TikTok’s Ban, Burritos for Fitness, and Gymshark’s Secret to Habits

TikTok might shut down in the U.S.-what does that mean for creators, brands, and YOU? Chipotle is gamifying fitness with free burritos (but would you run for guac?), and Gymshark is using science to change the way we build habits. In this episode of YAP Podcast, we dive into the future of short-form content, marketing genius, and whether fitness campaigns are actually working or just clever branding.
👉 Topics Covered:
The TikTok ban and its impact on creators, brands, and culture.
How Chipotle is turning fitness into a competition with Strava.
Gymshark’s 66-Day Challenge and the science behind forming habits.
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