The Truth About Niching | with Connor Finlayson

Hello and welcome to episode 36 of Webflail.
I’m your host, Jack and today my guest is Connor Finlayson.
You probably already Connor if you are listening to a podcast all about Webflow freelancing but for those that haven’t, Connor is a no code weapon. On his YT channel with over 11K subs, he helps people who cannot code build their own online businesses with no code tools like Webflow, Airtable and Zapier.
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Connor comes from a marketing background and then came across webflow in 2018 which helped him spin up landing pages fast. He wanted to get more freelance work so instead of building a portfolio website, he built a directory for freelancers and put himself at the top. He then built this in to the Unicorn Factory, a job board for New Zealand based freelancers. Now, it’s is his main source of income.
The failures we will talk about are:
Failure 1: Not pulling the plug on my first startup Hatcher sooner
Failure 2: Splitting my time between doing Facebook ads and no-code as a freelancer
Failure 3: Taking on too many projects at once
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