лет назад +4

    I wish they would talk about how they almost signed Jordan to the Adidas.

    • @iLLwpg
      @iLLwpg 10 лет назад +12

      He wasnt even working with Adidas then. This is about Jon Wexler at Adidas, not an Adidas history and what ifs.

  • @od5490
    @od5490 9 лет назад +1

    Finally something else than jordans
    Don't get me wrong I like jordans and nike. But Every sneek peek has different people with the same jordans and nikes. Good switch up I like alot.. big fan of all sneaker not just one brand.

  • @tualichallenger9596
    @tualichallenger9596 10 лет назад +2

    them tmacs fire

  • @jamesmeng2996
    @jamesmeng2996 10 лет назад

    why there is no yeezi 3 in the hall way?!?!

  • @itsbenji01
    @itsbenji01 8 лет назад +1

    The world changes now!!!

  • @bradpowell4584
    @bradpowell4584 10 лет назад

    Only pairs of kicks I want in this episode are the extremely exclusive 35th made pair in that set, those red and gold big Sean collab, and all the ones they made in homie of run DMC

  • @pedrosKanabiz
    @pedrosKanabiz 9 лет назад

    love those pro model. anyone knows were can i hook up here in SG.

  • @jamaritruitt7051
    @jamaritruitt7051 10 лет назад +1

    GET WALE ON HERE!!!!!!

  • @rbbygld1878
    @rbbygld1878 10 лет назад

    finally someone is bigger adidas fan more than me

  • @poisonwatch5
    @poisonwatch5 10 лет назад

    I have a pair of adidas samples and only know partial history. wish they showed em

  • @gunzalez507
    @gunzalez507 10 лет назад +70

    Don't get me wrong, I love adidas but all their shit is the same I swear.

    • @REALTRUEJOURNEY
      @REALTRUEJOURNEY 10 лет назад +13

      Lol at least someone said it

    • @Jonny789321
      @Jonny789321 10 лет назад +1

      Nike and other brands are the same homeboy.

    • @Jonny789321
      @Jonny789321 10 лет назад +10

      And Nike is way to damm expensive for their cheap quality.

    • @gunzalez507
      @gunzalez507 10 лет назад +15

      Like I said I don't hate adidas, You never can go wrong with the superstars but I am just saying all they shit is the same. ALL OF IT.

    • @silentagent0069
      @silentagent0069 10 лет назад +1

      Tupac Shakur i couldn't agree more with you, i was thinking the same as i watch this video..

  • @itsnotbetter
    @itsnotbetter 9 лет назад +1

    I SEE YEEZY GREY AND PIRATE AT 2:02-2:05 RIGHT AFTER THE WHITE AND BLUE TUMBO SHOE

  • @redshift3345
    @redshift3345 8 лет назад +17

    Stop saying execution.

    • @MMAReignsSupreme
      @MMAReignsSupreme 8 лет назад

      execution

    • @mwoo252
      @mwoo252 4 года назад

      Why that’s the language that he speaks in the business he’s in...don’t like move to the next

  • @Brainiac5
    @Brainiac5 10 лет назад +1

    not hating on adidas but they need to create more shoes about the future and the present and stop revisiting the past, not meaning it in a bad way. I mean the zx flux and the introduction of boost technology was nice but what i've been seeing every year is that they've been constantly making re-iterations of the same shoes from way back when they were hot. Companies like Under Armour are slowly catching up to the 2nd place so competition is just getting more fierce by the year. Hope to see more new stuff from Adidas though, most of their new products are really nice.

  • @JayNowitzki
    @JayNowitzki 10 лет назад

    Been waiting for this

  • @Zwilkins8
    @Zwilkins8 10 лет назад

    Nice concepts shoutout!

  • @milorumblebecker
    @milorumblebecker 10 лет назад

    what model zx 8000 did he show at the end?

  • @TheTrumpetboss
    @TheTrumpetboss 8 лет назад

    What does it say in the back at 7:15??? Its a text from Kanye West "The world changes now??"

  • @castle_821
    @castle_821 10 лет назад +2

    Nobodys is beating the perfect pair honestly

    • @itsmedanzelcurtis
      @itsmedanzelcurtis 10 лет назад +1

      Go watch DJ Greg Street shoe collection. Better than Perfect Pair collection.

    • @TheKfilter
      @TheKfilter 10 лет назад

      look up pevault or dependablejay on instagram, i think they both beat PP. Just not about the hype to be on a sneak peek

  • @mando21arod
    @mando21arod 10 лет назад

    Damn that was DOPE 👏👏

  • @philnichtbill6124
    @philnichtbill6124 9 лет назад

    Anybody knows where I can get some gig sean x adidas 'detroit players' ?

  • @jro254ful
    @jro254ful 7 лет назад

    I'm not that big on Adidas but the king pushs really did it.

  • @mattmulcahy9423
    @mattmulcahy9423 9 лет назад

    Why doesn't nice kicks do a sneak peek of George keils collection? I've always wanted to see what he has

  • @dizy91
    @dizy91 10 лет назад

    Yooooo is that different color 3m? Amazing!!!

  • @nomonogamy
    @nomonogamy 3 года назад

    Signed runaway film poster caught my eye

  • @seydiba926
    @seydiba926 10 лет назад

    They should collab with the people who make custom kicks for pro cuz that would be ffffffffffire🔥

  • @jetman24
    @jetman24 10 лет назад +1

    how many times he said the word "execution"?

  • @callum4342
    @callum4342 9 лет назад

    at 0:21 what are those sunglasses

  • @BayStreetBaller
    @BayStreetBaller 10 лет назад

    For the next sneak peek do a pro soccer player, theres some german players who have heat, Jerome Boateng wore RO's, but I guess that might be a bit far, in terms of US soccer sneakerheads I've seen Clint Dempsey in Spizikes and some 3s before

  • @ivanbahena
    @ivanbahena 10 лет назад +1

    how come you never say George Kiel the third...

  • @ErikVaughnDillinger
    @ErikVaughnDillinger 9 лет назад +5

    This is amazing, it's not Nike!

  • @Kxji
    @Kxji 10 лет назад

    I know this is the specifics but we need to see Victor Cruz sneakers.

  • @Blackmoth345
    @Blackmoth345 9 лет назад

    whats the beat or the song in the intro?

  • @ShulzyTiger
    @ShulzyTiger 9 лет назад

    Y-3's are the best I love them so much

  • @marknowak8172
    @marknowak8172 10 лет назад

    I gotta know, what's that intro song?

  • @rgl8109
    @rgl8109 4 года назад +1

    „Make Adidas great/cool again“

  • @sabvbaumgard1
    @sabvbaumgard1 10 лет назад +5

    Who is "Ja-Roo Holiday?" IT'S JRUE!

  • @richardhuffman623
    @richardhuffman623 8 лет назад +1

    I've been there and gotten some shoes there :)

  • @alexanderyousif5136
    @alexanderyousif5136 10 лет назад +1

    Where are the Yeezis Jon Wexler?!?!

  • @niajaboyzz
    @niajaboyzz 9 лет назад

    what is that intro tune?? its heat!

  • @maestromario9062
    @maestromario9062 10 лет назад

    what is the intro song?

  • @eezus
    @eezus 9 лет назад +1

    What jacket is that? looks badass!

    • @alexandermattiaspezoamarch7079
      @alexandermattiaspezoamarch7079 9 лет назад

      Its from the collaberation with Big Sean called Metro Attitude

    • @eezus
      @eezus 9 лет назад

      I know what those jacket were but I meant George's ones (first part of the video). Looks like a Nike windrunner but not sure what type.

    • @iraihan253
      @iraihan253 9 лет назад

      Nike jacket ..available at Nordstrom

  • @david130997
    @david130997 9 лет назад

    dope that he also has one of the 500 signed RUNAWAY posters from Kanye. So happy I got mine.

  • @ortiz4uz
    @ortiz4uz 10 лет назад

    I wish I gave a shit about Adidas because this was a very good Sneak Peek. I figured there would be no mention of the Yeezy but well done none the less.

  • @cooleojordan50
    @cooleojordan50 8 лет назад +3

    I've always like adidas better in terms of casual wear,

  • @jaimelannister3317
    @jaimelannister3317 10 лет назад

    Yup shout out to Portland

  • @ERED420
    @ERED420 10 лет назад

    Oregon baby
    Hold it dooown

  • @ChronicTom23
    @ChronicTom23 10 лет назад

    Felt like I was watchin a commercial the whole time

  • @chrismariscal2254
    @chrismariscal2254 10 лет назад +1

    Adidas season approaching...

  • @MegaEpicBurrito
    @MegaEpicBurrito 10 лет назад

    Will anyone even get the yeezy adidas 3's?