Real Reason: "I Love Lucy" Blocked This From Being Seen On Television!

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Комментарии • 181

  • @Cutelatinguy2
    @Cutelatinguy2 Год назад +1

    Not so much real world products but I do love when fictional products become real life products!

  • @Michelle1963
    @Michelle1963 Год назад +1

    I didn't know all these companies paid for the names of their products to be advertised. I used to think that there were very few products with name brands shown on tv since, back in the day, that's what the commercials were for. I thought times have changed and are now using real name brand products because the producers finally realized that viewers are not idiots so they decided to make it more realistic. Whenever I watch shows where a scene is held in a supermarket, they actually show real name brand products which we all have in our homes. It makes it more realistic.

  • @coolaunt516
    @coolaunt516 Год назад +19

    I'm guessing the brand is "Diamond Crystal." Their salt is always in a square box, and you can see "crystal" on the box.

  • @jsusna1972
    @jsusna1972 Год назад +1

    After searching, the closest brand I could find that she may be holding is Diamond Crystal Salt. Didn't see an exact image, however.

  • @Amen.22
    @Amen.22 Год назад +1

    Diamond Crystal salt is still available in the same box. It’s sold as food service salt. The printing design on the box is different. This one might be food service also from the studio canteen.

  • @johnny-becker
    @johnny-becker Год назад +1

    It seems that now with the power of the internet, looking at the label design and even "Crystal" portion, it could be easy, not that it will be, perse', to guess which brand it was.

  • @Thomas-yr9ln
    @Thomas-yr9ln Год назад +2

    TVs in them days had poor Resolution plus people had roof antennas and got a snowy picture on top of that. So it probably wouldn't take much to hide the brand name.

  • @5argetech56
    @5argetech56 Год назад +1

    Diamond Crystal

  • @lindacostello1162
    @lindacostello1162 Год назад +4

    The biggest product placement on I Love Lucy was Phillip Morris. I guess they were a big sponsor for them on those days.

    • @01chippe
      @01chippe Год назад +2

      They were THE sponsor for the first few years.

    • @Dallas_K
      @Dallas_K Год назад +2

      Yes, they were THE sponsor, as was Lucky Strike for Jack Benny.

  • @cagneybillingsley2165
    @cagneybillingsley2165 Год назад +7

    nice to see more young people appreciate the oldies and classics

  • @sammolloy1
    @sammolloy1 Год назад

    One of the things I love about “Repo Man” is that all the brands are generic. I even started buying them and I still have a “Coffee” can

  • @eastkingstonnh
    @eastkingstonnh Год назад

    When Sony purchased Columbia Pictures, you would see quite a lot of their products in their own films.

  • @markswishereatsstuff2500
    @markswishereatsstuff2500 Год назад +2

    Blocking logos on products takes me out of the scene, just like phone numbers starting with 555.

  • @patriciaaturner289
    @patriciaaturner289 Год назад

    Pixar uses Buy ‘N’ Large as their generic big box store. It pops up in the most amazing places.

    • @r66fplaysgames
      @r66fplaysgames 4 месяца назад

      Pixar also uses Dinoco as a brand name for gas stations & Pizza Planet for pizza restaurants in their movies as well!

  • @rager-69
    @rager-69 Год назад +9

    Back in those days, shows were sponsored by advertisers and the actors (or hosts, for non-scripted shows) would do long commercials. Also, the blurring or tape cover-up is done in shows to not upset potential advertisers. For example, if you innocently show brand A, then brand B may not want to put their ads during that show.

  • @morganm9040
    @morganm9040 Год назад +1

    The I Love Lucy episode when Ricky's mother and friends from Cuba are sitting in the living room, Lucy offers them a cigarette..."Felipe Morris" and then a "light-o."

  • @roberttelarket4934
    @roberttelarket4934 Год назад +1

    Couldn't the idiots from the stock room order a small container with a phony salt company?!

    • @lazyhomebody1356
      @lazyhomebody1356 Год назад +1

      I could design a fake box of salt! Give me an hour,lol

    • @roberttelarket4934
      @roberttelarket4934 Год назад +1

      @@lazyhomebody1356: No way! I'll give you 8 minutes! Just "borrow" a design from say Morton's or whatever existed then.
      Keep up the good work Lazy! We may hire you yet!

  • @SCGMLB
    @SCGMLB Год назад +1

    On the Brady Bunch, a few times at the breakfast table you would see a box of “Wakey Flakies”, a definitely fake product.

    • @marcstevens8576
      @marcstevens8576 Год назад

      Brady Bunch episode when Greg got caught smoking. The pack of smokes that fell out of his pocket were labeled "Valiant". Take it that was another phoney brand name.

  • @alanstrong55
    @alanstrong55 Год назад

    Sneaky Lucy got into some real fixes. Ricky found good ways to deal with "the little devil".

  • @pgh45rpms
    @pgh45rpms Год назад

    While Joan Crawford served on the board of directors at Pepsi Cola.nearly every film she was in had the Pepsi logo displayed.

  • @fernandoanthony63
    @fernandoanthony63 Год назад +2

    Rick, not exactly. The reason that they cover labels in cases like this is IP infringement issues. Any name, logo, registered trademarks, etc. that is shown is legally-protected Intellectual Property. It's not a question of whether to do a free commercial or not. It's a question of whether Desilu wants to risk getting sued or not.

  • @WillWilsonII
    @WillWilsonII Год назад

    I was a set dresser for season 2 of Welcome to Flatch. We had to replace the neon bar signs with brand names. On the episode, signs just say "beer!". I put a stop sign underneath it, so it says "beer stop"

  • @gamom1
    @gamom1 Год назад +19

    I like product placement! I think it’s cool for the actual real products, but also fun seeing the fake name ones too

  • @joannbaca153
    @joannbaca153 Год назад

    I never noticed this. Great catch, Rick!

  • @MrJoecolmenares
    @MrJoecolmenares Год назад

    I love your channel man. Good to know there are others out there as obsessed as I am with I love Lucy 🙏🏻👏🏻

  • @AlandrisFerguson
    @AlandrisFerguson Год назад

    Never noticed this, but I've seen newer shows do that too, like The Big Bang Theory.

  • @roberttelarket4934
    @roberttelarket4934 Год назад +1

    One thing is for sure they boldly many times showed that poison Phillip Morris cigarettes on the program at the demand of this company their sponsor not to mention their smoking!

    • @lindac6919
      @lindac6919 Год назад +1

      I remember Fred, Barney, Wilma and Betty smoking cigarettes! I forget what brand.

    • @roberttelarket4934
      @roberttelarket4934 Год назад

      @@lindac6919: Yes so do I.

    • @lanternlite75
      @lanternlite75 Год назад

      @@lindac6919 Winston.

  • @gabyr7439
    @gabyr7439 Год назад

    Ironic how now we the people have the ability to help greatly diminish company's profits by boycotting their products if THEY promote political agendas that we don't agree with.

    • @lazyhomebody1356
      @lazyhomebody1356 Год назад

      Now? That happened just as often with boycotts of Procter and Gamble in the 70s and 80s

    • @gabyr7439
      @gabyr7439 Год назад

      @@lazyhomebody1356 Can't really be compared, stakes are highe in our times and companies can lose millions or even billions.

    • @lazyhomebody1356
      @lazyhomebody1356 Год назад

      @@gabyr7439 And better compaigns, via Twitter, etc, yes. But boy, Proctor and Gamble and their Christian moms controlled tv commercials!

  • @ParkinT
    @ParkinT Год назад

    That ‘adhesive’ is called Gaffer’s Tape; a common, universal tape on Film and TV sets.

  • @dashopepper
    @dashopepper Год назад +2

    As a 1950s television programme, I Love Lucy -- and its contemporaries -- was one giant product placement. The original animated opening had the show "brought to you by Phillip Morris", with the cigarettes (and their packaging) often appearing in episodes.
    While I don't know how diversified PM was at that time, it wouldn't have been unusual for them to cover up Diamond Crystal Salt if it wasn't owned by the parent company. Diamond Crystal's box was type-centric, unlike its rival Morton Salt which would have necessitated more obvious doctoring to its box.

  • @stealthg35infiniti94
    @stealthg35infiniti94 Год назад

    I don't mind Product Placement as long as it looks natural and not focused on to emphasize the product.

  • @howardkerr8174
    @howardkerr8174 Год назад

    I've noticed that on some TV shows the producers will blank out random letters in the name of well known products. Example? Frosted Flakes becomes Frosties. And I have noticed that on many shows the identification of a particular brand is removed or blacked out...apparently someone didn't want to pay fees of some kind?

  • @stephenr3910
    @stephenr3910 Год назад

    Jackie Gleason used to mention a brand of whiskey in sketches and the company would send him free cases. When he was told he couldn't do that anymore, the company said they would still send him free stuff if he said liquor or booze without a brand.

  • @stephenr3910
    @stephenr3910 Год назад

    Beerios looks like one of those Wacky Packages stickers we used to collect as kids.

  • @iloveejbgssnoopy
    @iloveejbgssnoopy Год назад

    That is great Rick and I I seen that before and it’s great to know Rick thank you

  • @CTSFanSam
    @CTSFanSam Год назад +1

    Yep, the black tape over the brand name happens a LOT. See it once, and suddenly, it is seen everywhere. Sometimes the tape is way too obvious.

  • @01chippe
    @01chippe Год назад +1

    They didn’t do this is an early episode where Lucy is doing dishes. A box of Duz dishwashing detergent is clearly visible.

  • @license2kilttheplaidlad640
    @license2kilttheplaidlad640 Год назад

    I remember watching back to the future in the theater and being depressed by the shameless ads for Miller , Pepsi , Burger King it ruined it for me

  • @DPBGMODELRAILROAD
    @DPBGMODELRAILROAD Год назад

    In the movie “2001 A Space Odyssey “, the main character makes a call from the space station back to his home on earth. When he goes to the phone booth the screen show an AT&T logo. The production company paid AT&T something around $25,000 dollars for a few seconds of air time, today AT&T would have paid to have their logo used! Times have changed!

    • @Greatdome99
      @Greatdome99 5 месяцев назад

      Don't forget the PanAm spaceship!

  • @BMonger
    @BMonger Год назад +4

    One thing you haven’t touched on is how often I love Lucy mentions “brands”- not only do they mention Philip Morris but also the New York Times American Express, Johnson and Johnson Q-tips, Saks 5th Avenue, Aunt Sally’s and more… You can be sure that their advertisements for these companies meant something financial to the Desilu empire.

  • @EagleRockers
    @EagleRockers Год назад

    Good one, Rick! Your research and eagle eye are amazing!

  • @lelandframe1029
    @lelandframe1029 Год назад

    The James Bond movie "Moonraker" is FULL of product placement!

  • @allisoncorona84
    @allisoncorona84 Год назад +2

    In one episode of "I love Lucy" (I can't remember which one) Lucy leaves the door of one of her kitchen cupboards open, and you can see a box of "Swan's Down" (either flour or cake mix) sitting on a shelf. 😉

  • @DaSupermanOf1990
    @DaSupermanOf1990 Год назад +2

    Thanks for informing us with all your facts Rick! Keep it up and be hopeful!

    • @DaSupermanOf1990
      @DaSupermanOf1990 Год назад

      Hope those who are following me on Instagram have seen what I’ve been up to

  • @queenmarynovelwriter5397
    @queenmarynovelwriter5397 Год назад +1

    Is this the one when she kept running back and forth through Fred's apartment?

  • @sandyhardin5617
    @sandyhardin5617 Год назад

    I love watching I LOVE LUCY

  • @kevinmiller6380
    @kevinmiller6380 Год назад

    Why would tv shows use fake products, instead of the real thing?

    • @Nunofurdambiznez
      @Nunofurdambiznez Год назад

      Unless the exact company is a "sponsor" of the show, the production company, in this case DesiLu, would have to pay royalties for the use, name, and showing of the brand name product.

    • @lazyhomebody1356
      @lazyhomebody1356 Год назад

      If they showed Cheerios, maybe Froot Loops would pull their commercials. They didn't want to offend anyone

  • @Nunofurdambiznez
    @Nunofurdambiznez Год назад +3

    just a little note for you, Rick.. that "thing" of salt is called a "box" of salt.

  • @Greatdome99
    @Greatdome99 5 месяцев назад

    I've never seen a camera on TV that didn't have its name covered with electrical tape. I would think this is a lawyer/liability issue.

  • @Frankie5Angels150
    @Frankie5Angels150 Год назад

    Looks to me like the Salt is fictional brand “Crystel” right above the word “SALT”.

  • @briangriffin4937
    @briangriffin4937 Год назад

    It’s interesting in classic movies from the ‘30s through the ‘70s sometimes the products were obvious (Groucho Marx tossing a Life Saver mint to a woman overboard) or turned to the side so the label was partially obscured. The 1961 Billy Wilder comedy “One, Two, Three,” starring James Cagney who played a Coca-Cola executive was probably one of the biggest product placements.

  • @julier.1902
    @julier.1902 Год назад +1

    The Dick Van Dyke show had these brands: Crummy Buttons, Corn Curlies, Wheat Whippies, Peanut Pippies, and Potato Poopies.

  • @gssher6743
    @gssher6743 2 месяца назад

    Hi Rick, I really enjoy your videos. I noticed you did not use your usual "guys and gals" opening statement in this one. With all due respect, I liked how this one sounds much better. "Gals" is an outdated word that, "back in the day," could have a very negative connotation. Your research and subject matter is always informative. Please consider dropping the word "gals". Respectfully a loyal follower.

    • @ricknineg
      @ricknineg  2 месяца назад

      Thank you! I have my guys and gals into back for a while now. So check out my newest videos where it is making a great home for itself. Thanks for that support!

  • @01chippe
    @01chippe Год назад

    Let’s not forget “Let’s” potato chips. I’ve seen those in many shows. 😂

  • @TheSaltydog07
    @TheSaltydog07 Год назад

    It's probably Morton. "When It Rains It Pours"

  • @denisecaringer4726
    @denisecaringer4726 Год назад

    I love your videos. But they make me sad that I cannot find I Love Lucy anywhere on TV anymore. It was on Hallmark -- the only thing I'd watch there!

    • @lanternlite75
      @lanternlite75 Год назад

      Pluto has a whole channel devoted to I Love Lucy

    • @01chippe
      @01chippe Год назад

      The whole series is on Paramount+

  • @MsBackstager
    @MsBackstager Год назад

    Very clever Rick and ILL.

  • @davidwebb3407
    @davidwebb3407 Год назад

    One of my favorite fake products is Heisler Beer. It shows up in so many different shows.

  • @fromthesidelines
    @fromthesidelines Год назад

    When Philip Morris sponsored the series during its first four seasons, they made sure there was plenty of "product placement" during the episodes- if Lucy and Ricky weren't smoking cigarettes, there was at least one sign promoting the brand in a drug store......and Lucy posing as Johnny, the famous Philip Morris bellhop, inside a TV, in "Lucy Does A TV Commercial"........and offering one to Ricky's Cuban friends- using faux Spanish- in "Lucy's Mother-In-Law" {"Philipe Morrisa, Senora? Light-o??"}. Other products that were NOT part of the original sponsorship had their names covered on screen.

  • @valentinr.dominguez2892
    @valentinr.dominguez2892 Год назад

    I remember seeing cans of Goya coffee in the kitchen in the Two and a Half Men TV series.

  • @sthompson4049
    @sthompson4049 Год назад

    Quentin Tarantino won't use product placement, in that Bruce Willis flick, Pulp Fiction,he made up a name for cigarettes. In the movie the Hustler, Paul Newman asked for J.T.S. Brown whiskey,that is a real brand that's still being sold, movie was made in the early 60's .

  • @johncipolletti5611
    @johncipolletti5611 Год назад

    OK. Now let's really talk about the censorship on Lucy. Go see their bedroom. Separate beds or else the censorship kicks in.

  • @privateprivate1865
    @privateprivate1865 Год назад

    I love your channel 👍

  • @jenlemon4294
    @jenlemon4294 Год назад

    I hadn’t noticed the salt brand being hidden in this episode of I Love Lucy, however, I love looking for stuff like this in tv shows. There’s and episode of Seinfeld (I think it’s called The Jimmy?) where Kramer has those special sneakers on and his feet are up on Jerry’s coffee table and there’s tape on the bottom of the sneakers to cover up the brand name 😊 Thanks for another fun one, Rick!

  • @vozpit
    @vozpit Год назад

    The brand is probably Diamond Crystal Salt

  • @judd442009
    @judd442009 Год назад +4

    Rick! You are making great progress toward your goal of 150,000. Congratulations!

  • @dunebuggy1286
    @dunebuggy1286 Год назад

    They've been doing that stuff all the time.

  • @wendykornfein3337
    @wendykornfein3337 Год назад

    I would rather see name brands uncovered in movies and tv shows.

  • @traczebabe
    @traczebabe Год назад

    Prefer fake product placement. I feel like ads have infiltrated everything. As a kid they on were tv or radio. And very few during the show. Now shows and everywhere else there’s almost as much ads as there is show.

  • @falcon664
    @falcon664 Год назад

    When seated on the sofa, Ricky needed to appear taller than Lucy. At 0:40, Ricky is seated on the right side cushion that is much thicker than the one on the viewer's left. These cushions could be reversed depending on the side Ricky needed to be seated.

  • @flyboy1c
    @flyboy1c 6 месяцев назад

    Hey I have a ditbit for you that might make an interesting video: I have reason to believe Lucy did podcasts first! If you look up her interview with Mary Tyler Moore, you'll see that it's in the exact podcast format. She had a series of these interviews which were tape recorded and I believe might have been aired on radio; however, it's undeniably the original format which would make Lucy the first podcaster!

  • @lindac6919
    @lindac6919 Год назад +1

    One of my fave bits is Gracie Allen for Carnation canned milk. She visits her friend in the hospital, and takes her flowers. Literally.

  • @julier.1902
    @julier.1902 Год назад +17

    I love this scene! The yell she lets out is hilarious!

  • @kevinmiller6380
    @kevinmiller6380 Год назад +2

    Just like in the first Home Alone movie, Kevin (McCaulay Culkin was watching a gangster movie on TV that was fake, and I'm sure people like myself, thought was real.

  • @bejoyful
    @bejoyful Год назад +2

    Keen eye Rick Nineg! ILL was such an originator for future TV sitcoms; even in product adverts.

  • @valeriegoode9762
    @valeriegoode9762 Год назад

    Very interesting.

  • @stantheman9072
    @stantheman9072 Год назад +1

    Yep, no one would have or could have noticed it in the low-res days of production and broadcasting.

  • @johnscanlan9335
    @johnscanlan9335 Год назад

    That's Diamond Crystal Salt!

  • @pipe2devnull
    @pipe2devnull Год назад

    Surely there’s enough of the packaging to now find out which brand of salt it was.

    • @coolaunt516
      @coolaunt516 Год назад

      My guess is Diamond Crystal.

  • @bdh70
    @bdh70 Год назад +10

    One of the "fake products" on I Love Lucy is interesting because it appeared on many other shows. In the Lucy-Desi Comedy Hour episode "Lucy Wants A Career" she worked on a morning program sponsered by Wakey Flakies, a breakfast cereal. Many boxes were shown. But these same prop boxes popped up on many other shows in years to follow. I know I saw these cereal boxes on The Dick VanDyke Show and The Brady Bunch breakfast tables, and I am sure I saw them on other shows too. I guess the prop department didn't see any reason not to reuse them.

  • @patty-cf7jj
    @patty-cf7jj Год назад

    I always noticed growing up that products in television shows had the labels covered up. It was obvious and I thought nothing of it. From boxes of cereal to pancake mix.

  • @MariaJackson-vh8kl
    @MariaJackson-vh8kl 11 месяцев назад

    A great 3pisode seeing William Frawley as the horse trainer. I watch Lucy episodes either I love Lucy or the Lucy show. It's my night cap I've loved Lucille Ball since a teenager and am now 75 yrs old. She makes me laugh out loud more than anybody, thank you. RINEG?

  • @dennisdevito2829
    @dennisdevito2829 Год назад

    I believe that was basic practice in old tv shows when the shows characters would sit down to eat and they grabbed for example a box of cereal and container of milk or bag of chips the brand was either covered up or it was showed in a very generic package

  • @judithmitchell4667
    @judithmitchell4667 Год назад +4

    This was so interesting Rick. Another great video. Thank you for sharing this. Blessings - Judith 🎭🎵

  • @Tim-57
    @Tim-57 Год назад

    Hey Rick
    Pretty cool, makes me wonder what was under the tape.
    Take care of Yourself

  • @gailwatson4927
    @gailwatson4927 Год назад

    Thanks for the secrets,

  • @ladyagnes7781
    @ladyagnes7781 Год назад

    I thought "Crystal" was a brand of salt?

  • @akallio9000
    @akallio9000 Год назад

    Shout out for ACME products on the Road Runner show!

  • @Spike643
    @Spike643 Год назад

    Another product placement on I Love Lucy was the Phillip Morris Page Boy sign behind Fred and Ricky while eating at the drug store.

    • @01chippe
      @01chippe Год назад

      That’s because Philip Morris WAS the sponsor for the first 3 seasons. There actually was a lot more of PM in the shows, most of which was cut out for syndication. If you watch the original uncut versions on the Ultimate Blu-Ray sets, you’d be surprised just how much PM was intertwined in the show.
      From the opening, to the closing credits, to the commercials. It’s all Phillip Morris.
      For instance, in Lucy does a TV commercial, when she appears in the TV, you see her dressed in the Philip Morris bellhop outfit, they cut out a whole section where she says Da Da Da Da Da Daaah, Philip Morris, Americas Finest Cigarette presents The Lucy Ricardo Show, DaDaDaDaDaDaaah. They edited down to DaDaDaDaDaDaaah The Lucy Richard Show DaDaDaDaDaDaaah. They cut back to a shot of Ricky and Fred so you don’t notice the cut.

  • @ellenlinn7
    @ellenlinn7 Год назад

    You see the word Crystal- Diamond Crystal Salt!!!!

  • @ravenpoe7093
    @ravenpoe7093 Год назад +1

    I always notice the blackout its pretty obvious when shows do it. But why do the shows have to pay sometimes while other times the company pays for the placement like the Pizza Hut and Coke in WW and JP? Is is how blatant it is. Forrest Gump is interesting they had a lot of product mentions and not quite mentions since Forrest was supposedly the inspiration behind a lot of companies but Bubba Gump Shrimp Company was inspired by the movie. I don’t care for the tape overs because it looks ugly unless they at least attempt to color match but mostly it says “We are too cheap to pay so we’re covering it up”. U can still tell a lot of brands tho covered up or not. The Beerios and name changes can be creative and funny

  • @tootalazaaz
    @tootalazaaz Год назад

    It’s cool if it’s not to obvious. I think of Back to the Future. They had some good ones.

  • @markchandler1130
    @markchandler1130 5 месяцев назад

    Lucy’s not wearing her wedding ring

  • @asteverino8569
    @asteverino8569 Год назад +1

    I also saw masking tape covering a salt box brand in a Three Stooges episode where Curly is stuffing a turkey. I call the episode the ice men. But it is actually named something else.
    I never noticed this one though.
    Thanks Rick.

    • @luisreyes1963
      @luisreyes1963 Год назад

      The short was An Ache In Every Stake (1941).

  • @markbarret6836
    @markbarret6836 Год назад

    Today's hi def is great. You see Desi's acne scars and Bill's shakes.

  • @01chippe
    @01chippe Год назад

    Was it Diamond Crystal salt? They left “Crystal” exposed.

  • @ronaldbiggerstaff6840
    @ronaldbiggerstaff6840 Год назад

    Bunch of shows did this

  • @GavinsMarineMom
    @GavinsMarineMom Год назад

    This was a very common practice on shows back in the day. 😊

  • @valentinr.dominguez2892
    @valentinr.dominguez2892 Год назад

    Nick - Would you know whether the what appear to be Asian themed original figurines on the fireplace mantle still survive today in some museum?

  • @ronaldbiggerstaff6840
    @ronaldbiggerstaff6840 Год назад

    Andy Griffith show to name one