I currently have about 4 HTML codes in my ecommerce code/theme. "Google Tag Manager", "Global Site tag" (with my google ads AW code), "Global Site Tag" (with my GA4 measurement ID), and "Global Site Tag" (with my UA conversion ID). I hope I said that right. BUT..... is that okay??
Questions. If we've been using UA with google tag manager and now ready to implement G4. Should a new Google Tag be created and used along with the other Google Tag for the UA? Should the new G4 be setup in a separate container or it's okay to just add to the existing UA container? Seems I'm getting mixed messages.
Thank you, Jason. Great Tutorial! I've gone though several totorials about Tag manager but I could not see the conprehensive guide like yours. I love your great work!
Huge Respect for you Jason. These videos help more than courses for thousands of USD/EUR and/or HubSpot etc., cause usually, they don't provide such action steps. Keep going, and Thank you for your effort!
Thank you so much for your kind words and encouragement! 🙏 It's humbling to know videos like these are so helpful and the extra time put in is appreciated. Wish you the best in building your business!
Awesome 😎. How would you use GTM if you used a bunch of landing page’s from swipepages Leading back to a Thrivecart sales cart page. I ask because this would be two separate domains. But you say use 1 domain per container. Thanks
Man this is so good, I'm just half way through it and I had to stop and say thank you so much Jason! This is so amazing, detailed, you are a great teacher and I'm learning so much!
Thanks again for all your amazing tutorials! Question about setting up Tag manager on Wordpress. I have Google Site Kit installed on my site and that's what I've been using to do basic tracking. I see there is a way to link that plugin to Tag Manager. Do you know if it is a good alternative to the other tag manager plugin?
Yes. You can use Google Site Kit to connect Tag Manager to your site. Here's an updated video on how to do it: ruclips.net/video/V0UCw1u0v1M/видео.html
Hi Jason, great tutorial. I have a question, on preview mode, i was able to see my tag is fired. But on live website, i am getting this error: An error occured while the tag was fired: net::ERR_NAME_NOT_RESOLVED, what seems to be the problem here?
Thank you this great information just one question what happen if I have 4 website do I used the same Tag Manager for all or I create a different one for each website.????
Hey Jason, Amazing content - you have been a huge help! This might be a stupid question - I'm at the final part and you want me to set a conversion tag to customers that have purchased. For my business, I would obtain their email address. Is it still appropriate to set up a tag at the final payment page if so why and how will that data help the business?
Not at all! Yes - You want to have a conversion tag for the email signup and another one for the final purchase. So two tags for the two events you want to track
If your thank you pages have the same string in them like 'thank-you-confirmation' then you can set the trigger based upon the URL name.... You have to be really organized though so most of the time it's by exact url to be safe
@@JasonAWhaling if you can do a tutorial on pixel instalements on wix website and creating events on platforms like tik tok or pintetest that woukd be awesome. Im mainly interested in the non google tag manager method if possible. Thanks
Jason, thanks a lot! This is a real display of pure value! Q: When adding the GA4 tag there is a new checkbox (send to server container) that wasn't there when you recorded the video (15:43 mark), should I check it?
Hi Jason, this is a great video, thank you so much! Just wondering, if the global site tag (gtag) was already set up on the website previously. Will adding the tag manager duplicate this? You mention that you can have two of the same measure ID, so just wanted to make sure. Thanks!
Hi Jason. Thanks for the awesome tutorial. Just a question. I'm setting up my Google Ads Tag on GTM and GTM prompts me with a message "Conversion Linker tag missing in container." with a CREATE button next to it. I'm not sure what the conversion linker does and its impact on my tag. Can you please guide if I should create it? If I do, would I create it with all pages? Thanks so much for your help.
Yes, you do want to create the conversion linker and allow it to fire on all pages. This is an extra code Google Ads uses to help with cross device tracking
Hi! Thanks for all that valuable information! I have 2 question when it comes to Facebook pixel, I installed with Facebook plugin, and it works also for API, Catalog. Besides, All the data when I move it, does it affect what I already have in my pixel? I appreciate if you can respond. Thank you
Changing the way your Pixel is installed won't affect your data. You just want to make sure the same pixel isn't on your site/application twice.... Sorry I wasn't quite sure if that answered your question. Feel free to make a new comment if I missed the mark.
@@JasonAWhaling Thank you for your time! Yes my biggest concern was responded, my facebook catalog will be my second concern that i will keep researching if I delete the facebook plugin. Do you have a video only for tags for Ecommerce?. Thanks a lot
Thank you so much Jason ☺️💞. Please the IOS & fb updated affect on affiliate marketing especially to do retarget & custom audience right ? Why's the alternative ?
Yeah, this is a sign of things to come and there really isn't much we as small business can do... All I can say is keep focusing on growing your e-mail list - that will always be your best source of repeat customers
Hey Jason, Thank you for your Master's Class, really I am enjoying continuing learning until I can apply those skills on my own as you are teaching, but I have a question for you; Which of these two between Campaigns ads and tag Manager wich one must be set first, shall I first set all My campaigns or start by setting tag Manager?
Thanks Jason. Great explanation, although it lost me at a couple of points as my website is not yet built out enough for the URL's required, and my WordPress site does not go to a different page (URL) when a contact form is submitted for example. I do know I can come back to review it, however. Question: If you have multiple businesses and websites what is the best way to structure Google Tag Manager and Google Ads Accounts?
Thank you and sorry to hear I feel short in some parts.... 1) if there is no new URL for the contact form, then you'll need to create a trigger for the button click. It's different for every plug-in and some don't even allow for it which is why it's left out of many of these videos. I'd do a search 'Contact Form Plugin Name + Tag Manager' or 'Trigger' to see if there is a tutorial how to do it for your specific plug-in. 2) For separate business, each business should have it's own account. Then a separate container for each domain (even subdomains). It's okay if you put the same UA/GA4 code in multiple containers... That's how we tackle it anyway. Hope that helps!
@@JasonAWhaling Thank you for the reply. For clarity, I certainly do not feel you feel short! The content just didn't have a direct correlation to the maturity of the website in question. 1. The Contact form I am using on WordPress is the native one, not through a plug-in, and I thought that the best way to handle this would be on a 'Submit' button click, which I have tried but have yet to do research and finalise 2. Thanks for the input on the best way to structure the regarding different businesses! Yes, it helps as always. Keep up the awesome work and keep building the business you love.
Hi Jason, I have a research page with a list of PDFs. I managed to set up a trigger tag in GTM to track PDF clicks, however, I do not know which specific PDF/research is being clicked on. Is there a way to track the PDF name/text link title?
There is a way to look at your data layer to see which one is being clicked. You may want to setup a separate event in analytics for each link if you need to see them individually.
Omg! So much of this info went straight over my head! Why does Google make this so confusing for newbies lìke me? I'm gonna have to watch this video 10x I've heard that Google will ban your account for certain reasons but I don't know what they are. It was suggested that I make 3 accounts just in case 1 gets banned. Is this possible? There's a wealth of information here! Thank you so much 😊
Hope this helps tone down a bit of the overwhelm for ya... It is a lot at once. I would not make multiple accounts at once. Google is not as quick to ban as Facebook so unless you have a sensitive business offering; you should be fine.
Great walk through! I now have a much better understanding of how to use Google Tags and integrate Facebook pixel for events. I assume LinkedIn has its own pixel? What about Twitter? Am saving this video for reference as I'm sure I'll be making use of the tips soon. One more question... When assigning triggers, is there an option to give them custom names or are we restricted to the titles in the drop down list? Thanks
Awesome to hear it was so helpful! Yes, LinkedIn and Twitter have their own codes. You'll just use the 'Custom Code' element talked about in the second to last section and have it fire on all pages. In Tag Manager you can assign the name whatever you like when creating the trigger. If you're referring to the playbook, that drop down is just to remind you what stage of the funnel that trigger is for - you can give it whatever name you'd like in the Playbook as well. Thanks so much for watching!
I wanna ask if we have many other conversion tracking we need to set up, we have to go to GTM to complete or we could do it individually on the specific ads platform we are using?
For each platform you decide to run traffic on. At minimum adding the Google ads re-marketing tag and Facebook pixel will allow you to start collecting data for future advertising.
Yes and yes. That's what we do for every site we work on. We treat the two as two separate platforms because they are right now. So yes, you 'double track' but you want both platforms tracking at the same time.
@@JasonAWhaling Thanks, Jason. I was concerned about double-counting page views. It happened before and I was advised that it was because both UA and GA4 were running at the same time, and I had to remove GA4. I think there was a bug with GA4 then, but I understand now that both do run independently.
Those are there for you to save the urls of your important funnel steps - landing pages, confirmation pages, and then any links you want to be sharing in your emails.
Thanks very much for this Jason. Really helpful video. I like your presenting style and tone which seem very natural and relaxed. For me personally with a Weebly website, things were not as straightforward as the example of a pagebuilder that you gave. Weebly provides a place to add 'header' and 'footer' code but not 'body' code. So I had to edit the code in the theme - which I had to learn how to do separately. With the Chrome Tag Assistant I can now see Tag Manager is installed on my website. However Chrome Tag Assistant is not showing my Analytics and Facebook tags.. However, I have also looked in 'preview' mode of Tag Manager and that is showing that Google Analytics and Facebook Pixel are installed on my website and firing. I am wondering if the Chrome Tag Assistant is pretty unsophisticated... not able to work properly on Weebly? And wondering whether 'preview' and debugging mode on Tag Manager - is more reliable? In future I'd really appreciate if you have the opportunity, to relate any of your videos to Weebly - as there is a real shortage of good videos to help Weebly site owners with these kind of tracking aspects.
Wow, I'd say that's a failure on Weebly's part. They should know that people want to add tracking to their websites. Congrats on figuring out how to to get it onto your site properly! For the Tag Assistant issue, if the container is published and the preview shows them firing then I'd wait a few days to see if data comes through analytics. If it doesn't, just means the chrome plug-in is having some issues as you thought. Thanks so much for watching and thank you for your kind words on the video!
Hi Jason, I have a problem because I want to add a lead tag (google adds conversion, min 32) but I have a Ninja form plugin in my site. The thing is that when someone clicks the "send" button, the URL doesnt change. It only shows a confirmation message in the screen but URL stays the same
Yikes! That means you will have to configure the tag to fire when someone clicks the button - I suggest searching for a blog post that shows you exactly how to do that with Ninja forms - since every plug-in is different. Something like 'Ninja Forms Conversion Tracking" or "Ninja Forms Google Tag Manager"
I currently have about 4 HTML codes in my ecommerce code/theme. "Google Tag Manager", "Global Site tag" (with my google ads AW code), "Global Site Tag" (with my GA4 measurement ID), and "Global Site Tag" (with my UA conversion ID). I hope I said that right. BUT..... is that okay??
Hi Jason, brilliant video thank you! I was originally trying to avoid tag manager because I thought it would be too hard, but you've proved me wrong. I have one question though: I've added the remarketing tag but tag assistant says "to validate please enter feed ID" - I could only find one answer online which said it was my google merchant ID (I have an e-commerce website with shopping campaigns set up) but that did not seem to fix it. Do you have any ideas as to what it's asking for? Is this a case of google asking me for the feed I'm using in my remarketing campaigns, but because I am currently not doing any remarketing there is simply nothing to add? Thanks once again.
So, I'm not the one on my team who sets up the merchant center so I'm not the person to ask.... What it sounds like is you need to go to your Google Ads account and look at your notifications. It sounds like Google Ads hasn't been able to verify some connection with your product feed.... Sorry I can't be more helpful on this one; we have a developer who does this
Thanks so much for this tutorial, big respect for you dude! I learned a lot more from your tutorial than trying to read up on how to use GTM on the internet somewhere else. Question: Is it possible to configure a conversion specific to a button on a website using GTM? Is it also possible to set up a trigger that the tag only triggers on that button if certain requirements are met to count as a conversion (for example, a user needs to fill in their name and email first in order for the tag to trigger when pressing on the button). Thanks so much or your help!
Happy to help and hope the rest of your GTM install went smoothly. Answer: Yes, you can setup a trigger to fire when someone clicks a specific button on the page. However, you can't have GTM only fire if someone actually filled out that form; it's better to have a confirmation page so that you can set the conversion tag to fire on that page load
Hi Jason. Great videos. Can't seam to see the Google Form Submit Tags in the Tag Assistant. We have used various ways in adding the header and body code but still nothing. Not sure what to do anymore. Please advise.
Wow, that's not cool. If your site builder doesn't allow for this then your just out of luck unless you can manually access the header tag of your site :( Hopefully they have a way for you to at least get Google Analytics on there... Thanks for watching and sorry I don't have a better solution for ya
Another excellent masterpiece! thank you so much, Sir! I was wandering can we make use of Facebook Pixel even if we do not use Facebook Ad? Would you mind throwing some light into it? Thanks again!! for this great content
Well, if you ever decide to advertise on FB in the future, you'll be glad you have all of that data. After that there isn't an advantage because the FB analytics feature is going away by the end of the summer :(
Hi Jason, thank you so much for the awesome helpful video. I have 2 questions for you: 1- Should I delete my tracking codes before or right after installing each platform's tag on GTM? 2- In my case the only platform I had setup before GTM was Analytics, and thus I should delete the code from the website after having GTM installed. My question is, will the data tracked until now be deleted on the Analytics platform if i delete the code from the website? or because I have already setup GTM, the previous data collected will not be lost? Thank you so much for your help!
1) Delete them right after. You want to make sure the new system is 100% before removing the old one. 2) No - All the data inside of Analytics will stay there. Only the code on your site is disappearing. So just make sure your code is in GTM before removing the other one and you'll be good to go
If I started an Account in Tag Manager - before I watched your tutorial (following another's not great advice) - would there be a problem if I deleted the account and recreated it following your approach?
You can start over from scratch. Just make sure that you have this one completely ready, before installing and deleting the other one so you don't lose data.... So in your case, setup the new tag manager BEFORE adding it to your site. Then when all your codes are ready, add the NEW GTM code and remove the old
Hello Jason, what happens if when I set up a conversion in Google Ads there is no button to use Google Tag Manager. The only buttons I see are the ones that say "Install the Tag Yourself" and "Email the Tag."
17:57 - Facebook Pixel When you select tag manager and log-in, the Facebook pixel is automatically published through Tag Manager. You don't need to install it separately on your site. You didn't miss anything; it just happened instantly
Using Google Tag Asst in Wordpress to install analytics, you clicked on (or left the default at) “put in footer - not recommended.” Is this OK - to put the GA tag in the footer instread of header? This has always confused me. Thanks for a very helpful video.
If you weren't the one who installed it in the past; then you'll have to ask who did where they put the code.... Tag Manager goes in the same place as Google Analytics so you should be able to see the old GA code in the same place your now installing GTM.
@@JasonAWhaling I was the one who installed it years ago, so of course, I have no recollection of how I did that. I tried to find the GA code as you suggested, but I don't see it. I obviously don't know what I'm doing.
Hmmmm...why my google ads conversion tracking not appear in google tag assistant? At first it appear then after a few refresh it disappear. Does this normal?
What would give you the idea that you wouldn't need to connect ads to gtm if your goal is to use gtm? Do you think linking ads to analytics has anything to do with gtm? Honestly what kind of questions are these..
@@JasonAWhaling of course you do you have a financial interest in it. Folks take it from someone who's tried it and has no financial interest in it - that service is trash
When using google tag assistant, the small icon is yellow in the top of my chrome window but when i click on it to see the reports, there are no yellow icons (only blue and green) Is there something that I could be missing?
![[Complete Training] Meta Facebook Pixel Tracking with Google Tag Manager](/img/1.gif)
Comment below with your Google Tag Manager questions!
I currently have about 4 HTML codes in my ecommerce code/theme. "Google Tag Manager", "Global Site tag" (with my google ads AW code), "Global Site Tag" (with my GA4 measurement ID), and "Global Site Tag" (with my UA conversion ID). I hope I said that right. BUT..... is that okay??
Questions. If we've been using UA with google tag manager and now ready to implement G4. Should a new Google Tag be created and used along with the other Google Tag for the UA? Should the new G4 be setup in a separate container or it's okay to just add to the existing UA container? Seems I'm getting mixed messages.
This the first video that explains CLEARLY how to set things up. Thank you!
Happy to help! Hope your all set with Tag Manager!
Thank you, Jason. Great Tutorial! I've gone though several totorials about Tag manager but I could not see the conprehensive guide like yours. I love your great work!
Thank you for your kind words and happy to hear this guide filled in some of those gaps. Hope your all set with your tracking now 🏆
This was the single most helpful video I have ever watched in my life. Thank you, thank you, thank you.
Humbling, thank you 🙏... Sincerely hope your all set with your conversion tracking and Tag Manager. Thanks for watching
Wow. This is a whole course for free. Thanks a lot for this. 🙏🏼🙏🏼🙏🏼🙏🏼
Happy to help! Hope your all set with Tag Manager 💯
By FAR the very best Tutorial on Setting Up and Using Tag Manager - Great Job
Wow, thank you 🙏
Huge Respect for you Jason. These videos help more than courses for thousands of USD/EUR and/or HubSpot etc., cause usually, they don't provide such action steps. Keep going, and Thank you for your effort!
Thank you so much for your kind words and encouragement! 🙏 It's humbling to know videos like these are so helpful and the extra time put in is appreciated. Wish you the best in building your business!
The best tutorial I’ve ever followed thanks a lot Jason!
Wow, thank you so much! Glad to hear it was helpful in getting Tag Manager all setup!
Followed it step by step and it worked! Thank you!
Awesome! Way to take action and happy tracking!
Great video man thanks for updating, i used to look at your older one every time i get a new client but 2021 did get some changed for analytics.
Always happy to keep these updated 🙂
Jason, you do an excellent job of explaining things!
Thank you! Happy to help, and hope tag manager is all set for you now!
Such comprehensive and informative this video is. All my doubts about the tracking are now solved.Thank you for this video.
Sounds like you've got this! Humbled to hear it was so helpful and hope your ready to go tracking!
Thank you... exact, to the point, easy to understand. 👍
Happy to help! Glad your all set with Tag Manager!
Awesome 😎. How would you use GTM if you used a bunch of landing page’s from swipepages Leading back to a Thrivecart sales cart page. I ask because this would be two separate domains. But you say use 1 domain per container. Thanks
You'll still want to have two containers. I use Mailerlite + ThriveCart and even though some of the codes are the same; we still use two containers
Question: Can I use Google Tag Manager with Google Ad Manager (formally DFP), not Google Ads?
Yup!
Man this is so good, I'm just half way through it and I had to stop and say thank you so much Jason! This is so amazing, detailed, you are a great teacher and I'm learning so much!
Hi! Thank you 🙏 So happy to know that this is helping you get your tracking all setup. You've got this!
Most comprehensive tutorial on Google tag manager..thanks for your efforts man:)
Thank you! Hope your all good to go with Tag Manager now!
GA4 at 15:22 that was the difference for me. Thanks!
I still have to use both because of the GA4 reporting issues, but yeah, that can trip people up. Glad your all set now!
Thanks man for this awesome video! really helpful!
Awesome to hear! Hope your all set with Tag Manager now!
Wow! This was so great and easy to follow along with. Thank you!!
Happy to help and wish you the best with your tracking!
This is really helpful Jason, very very helpful
Happy to help! Hope your all set with your tracking now!
@@JasonAWhaling All set mate🤝🙌🇳🇬🤝
Thanks again for all your amazing tutorials! Question about setting up Tag manager on Wordpress. I have Google Site Kit installed on my site and that's what I've been using to do basic tracking. I see there is a way to link that plugin to Tag Manager. Do you know if it is a good alternative to the other tag manager plugin?
Yes. You can use Google Site Kit to connect Tag Manager to your site. Here's an updated video on how to do it: ruclips.net/video/V0UCw1u0v1M/видео.html
@@JasonAWhaling Thank you!
Hi Jason, great tutorial. I have a question, on preview mode, i was able to see my tag is fired. But on live website, i am getting this error: An error occured while the tag was fired: net::ERR_NAME_NOT_RESOLVED, what seems to be the problem here?
So take that code and search google for it. There are multiple reasons / things that could be going wrong. So google fourms is the way to go here
The Playbook is incredibly useful. Thanks
Very happy to hear it! We wanted to create something that would make this process way less overwhelming
Thank you this great information just one question what happen if I have 4 website do I used the same Tag Manager for all or I create a different one for each website.????
You should have a tag manager container for each website. Generally you don't want the same tracking code on multiple sites
Hey Jason,
Amazing content - you have been a huge help!
This might be a stupid question - I'm at the final part and you want me to set a conversion tag to customers that have purchased. For my business, I would obtain their email address. Is it still appropriate to set up a tag at the final payment page if so why and how will that data help the business?
Not at all! Yes - You want to have a conversion tag for the email signup and another one for the final purchase. So two tags for the two events you want to track
@@JasonAWhaling amazing, how does having this help for the future?
Hi, Great Video
Do you offer a service to audit a website and check what state the whole google tracking etc. it is in and clean it up?
Thanks
Neel
Thank you very much! Such a great video.
Happy to help! Thanks for watching!
Helpful video. Do we have to create a trigger for every conversion i.e thank you pages?
If your thank you pages have the same string in them like 'thank-you-confirmation' then you can set the trigger based upon the URL name.... You have to be really organized though so most of the time it's by exact url to be safe
@@JasonAWhaling if you can do a tutorial on pixel instalements on wix website and creating events on platforms like tik tok or pintetest that woukd be awesome. Im mainly interested in the non google tag manager method if possible. Thanks
This was incredibly helpful and well done. Thank you, Jason.
Thank you! Happy to help and hope your all set with Tag Manager!
Is there an update on the tag manager to use? Or is the one in the video the most updated? Thanks for the tutorial!
Sorry we don't have a more up to date one
Jason, thanks a lot! This is a real display of pure value! Q: When adding the GA4 tag there is a new checkbox (send to server container) that wasn't there when you recorded the video (15:43 mark), should I check it?
You do not need to check that. Thanks for asking and I'll be sure to include that in the update we are working on. Hope your tags are all set!
@@JasonAWhaling Thanks!
Hi Jason, just wondering when you say 1 container = 1 website, are you referring to the whole company website or 1 container = 1 URL?
1 Container = 1 URL 🙌
Thank you very much for this video! Good luck!
Hope you were able to get your tags & triggers firing correctly!
Thanks for the video! Question - Do you have a video about moving an already installed FB pixel, GA and Google Ads tags to GTM?
You'd go through the same process. The only difference is when you are done, just go delete the old code installs
Hi Jason, this is a great video, thank you so much! Just wondering, if the global site tag (gtag) was already set up on the website previously. Will adding the tag manager duplicate this? You mention that you can have two of the same measure ID, so just wanted to make sure. Thanks!
YES - you need to remove the old install as soon as you install with Tag Manager. Otherwise you'll start getting double counting :(
@@JasonAWhaling Thanks Jason!
Hi Jason. Thanks for the awesome tutorial. Just a question. I'm setting up my Google Ads Tag on GTM and GTM prompts me with a message "Conversion Linker tag missing in container." with a CREATE button next to it. I'm not sure what the conversion linker does and its impact on my tag. Can you please guide if I should create it? If I do, would I create it with all pages? Thanks so much for your help.
Yes, you do want to create the conversion linker and allow it to fire on all pages. This is an extra code Google Ads uses to help with cross device tracking
Hi! Thanks for all that valuable information! I have 2 question when it comes to Facebook pixel, I installed with Facebook plugin, and it works also for API, Catalog. Besides, All the data when I move it, does it affect what I already have in my pixel?
I appreciate if you can respond. Thank you
Changing the way your Pixel is installed won't affect your data. You just want to make sure the same pixel isn't on your site/application twice.... Sorry I wasn't quite sure if that answered your question. Feel free to make a new comment if I missed the mark.
@@JasonAWhaling Thank you for your time! Yes my biggest concern was responded, my facebook catalog will be my second concern that i will keep researching if I delete the facebook plugin. Do you have a video only for tags for Ecommerce?. Thanks a lot
Thank you so much Jason ☺️💞.
Please the IOS & fb updated affect on affiliate marketing especially to do retarget & custom audience right ? Why's the alternative ?
Yeah, this is a sign of things to come and there really isn't much we as small business can do... All I can say is keep focusing on growing your e-mail list - that will always be your best source of repeat customers
Hey Jason, Thank you for your Master's Class, really I am enjoying continuing learning until I can apply those skills on my own as you are teaching, but I have a question for you; Which of these two between Campaigns ads and tag Manager wich one must be set first, shall I first set all My campaigns or start by setting tag Manager?
I would set up tag manager first. This way, when you run campaigns all the codes are in place ready to track what happens
Thanks Jason. Great explanation, although it lost me at a couple of points as my website is not yet built out enough for the URL's required, and my WordPress site does not go to a different page (URL) when a contact form is submitted for example. I do know I can come back to review it, however. Question: If you have multiple businesses and websites what is the best way to structure Google Tag Manager and Google Ads Accounts?
Thank you and sorry to hear I feel short in some parts....
1) if there is no new URL for the contact form, then you'll need to create a trigger for the button click. It's different for every plug-in and some don't even allow for it which is why it's left out of many of these videos. I'd do a search 'Contact Form Plugin Name + Tag Manager' or 'Trigger' to see if there is a tutorial how to do it for your specific plug-in.
2) For separate business, each business should have it's own account. Then a separate container for each domain (even subdomains). It's okay if you put the same UA/GA4 code in multiple containers... That's how we tackle it anyway. Hope that helps!
@@JasonAWhaling Thank you for the reply. For clarity, I certainly do not feel you feel short! The content just didn't have a direct correlation to the maturity of the website in question.
1. The Contact form I am using on WordPress is the native one, not through a plug-in, and I thought that the best way to handle this would be on a 'Submit' button click, which I have tried but have yet to do research and finalise
2. Thanks for the input on the best way to structure the regarding different businesses!
Yes, it helps as always. Keep up the awesome work and keep building the business you love.
Hi Jason, I have a research page with a list of PDFs. I managed to set up a trigger tag in GTM to track PDF clicks, however, I do not know which specific PDF/research is being clicked on. Is there a way to track the PDF name/text link title?
There is a way to look at your data layer to see which one is being clicked. You may want to setup a separate event in analytics for each link if you need to see them individually.
Omg! So much of this info went straight over my head! Why does Google make this so confusing for newbies lìke me? I'm gonna have to watch this video 10x
I've heard that Google will ban your account for certain reasons but I don't know what they are.
It was suggested that I make 3 accounts just in case 1 gets banned. Is this possible?
There's a wealth of information here! Thank you so much 😊
Hope this helps tone down a bit of the overwhelm for ya... It is a lot at once. I would not make multiple accounts at once. Google is not as quick to ban as Facebook so unless you have a sensitive business offering; you should be fine.
Incredibly insightful video - This is fantastic, thanks Jason 🙌
Thank you! Happy to help; hope Tag Manager is working for ya!
Great walk through! I now have a much better understanding of how to use Google Tags and integrate Facebook pixel for events. I assume LinkedIn has its own pixel? What about Twitter?
Am saving this video for reference as I'm sure I'll be making use of the tips soon.
One more question... When assigning triggers, is there an option to give them custom names or are we restricted to the titles in the drop down list?
Thanks
Awesome to hear it was so helpful! Yes, LinkedIn and Twitter have their own codes. You'll just use the 'Custom Code' element talked about in the second to last section and have it fire on all pages.
In Tag Manager you can assign the name whatever you like when creating the trigger. If you're referring to the playbook, that drop down is just to remind you what stage of the funnel that trigger is for - you can give it whatever name you'd like in the Playbook as well.
Thanks so much for watching!
I wanna ask if we have many other conversion tracking we need to set up, we have to go to GTM to complete or we could do it individually on the specific ads platform we are using?
For each platform you decide to run traffic on. At minimum adding the Google ads re-marketing tag and Facebook pixel will allow you to start collecting data for future advertising.
Hi Jason, is it possible to create two tags, one UA and another GA4 in the same container? Will it double-count everything?
Yes and yes. That's what we do for every site we work on. We treat the two as two separate platforms because they are right now. So yes, you 'double track' but you want both platforms tracking at the same time.
@@JasonAWhaling Thanks, Jason. I was concerned about double-counting page views. It happened before and I was advised that it was because both UA and GA4 were running at the same time, and I had to remove GA4. I think there was a bug with GA4 then, but I understand now that both do run independently.
This has been sooooo helpful! One question. In the pdf, I'm not sure what to do with page 5? Thanks again for all the info!
Those are there for you to save the urls of your important funnel steps - landing pages, confirmation pages, and then any links you want to be sharing in your emails.
Thanks very much for this Jason. Really helpful video. I like your presenting style and tone which seem very natural and relaxed. For me personally with a Weebly website, things were not as straightforward as the example of a pagebuilder that you gave. Weebly provides a place to add 'header' and 'footer' code but not 'body' code. So I had to edit the code in the theme - which I had to learn how to do separately. With the Chrome Tag Assistant I can now see Tag Manager is installed on my website. However Chrome Tag Assistant is not showing my Analytics and Facebook tags.. However, I have also looked in 'preview' mode of Tag Manager and that is showing that Google Analytics and Facebook Pixel are installed on my website and firing. I am wondering if the Chrome Tag Assistant is pretty unsophisticated... not able to work properly on Weebly? And wondering whether 'preview' and debugging mode on Tag Manager - is more reliable? In future I'd really appreciate if you have the opportunity, to relate any of your videos to Weebly - as there is a real shortage of good videos to help Weebly site owners with these kind of tracking aspects.
Wow, I'd say that's a failure on Weebly's part. They should know that people want to add tracking to their websites. Congrats on figuring out how to to get it onto your site properly!
For the Tag Assistant issue, if the container is published and the preview shows them firing then I'd wait a few days to see if data comes through analytics. If it doesn't, just means the chrome plug-in is having some issues as you thought.
Thanks so much for watching and thank you for your kind words on the video!
It helps me a lot thank you so much
Happy to help! You've got this!
Hi Jason,
I have a problem because I want to add a lead tag (google adds conversion, min 32) but I have a Ninja form plugin in my site. The thing is that when someone clicks the "send" button, the URL doesnt change. It only shows a confirmation message in the screen but URL stays the same
Yikes! That means you will have to configure the tag to fire when someone clicks the button - I suggest searching for a blog post that shows you exactly how to do that with Ninja forms - since every plug-in is different. Something like 'Ninja Forms Conversion Tracking" or "Ninja Forms Google Tag Manager"
I currently have about 4 HTML codes in my ecommerce code/theme. "Google Tag Manager", "Global Site tag" (with my google ads AW code), "Global Site Tag" (with my GA4 measurement ID), and "Global Site Tag" (with my UA conversion ID). I hope I said that right. BUT..... is that okay??
That sounds okay to me. If you ever decide to put your GA4 or UA code inside of tag manager; that's when you'll delete them.
Hi Jason, brilliant video thank you! I was originally trying to avoid tag manager because I thought it would be too hard, but you've proved me wrong.
I have one question though: I've added the remarketing tag but tag assistant says "to validate please enter feed ID" - I could only find one answer online which said it was my google merchant ID (I have an e-commerce website with shopping campaigns set up) but that did not seem to fix it. Do you have any ideas as to what it's asking for?
Is this a case of google asking me for the feed I'm using in my remarketing campaigns, but because I am currently not doing any remarketing there is simply nothing to add?
Thanks once again.
So, I'm not the one on my team who sets up the merchant center so I'm not the person to ask.... What it sounds like is you need to go to your Google Ads account and look at your notifications. It sounds like Google Ads hasn't been able to verify some connection with your product feed.... Sorry I can't be more helpful on this one; we have a developer who does this
@@JasonAWhaling Thanks for the reply mate, I'll look into it.
Thanks so much for this tutorial, big respect for you dude! I learned a lot more from your tutorial than trying to read up on how to use GTM on the internet somewhere else.
Question: Is it possible to configure a conversion specific to a button on a website using GTM? Is it also possible to set up a trigger that the tag only triggers on that button if certain requirements are met to count as a conversion (for example, a user needs to fill in their name and email first in order for the tag to trigger when pressing on the button).
Thanks so much or your help!
Happy to help and hope the rest of your GTM install went smoothly.
Answer: Yes, you can setup a trigger to fire when someone clicks a specific button on the page. However, you can't have GTM only fire if someone actually filled out that form; it's better to have a confirmation page so that you can set the conversion tag to fire on that page load
Thank you, thank you, thank you!
Happy to help! Hope your tags are all set
this is amazing thank you so much
Hope your all setup with Tag Manager! Thanks for watching!
Hi Jason. Great videos. Can't seam to see the Google Form Submit Tags in the Tag Assistant. We have used various ways in adding the header and body code but still nothing. Not sure what to do anymore. Please advise.
I'm not aware of a way to track Google Forms Submits with Tag Manager
Hello. Your videos are best. I can't installed Google Tag Manager On My Website (I have GoDaddy) What can i to do? Thank you very Much...
Wow, that's not cool. If your site builder doesn't allow for this then your just out of luck unless you can manually access the header tag of your site :(
Hopefully they have a way for you to at least get Google Analytics on there... Thanks for watching and sorry I don't have a better solution for ya
Thank You for this.
Happy to help! Hope you are all set with Tag Manager now!
Another excellent masterpiece! thank you so much, Sir! I was wandering can we make use of Facebook Pixel even if we do not use Facebook Ad? Would you mind throwing some light into it? Thanks again!! for this great content
Well, if you ever decide to advertise on FB in the future, you'll be glad you have all of that data. After that there isn't an advantage because the FB analytics feature is going away by the end of the summer :(
@@JasonAWhaling Thank you so much for the valuable information. Then I will skip the FB pixel part of your tutorial.
Hi Jason, thank you so much for the awesome helpful video.
I have 2 questions for you:
1- Should I delete my tracking codes before or right after installing each platform's tag on GTM?
2- In my case the only platform I had setup before GTM was Analytics, and thus I should delete the code from the website after having GTM installed. My question is, will the data tracked until now be deleted on the Analytics platform if i delete the code from the website? or because I have already setup GTM, the previous data collected will not be lost?
Thank you so much for your help!
1) Delete them right after. You want to make sure the new system is 100% before removing the old one.
2) No - All the data inside of Analytics will stay there. Only the code on your site is disappearing. So just make sure your code is in GTM before removing the other one and you'll be good to go
@@JasonAWhaling thank you so much!
where do you get the google tag manager playbook from?
Check out the description for a link to download it!
so helpful, thank you!!
Happy to help! Hope your all good to go with Tag Manager!
If I started an Account in Tag Manager - before I watched your tutorial (following another's not great advice) - would there be a problem if I deleted the account and recreated it following your approach?
You can start over from scratch. Just make sure that you have this one completely ready, before installing and deleting the other one so you don't lose data.... So in your case, setup the new tag manager BEFORE adding it to your site. Then when all your codes are ready, add the NEW GTM code and remove the old
excellant thank you!
Thanks for watching!
Hello Jason, what happens if when I set up a conversion in Google Ads there is no button to use Google Tag Manager. The only buttons I see are the ones that say "Install the Tag Yourself" and "Email the Tag."
You no longer need tag manager for the google ads tag. You have to install it right onto your site.
Great job!!!
Thank you!
Good advice about influencers. Thank you
Happy to help! Good luck with your campaigns!
Just starting out, tell me how effective such advertising is?
Google ads or Facebook ads is a good place to start
Do i need install facebook pixel in my website or direct add event. Because you skip on installing facebook pixel. Beginner here
17:57 - Facebook Pixel
When you select tag manager and log-in, the Facebook pixel is automatically published through Tag Manager. You don't need to install it separately on your site. You didn't miss anything; it just happened instantly
How about tiktok pixel? Did the same method like facebook pixel?
For some reason my conversion action is not showing up on the thank you page. Any ideas why not?
If it's not showing up in the plug-in double check the container has been published since the changes were made.
Using Google Tag Asst in Wordpress to install analytics, you clicked on (or left the default at) “put in footer - not recommended.” Is this OK - to put the GA tag in the footer instread of header? This has always confused me. Thanks for a very helpful video.
Oh, that sounds like a mistake on my part! It's best to have it in the header and not the footer
@@JasonAWhaling So how do you do that using GTM?
Could you do a video how to add this google tag manager on go daddy please? 🙏🏽
Thank you for the suggestion! I've never used them before
Man. Thank you. I dont even know what to say hahaha
🙏🙌 Awesome! Hope you have things all set now!
You said in the video, "if you have Google analytics installed someplace else, take it off now." How do you do that?
If you weren't the one who installed it in the past; then you'll have to ask who did where they put the code.... Tag Manager goes in the same place as Google Analytics so you should be able to see the old GA code in the same place your now installing GTM.
@@JasonAWhaling I was the one who installed it years ago, so of course, I have no recollection of how I did that. I tried to find the GA code as you suggested, but I don't see it. I obviously don't know what I'm doing.
Thanks brother for sharing, I am your subscriber and use your affiliate links. God bless!
Aye, man - God bless as well! thanks for subbing and clicking those links! 🔥 Appreciate it!
Hmmmm...why my google ads conversion tracking not appear in google tag assistant? At first it appear then after a few refresh it disappear. Does this normal?
If they don't show up there, then the code isn't on your site :(
Hello, does this work with big cartel?
Not sure I understand the question... This can work for any size business
I think I made a mistake and I have 2 meta pixels but not sure which one is right and which one needs to be removed
So inside of Google Tag Manager look at the list of tags. Just delete one of the pixels and you'll be good to go
can't you ad the code snippet to your site just using the site kit by google
Yes, you can use that plug-in to install GTM along with other Google products
If I have linked my Google Ads account to GA4 do I still need to add the Google Ads tag to Tag Manager?
Yes! You need both!
What would give you the idea that you wouldn't need to connect ads to gtm if your goal is to use gtm? Do you think linking ads to analytics has anything to do with gtm? Honestly what kind of questions are these..
@@ebooklibrary27 These are questions from somebody who was learning how to use it for the first time.
Free Tag Manager Playbook: is not working?
Its not working for me either
Thank you for letting me know! The link has been changed and should work now
Mailerlite is trash.. Total waste of your time
Completely disagree
@@JasonAWhaling of course you do you have a financial interest in it.
Folks take it from someone who's tried it and has no financial interest in it - that service is trash
Why brother ? There's an alternative ?
😆 I don't know what you believe my business model to be, but I have very little financial interest in recommending them. I recommend what I use.
@@jaleotech5918 snort
this is so good!!! thank you so much
Happy to help! Hope your all set with Tag Manager now!
When using google tag assistant, the small icon is yellow in the top of my chrome window but when i click on it to see the reports, there are no yellow icons (only blue and green) Is there something that I could be missing?
Doesn't sound like an issue. As long as you see the colors of the individual tags as blue or green you are good to go
@@JasonAWhaling thank you! Love your tutorials!