- Видео 262
- Просмотров 5 837 983
Amplitude
США
Добавлен 5 авг 2015
Amplitude is a leading digital analytics platform that helps companies unlock the power of their products. Nearly 2,500 customers, including Atlassian, NBCUniversal, Under Armour, Shopify, and Jersey Mike’s, rely on Amplitude to gain self-service visibility into the entire customer journey. Amplitude guides companies every step of the way as they capture data they can trust, uncover clear insights about customer behavior, and take faster action. When teams understand how people are using their products, they can deliver better product experiences that drive growth. Amplitude is the best-in-class analytics solution for product, data, and marketing teams, ranked #1 in multiple categories by G2. Learn how to optimize your digital products and business at amplitude.com.
Optimize Google Ads with Amplitude IDs for Remarketing
Learn how to effectively set up a User ID value in Google Tag Manager (GTM) to pull in the Amplitude ID and enhance your Google Ads remarketing strategies. This video explores the differences between user properties and event properties, discusses identity resolution in Amplitude, and provides actionable solutions for tracking anonymous users or those without login information.
Discover how to optimize your customer data platform (CDP) setup and use unique identifiers to drive smarter remarketing efforts.
📊 Start leveraging data to improve your marketing campaigns today
👉 Explore more powerful analytics tools on our website: community.amplitude.com/
📢 Join our next community session to deepen...
Discover how to optimize your customer data platform (CDP) setup and use unique identifiers to drive smarter remarketing efforts.
📊 Start leveraging data to improve your marketing campaigns today
👉 Explore more powerful analytics tools on our website: community.amplitude.com/
📢 Join our next community session to deepen...
Просмотров: 17
Видео
How To Optimize Testing for Small vs. Big UI/UX Changes
Просмотров 3914 дней назад
Should you test *every* UI/UX change, or can you skip some? In this video, we explore the "Do No Harm" testing strategy and the best approaches to balance small UI tweaks and big UX overhauls . Learn when to run experiments, how to minimize resource investment, and why data-driven decisions can help you optimize your development cycles. Key highlights include: (1) When to apply "Do No Harm Test...
How to Build Successful Data Experiments: Key Metrics & Planning
Просмотров 2114 дней назад
Before running a data test, preparation is everything . In this video, we provide a complete overview of what you need to have in place to ensure your experiment is successful-from crafting a solid experiment strategy to ensuring data tracking is working in tools like Amplitude. Learn the essentials: ✅ How to identify North Star metrics and sub-goals. ✅ Validating problems to build effective hy...
How To Measure User Interest Before Building (Painted Door Test)
Просмотров 2614 дней назад
Worried about investing too many resources into A/B tests and complex UI changes? Learn how to use "Painted Door Tests" -a smart, lightweight strategy to validate ideas, measure user interest, and save development resources before you fully build . In this video, we break down: ✅ What painted door tests are and how they work ✅ When to use this strategy to get early signals from users ✅ Why you ...
How to Track Daily Event Counts for Users in Amplitude
Просмотров 93Месяц назад
Want to track how many users fire a specific event every day? In this quick and actionable tutorial, we’ll show you how to use Amplitude’s cohort builder to monitor daily event activity, customize frequency settings, and analyze trends over the past 30 days. Learn how to set up counts for single or multiple event occurrences, adjust intervals to fit your needs, and uncover user behavior insight...
Measure Time to Convert with Page Time Analysis
Просмотров 75Месяц назад
Ever wondered how to measure the total time users spend on a specific page? This step-by-step guide explains how to track page view durations, analyze time-to-convert data, and uncover user behavior insights using Amplitude’s powerful analytics tools. Learn how to set up conversion windows, measure time distributions in buckets, and calculate median time spent on pages-all while ensuring your d...
How to Monitor Broken Events with Tracking Issues
Просмотров 36Месяц назад
Are you struggling to monitor and fix broken events in your Amplitude setup? This video walks you through identifying event tracking issues, understanding their impact, and implementing solutions for clean and accurate data. Learn how to manually check event trends, monitor event volumes, and compare data over time to catch errors before they affect your analytics. We’ll also share tips on usin...
Events Set Up for Clean Data Tracking Made EASY!
Просмотров 105Месяц назад
Struggling to confirm if your events are properly set up in Amplitude? This step-by-step guide walks you through the best practices for verifying event tracking and troubleshooting unexpected issues. Learn how to use Amplitude’s navigation tools, plan and organize event properties, and ensure clean data governance. Discover how to handle unexpected events, spot duplicate firings, and utilize to...
How To Use Google Tag Manager & Amplitude to Fix Tracking Issues Fast
Просмотров 97Месяц назад
Ensure your events are set up correctly in Amplitude with expert insights from this step-by-step guide. In this video, we demonstrate how to diagnose and fix event-tracking issues using Google Tag Manager (GTM) within Amplitude. Learn how to plan and organize events, recognize unexpected events, and review live event data to ensure proper implementation. Discover how tools like the Amplitude Ev...
Track User Activation Milestones With Specific Funnel Reports
Просмотров 66Месяц назад
Learn how to set up funnel reports with multiple timelines to track user activation and behavior milestones. This video covers measuring key moments like the "aha" moment within 7 days and habit formation within 30 days. Discover expert tips for using timestamps and segmenting funnels to optimize your reporting for deeper insights into user journeys. 👉 Explore more powerful analytics tools on o...
How to Use UTMs to Track Paid Search Referrals
Просмотров 62Месяц назад
Struggling to track referring URL data for your campaigns? In this video, we guide you through Amplitude’s tools for analyzing referral traffic, setting up UTM parameters, and customizing channel groupings for more accurate attribution. Learn how to validate traffic from partners or publications and measure campaign performance with ease. 👉 Explore more powerful analytics tools on our website: ...
Simplify Your Tracking: Audit Solutions for Event Overloads
Просмотров 39Месяц назад
Learn how to clean up your dashboard and implement future-proof data tracking strategies. This video breaks down auditing your event properties, resolving naming issues, and streamlining your tracking plan for better performance. From exporting historic data to relaunching with a clean slate, discover actionable solutions to optimize your analytics setup. 👉 Explore more powerful analytics tools...
Track First Session Events in Amplitude: Step-by-Step
Просмотров 99Месяц назад
Learn how to effectively track whether users perform specific actions during their first session in Amplitude. In this step-by-step guide, we demonstrate how to use session properties, advanced filters, and segmentation charts to analyze user behavior and unlock actionable insights. Whether you're tracking "Add to Cart" or another event, this video provides the tools you need to refine your dat...
Real Customer Centricity w/ Hubert Palan, Founder & CEO of Productboard | Next Gen Builders, Ep. 10
Просмотров 1602 месяца назад
Real Customer Centricity w/ Hubert Palan, Founder & CEO of Productboard | Next Gen Builders, Ep. 10
Growing Globally with Damien Delautier from CANAL+ | Next Gen Builders, Ep. 09
Просмотров 9 тыс.3 месяца назад
Growing Globally with Damien Delautier from CANAL | Next Gen Builders, Ep. 09
The 4 Stages of Data Governance Maturity
Просмотров 683 месяца назад
The 4 Stages of Data Governance Maturity
Data at the Heart of Everything with Gage Sonntag from Super.com | Next Gen Builders, Ep. 08
Просмотров 57 тыс.4 месяца назад
Data at the Heart of Everything with Gage Sonntag from Super.com | Next Gen Builders, Ep. 08
Building for a Marketplace with Alexis Baird from Thumbtack | Next Gen Builders, Ep. 07
Просмотров 60 тыс.4 месяца назад
Building for a Marketplace with Alexis Baird from Thumbtack | Next Gen Builders, Ep. 07
Why not cover dormant users?
ruclips.net/video/S0k6folwzyg/видео.htmlsi=tv38sXW9YohEbaAI
I coun't find channels in the interface, maybe it is already outdated
Heey. That's me! TIL that this is live 😅
Grrrrrrrr
Great interview, very insightful! "You need to stay around long enough to get lucky" 💯
Hi Sarah, thank you for sharing! I love how you still make time for yourself by running every morning. I really admire that even as a CEO, you make sure to have downtime to breathe and reset. I also relate to setting goals-mind over matter. Sometimes tasks can feel enormous, and we often forget how much power incremental achievements have in contributing to the main goals. When I accomplish mini-tasks during the day, it also makes the big dream feel less daunting. PS: I loved your story about Mars colonization. #Trailblazer #NotALemming
Really insightful, especially with the examples.
How do create an experiment that will only run for the segmentation defined in the cohort?
Learned a lot today , thak you
Promo>SM
Really Interesting!
good
This is such a great video!
HI - very good preso. Thanks for that. Now, any way I can get a get either an electronic copy of the "Mastering Retention" playbook please? Thanks in advance.
other than the fake (& cringy) accent of the anchor, really useful!
I want you to speak to my boss' boss.
interesting if this solution is relevant to the SaaS behaviour
Only two hours a week for lunch? 😲
Thank you!
i think this kind of app has no future. coz a day will come when people would like to hear evert thing rather than reading.
why people would like to send messages in text through voice recognition when they know that they could send voice messages?
There seems be a gap between audio and video
Such an immensely underrated message, thanks John!
Do you distinguish Product Analytics with Product Development in real life?
Really insightful video with nice real world examples. Its rare to find these videos on product management
Thanks John! This was an immensely useful reminder.
This looks right like what i need
Where is the full version ?
This is great content, however, I wish there was a disclaimer somewhere that features discussed like user 'Cohort Analysis' are part of a Growth Plan...which is $40k a month :)
Real-world examples. Jargon-free. Engaged speaker. Well done !
Can you please add the worksheet in the video description?