Is Magic:The Gathering A Good Game?
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- Опубликовано: 4 окт 2024
- In this episode we discuss the M.E.A.T. Method and it's applications in game design. The MEAT Method stands for Marketing, Experience, Analysis, and Takeways and is an application of the ADSR method in game design.
The methodology is based on the ADSR method created by Elliott Earls, an artist-in-residence and head of the graduate graphic design department at the Cranbrook Academy of Art.
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My god, THANK YOU for acknowledging how marketing affects consumer experience. So many people don't realize how important it is to prime your audience for the experience you're going to deliver.
I think we're all too aware how much marketing saturates our every waking minute
Marketing in this sense also seems to cover a broad set of categories. You have your standard concept of marketing, advertising your product to the masses to give a preconcieved notion of what the experience is as well as to get as many people to hear about your product as possible. But then you have the marketing of the product on its own merits. Does the art on the box grab your attention while it sits on the shelf? Are people talking about their experience with the product? Do the physical components of the game feel and look satisfying to play with? Finally you have marketing of the product through interaction. Does the experience gained from interacting with the product invoke a certain feeling or expression? Do you see a future for yourself with this product having interacted with it? Has the gameplay itself sold me on the product by its own merit?
There's a large layer of complexity when looking at the merits of a game from the game design, how easy or difficult it is to understand, how intuitive the product is, how satisfying the product is, how well marketed the product is, what type of people draw in the product thus shaping the types of experiences it delivers, how the presentation of game rules and how they interact set expectations of how to interact with the product which will change your outlook. It's just a lot, which makes it very near impossible to be objective about anything in the gaming sphere.
Sad how many people let expectations ruin their experience, but most people do
MTG is a great exaple for this kind of analysis. IMO they are trying to direct us to an emotional response but the best way they did this is letting the comunity create affection with the cards instead of gas lighting them there. This is a lesson for a lot of games out there, some of the best impact your work will do is not forseeable.
After your video on how Commander changes the strategy of Magic, I starting building my first EDH deck to see if I could make traditional aggro would in 100-card singleton. I assumed a 4 player game, since that seems to be the norm, even though it’s not technically a multiplayer format. Ultimately came to the conclusion that it’s possible, but the kind of cards you’d have to use would almost certainly make you Archenemy.
It’s an interesting experiment to conduct. I think another topic for a video is exactly what you’ve uncovered. Action Bias.
It is absolutely possible. I started playing aggro in edh, it is superfun but you have to support the focus of others and be the archenemy. If you dont get it right at the first try, it is really hard to recover.
I think it is a mistake to compare the efficiency of a tipical aggro card in 1v1 in comparison it's efficiency on edh. You need to analyze the differences between both formats and the limitations that makes old strategies dont work in edh. The biggest is 2 more player for the same combat phases, so aggro has to be 3 big evasive creatures or a lot of big enough creatures to kill at least 2 players. And HASTE.
If you go the spell route you need to copy spells, double or triple the damage.
Just understand the new needs.
4:44 your game did not simply fall out of a coconut tree
Haha such a weird coincidence we recorded this a few weeks ago.
Why do people keep making this joke? What it is in reference to?
@@jacobd1984 The joke fell out of a coconut tree
@@jacobd1984 It comes from a quote from Kamala Harris from last year (who was quoting her mother): "You think you just fell out of a coconut tree? ...You exist in the context of all in which you live and what came before you."
I think it started off as a meme poking fun of her (as political memes tend to), but it's blown up since Biden dropped out (and endorsed Kamala Harris). It seems the popularity has led to it being more apolitical, though some Democrats have been referencing it to show support.
I only very recently found your channel. But the content is superb and I can’t stop listening. Thank you very much for producing it. Comment for the algorithm :)
Marketing is an underrated thing by a lot of first time devs. I think people think marketing is just "paying for ads" but dont consider, for example, their store page, the name, the description of the game etc. as being marketing. Maybe you know in your head why your game is fun, but other people dont! Someone might be your exact target demographic, but they wont know unless you properly communicate that to them.
Me and my friends that played mtg all the time absolutely loved exploding kittens. We bought every dlc and had a bunch of different game types we created.
I’m definitely on the deck building side, for the first few years I just loved building more and more decks, then I was disappointed that I had to play them haha
Now i want to do reviews of games on steam with this M.E.A.T. framework.
Feel free to do so!
Great episode once again!
I think this is great at explaining the widespread positive reactions to games that suffer from mechanical , technical , or graphical shortcomings (see: Pokémon scarlet / violet). However I think it needs an “S” to take into account socialization, either within the game (d&d) or around the game (Baldurs gate 3)
Might be worth calling it out separately, but we see social as part of takeaways.
Socialization is partially M, E, and T.
Mtg. We have the MEAT
Serious oversight in this idea.
Where is the waifu catagory?
Haha we’ll have to workshop that one.
Not solid, but holds a form... somewhat congealed... I think the analogy you're looking for M.E.A.T. is Spam (the food, not the email junk).
Haha there we go.
Another classic video
Since you guys do video game development AND like to talk about MTG. It may be fun to discuss the recent controversy around the postcombat main phase in the context of Hyrum's law and the reality of maintaining a "code base" of 29000+ cards.
Probably a topic better suited to coding professionals. We are on the art and design side, not so much on the implementation.
First! Right before bloomburrow!
Warhammer’s Cursed City is like Exploding Kittens imo
Isn't that simply a player journey map? I've done a ton and often collaborated with marketing, research and game design to make a comprehensive one from the very first experience of marketing assets to the drop, memories or reboarding.
Basically yes. MEAT is a shorthand for designers. Calling attention to moments where players’ feelings towards the experience change and ensuring designers have an answer for those moments. What that answer is, is up to them.
Its funny you mention Catan when discussing marketing. Whenever I mention a boardgame to a non-gamer I always get: "Oh is ThAt LiKe CaTaN?!".
Even all the normies know Catan but can't name a single other boardgame besides Monopoly.
4:44 is this a kamala Harris reference
It’s a coincidence we recorded this weeks ago
@@distractionmakers I don't buy it. Do you think you just fell out of a coconut tree?
Wow what is going on in this video. I’m several minutes in and still can’t really grasp what’s going on. It’s over my head 😅
Some of the intro is us joking around a bit. The idea is to create a method for evaluating the totality of a game as an experience from end to end. Marketing, Experience, Analysis, Takeaways or MEAT. This way we can follow a logical player path and target specific areas for effectiveness.
Is Magic the Gathering overrated?
Very gay video. You should sell pride flags to homosexuals.
is this an insult or a compliment? i seriously can't tell
I’m TIRED of eating my vegetables. I want the MEAT.
M INIONS
E XTREMELY CONVOLUTED COMBOS
A TTACK THE ENEMY
T IME TO WIN UNLESS MY OPPONENT HAD INTERACTION
Promoted to the CEO of Magic