What It’s Like Working in a Digital Marketing Agency / Tips to Help You Survive & Thrive In Your Job

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  • Опубликовано: 8 июн 2024
  • If you are just starting a job in a digital marketing agency or are wondering what it's like, this is your guide into what it's like to work in a marketing agency. You'll get my top tips to survive and thrive in an agency job and will have a good insight into what the experience will likely look like.
    Expect to learn:
    1. What it's like to work in a digital marketing agency
    2. Tips to set yourself up for a good experience
    3. How to prepare for what awaits you ;)
    TIMESTAMPS
    00:00 Intro
    01:28 What you'll learn in this video
    02:03 Study the roles within the agency
    03:34 Find a mentor
    04:44 Study the pricing and service model
    06:12 Study the clients
    08:09 Learn about managing customer relationships
    09:46 Art of multitasking
    11:52 Know your limits
    12:34 Be fast, be responsive
    13:58 So, are you up for the challenge?
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Комментарии • 56

  •  3 года назад +4

    Any other tips or things you’d add to the list?

    • @CarlosEduardo-io9bg
      @CarlosEduardo-io9bg 2 года назад +1

      Hi lady can you next time you can turn on the subtitles in portuguese brazil please i like to watch your videos but i don't know english

  • @kevinmurray9790
    @kevinmurray9790 2 года назад +27

    I worked for 2 large Agencies and they are unorganized sweat shops that don’t care about mental health. The ones that are organized will teach you a lot but I will only suggest working with an agency for about 6 months and moving to a single company hiring a digital marketer specialist or whatever your skill set is. Plus agency’s don’t pay well and want you to do everything under the sun ⛅️ even if that means staying up until 4am in the morning. Never 👎🏾 ever again would I work for a agency. Digital Marketing is a passion for me and agencies are passion killers that don’t value there workers and the reason they have such a super HIGH turnover rate.

    • @clare_jordin
      @clare_jordin 2 месяца назад

      6 months is when the burnout came in for me! Never again!

  • @iamtstamps
    @iamtstamps 2 года назад +30

    I work for a large Digital Marketing Agency and a tip I would recommend is to try not to get discouraged that you can't keep up with the fast past style. In the beginning, there will be a sh!* phase where you will feel like you don't know anything trying to understand how to use all their systems and resources to do your job.

    • @khadijahmalone3034
      @khadijahmalone3034 2 года назад +2

      Definitely in this phase now and was feeling really down about it. this comment made me realize I’m not as incompetent as I feel

    • @neevarious
      @neevarious Год назад

      Im gonna start my job next week. Marketing is not my field. Im really scared at the same time excited.

    • @r.fangler3341
      @r.fangler3341 Год назад

      How’d it go? Im starting at an agency in a couple weeks and am not sure what to expect!

    • @oliviamorgan5326
      @oliviamorgan5326 Год назад

      @@khadijahmalone3034 How are you doing now? I'm still in that awkward beginner phase

  • @zybotsu001
    @zybotsu001 2 года назад +3

    Awesome video. I work at an agency, and your video hit the nail on the head 👏🏾

  • @pabloexgf
    @pabloexgf Год назад +11

    Notes to take from this video
    1. Study the roles within the agency
    - get familiar with the team, their day to day looks like, which accounts each team member is working on, get to know each team member’s vision, tips on how to succeed in the environment.
    2. Finding a mentor.
    - find someone where you can look into to guide you through some or all the tasks or questions you got. Find someone who can give you source of answers.
    3. Study the pricing and service models of the agency.
    - some of the client has short term and long term project. Get to know which clients is more important and the pricing models, how they sell their services.
    4. Study the clients/accounts.
    -Study with whom you’re going to deal with for day-to-day basis, to report to. Ask the team members on how do they deal with these accounts, what is their experience is.
    - get to know their industries. They have different niches, different audiences and etc.
    5. Try to prepare yourself with customer management.
    - sometimes clients can be really frustrated and they might putting all the stress on you and you may feel overwhelmed with the stress. You should learn how to deal with these kinds of clients, should be the voice of reason when you do service like this.
    6. The art of multitasking.
    - every person would handle 10-12 accounts and you’d be switching from one industry to another, one company to another so each task are unique, and you should learn how to multitask better.
    - find out what times in the week is better to have conversation with these clients.
    7. Knowing your limits.
    - you have to know your limits, if you are handling more accounts that you are able to, you need to communicate and let your supervisor know so that it wouldn’t affect the quality of work that you already had.
    8. Being fast, being responsive.
    - you have to be fast, be responsive from one client to another. You cannot take things too slow, slow things down, because it will not help you with your work. And if you’re unresponsive, they will let your boss know and this will show a bad image.

    • @_ana_daniela
      @_ana_daniela 3 месяца назад

      Thank you for the notes!

  • @neelamchavan8071
    @neelamchavan8071 3 года назад +4

    This video is very useful, I have just started out in a marketing agency. Thank you Elif

  • @NathanLoveridge
    @NathanLoveridge Год назад +2

    One of my professors assigned this video, and then assigned a paper called "Reflective Statement on the Work of a Digital Marketing Agency" based on this video.

    •  Год назад

      wanna share your findings in a video interview with us? :) if you're up for it - send me an email (it's written in the description box of my videos)

  • @omarrizwan399
    @omarrizwan399 2 года назад +1

    Brilliant Video!!! Thank you for all the tips

    •  2 года назад +1

      Thank you for being here, watching and commenting 💗

  • @cheekycheeks2190
    @cheekycheeks2190 3 года назад +1

    Great tips! Ada is so sweet such an Angel

  • @triomedia2886
    @triomedia2886 2 года назад +1

    We loved this video!

    •  2 года назад

      Thank you!!

  • @holamissmusica
    @holamissmusica 3 года назад +1

    This would have been so useful for my interview

  • @mitaverse8502
    @mitaverse8502 3 года назад +2

    I need this!

  • @shashwatpandya8717
    @shashwatpandya8717 3 года назад +5

    Thank you so much, Elif! This is gonna help me a lot during interviews and until I learn the agency climate. Can you please make a vid on what to do after masters (MBA) in marketing and if or not it's worth it, who should do it, salary packages and stuff...

    •  3 года назад +2

      stay tuned for next week's video. but short answer is no i don't think it is worth it. :)

    • @shashwatpandya8717
      @shashwatpandya8717 3 года назад

      @ Always! Thank you for the response :)

  • @dusengejose3157
    @dusengejose3157 Год назад

    Thanks you for marketing

  • @prolificzee8771
    @prolificzee8771 2 года назад

    Your baby is soooo cute☺️ thank you for the tips

  • @MustafaSheikh
    @MustafaSheikh 2 года назад +1

    Such a useful video

    •  2 года назад

      Thanks Mustafa! ✨

  • @elektrobugi
    @elektrobugi 3 года назад +1

    College secerken hangi derslerin olmasina dikkat edebiliriz? Cok tesekkurler!

  • @nadxc8590
    @nadxc8590 2 года назад +1

    you should have talked about the salary, comission etc

  • @stephenshuman1
    @stephenshuman1 2 года назад +1

    I work at a marketing agency. My plan is to learn as much as possible - quit then start my own small little agency. It can be so stressful

    • @Traditz
      @Traditz 2 года назад +8

      Starting your own company agency will be way more stressful lol - but good luck to you

  • @sirennem.6890
    @sirennem.6890 2 года назад +1

    So cute baby, aw

  • @hkhatri12
    @hkhatri12 3 года назад +7

    Great video!!
    Awesome ending

    •  3 года назад +1

      Hehehe i know, she’s the best guest ❤️
      Experience is very rewarding! So much experience in a short span of time.

  • @priscillaphu8807
    @priscillaphu8807 Год назад +2

    I will highly recommend this video to whoever around me would like to join for agency work because I can relate so much to the context that you share coming from someone like me who also worked under an agency and still find my day-to-day tasks challenging but rewarding when everything is laid on the ground. Do you have any tips on studying the new industry (ethe overall big picture of the competing situation in the market) quickly and coming out with ideas when you had multiple clients to handle at the same time? Great if can get some insights from you:)

    •  Год назад

      Thanks for this comment Priscilla! I stay up to date by following people who run different types of businesses (agencies, startups, consulting businesses) in my area of interest. If they create content about their industry, I find it helpful to get insider perspectives. I'm no longer on the agency side so have been following that much less but I would follow active agency founders on social media.

  • @lpm3734
    @lpm3734 2 года назад

    What are some free project management tools/app that you can recommend ? =)

  • @viniciusdias8978
    @viniciusdias8978 3 года назад

    What about working with marketing on a company B2B?

    •  3 года назад

      i didn't get the question Vinicius. Can you elaborate please?

  • @MegaMusicMuse
    @MegaMusicMuse 3 года назад +1

    Do you have to work at an agency before going Solo?

    •  3 года назад +1

      You don’t have to but it will be very helpful in many ways. Ie. you build up a portfolio of work.

    • @MegaMusicMuse
      @MegaMusicMuse 3 года назад

      @ I changed careers into marketing at 40 and was aged out of agency work. Multiple people told me they wouldn’t hire me because of my age

  • @eesherstubbs
    @eesherstubbs 2 года назад

    I never worked for a marketing agency I’m asking for any tips because I have a job interview coming up today , I’m kinda nervous lol

    • @catwhisker5687
      @catwhisker5687 Год назад

      me too how did the interview went did you get accepted and what questions did they ask you

    • @eesherstubbs
      @eesherstubbs Год назад

      @@catwhisker5687 update that was maybe a year or 2 ago I never got accepted they told me I didn’t qualify

  • @jasonbriggs2210
    @jasonbriggs2210 2 года назад

    I just got a job working as a researcher/Planner and am regretting my decision lol.

    •  2 года назад +1

      take the learning and move on! You couldn't have known that you would not like it if you didn't try it. No regrets :)

  • @lextacy2008
    @lextacy2008 Год назад +1

    I start at an agency Monday. Im scared about the "speed and quickness" part. Are we fast food restaurants? What advice do you have?

    •  Год назад +1

      Firstly - congrats!
      It's gonna be alright. :) I could give many but here's a big one: set some boundaries for yourself and try to protect them.

    • @lextacy2008
      @lextacy2008 Год назад

      @ Good deal! They have me scheduled for 3-4 clients a week. Should be a piece of cake!

  • @MegaMusicMuse
    @MegaMusicMuse 3 года назад +1

    Agencies don’t often hire people over 30 for Jr roles anyway. Horrible ageism.

  • @MikosMiko
    @MikosMiko Месяц назад

    Ad agencies suck. Long long hours. I’ve worked in a handful, all of them were unsupportive and cutthroat. All of them had toxic cultures. All of them had really bad leadership. All of them had virtually no diverse representation in leadership. All of them were rife with cross team conflict and tons of bullying. You need to be a certain personality type to thrive in these places. I’m at an agency now, looking to move in house.

  • @gabefuller5212
    @gabefuller5212 2 года назад +2

    Sounds like a pretty stupid way to run a business and waste a ton of money on turn over. I guess they don't care. Maybe someone should bully them into caring. Everyone has vulnerabilities to exploit - even agency owners.