Kotler's Pricing Strategies

Learn more about this template: praxie.com/kot...
Philip Kotler’s Pricing Strategies, also known as the Nine Quality-Pricing Strategy, consists of a matrix of nine pricing options. The goal is the assist companies to position products based on their perceived place in the market relative to the competition. This model relates pricing to the quality delivered.
Get your free trial: praxie.com
Praxie’s online business processes & best practices get teams instantly focused and collaborating faster. Interactive tools, templates & apps from industry experts, book authors, and consultants connect plans, processes, people, projects, and dashboards for breakthroughs in strategy, innovation, change management, human resources, project management, operations, software development, and more.