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Donut absolutely fell off. Once upon a time I was looking forward to their stuff, today I cant even be arsed😊

Private equity is buying everything. I am sure a lot of it is also other bad actors like, russia, china and israel.

The corporatization of YT/other content creation is a perfect parallel to all industries everywhere. If we all keep selling ourselves out to big corporations, we'll eventually find out that we have nothing left of value.

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Why shouldn’t make a RUclips channel into a corporation!!!

I ask this in the least jerk way, if all these channels know what it's like when you bring big investors, then why do they sell? And who benefits from the sale? I asked this because I'm genuinely curious

I’m not interested in corporate media that’s not what RUclips was about. I’ve already unsubscribed and blocked doughnut media

Information is entertaining but education is knowledge. Noise pollution vs content. It’s easy to capture an audience but hard to keep them interested after so many seasons no different than tv shows.

Meanwhile everyone complains about big corporations and here we are, using RUclips 🤣

That's why I my channel I keep it simple I'm honest and what you see on camera is me not some goofy actor

TRUTH and strangely enough this happens across many industries...poor management decisions and not trusting the ppl that know what's what.

Very similar to the magazine world of 8 years ago when everyone was leaving to make videos.

Honestly our favorite channels never should have sold out in the first place. Hoonigan and most likely Donut were amazing channels on their own but everyone thinks more money is always better but corporate America has killed everything so this should have been expected, all while no raises came to those who actually are the brand. It reminds me of the 2008 car bailouts those companies should have been allowed to fail for terrible decisions and these channels should be allowed to fail even though I love Hoonigan for example, with Hert Scotto and Ken (RIP) gone it will never be the same energy much less content. Greed isn’t good and I’m glad to see people like Hert from Hoonigan and James from Donut go on and live their lives starting new channels and brands just hope they learned the lesson

its a known fact: when a product goes public the product is crap.

Someone has to tell the truth and this video was clickbait. I don't care how many lawyers exist, trust is always the best defense and not being honest allow his cycle to continue. I officially no longer give a flunk, because you are too weak to speak up. Also it appears some have returned to Donut, so I guess life couldn't have been that bad, or they like you, are just weak pathetic pawns.

AutoTea, amazing content keep it up bro

Big companies buying channels is NEVER a good thing.

James was the whole reason I started watching Donut.

The moment you take money from investors, u pull your pants down at the same time.

Glad to get an idea of what happened - just wish that he had fleshed out James' actual leaving (timing, deciding reason, conversations, etc.) a little more.

I love that everyone is going back to their roots and were getting good content again

I have been here on YT sins the beginning and never seen one episode of Donut media or even heard of them before Tony Angelo mentioned them just a few days ago. And for MrBeast I can't see why people support that shit, but the kingdom is start to rocking a bit I hear

Is it just me or are "b-rolls" the worst!!? I rarely skip bits on youtube, but man do I grab the mouse when I hear the word b-roll.

Shame on them for selling to begin with. This investment capital firm garbage ALWAYS goes this way

Here's a man that truly understands corporate takeovers. Glad you made a wise decision. Corps make you feel as if you are idiot and they are wise gods. They suck the life out of everyone for The Brand. We are all sick of this crap. It happens all the time with small businesses. Thanks for being honest with us and yourself. I'm sure you will be happier! Good luck!

Profits over people, sounds like capitalism at it’s finest or it’s worst, you decide? But until someone finds something better or worse, depending where you sit on which side of the wealth fence, then that’s what we’re all stuck with, unless you move to China or other communist countries. 😂

Investors: hmmm how do we increase profit? Let’s hire a bunch of people with six figure salaries to find out!

All I see is extremely wealthy people trying to get wealthier off the backs of blue collar workers

When are we all going to admit that corporations are going to be the death of America and are ruining it one small business at a time while we all stand around watching it happen and complaining about it happen but nobody's willing to do anything about it

I don't understand when all these business people somehow don't understand that they're just running something to death instead of giving us a little bit every day they do 90% on the first run and then try to sustain it and then it's unsustainable Most of these social media influencers all started the same way first you started making videos out of the love and passion for what you're doing and wanting to share it with other people and then when you start getting those Regular Ad Revenue checks then it becomes the quantity of videos and not the quality of the videos anymore and it goes downhill immediately

HOONIGAN declared bankruptcy today.

Id argue automotive youtube is reaching a golden age with these channels branching off into smaller independent channels. We are blessed woth tons of content that the creators truly want to make again

Great update and a sad state of affairs. My only gripe is that someone at Donut Media agreed to sell to the investors in the first place.

What worth??? You people made lots of money on from donut videos ..

Collabs and algorithm based content is the cancer of youtube content creation.

America *F* yeah! 🎶 Profit margins heck yeah! Wall Street heck yeah! Actual workers, small businesses and creatives … *crickets* … - money & big corporations.

Amen

Thank you for releasing the truth and another reason to never trust a suit

Not everyone…… some of us are happy and believe in the brand we work for.

Let me guess, they all went full corpo and sold their soul, lost the reason why people watched them in the first place. Corpos do not get this things, they only look at trends, checklists, not leting things be. Talent normally leave and get filled up with corpo yes men or people that are hungry for money that didn't really have a passion to begin with.

So basically marketing and accounting having competing objectives, got it…. Jeesh

Just get to the phuccin point!!!!

why the creators actually do sell the channel they worked so hard to some shady investors? at the end its allways the same. selling the channel. then go away and start the new channel and make their own thing. why not keep the first channel???? i know it is a lot of money. but still. it looks like at the end its the same thing but with less twists. or is it that much money that you never be able to spend all of it? then i would probably do it too.

Content creators as share holders, when one wins you all win, same as for loosing. Very disappointing watching all the "Why we left Donut" videos. Y'all were better and stronger as a team.

I dont know you, but i needed to hear this..Thank you!

Welcome to the world of software …. It always goes down this path. Get out early is the only right move. To stay and see it killed by morons is insufferable.

Big business needs to stay out of creative arts just go away! I love the stock market where all you need to do is throw money around to things you know nothing about and it grows. Wonderful! Thing is that it has its place. Invest in new widgets, new chemicals, tangible products etc. Treating art like a widget hurts people because that’s a persons heart and soul. The camaraderie, friendship and experiences is what life is about. These people got to do what they love and make a decent living which only made them better at what they do. When they’re treated like a widget it shows in the product. Venture capitalists think this is the new movie business but it’s not. I’m glad all these creators are jumping ship. It probably won’t (hopefully will) make them richer but success and happiness cannot be bought. Best of luck to all the creators and hosts!

Glad Scotty is just a crazy old dude with a camera in his garage

I'm bookmarking this video for later reference because, even though I happen to be a car guy, everything you've said absolutely hits the nail on the head about everything that's wrong with *gestures wildly* everything in the world today. predatory capitalism, myopic goal setting, the death of expertise, focusing on ends rather than the process, the dehumanising transactional nature of everything these days. it's like half of us have forgotten our humanity. and you just summed it all up so perfectly and succinctly.

Welcome to life