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Awesome convo. Time to lol into this tool too.

How to gain THOUSANDS of followers: be a 7/10 Asian-looking girl with a nice filter and lighting. You're welcome.

Packed with practical tips! Getting started on my newsletter

Don't watch...he is just selling course.☠️

Andrew's mentioned framework for business 5 variables: niche transformation price (charged for the transformation) mechanism (to deliver transformation) access channel (that you use to get customers)

scammer

Love Dru!! ✊🏽… Bruh, why isn’t this channel bigger?!?! They should have MILLIONS OF Subs!! Leaened so much over the past year thank you guys/girls!! Don’t stop!!!🛑🚫

Thank YOU!! This damn channel is freaking AWESOME

Matt is a really genuine guy - he lacks the super c*cky factor that so many guys on these types of interviews have. Loved listening to his gems 🔑

Love this!

Nice interview. There is a huge value here. Thanks

How's it "automated" if you need to write a new newsletter every week?

One of the best interviews on the topic. Great job, awesome guest.

Too technical for beginners. Plus he has his successful newsletter buddies who help him with this or that.

Is it just me or I just feel all these techniques being shared are in such bad taste and exploiting the user.

This is a great episode, so nice. Such incredible and valuable info, thanks so much. I'm starting a Newsletter myself that grew more than I expected in just few weeks and I think I might want to take it further. Tks again!

This doesn't help someone who hasn't been in the industry and is starting from scratch

Golden

Is it me or does anyone else wonder why all these “successful” online entrepreneurs look like they’re filming and living in a room tucked away in their parents’ basement? 😂

What about setting up a newsletter for Adsense revenue? Worth it or not?

are those 4 channels branch channel?

im not looking at monetizing substack at this point. Have my original sub and launched a new Substack this month about films. Im just seeing if the content attracts subscribers and go from there.

this was a great show

Fantastic interview. I listen to Jay's podcast, and it's great to see him on video. He always provides real insights without any hype. Thanks for facilitating.

I must not be a typical person because if I subscribe to a newsletter and then get that many emails immediately I would quickly unsubscribe. Honestly, I am surprised people actually open and read these things. I am here so I can also learn how to do it, but in the process I'm realizing that most people must behave much differently than I do.

i have been introduced to creating newsletters from my social media teacher and he thinks there is a big audience for blogs. what do you think? If I put my niche in the pet space to the test and create more content, will I be successful?

Oh wow, thanks! What a fresh way of thinking! But his courses is too expensive. Any chance of a book release anytime soon?

Coming back a month after watching this. Inspired by this pod, I started a newsletter, got 1200 subs in 48 hours.

good question

i love the interviewer questions but please ask how she does KEYWORD RESEARCH PLEASE

Seriously I watch a lot podcast, you rock! So many podcast on youtube made for Apple podcast instead RUclips format, and you bring so much information for the audience on RUclips, i just love it. Obviously, i don’t speak about the quality of the speaker. Thank you for you work anyway

As long as I get £50k/yr I wouldn’t staying at 0% margins even if I was getting 1mil/mo.

This was an amazing video. Thank you so much for this awesome content!

So glad i stumbled across this video!

This was incredible! I have 7 pages of notes, thank you so much

Hard to focus when looking at this Irish hunk but interesting content 👍👍👍

i liked him in electronic music scene

she is super honest. 🥰

Profound.

Great interview! Josh is one of the most clear-eyed teachers in this space.

Thank you so much for this video! I LOVE rowena and everything about her mindset resonates so much with me. As someone who wants to be a similar creator but is still navigating and figuring out what to do, this was very valuable. Thanks a lot!

What a fantastic conversation!

🎯 Key Takeaways for quick navigation: 00:00 💼 *Michael Houck transformed a newsletter from zero to $50,000 a month in five months by treating it like a startup business.* 00:15 🚀 *Emphasizing big thinking and startup founder mentality for newsletter growth.* 00:28 💌 *Houck grew his subscriber list to nearly 60,000, aiming for a $1 million run rate by year-end.* 00:43 💣 *Adopting a zero percent margin strategy for growth, contrary to typical creator focus on immediate profit maximization.* 01:25 📈 *The importance of reinvesting into growth to achieve faster expansion.* 01:52 🌟 *Unique credibility and niche focus as key factors in attracting a large audience quickly.* 02:33 ✍️ *Effective content strategy focuses on being to-the-point, providing tactical advice for busy entrepreneurs.* 03:18 🎯 *Transitioning from a side project to a fully-fledged business by adopting a serious growth strategy.* 04:27 🔄 *Utilizing a mix of content marketing, newsletter swaps, and lead magnets for initial growth.* 05:25 📊 *Investment in paid ads and leveraging social media platforms to amplify growth.* 06:07 🔍 *Surprise success with lead magnets, highlighting the effectiveness of direct engagement tactics.* 07:33 📝 *Adjusting creative strategies and targeting for better ad performance and lower CPA.* 08:57 💰 *Diversifying revenue streams through sponsorships, paid plans, and consulting to rapidly increase monthly earnings.* 10:49 🚀 *Launching new products like 'megaphone' to tap into additional revenue opportunities.* 12:01 📈 *Strategic pricing and value delivery in subscriptions to maximize business growth.* 13:25 🤝 *Finding sponsors through a mix of agency partnerships, inbound interest, and targeted outbound efforts.* 15:57 🛠️ *Managing a multifaceted business by tracking analytics, creating content, and exploring new revenue channels.* 17:04 🧩 *Michael Houck focuses on high-leverage activities and utilizes a VA and a part-time Ops guy for operational tasks.* 17:31 📈 *Acquired 'Daily Dose of Startups' to explore M&A in the newsletter space, anticipating a bubble in newsletter ad budgets.* 18:42 🔄 *Successfully integrated a small, niche-aligned newsletter into his main list with minimal unsubscribes, validating the potential for acquisitions.* 20:25 🌍 *Considers keeping future newsletter acquisitions as standalone entities to diversify into other verticals.* 21:06 📚 *Advises creators to treat newsletters like startups and seek out business-focused learning resources.* 22:15 🎯 *Highlights the importance of product-market fit in the newsletter industry, emphasizing credibility and trust.* 23:10 🔥 *Plans aggressive growth strategies, including increasing ad budgets and content marketing efforts.* 24:07 🌱 *Recommends starting with content marketing and newsletter swaps for early growth without a large budget.* 24:49 💸 *Encourages early monetization of newsletters to fuel further investment in growth.* 25:31 🔄 *Surprised by the similarities between being a startup founder and a creator, emphasizing business-minded approach.* 26:25 🔄 *Enjoys the freedom and autonomy of running a creator business, staying on the cutting edge of tech and business trends.* 26:53 💡 *Gains most inspiration from reader interactions, tailoring content to their needs and problems.* 27:19 🛠️ *Utilizes Circle for community management, Beehive for newsletter enhancement, and Passionfruit for monetization.* 27:51 📊 *Advises creators to approach their projects with a business mindset, focusing on growth and investment.* Made with HARPA AI

This interview is gold. Thanks

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Thank you, I got some good tips ☺️

It's actually funny, I subscribed to Ruri with interest in learning different languages. Then stopped watching her videos for a little bit but I got really into self improvement, then she jumped onto that. I can tell the passion she has in her more recent videos and I am grateful she is following her heart on those productivity videos.

They watched you because your pretty. They stayed because your wholesome.

Great content. Thank you!