Wow! That's amazing. We discussed the history of Rice Krispies on a video we just posted. We rank all the Cereal Characters but also give their history-- please watch when you have a moment! Thank you.
@@brain-drain that sounds very interesting! My father worked on quite a few from this era, even designing many himself or redesigning the character from storybook style illustrations to cartoon characters for animation. Do you have a link to the video you could provide?
It's awesome! We discussed the history of Rice Krispies on a video we just posted. We rank all the Cereal Characters but also give their history-- please watch when you have a moment! Thank you.
Yep...I must have played it 20 times. A hell of a lot of creativity in this jam session. I was a young kid when this came out. Pretty sure this is early 60s.
This was my ALL TIME favorite commercial as a child, I'd stop what I was doing to watch it everytime. I wasn't born until 1961 so I'd think this was the 60's. I honestly think this commercial is why I learned to play the base fiddle, and a lifetime keen interest in jazz.
So many informed and delightful anecdotes -- so nice to hear from a kindred spirit who like me "as a child would stop what I was doing to watch it every time!" Posted a note of my own. I see that yours is 13 years old. Hope you're well and still playin' bass. p.s. Coincidentally or not, I just left a note yesterday about someone you know and admire, Chuck Berghofer -- interviewed on Siriusly Sinatra satellite radio, The Chairman's Hour. Shared with Nancy at Sinatra Family. sinatrafamily.com/forum/showthread.php/31199-The-Chairman-s-Hour-on-Sirius/page32
Yes, for me it was the second stanza, I remembered each Crackle rhyme except "beets pickle" -- 60 years on. To say it was "memorable" is understating it. For some of us -- especially those who remember Frank Loesser's FUGUE FOR TINHORNS (I Got the Horse Right here, his name is Paul Revere) -- the singing 'round' on which this is based was amazing enough. But this gets it done in under a minute -- 15 seconds for each soloist then all three, stepping on each others words in glorious harmony. To borrow from Johnny Mercer's favorite of his musical children, When the angels ask me to recall the thrill of them all (musical commercial) then I will tell them I remember THIS. Thanks Paula Jarrett for sharing. Posted one of my own, this day. -- Mark B of the frozen North
Believe it or not, my wife mentioned to me this morning that she woke up with this tune in her head, only it was the first verse, about "Snap. 'Crazy world 🌎
The advertising time was sold in one minute increments. That was the industry standard and all commercials were 60 seconds. Much later, television went to 30 second commercials. Radio retained the 60 second format for a long time after.
Love this ! Mostly I hate ads on TV but this is sooo cute. I remember it well. What a joy to revisit it. Super = the "crackle" lines: "Geese cackle, feathers tickle, belts buckle, beets pickle, but CRACKLE makes the world go round." Great when they sing all the verses over each other. Yeah - SNAP CRACKLE POP - RICE KRISPIES!! Still my favorite cereal...
Inspired by Tinhorn's Lament in Guys and Dolls... I got the horse right here, the name is Paul Revere, and there's a guy that says if the weather's clear, can do, can do... etc. A great round.
Jumping right in here... Great Saturday morning memories with those characters...and yes! Guys and Dolls opening number after a very busy strategically choreographed street scene with a one shot of a New York City.Street scene...." I'm picking Valentine cause on the morning line...
It's the best! We discussed the history of Rice Krispies on a video we just posted. We rank all the Cereal Characters but also give their history-- please watch when you have a moment! Thank you.
in physics the first derivative (i.e. the "slope") of the displacement is the velocity. the derivative of the derivative of displacement is acceleration (i.e. the derivative of velocity) the third derivative of displacement is jerk. and then the fun part... the fourth derivative of displacement is snap, the fifth is crackle, and the sixth is (you guessed it) pop. they truly snap (d^4x/dt^4), crackle (d^5/dt^5), and pop (d^6/dt^6)
Oh that's too good to be true. [!] Thanks a million for sharing Mr. ... Californication (not your real name, surely?) Yes it is. And stop calling me Shirley.
My dad wrote this with help from my perfect pitch brother. and it is largely based on Tinhorn's Lament, from Guys and Dolls. My classmates and I would sing the harmonies in the back of classroom to the consternation of the teachers.
What's your father's name, please (share). Those of us who still care to ask, Who wrote that song? would like to know. I'd assumed it was Gene (the Hi-Lo's) Puerling who with two of his musical buddies performed it -- back when he needed radio and TV 'jingles' to pay the bills. (I'm 73 and could remember the words of one stanza -- Crackle, the crispy sound, ya gotta have crackle or 'the clock's not wound' Gees, belts, beets etc.
"Fugue for Tinhorns." I can see it. I've always said this jingle was a fugue, and wondered about the composer. I figured it was someone who considered himself a serious composer, but this it the job he has, so he was going to write a good song, even if it was a commercial jingle, Good job.
Really? Under what circumstances? Was he a songwriter or an arranger or an ad agency guy? Or all 3? And what was his name? This is the best singing commercial eve, imo. He deserves credit for it.
Yes! We discussed the history of Rice Krispies on a video we just posted. We rank all the Cereal Characters but also give their history-- please watch when you have a moment! Thank you.
We discussed the history of Rice Krispies on a video we just posted. We rank all the Cereal Characters but also give their history-- please watch when you have a moment! Thank you.
I have been singing this song (as I remembered it) and adapting it to the soundtrack of my life since I first heard it in the 60's. Finally, it hit me that I could probably go to RUclips and hear what it ACTUALLY sounded like. I am pleased that I had the geese cackle, belts buckle, feathers tickle, beets pickle in my version. And all of the Pop verse survived in tact. But Snap, sadly, had been seriously altered over the years. So glad to have it back.
It's nice that at least part of this wonderful jingle lives on in present day Rice Krispies commercials. This was made in the day when we were still amazed at the art that we could present with animation and the advent of monophonic wavelength transmission to television. Amazing !
This commercial ran for a pretty long time, but I vividly remember standing in front of the tube around 1962 at age 8 and thought that was a very good commercial - clever. talented, outside the box. Thanks for sharing - I would never have imgined I'd ever see that again!
Howard! We discussed the history of Rice Krispies on a video we just posted. We rank all the Cereal Characters but also give their history-- please watch when you have a moment! Thank you.
Hahaha, I remember singing this at Girl Scout camp...didn't know it was from an ad. Awesome. Poor Hubby, I'm going to drive him nuts tomorrow because it is now stuck in my head. >:)
The one-minute commercial was "standard" for sponsors like Kellogg's at the time, 'ejr' who often featured these spots on "DENNIS THE MENACE" and "WHAT"S MY LINE?" around 1961, which were sponsored by Kellogg's at the time.
I was at a memorial service yesterday for dear friend with a wonderful sense of humor. After some appropriate music and eulogies his friend ,a choral director got up and led the audience in this song. My dearly departed friend ,he said thought it would be funny to have a captive audience sing it on such an occasion. It was wonderful
I didn't even grow up with this, but it is so much better than the new ones. Such a good jingle! I am introducing all my friends to it and they love it as well!
Yes, back when the world itself was in black and white. When your family TV was 14 inches and a big screen console model was a whopping 21 inches. Anything larger (let alone in color) was unimaginable. These are the good old days!
Man, this was/is one of my favorite commercials of all time, and I thought I'd never see it again! That counterpoint trio at the end is just sublime, sort of a kids' version of "Fugue for Tinhorns." Within a year or so, it had been revised out of the commercial so that they never sang together, and that was a huge disappointment. But seeing it again... it's just as good as I remembered! Wonderful!!
So catchy. We discussed the history of Rice Krispies on a video we just posted. We rank all the Cereal Characters but also give their history-- please watch when you have a moment! Thank you.
It's not really from the 50's, more like late 60's. I remember it as a kid, and loved it. I still do. Great jazzy tune and the lyrics are really funny. And Vanhallen5150 is right: if you weren't careful you might get some cereal in your sugar. I can't believe how much sugar I ate back then.... remember Quisp and Quake? Frosted Flakes still tops the list, and when the cereal didn't have a crapload of added sugar, we'd dump a cup or two on it! Oh, and we used half and half, not 2%....
It was awesome! We discussed the history of Rice Krispies on a video we just posted. We rank all the Cereal Characters but also give their history-- please watch when you have a moment! Thank you.
LOL! That's what I had in mind when I mentioned Frank Loesser! FYI -- Gold Medal Flour used "Fugue" as a jingle..."Can do...can do...with Gold Medal you can do!"
Such musically literate people (loving the replies!) This was the best 'round' song based on Fugue for Tinhorns ("I got the horse right here, his name is Paul Revere . . .) by Frank (Guys & Dolls) Loesser who gave us Sit down, You're Rockin' the Boat (included by James Taylor on his new 2020 AMERICAN STANDARD album. Not to be missed. Try and find the one with extra tracks, sold only by TARGET stores. I live in Canada where there are no more Target stores, a friend in Boston went and got me one. The extras include Never, Never Land from Peter Pan (1954 Broadway) and I've Grown Accustomed to Her Face -- the one ballad Sinatra fans most wish that he'd recorded. Mr. Taylor's rendition is so beautiful. Lerner & Loewe would have loved what he does with their best ballad from My Fair Lady. Just sayin' . . . to kindred spirits. Appreciate your thoughts here in response to Mike Morris' informed note. Just left one of my own this day. -- Mark B of the frozen North
S: Snap, what a happy sound. Snap is the happiest sound I've found. You may clap, rap, tap, slap, but Snap, makes the world go round! Snap, C: Crackle, P: Pop! S,C,P: Rice Krispies! C: I say it's Crackle, the crispy sound. You gotta have Crackle or the clock's not wound. Geese cackle, feathers tickle, belts buckle, beets pickle, but Crackle, makes the world go round! S: Snap, C: Crackle, P: Pop! S,C,P: Rice Krispies! P: I insist that Pop's the sound. The best is missed unless Pop's around. You can't stop hoppin' when the cereal's Poppin', Pop! Makes the world go round! S: Snap, C: Crackle, P: Pop! S,C,P: Rice Krispies! S: Let's go! For Kellogg's Rice Krispies! Snap, what a happy sound. Snap is the happiest sound I've found, you may clap, rap, tap, slap, but (At the same time) C: I say it's Crackle, the crispy sound. You gotta have Crackle or the clock's not wound. Geese cackle, feathers tickle, belts buckle, beets pickle, (At the same time) P: I insist that Pop's the sound. The best is missed unless Pop's around. You can't stop hoppin' when the cereal's poppin', S: Snap, C: Crackle, P: Pop! S,C,P: Makes the world go round!
_Snap, what a happy sound_ _Snap is the happiest sound I've found_ _You may clap, rap, tap, slap_ _but snap makes the world go round._ *_Snap, crackle, pop rice krispies!_* _I say it's crackle, the crispy sound_ _You gotta have crackle or the clock's not wound._ _Geese cackle, feathers tickle,_ _Belts buckle, beets pickle._ _But crackle makes the world go round._ *_Snap, crackle, pop rice krispies!_* _I insist that pop's the sound_ _The best is missed unless pop's around._ _You can't stop cereal hoppin' when the cereal's poppin',_ _Pop makes the world go round._ *_Snap, crackle, pop rice krispies!_* _Let's go! Rice Krispies!_ _Snap, what a happy sound_ _Snap is the happiest sound I've found_ _You may clap, rap, tap, slap_ _but snap makes the world go round._ *_Snap, crackle, pop rice krispies!_*
Good for you. There is hope for the world. Merely the best 'jingle' commercial ever made. Posted a note of my own this date about WHY that is. Thanks for the comment, Camila Ortiz. -- Mark B of the frozen North
@MelodyThePussycat Huckleberry Hound!!! Boy do I remember him. My sister and I dyed our white poodle blue once so she could look like Huckleberry Hound ROFL. Our parents wern't too happy about it...neither was Candy our poodle. LOL
Jesusa, we discussed the history of Rice Krispies on a video we just posted. We rank all the Cereal Characters but also give their history-- please watch when you have a moment! Thank you.
Definitely early 60s. TV (which didn't become a mass market till about 1950) pretty much stayed black and white into the mid 1960s. And I remember what grade I was in when this came along. How I love this one.
It holds up! Jon, we discussed the history of Rice Krispies on a video we just posted. We rank all the Cereal Characters but also give their history-- please watch when you have a moment! Thank you.
I GOT THE SONG RIGHT HERE Giving my wife a knee rub in the pre-dawn - we both hear a sudden, unusual 'pop' We both say, in perfect unison: “Snap, crackle pop!” For only the umpteen-thousandth time in our 50 year musical marriage. Always mean to search for the Kellogg's commercial of sixty years ago, see if it's on RUclips. Still in the dark, click on the little mic on the smart phone and quickly say, “Snap, crackle, pop - rice crispies old black and white TV commercial." And there it is. Instantly. I can remember most of the middle stanza and can't wait to hear the words I've forgotten.
For those of us 'of an age' who are literate in old Broadway and Hollywood musicals -- like GUYS & DOLLS we know the particular type of song - a 'round' it's called - the best example from Frank (Sit Down, You're Rockin' the Boat) Loesser whose memorable opening words are: I GOT THE HORSE RIGHT HERE (“his name is Paul Revere”) -- the title I can never remember (something about “Tinhorns”). A little research -- to learn this is thanks to hero of mine Gene Puerling of the Hi-Lo's (who invented two of the best a capella singing groups ever -- 'The Singers Unlimited' was his other crowning glory). Mr. Puerling won a late-in-life Grammy for MANHATTAN TRANSFER's "A Nightingale Sang in Berkeley Square." But back at the start of his career he paid the bills writing and performing great musical “jingles” for radio and TV. With two of his future Hi-Lo buddies singing along on the 'round' - each of them solo for 15 seconds, then the final quarter minute the three overlapping in glorious harmony. (Always wondered if Kellogg's appreciated the greatness of this one.) How memorable was this for me personally? For almost 60 years now, in my mind's ear, I can hear all three variations of melody and snippets of lyric - but especially the middle stanza -- where “Crackle” is whimsically tethered to “geese cackle, feather's tickle, belts buckle” and one other . . . BEETS PICKLE! What's the point? I can hear 'The James Taylor Trio' doing this one justice. It deserves as much, don't you think? That's what his 'Chock Full O' Nuts' musical memory on the James Taylor Facebook page can lead. Your attention please . . . Thanks for sharing EMBEZZZ. Celebrated this day at Sinatra Family - Forum - "Siriusly Sinatra" - MY FAVORITE VERSION, YOURS TOO? sinatrafamily.com/forum/showthread.php/50225-My-Favorite-Version-%28yours-too-%29?p=1287664#post1287664
Snap, what a happy sound... Snap is the happiest sound I've found. You can clap, rap, tap, slap But Snap makes the World go 'round. I say it's Crackle the crispy sound You gotta have crackle or the clock's not wound. Geese cackle. feathers tickle, belts buckle, beets pickle. But Crackle, makes the World go 'round. I insist that Pop's the sound... The best is missed unless Pop's around. You can't stop hoppin' when the cereal's poppin' Pop - makes the World go 'round. Snap, Crackle, Pop - Rice Krispies !
@elc1960 Don Shelton was the voice of "Crackle". He was a member of the Hi-Lo's from the late 50's to early 60's. Don was a Chicago-based singer and multi-reed instrumentalist, now living in Southern California. He sang on hundreds (maybe thousands) of famous jingles in the 60's,70's 80's. He is a friend of mine, and the last time I worked with him in the studio he told me who Pop (Len Dressler) and Snap were, but I've forgotten who Snap was.
Pop: "I insist that Pop's the sound/ The best is missed unless Pop's around/ You can't stop hoppin' when the cereal's poppin'/ Pop makes the world go round/ Snap, crackle, pop - Rice Krispies!"
Crackle: “I say it’s Crackle, the crispy sound/ You gotta have Crackle or the clock’s not wound/ Geese cackle, feathers tickle, belts buckle, beats pickle/ But Crackle makes the world go round/ Snap, crackle pop- Rice Krispies!”
LYRICS: Snap: What a happy sound Snap is the happiest sound I found You may clap, rap, tap, slap But snap makes the world go round. Snap, Crackle, Pop, Rice Krispies! I say it's crackle, the crispy sound You gotta have crackle or the clock's not wound Geese cackle, feathers tickle, belts buckle, beets pickle But crackle makes the world go round. Snap, Crackle, Pop, Rice Krispies! I insist that pop's the sound The best is missed unless pop's around You can't stop hopping when the cereal's popping Pop makes the world go round Snap, Crackle, Pop, Rice Krispies! Let's go for Kellogg's Rice Krispies! *All three sing at once* Snap, Crackle, Pop, makes the world go round!
Early 60's. Please see my note about this day 4/18/2020. Thanks, Dakota P.A. What a lovely musical name! -- I hear a song coming on . . . "As I always say to Dakota P-A, Go girl! Have a wonderful day!
Early 60s with Gene Puerling in charge of the arrangements. He created The Hi-Lo's and The Singers Unlimited but started out writing jingles for radio & TV spots. This was his crowing glory. He won a latter-day Grammy for MANHATTAN TRANSFER's A Nightingale Sang in Berkeley Square. But this is genius, based on Frank (Guys & Dolls) Loesser's FUGUE FOR TINHORNS a round for three singers that begins, "I got the horse right here, his name is Paul Revere" -- Frank who won an Oscar for Baby It's Cold Outside would have loved this -- probably did, since he lived long enough to see it. All this from Capactdisk's question. Thanks for asking. Left a note of my own, this day. -- Mark B of the frozen North.
My father animated this! Thanks for posting, it's nice to see his legacy live on :)
Wow! That’s crazy
It's the best singing commercial ever, and your dad's animation is charming. Do you, by any chance, know who did the music?
Wow! That's amazing. We discussed the history of Rice Krispies on a video we just posted. We rank all the Cereal Characters but also give their history-- please watch when you have a moment! Thank you.
@@turtlevox4181 I don't, sorry 🙁 my father just did animation
@@brain-drain that sounds very interesting! My father worked on quite a few from this era, even designing many himself or redesigning the character from storybook style illustrations to cartoon characters for animation. Do you have a link to the video you could provide?
Me: gets outta bed
My 20 year old joints:
lmao
@AJANI DALEY are you ok?
@AJANI DALEY oh you just misspelled it
Classiest cereal commercial ever.
The simple truth!
Okay boomer
@@Martin-or4gt stop.
Zippy I’m sorry it’s quarantine 🥺
My dad make this song and the brought it off him
There is something so...cool..about this commercial.
"You can't stop hoppin' unless the cereal is poppin'" Genius.
It's awesome! We discussed the history of Rice Krispies on a video we just posted. We rank all the Cereal Characters but also give their history-- please watch when you have a moment! Thank you.
Yep...I must have played it 20 times. A hell of a lot of creativity in this jam session. I was a young kid when this came out. Pretty sure this is early 60s.
This was my ALL TIME favorite commercial as a child, I'd stop what I was doing to watch it everytime. I wasn't born until 1961 so I'd think this was the 60's.
I honestly think this commercial is why I learned to play the base fiddle, and a lifetime keen interest in jazz.
So many informed and delightful anecdotes -- so nice to hear from a kindred spirit who like me "as a child would stop what I was doing to watch it every time!" Posted a note of my own. I see that yours is 13 years old. Hope you're well and still playin' bass. p.s. Coincidentally or not, I just left a note yesterday about someone you know and admire, Chuck Berghofer -- interviewed on Siriusly Sinatra satellite radio, The Chairman's Hour. Shared with Nancy at Sinatra Family. sinatrafamily.com/forum/showthread.php/31199-The-Chairman-s-Hour-on-Sirius/page32
@@MarkBlackburnWPG Still here and well, a bit older a bit wiser! still lovin' this commercial.
I woke up with that 3rd verse in my head. And I remembered almost all the words....WOW!
Yes, for me it was the second stanza, I remembered each Crackle rhyme except "beets pickle" -- 60 years on. To say it was "memorable" is understating it. For some of us -- especially those who remember Frank Loesser's FUGUE FOR TINHORNS (I Got the Horse Right here, his name is Paul Revere) -- the singing 'round' on which this is based was amazing enough. But this gets it done in under a minute -- 15 seconds for each soloist then all three, stepping on each others words in glorious harmony. To borrow from Johnny Mercer's favorite of his musical children, When the angels ask me to recall the thrill of them all (musical commercial) then I will tell them I remember THIS. Thanks Paula Jarrett for sharing. Posted one of my own, this day. -- Mark B of the frozen North
Believe it or not, my wife mentioned to me this morning that she woke up with this tune in her head, only it was the first verse, about "Snap. 'Crazy world 🌎
@@johnwashburn3793 Us little cartoon watchers of the 60s had this imprinted into our brains.
This is unquestionably the best jingle advertising has ever produced. Much love, Rice Krispies, much love
The simple truth. Thanks for stating it so well, SharpPegs.
I knot stopping watching videos about ‘em
Cramptons carpets is better
The advertising time was sold in one minute increments. That was the industry standard and all commercials were 60 seconds. Much later, television went to 30 second commercials. Radio retained the 60 second format for a long time after.
As someone who formerly who ate Rice Krispies during my childhood, I love this.
Love this ! Mostly I hate ads on TV but this is sooo cute. I remember it well. What a joy to revisit it. Super = the "crackle" lines: "Geese cackle, feathers tickle, belts buckle, beets pickle, but CRACKLE makes the world go round." Great when they sing all the verses over each other. Yeah - SNAP CRACKLE POP - RICE KRISPIES!! Still my favorite cereal...
Inspired by Tinhorn's Lament in Guys and Dolls... I got the horse right here, the name is Paul Revere, and there's a guy that says if the weather's clear, can do, can do... etc. A great round.
Jumping right in here...
Great Saturday morning memories with those characters...and yes!
Guys and Dolls opening number after a very busy strategically choreographed street scene with a one shot of a New York City.Street scene...." I'm picking Valentine cause on the morning line...
It's the best! We discussed the history of Rice Krispies on a video we just posted. We rank all the Cereal Characters but also give their history-- please watch when you have a moment! Thank you.
I also like it sooo cute snap crackle pop Rice Krispies!!!!!! I like the 1937 version tat one sooo cute
@@htwhyppe Whats the link?
in physics the first derivative (i.e. the "slope") of the displacement is the velocity. the derivative of the derivative of displacement is acceleration (i.e. the derivative of velocity) the third derivative of displacement is jerk. and then the fun part... the fourth derivative of displacement is snap, the fifth is crackle, and the sixth is (you guessed it) pop. they truly snap (d^4x/dt^4), crackle (d^5/dt^5), and pop (d^6/dt^6)
Oh that's too good to be true. [!] Thanks a million for sharing Mr. ... Californication (not your real name, surely?) Yes it is. And stop calling me Shirley.
My dad wrote this with help from my perfect pitch brother. and it is largely based on Tinhorn's Lament, from Guys and Dolls. My classmates and I would sing the harmonies in the back of classroom to the consternation of the teachers.
htwhyppe Seriously? That’s really cool. Did your dad help write any other jingles? Did he work for an ad agency?
What's your father's name, please (share). Those of us who still care to ask, Who wrote that song? would like to know. I'd assumed it was Gene (the Hi-Lo's) Puerling who with two of his musical buddies performed it -- back when he needed radio and TV 'jingles' to pay the bills. (I'm 73 and could remember the words of one stanza -- Crackle, the crispy sound, ya gotta have crackle or 'the clock's not wound' Gees, belts, beets etc.
"Fugue for Tinhorns." I can see it. I've always said this jingle was a fugue, and wondered about the composer. I figured it was someone who considered himself a serious composer, but this it the job he has, so he was going to write a good song, even if it was a commercial jingle, Good job.
Your dad wrote SUCH AN EARWORM!! I remember this commercial from the 1960s when we all watched morning cartoons. The Hanna-Barbera years.
Really? Under what circumstances? Was he a songwriter or an arranger or an ad agency guy? Or all 3? And what was his name? This is the best singing commercial eve, imo. He deserves credit for it.
After 50 years I can still sing almost every word of this jingle!
Me, too! Shows you how good it is.
Me, too! Shows you how good it is.
Claire Johnston you said that already
Yes! We discussed the history of Rice Krispies on a video we just posted. We rank all the Cereal Characters but also give their history-- please watch when you have a moment! Thank you.
If these commercials came on now, I would really watch them.
I've loved this ad since I was a little kid. It's probably what's responsible for my singing in a vocal trio today! Thanks for posting it.
I wish they'd bring back the whole ad. The jingle ads were my favorite and I'm only 28. I missed out on a lot of great jingles.
LOL...yep you missed a great era of American jingles. I remember the great jingles, cool cars and great music!
Yeah make America great again
matrox q to the store was given to
Happy 90th anniversary!
this is cute. i wish they still put on old commercials.
We discussed the history of Rice Krispies on a video we just posted. We rank all the Cereal Characters but also give their history-- please watch when you have a moment! Thank you.
I have been singing this song (as I remembered it) and adapting it to the soundtrack of my life since I first heard it in the 60's. Finally, it hit me that I could probably go to RUclips and hear what it ACTUALLY sounded like. I am pleased that I had the geese cackle, belts buckle, feathers tickle, beets pickle in my version. And all of the Pop verse survived in tact. But Snap, sadly, had been seriously altered over the years. So glad to have it back.
It's nice that at least part of this wonderful jingle lives on in present day Rice Krispies commercials. This was made in the day when we were still amazed at the art that we could present with animation and the advent of monophonic wavelength transmission to television. Amazing !
This commercial ran for a pretty long time, but I vividly remember standing in front of the tube around 1962 at age 8 and thought that was a very good commercial - clever. talented, outside the box. Thanks for sharing - I would never have imgined I'd ever see that again!
Easily the best television commercial ever. I seriously can't get enough of this. Thanks for posting!
The simple truth. Easily the best TV commercial EVER. Finally posted a note of my own about this one. Thanks for your note, Rachel Sullivan.
Why the shit is this the top search result on RUclips for the letter "r"?
Winnyand skinforeva HOLY FUCK I WAS TYPIING IN ROYALS TOO!!!!!
I was typing in royals too and when I saw this, I thought because this was the top search, it must be some sort of parody or something! -,-
LMFAO ! I was wondering that too !
i was testing what is top search with every letter.....
Oh my God me too and that's why I clicked it I thought it would be racist or something though
This is my favorite Rice Krispies commercial.
Howard! We discussed the history of Rice Krispies on a video we just posted. We rank all the Cereal Characters but also give their history-- please watch when you have a moment! Thank you.
Same here
Hahaha, I remember singing this at Girl Scout camp...didn't know it was from an ad. Awesome. Poor Hubby, I'm going to drive him nuts tomorrow because it is now stuck in my head. >:)
The one-minute commercial was "standard" for sponsors like Kellogg's at the time, 'ejr' who often featured these spots on "DENNIS THE MENACE" and "WHAT"S MY LINE?" around 1961, which were sponsored by Kellogg's at the time.
I was at a memorial service yesterday for dear friend with a wonderful sense of humor. After some appropriate music and eulogies his friend ,a choral director got up and led the audience in this song. My dearly departed friend ,he said thought it would be funny to have a captive audience sing it on such an occasion. It was wonderful
i could go for some rice krispies right now
I wish this was on tv still XD
Juliet Sizemore me too
Well, now I know why I loved harmony.
I always wanted to try hopping around on my bass like that.
I didn't even grow up with this, but it is so much better than the new ones. Such a good jingle! I am introducing all my friends to it and they love it as well!
I think Hanna-Barbera may have done the animation for this
why do 1950's family's look so perfect?
I had this song in my head for years. Very catchy! Still remember most of it!
I really think this is from 1961 or 1962. I remember this one and I was born in 1955.
That must be one of the best songs ever written for an advertisement.
This is from the early sixties. I remember it as a young child.
Yes, back when the world itself was in black and white. When your family TV was 14 inches and a big screen console model was a whopping 21 inches. Anything larger (let alone in color) was unimaginable. These are the good old days!
This made me happy in 0.000000000000000001 second
Man, this was/is one of my favorite commercials of all time, and I thought I'd never see it again! That counterpoint trio at the end is just sublime, sort of a kids' version of "Fugue for Tinhorns." Within a year or so, it had been revised out of the commercial so that they never sang together, and that was a huge disappointment. But seeing it again... it's just as good as I remembered! Wonderful!!
why does the character designs remind of school house rock? hahaha
Damn, Snap is one fly dude.
Love this Jingle!...Musically, it's so hip!
So catchy. We discussed the history of Rice Krispies on a video we just posted. We rank all the Cereal Characters but also give their history-- please watch when you have a moment! Thank you.
I am. haha And I'm so glad Tavi told us all about it cause I literally am obsessed with this now
You guys seem great together!
It's not really from the 50's, more like late 60's. I remember it as a kid, and loved it. I still do. Great jazzy tune and the lyrics are really funny. And Vanhallen5150 is right: if you weren't careful you might get some cereal in your sugar. I can't believe how much sugar I ate back then.... remember Quisp and Quake? Frosted Flakes still tops the list, and when the cereal didn't have a crapload of added sugar, we'd dump a cup or two on it! Oh, and we used half and half, not 2%....
Who remembers rice krispies treats cereal? let's start a petition to bring it back now!
Count me in.
It was awesome! We discussed the history of Rice Krispies on a video we just posted. We rank all the Cereal Characters but also give their history-- please watch when you have a moment! Thank you.
The Rice Krispies Pixies are so channeling Bing Crosby
This is so cute I love it :)
My chorus teacher taught us this (I'm in high school) and it's been stuck in my head all freaking day. Ergh-eth
lol
In later renditions of that same song, they added the vocal tag-line to it at the end, "Kel-logs, best to yooooooou!"
That jingle sounds as if it could have been written by Frank Loesser! Great job of multi-track recording by the singer who sang all the parts.
It does smack a little of Fugue for Tinhorns, doesn't it!
LOL! That's what I had in mind when I mentioned Frank Loesser! FYI -- Gold Medal Flour used "Fugue" as a jingle..."Can do...can do...with Gold Medal you can do!"
it wasn't ONE guy: en.wikipedia.org/wiki/Snap,_Crackle_and_Pop
Such musically literate people (loving the replies!) This was the best 'round' song based on Fugue for Tinhorns ("I got the horse right here, his name is Paul Revere . . .) by Frank (Guys & Dolls) Loesser who gave us Sit down, You're Rockin' the Boat (included by James Taylor on his new 2020 AMERICAN STANDARD album. Not to be missed. Try and find the one with extra tracks, sold only by TARGET stores. I live in Canada where there are no more Target stores, a friend in Boston went and got me one. The extras include Never, Never Land from Peter Pan (1954 Broadway) and I've Grown Accustomed to Her Face -- the one ballad Sinatra fans most wish that he'd recorded. Mr. Taylor's rendition is so beautiful. Lerner & Loewe would have loved what he does with their best ballad from My Fair Lady. Just sayin' . . . to kindred spirits. Appreciate your thoughts here in response to Mike Morris' informed note. Just left one of my own this day. -- Mark B of the frozen North
@@LuckyJJ69 Thanks for the informed 'link' Mr. Jordan.
S: Snap, what a happy sound. Snap is the happiest sound I've found. You may clap, rap, tap, slap, but Snap, makes the world go round!
Snap,
C: Crackle,
P: Pop!
S,C,P: Rice Krispies!
C: I say it's Crackle, the crispy sound. You gotta have Crackle or the clock's not wound. Geese cackle, feathers tickle, belts buckle, beets pickle, but Crackle, makes the world go round!
S: Snap,
C: Crackle,
P: Pop!
S,C,P: Rice Krispies!
P: I insist that Pop's the sound. The best is missed unless Pop's around. You can't stop hoppin' when the cereal's Poppin', Pop! Makes the world go round!
S: Snap,
C: Crackle,
P: Pop!
S,C,P: Rice Krispies!
S: Let's go! For Kellogg's Rice Krispies!
Snap, what a happy sound. Snap is the happiest sound I've found, you may clap, rap, tap, slap, but
(At the same time) C: I say it's Crackle, the crispy sound. You gotta have Crackle or the clock's not wound. Geese cackle, feathers tickle, belts buckle, beets pickle,
(At the same time) P: I insist that Pop's the sound. The best is missed unless Pop's around. You can't stop hoppin' when the cereal's poppin',
S: Snap,
C: Crackle,
P: Pop!
S,C,P: Makes the world go round!
Scp...
Only a sociopath would have the patience to do this
thank you
I wouldn’t have enough patience to do this
I love that commercial! I will have that in my head for a while!
For all the good reasons. Not like certain other songs that 'repeat and repeat in our ear' whether we want them to or not, right?
My cousin Joe Silvia sang Pop. The 3 guys were part of a group called the J's with Jamie. They did a lot of commercials in the 60's.
I'm using this as a sample in a song I'm making lol.
Love these old commercials. Cool stuff.
Snap on the piano has excellent timing.
this is so cool
Great Commercial memories!!! Life as a child, at it's greatest!!
Thank you for keeping history alive! Really great...
_Snap, what a happy sound_
_Snap is the happiest sound I've found_
_You may clap, rap, tap, slap_
_but snap makes the world go round._
*_Snap, crackle, pop rice krispies!_*
_I say it's crackle, the crispy sound_
_You gotta have crackle or the clock's not wound._
_Geese cackle, feathers tickle,_
_Belts buckle, beets pickle._
_But crackle makes the world go round._
*_Snap, crackle, pop rice krispies!_*
_I insist that pop's the sound_
_The best is missed unless pop's around._
_You can't stop cereal hoppin' when the cereal's poppin',_
_Pop makes the world go round._
*_Snap, crackle, pop rice krispies!_*
_Let's go! Rice Krispies!_
_Snap, what a happy sound_
_Snap is the happiest sound I've found_
_You may clap, rap, tap, slap_
_but snap makes the world go round._
*_Snap, crackle, pop rice krispies!_*
My favorite cereal
oh my god, this pretty much just made my life
Good for you. There is hope for the world. Merely the best 'jingle' commercial ever made. Posted a note of my own this date about WHY that is. Thanks for the comment, Camila Ortiz. -- Mark B of the frozen North
I can't help but think of Bioshock when I watch these retro stuff.
I honestly just discovered this two nights ago…and I LOVE IT
@MelodyThePussycat
Huckleberry Hound!!! Boy do I remember him. My sister and I dyed our white poodle blue once so she could look like Huckleberry Hound ROFL. Our parents wern't too happy about it...neither was Candy our poodle. LOL
So glad I found this. I've been humming this for years.
Jesusa, we discussed the history of Rice Krispies on a video we just posted. We rank all the Cereal Characters but also give their history-- please watch when you have a moment! Thank you.
Definitely early 60s. TV (which didn't become a mass market till about 1950) pretty much stayed black and white into the mid 1960s. And I remember what grade I was in when this came along. How I love this one.
Snap, Crackle and Pop are the best, Ecpecially pop, he is so good looking out of the other two
It's all about that bass! ❤
hey they didn't loose pop! haha
OMG, I used to love this commercial.
🎶 We have to shout above the din of our rice krispies.
We can't hear anything at all!🎶
-Synchronicity 2 by the police
Dude, in my school choir we had little kids came to our school to sing "The Star Spangle Banner."
I'm 63 and I remember this. I don't know when it 1st came out, but by 1963-64, it was on TV pretty often.
It holds up! Jon, we discussed the history of Rice Krispies on a video we just posted. We rank all the Cereal Characters but also give their history-- please watch when you have a moment! Thank you.
I GOT THE SONG RIGHT HERE
Giving my wife a knee rub in the pre-dawn - we both hear a sudden, unusual 'pop' We both say, in perfect unison: “Snap, crackle pop!” For only the umpteen-thousandth time in our 50 year musical marriage. Always mean to search for the Kellogg's commercial of sixty years ago, see if it's on RUclips. Still in the dark, click on the little mic on the smart phone and quickly say,
“Snap, crackle, pop - rice crispies old black and white TV commercial."
And there it is. Instantly. I can remember most of the middle stanza and can't wait to hear the words I've forgotten.
For those of us 'of an age' who are literate in old Broadway and Hollywood musicals -- like GUYS & DOLLS we know the particular type of song - a 'round' it's called - the best example from Frank (Sit Down, You're Rockin' the Boat) Loesser whose memorable opening words are: I GOT THE HORSE RIGHT HERE (“his name is Paul Revere”) -- the title I can never remember (something about “Tinhorns”).
A little research -- to learn this is thanks to hero of mine Gene Puerling of the Hi-Lo's (who invented two of the best a capella singing groups ever -- 'The Singers Unlimited' was his other crowning glory). Mr. Puerling won a late-in-life Grammy for MANHATTAN TRANSFER's "A Nightingale Sang in Berkeley Square." But back at the start of his career he paid the bills writing and performing great musical “jingles” for radio and TV.
With two of his future Hi-Lo buddies singing along on the 'round' - each of them solo for 15 seconds, then the final quarter minute the three overlapping in glorious harmony. (Always wondered if Kellogg's appreciated the greatness of this one.)
How memorable was this for me personally? For almost 60 years now, in my mind's ear, I can hear all three variations of melody and snippets of lyric - but especially the middle stanza -- where “Crackle” is whimsically tethered to “geese cackle, feather's tickle, belts buckle” and one other . . . BEETS PICKLE!
What's the point? I can hear 'The James Taylor Trio' doing this one justice. It deserves as much, don't you think? That's what his 'Chock Full O' Nuts' musical memory on the James Taylor Facebook page can lead. Your attention please . . .
Thanks for sharing EMBEZZZ. Celebrated this day at Sinatra Family - Forum - "Siriusly Sinatra" - MY FAVORITE VERSION, YOURS TOO? sinatrafamily.com/forum/showthread.php/50225-My-Favorite-Version-%28yours-too-%29?p=1287664#post1287664
So catchy! I love it!!!!!
This is the best commercial in existence
Snap, what a happy sound...
Snap is the happiest sound I've found.
You can clap, rap, tap, slap
But Snap makes the World go 'round.
I say it's Crackle the crispy sound
You gotta have crackle or the clock's not wound.
Geese cackle. feathers tickle, belts buckle, beets pickle.
But Crackle, makes the World go 'round.
I insist that Pop's the sound...
The best is missed unless Pop's around.
You can't stop hoppin' when the cereal's poppin'
Pop - makes the World go 'round.
Snap, Crackle, Pop - Rice Krispies !
"Butt crackle" makes the world go 'round! BWAHAHAHA.
Why do I love this
@elc1960
Don Shelton was the voice of "Crackle". He was a member of the Hi-Lo's from the late 50's to early 60's. Don was a Chicago-based singer and multi-reed instrumentalist, now living in Southern California. He sang on hundreds (maybe thousands) of famous jingles in the 60's,70's 80's. He is a friend of mine, and the last time I worked with him in the studio he told me who Pop (Len Dressler) and Snap were, but I've forgotten who Snap was.
That's the same song my spine sings. Snap, Crackle, Pop.
Pop: "I insist that Pop's the sound/ The best is missed unless Pop's around/ You can't stop hoppin' when the cereal's poppin'/ Pop makes the world go round/ Snap, crackle, pop - Rice Krispies!"
Crackle: “I say it’s Crackle, the crispy sound/ You gotta have Crackle or the clock’s not wound/ Geese cackle, feathers tickle, belts buckle, beats pickle/ But Crackle makes the world go round/ Snap, crackle pop- Rice Krispies!”
They're so cute!
LYRICS:
Snap: What a happy sound
Snap is the happiest sound I found
You may clap, rap, tap, slap
But snap makes the world go round.
Snap, Crackle, Pop, Rice Krispies!
I say it's crackle, the crispy sound
You gotta have crackle or the clock's not wound
Geese cackle, feathers tickle, belts buckle, beets pickle
But crackle makes the world go round.
Snap, Crackle, Pop, Rice Krispies!
I insist that pop's the sound
The best is missed unless pop's around
You can't stop hopping when the cereal's popping
Pop makes the world go round
Snap, Crackle, Pop, Rice Krispies!
Let's go for Kellogg's Rice Krispies!
*All three sing at once*
Snap, Crackle, Pop, makes the world go round!
Greatest TV commercial EVER!!!
It's really easy to twist those wholesome lyrics. Those cereal elves know that Rice Krispies aren't what they seem
July again!!! This still gets me
This song can get in my head sometimes but in a good way 🙂
brilliant observation there Einstein!
"got to have some crack..." wtf?! "...le" oh
I'm enjoying a bowl of Rice Krispies this very moment ~
ME TOO!
Classic.
I havn't had RKs in years. I figure I'll mosey down and pickup a box after seeing this.
Love, love, love, makes the world go round!
- Blossom, Bubbles, and Buttercup
This is from the late 40s to the early 50s
Early 60's. Please see my note about this day 4/18/2020. Thanks, Dakota P.A. What a lovely musical name! -- I hear a song coming on . . . "As I always say to Dakota P-A, Go girl! Have a wonderful day!
I get the distinct impression that this is actually from the 60's, though I could be wrong.
Early 60s with Gene Puerling in charge of the arrangements. He created The Hi-Lo's and The Singers Unlimited but started out writing jingles for radio & TV spots. This was his crowing glory. He won a latter-day Grammy for MANHATTAN TRANSFER's A Nightingale Sang in Berkeley Square. But this is genius, based on Frank (Guys & Dolls) Loesser's FUGUE FOR TINHORNS a round for three singers that begins, "I got the horse right here, his name is Paul Revere" -- Frank who won an Oscar for Baby It's Cold Outside would have loved this -- probably did, since he lived long enough to see it. All this from Capactdisk's question. Thanks for asking. Left a note of my own, this day. -- Mark B of the frozen North.
Some doctor watching this probably died when they seen all that sugar being poured on there. LOL
LOL. Back in the days when ads on the back of magazines showed MD's telling their patients, "Nine out of ten doctors prefer Camels."
they should do more song commercials like they did back then.
=]
I was searching what was popular on the r in this appears