Be SMART With Your Brand's Buyer Experience. (Using Khoros, Gainsight, Genesys, or Sprinklr)

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Featuring: ‪@Gainsight‬ ‪@Khoros‬ ‪@Genesys‬ ‪@sprinklr‬
In this video, we're going to be discussing the importance of buyer experience and how you can optimize it using Sprinklr, Gainsight, Genesys, or Khoros.
buyer experience is essential for any business, and it's something that you should take seriously. By using one of these customer engagement platforms, you can improve the customer's experience and improve your bottom line as a result. So be SMART and use one of these platforms to improve your buyer's experience!
Customer Experience Management is an approach to managing and improving an organization's interactions with its customers across all channels and touchpoints in the customer journey. The goal of customer experience management is usually to increase customer satisfaction, foster loyalty, and even encourage advocacy, by making customers feel they have a real relationship with the brand. The strategy involves treating every customer as an individual and delivering a consistent and relevant experience across all communications, including in-store purchases, website visits, customer service requests, email communications, digital ad displays, social media channels, etc. The process usually involves constantly gathering customer feedback, maintaining a single profile or source of data on each customer, and delivering a personalized experience in each channel based on that data.
Community Platforms manage the process of creating and maintaining a space for productive discussion among community members. Members can share their thoughts, ideas, and concerns. This process is sometimes referred to as "community engagement."
Timestamps
00:00 Introduction - Managing the Buyer Experience
00:20 Khoros Communities
01:31 Sprinklr Social Engagement and Sales
02:44 Genesys Cloud CX
03:57 Gainsight Customer Cloud
04:59 Conclusion
#customerexperience #sprinklr #genesys