Something good is happening at EL AL, something BIG and EXCITING.

After intensive labor and efforts we proudly launch the new branding language that will be a window onto our steady growth process.
The aircraft window is our new language’s inspiration because every window frames a unique view. It also connects between the safety of being home and between the curiosity and adventure that awaits just outside. The aircraft window will also frame the instagrammable, illustrated and iconic brand language that will convey the magical feeling caused by traveling. The special feeling that awaits just around the corner, a few simple clicks away.
The rebranding accompanies and accentuates other strategic moves announced recently:
The excellent flight experience that received a 5-star APEX rating for service, by specially scheduled flights that depart at the most convenient hours which provide our passengers another day to enjoy on vacation.
Expanding our Dreamliner fleet to the newest and most advanced in the world.
Having the most beneficial loyalty program in Israel.
We invite you to look out the plane's window with us and share our excitement from flying, the experience, the service, the food, the new aircraft and from the fact that something good is happening at EL AL, your home away from home.