What Makes a Bestseller? | Jonny Geller | TEDxOxford

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  • Опубликовано: 29 дек 2024

Комментарии • 173

  • @continuousimprovement4528
    @continuousimprovement4528 3 года назад +197

    IMPORTANT: Remember to turn down the volume before moving to the next video.

  • @daviddrew7852
    @daviddrew7852 7 лет назад +95

    Never judge a book by the sound. A Fascinating talk despite the poor audio quality.

  • @Tori-vz5er
    @Tori-vz5er 7 лет назад +228

    when you praying the sound doesn't randomly normalise because you'll go deaf if it does

  • @AnnaMaledonPictureBookAuthor
    @AnnaMaledonPictureBookAuthor 5 лет назад +10

    Cat sat on a mat. - this is not a story
    Cat sat on a dog's mat. - now, this is a story.
    There are more little gems in this talk. Highly enjoyable.
    The sound gets better after a minute or so. I was able to hear everything just fine.

  • @scarletpimpernel101
    @scarletpimpernel101 6 лет назад +8

    everything aspiring writers needs to hear, and at the end he says 'reading is a creative act'. right on.

  • @booksalessecrets6944
    @booksalessecrets6944 4 года назад +23

    Best-seller = Interesting book + Effective promotion.
    To be a Best-seller, not only must you write an interesting book, but you must also know how to promote it well !

  • @gunpowderboardgames
    @gunpowderboardgames 5 лет назад +20

    A really interesting window into how the book industry chooses and creates bestsellers. Good talk.

  • @yomyomcam
    @yomyomcam 7 лет назад +15

    excellent talk. people complain volume is low, but that makes you pay real attention to it

  • @heitorla
    @heitorla 7 лет назад +106

    sound is so low on many of your videos. Please work on it, TED !!!

    • @dustindmarks
      @dustindmarks 7 лет назад +6

      it's TEDx Oxford that's the problem, not "TED."

    • @MuayThaiMonkey
      @MuayThaiMonkey 2 года назад +1

      Shhhh, you're writing too loud. I'm trying to hear.

  • @BeCtieR
    @BeCtieR 7 лет назад +17

    Finally helpful video about writing. Thank you.

  • @CeruleanSounds
    @CeruleanSounds 3 года назад +2

    Thanks for taking a chance on fellow Eastleigh boi David Nicholls, Jonny.
    -Cerulean

  • @cazgreenham
    @cazgreenham 8 лет назад +140

    Couldn't hear it

    • @vrindagupta2472
      @vrindagupta2472 7 лет назад +4

      Caz Greenham
      enable captions. it might help =)

    • @jimmy_x557
      @jimmy_x557 7 лет назад +1

      Use Headphones. You're welcome!

    • @peterjonesdelacruz
      @peterjonesdelacruz 6 лет назад +3

      I using headphones and I still can't hear it.

    • @MarcusP52
      @MarcusP52 5 лет назад +2

      Headphones help but still too low. The video should be fixed and uploaded again.

    • @mdavis7834
      @mdavis7834 4 года назад

      @@vrindagupta2472 It did help. the closed captioning was well done.

  • @myth86715
    @myth86715 4 года назад +3

    I have never before in my life been so grateful for youtube subtitles

  • @vrhetinst
    @vrhetinst 7 лет назад +38

    Attention everyone who chooses to watch this--the sound quality is extremely poor. There are two main work-arounds for this:
    (1) Headphones. For some reason, when I plugged in my headphones the sound came through fine, at half the volume.
    (2) Captions. If you have good eyesight, and don't mind reading your videos, this works, too.

  • @juliusantonovicius6454
    @juliusantonovicius6454 2 года назад +1

    Omg I'm geting sooo manyyy goosebumps... He is totaly right 🤯

  • @mooncheese6638
    @mooncheese6638 7 лет назад +41

    Fun fact:if you cant hear turn on captions. You can read. It makes you better.

    • @ahmeds6421
      @ahmeds6421 7 лет назад +1

      Thank you

    • @r.brooks5287
      @r.brooks5287 6 лет назад +1

      Thank you. Stupidly, it really hadn't occurred to me and I ended up finding this vid very helpful.

  • @fancyloafwinifred3897
    @fancyloafwinifred3897 4 года назад +4

    Thank you. So, so helpful :) Honored to hear what a literary agent is looking for!

  • @Zeltan88
    @Zeltan88 2 года назад +2

    A lot of people dream about writing a book and hope it becomes a success.
    I believe it is more important to visualize yourself writing a succesfull book and doing everything that is necassary to do so.

  • @thejimparks
    @thejimparks 8 лет назад +21

    Well done Jonny, brilliant, informative and fun talk.

  • @lovetownsend
    @lovetownsend 6 лет назад +5

    My friend recommended me the show trigun and it changed my life. And i recommended my other friend neon gensis and it changed his life!

  • @TravellinMatt77
    @TravellinMatt77 6 лет назад +3

    The author makes some good points, but a guaranteed bestseller still comes down to three elements --- thriller genre, brand-name author, and major publisher. For example, here are the current top-five hardcover fiction bestsellers according to the New York Times (as of this writing): 1. Where the Crawdads Sing (Delia Owens) 2. Verses for the Dead (Douglas Preston and Lincoln Child) 3. The Reckoning (John Grisham) 4. Fire & Blood (George R. R. Martin) 5. Every Breath (Nicholas Sparks). All of these books are from longtime authors, all from major publishers, and three of them are thrillers. Despite some sudden bestsellers from previous unknowns (such as E.L. James, Stephanie Meyer, Suzanne Collins, and Andy Weir), I do believe that they are the exception rather than the rule. Brand names still drive the industry. And while I'm glad that Jonny Geller at least touched upon book covers, there is a lot more to book marketing than that. Marketing is essential--getting word out to established or potential readers, getting the books into the hands of reviewers, and publicizing books in trades. Do that, and you give yourself a good chance at seeing increased sales.

  • @endrehalasz
    @endrehalasz 5 лет назад +6

    “Nobody knows anything...... Not one person in the entire motion picture field knows for a certainty what's going to work. Every time out it's a guess and, if you're lucky, an educated one.” - William Goldman - Advantures in the Screen Trade - Warner Books, 1983

  • @victoriaevs4903
    @victoriaevs4903 2 года назад +1

    Fabulous speech! Thank you

  • @Alice.in.Marmalade
    @Alice.in.Marmalade 8 лет назад +24

    fantastic talk

  • @givensishekano7414
    @givensishekano7414 7 лет назад +5

    This is a wonderful talk, thank you!

  • @etaks99
    @etaks99 7 лет назад +53

    Loved it until I turned my music on afterwards and went deaf

    • @brunogrady4326
      @brunogrady4326 6 лет назад +2

      hahaha - the same happened to me! :)

  • @محمدعبدالوهابعبدالحليم

    A cat sit on the mat
    A cat sit on the dog's mat
    Realy good to hear.❤️

  • @susannamarker2582
    @susannamarker2582 3 года назад +1

    Put the volume up. Right up.

  • @ihath
    @ihath 8 лет назад +5

    Really enjoyed watching this talk.

  • @DelOfTheShire
    @DelOfTheShire 8 лет назад +21

    Interesting talk. Well worth watching and listening.

  • @mrdee0
    @mrdee0 3 года назад

    Speakers blown not because of this content but having to turn up volume!

  •  8 лет назад +2

    very good this one, well-stuffed with striking examples as well, fine bitter conclusion

  • @UBSINGH-pd7fp
    @UBSINGH-pd7fp 6 лет назад +1

    Thanks for sharing your valuable experiences.

  • @Missfarahbhanji
    @Missfarahbhanji 2 года назад +1

    A brilliant mind.

  • @r.brooks5287
    @r.brooks5287 6 лет назад +5

    Writers out there. This is good stuff, it gives a different perspective. Put on the subtitles.

  • @Australian_Lady
    @Australian_Lady 6 лет назад +1

    Mr. Geller, thank you. Brilliant and insightful content. I thoroughly enjoyed the exercise of listening with intent due to poor sound quality. Captions helped tremendously.
    Take away for me was:
    Communicate the core idea easily.
    Allow your writing style to be open, free, generous, uncluttered.
    "All that really matters is that the next book I buy might just change my life."
    Brilliant!

  • @cheerp7313
    @cheerp7313 5 лет назад +1

    A beautiful talk!

  • @InlawsOutlaws
    @InlawsOutlaws 7 лет назад +12

    Loved this, despite the sound level.

  • @TaraDobbs
    @TaraDobbs 8 лет назад +14

    The recording of this video, the sound is too low. I've nearly blared my speakers and I can barely hear him at times.

  • @khomtatitelaurenvincentawa1432
    @khomtatitelaurenvincentawa1432 7 лет назад +2

    Quite insightful.liked it very much.

  • @craigenputtock
    @craigenputtock 4 года назад +2

    Perhaps. But ultimately what makes a best seller (in the long-term sense of the word) is something original. Like the Polity of Beasts. People either hate it or love it, but they all admit there's nothing else like it.

  • @marielalunetta6489
    @marielalunetta6489 2 года назад

    Thank you

  • @QuickMoba
    @QuickMoba 8 лет назад +7

    Thanks for all the tips. I can hear this fine using a headset. Volume isn't even high.

    • @dustindmarks
      @dustindmarks 7 лет назад +2

      I have on a headset, and it's still barely audible, except with the output volume put at DANGEROUS levels.

  • @manolingz
    @manolingz 7 лет назад +10

    something's wrong with the audio

  • @neghiethervil5606
    @neghiethervil5606 6 лет назад +1

    Playing Russian Roulette with my ears. Either way, this was worth the ringing in my ears once the next video popped up.

  • @NaseemRakha
    @NaseemRakha 8 лет назад +1

    Very good.

  • @booksalessecrets6944
    @booksalessecrets6944 4 года назад

    Very good !

  • @MrIndrajeet27
    @MrIndrajeet27 7 лет назад

    Very well put across...

  • @GarretRaja
    @GarretRaja 7 лет назад +1

    good talk on making it best seller

  • @TheChrisSumlin
    @TheChrisSumlin 7 лет назад +1

    That was really good! Nice work.

  • @willrich3908
    @willrich3908 7 лет назад +3

    turned off and went to another video, thanks for blowing my speakers up.

  • @kvnnsi
    @kvnnsi 5 лет назад +1

    wow! 7:02 is just powerful. I paused to read.

  • @gregfield9660
    @gregfield9660 7 лет назад

    I had not heard anyone make the point about 'the bridge' so far. Good advice for aspiring writers.

  • @xelakram
    @xelakram 5 лет назад +1

    Turn up the volume, please!

  • @maxinewest4096
    @maxinewest4096 3 года назад

    I think a good idea for a book is about a woman who is being framed over her own artwork, this woman started painting when her husband became disabled, and she started painting over ten years ago but some crooked politicians and his mobsters friends came up with ways to frame her.

  • @ethicalphytophage
    @ethicalphytophage 7 лет назад +1

    Pretty good insider info on the publishing industry - which is I suspect more about common sense than anything else. Use headphones to hear it.

  • @Akrafes
    @Akrafes 7 лет назад +5

    Why are these talks are muffed down? Isnt there an editor checking these?

  • @akray1153
    @akray1153 7 лет назад +5

    why the hell is the volume so low !

  • @rodneyholmes720
    @rodneyholmes720 5 лет назад

    Great.

  • @MariaMilenovasArt
    @MariaMilenovasArt Год назад

    priceless

  • @vvessel_
    @vvessel_ 3 месяца назад

    I can hear it fine

  • @judithjupe7111
    @judithjupe7111 6 лет назад

    Really had to work hard to listen to this, but definitely worth it. Succinct, brilliant advice for authors

  • @prasantbanerjee8199
    @prasantbanerjee8199 4 года назад

    Useful presentation: and the low sound concentrates the mind that bit more.

  • @kirstenclarkson1495
    @kirstenclarkson1495 7 лет назад +1

    Hard to hear so I had to listen carefully. I'm glad I did.

  • @einsteinwallah2
    @einsteinwallah2 8 лет назад +8

    can't hear ... bad recording ... will thumb down this and try to find another copy of this

    • @vrindagupta2472
      @vrindagupta2472 7 лет назад

      Einstein Wallah
      enable captions. that might help =)

    • @dustindmarks
      @dustindmarks 7 лет назад +2

      still can't hear it, duh!
      it's not my job to workaround their #Fail

    • @vrindagupta2472
      @vrindagupta2472 7 лет назад

      I am not sure how you hear captions maybe you could try reading them...

  • @Matislavio
    @Matislavio 4 года назад +6

    So the first thing would be: To find that one sentence.
    God, it's too easy for me to create that one sentence! The rest is the problem xD

  • @theesperanzacompromisebyja9044
    @theesperanzacompromisebyja9044 4 года назад

    I see that in a lot of ways.

  • @SimoneCastello
    @SimoneCastello 8 лет назад

    Interesting talk, crank the volume up to the top to listen to it.

  • @morningcoffee1111
    @morningcoffee1111 6 лет назад +1

    TedX has really diluted the importance of TED.

  • @joeoselo2812
    @joeoselo2812 6 лет назад +1

    sorry!couldn't pick the sound

  • @maxinewest1326
    @maxinewest1326 3 года назад

    I think this make a good book. the title is called Secrets it about a woman who being frame over her painting that she painted,. The story is people lying to help mobster make money off her painting, because they don't like her, so they frame her. By deleted videos footage of her buying art supplies and crooked people be coming into her home taken pictures of her painting.

  • @Giovannix51
    @Giovannix51 Год назад

    Why is the audio so low…

  • @greenlitlleman
    @greenlitlleman 4 года назад +1

    Winnie-the-Pooh + Fifty Shades of Grey? We already have Lolita.

  • @lilibethvilella
    @lilibethvilella 7 месяцев назад

    Finally Published my 1st book at 50 on finding wholeness after divorce called “THE SUN ALWAYS PIERCES THROUGH” 🌳☀️

  • @sukanyajoshi2975
    @sukanyajoshi2975 4 года назад

    How I can connect with you sir

  • @jakobw135
    @jakobw135 2 года назад

    The audio is too soft. You have to strain to listen.

  • @oldsachem
    @oldsachem 2 года назад

    Mr. Geller looks and sounds like a kinder, gentler Phil Silvers.

  • @MrIndrajeet27
    @MrIndrajeet27 7 лет назад +2

    Ted needs to work on this low sound problem.

  • @CliffG
    @CliffG 2 года назад

    What's with the sound? Fire the audio person.

  • @ethelbertezemobi5103
    @ethelbertezemobi5103 5 лет назад

    I am newbie working on my writing skills. Please could someone suggest for me a good writer's forum I could join. Thanks in advance

    • @panjorawashere2813
      @panjorawashere2813 3 года назад

      Well, I know there are subreddits about writing related stuff on Reddit. So maybe you can try it there? X3

  • @justinlaboy6837
    @justinlaboy6837 5 лет назад

    or money. money can make a best seller just like in the "musc" industry. when there's a lot of money thrown at any project's advertising in order to ram it down the publics throats, it will always sell

  • @jc-py7di
    @jc-py7di 4 года назад +1

    Good stuff, poor audio

  • @DrShreekanthHegde
    @DrShreekanthHegde 5 лет назад

    Pls republish this video.. with better quality sound!

  • @lizargh
    @lizargh 6 лет назад

    terrible sound quality. really want to listen but too too low.

  • @Andrea_Manconi
    @Andrea_Manconi 5 лет назад

    It's one of those days, when I only get inaudible videos!

  • @DougBernacchi
    @DougBernacchi 4 года назад

    I have several novels in me to write...or finish.

  • @sushmajoshi8666
    @sushmajoshi8666 7 лет назад

    Hold up your laptop and put it close to your ear. Hold it up for the next 16 minutes.
    Nice talk. Those five word sentences are classic American workshop Strunk and White "elements of style" writing--thank god someone is there to give a concise and clear illustration of how that is absolutely not mandatory, as many so-called editors in the US would like you to believe. I like all the Shakespeare and the bloopery book covers (Charlie and the Chocolate Factory) are fantastic.

  • @Andy-Christian
    @Andy-Christian 3 года назад

    this is way too quiet. I have my sound volume maxed, and the volume on my speakers maxed, and he's whispering. Please fix.

  • @angeladoraisani7304
    @angeladoraisani7304 2 года назад

    No sound except low low blips of what I assume to be words. The mike is at the lips ....I can't believe it is a malfunctioning mkre because the audience would be saying....we can't hear. Plz turn on your mike! Therefore it must be in the posting I the general public???? Not good public relations. Was looking forward to hearing what he had to say.

  • @geoffreynhill2833
    @geoffreynhill2833 7 месяцев назад

    It's easiest if you've been to a public school and Oxbridge.🤔

  • @janbrigman9948
    @janbrigman9948 5 лет назад

    Volume is too low

  • @ofmbi
    @ofmbi 6 лет назад

    Why is volume recorded so low! ):

  • @ELLE_NESS
    @ELLE_NESS 4 года назад

    I have to stop chewing until the video is over

  • @angelntonyoutube
    @angelntonyoutube 5 лет назад

    Please fix the volume 💖 even if you have to upload it again.

  • @OK-wb1dy
    @OK-wb1dy 2 года назад +1

    So what makes best seller?
    Answer: write something people relate to
    And story should be able to be reduced to a sentence.

  • @CW-en2pf
    @CW-en2pf 5 лет назад

    wow, the sound is way too low on this! Bummer!

  • @seokhoonjun6138
    @seokhoonjun6138 6 лет назад

    for people who have difficulties listening due to low volume, try transcript or don't bother. the title is overly promising. he says that both the audience and the author make the best sellers instead of just the author.

  • @PureLore
    @PureLore 3 года назад +1

    Pardon?

  • @Skorpi00007
    @Skorpi00007 5 лет назад

    Anyone found a better video of bestsellers? This one has sound problem

  • @liebehappy6863
    @liebehappy6863 6 лет назад

    Ted's trying to keep what makes a Best Seller a Secret. the best seller is the subtitles for this video lol