Monetizing data in a privacy-first world using AWS Clean Rooms

This session explores how a leading broadcaster - TV New Zealand - is viewing the current advertising climate as an opportunity to future-proof operations and build a privacy-focused advertising solution using AWS Clean Rooms. Measurement provider Comscore also joins this session to discuss how they are helping broadcasters plan, transact, and measure campaigns in a privacy-safe environment.
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#personalization
#D2C #AWSCleanRooms