Tyre Talk with Vittoria's Ken Avery

WARNING - THIS VIDEO CONTAINS EXTREME LEVELS OF 🤓!!!
Do you know your durometer readings from your active sipes? How important is tyre clearance versus sidewall compound? And how, if you’re Ken Avery, do you turn your head off from a career of testing the world’s best tyres on the world’s best trails?! Vittoria Tyres’ Senior Vice President of Product Development is a veritable tyre guru - what he doesn’t know about how those all-important patches of rubber meet and interact with dirt isn’t worth knowing.
We sat down with Ken at EWS Sugarloaf earlier this summer to talk about all the various aspects of design and testing that go into providing tyres capable of eeking seconds out of the world’s fastest stages.
Watch this video before purchasing your next set of enduro race-ready tyres!
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[@The.JZA.]

Just got an e-Martello on the rear of my Mondraker Crafty R. Can't wait to try it out after work. I'll chuck an e-Mazza on the front when my other tyre wears out some more.

[@luminousfractal420]

Picked up a mazza, replacing a rock razor...have to say im impressed with the rolling resistance considering the soft knobies.

[@MotorsportsX]

if you get to do this again, talk about the casings

[@kyled121]

What about the Agarro?

[@claritean]

Good stuff guys!

[@trentvlak]

What teams are using Vittoria?