Shaping Behavior Through Intentional Design: Jeff Sharpe at TEDxAustin
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- Опубликовано: 18 фев 2013
- Behavioral Architectures is the belief that nothing is more purposeful than a design that shapes behaviors and interactions. And few have a better handle on how to unleash potential in this way than award-winning architect, experimental filmmaker and transformational systems strategist, Jeff Sharpe.
He points out how current environments often work against the new beliefs and behaviors we want students and corporate America to embrace and offers a blueprint to address just that.
Extend the conversation and expand on ideas with Jeff Sharpe: join their Opal Brainstorm at tedxaustin.ouropal.com/brains...
In the spirit of ideas worth spreading, TEDx is a program of local, self-organized events that bring people together to share a TED-like experience. At a TEDx event, TEDTalks video and live speakers combine to spark deep discussion and connection in a small group. These local, self-organized events are branded TEDx, where x = independently organized TED event. The TED Conference provides general guidance for the TEDx program, but individual TEDx events are self-organized.* (*Subject to certain rules and regulations)
This guy is inspirational
you're welcome. you might also find interesting the physics of crowds. people as "particles" behaving in large numbers.
Well now, I realize I must learn more than I am right now. Though, I never thought of the iris in that manner. Thanks for sharing some intellect.
where to learn this ? any course book or good source to learn intentional design ?
The eye does have an aperture, affected by light and emotion among other things; stress, lying, sexual arousal and drugs for example, called an iris, or pupil. Open that aperture and the world gets brighter and harder to focus. Oddly, the speaker says open the aperture and make the image more broad (widen the angle) but the aperture doesn't do that.
You're right though, we are in conflict with our surroundings and with nature.
opening the aperture on a lens makes the image LESS sharp.
Just 9 comments??! Well now 10.
Ok, but nothing specific, pure abstraction. Purpose and experience can mean plethora of things depending on who you are, where you are, when you lived, etc. The problem is that designers can't comunicate their ideas to laymen.