Looking for more of my Top 10 and Top 50 Rules for Success? They are now on their own channel. You can subscribe here: ruclips.net/channel/UCacX6JAo1EpmxT91r6VH53g
(purse sex),"110's" n.r.f. with no dumb forever,Gothic "on L.P." this is all the model Agencies wanted "what you can do for your Country what your Country can do for you"
Earlier last year I was working at Macy's and everyday I would listen to his interview with Oprah as I worked and it inspired me to keep going and pursuing my dreams. #BTA103 #teammotivation
I admired longevity and I admired consistency & I admired the individuality of holding your own, standing and fighting for what you believe in - Be consistent is my favourite.
This is by far the most important and rewarding thing about being a huge successful business owner, giving back to your community and to people that really need it around the world. You can have all the wealth and status in the world but it never truly fulfills you like giving lots of your money away to the hardship and suffering that happens to the multitudes in the world. This will truly fill that void inside you when you give someone hope and a chance at life because all the glitz, glamour and materialism fade away very quickly.
The best job anyone can have is a job that pays you well and never feels like "a job"! Instead of "walking" to your "job", you "run" to it and you go home thinking about how much fun your going to have the next day! Most of us never get this experience. Someone told me this when I was a kid and I didn't understand it until I became an adult!
Perhaps this video will be helpful to you: ruclips.net/video/7AqcGB0iCHE/видео.html All the best to you on your entrepreneurial journey Tone! :) #BTA436 Shine
we love you mr Ralph Lauren he is one of my favorate designers, what a great designers and what a great man i love all of his rules i wish him and his famiy the best in every way my dream is too one day model in his fashion shows as his model. i hope mr ralph lauren make my dream come true an hire me as one of his models that would make me the happiest girl in the world may god bless him and his family always amen amen.
the rules be yourself and don't lose hope are important for me, i know i have psychical problems but i have to stay strong even when i'm sad or even scared.😢
@@EvanCarmichael thanks buddy. ralph lauren is my favorite person, for his stuff and ideas i give him the highest rating: 5 stars and 5 hearts.🤠 if i design things i do it his way. i'm a fashion designer too.😍
If you are to succeed, anything can do the deal! Many had tried hard and many have failed! The most important thing is to keep trying; that's the only way you have a chance to triumph!😃😃😃
I still remember the winter 1995/96 catalogue from a little shop in a town called Leura in the Blue mountains west of Sydney Australia called "Mainly for Him". The catalogue was full of college guys in Khakis and Striped ties with rugby jumpers ties around their waists and guys on Yachts wearing rolexes (Upside down so you could see it was a rolex) and blazers in green countrysides with deck shoes. I thought "That's it" that's the way I want to look. I just loved that college look, of course I had no idea of the contempt out there for that preppy look. But man that made an impact on me, to this day, I love a nice blue blazer with khakis and a striped tie.
He is one of my idols, I like his personality, and his family, I have a lot of his clothing design, shoes, belt, you named. I the magazines y read everything about him. Good self mad!!!!!.
Thank You, I love Ralph Lauren and really love wearing his clothes. I wish I could write him a letter and let him know how much I love him as a human being and the great clothes he sells us.
He was Michael Kors' idol I remember reading somewhere. I think consistency and now heritage RL label I remember seeing the ads in 90s and 2000s fashion magazines, I was never amazed but some collections were really good and I still remember ads with Gisele Bündchen in 2000s /Bridget Hall and later Lonneke in RL ads and now after all those years these brands have the heritage to sell. I remember RL closing some stores in bad times, and their flagship NewYork store got closed due to hard times in economy I remember. He is such an inspiration for people who love fashion or even the branding he is genious and successfull. Love polo t-shirts of RL label. I still check old shows and ads.
Hi evan , first of thank you so much for the amazing contents you give us each day man, really appreciate that. I would like to see this 2 legends top 10 rules: zig ziglar, dr. Norman vincent peal. Thank you again
after watching myriad videos of yours I profoundly believe that the contribution you have made here is also splendid so I would like you to make video of Evan's top 10 rules for success I simply mean your top 10 rules. regards
ALL 10 OF HIS QUOTS INSPIRED ME ALL OF THEM HIS ONE OF MY FAVORATE DESIGNERS IVE JUST GOT TO MEET HIM AND WORK FOR HIS GOD BLESS ME TO MEET AND WORK FOR MR RALPH LAUREN
Watching your 10 tips on fashion legend Ralph Lauren makes me never think about giving up. Soon the world will hear about the #ATLWOOD® brand & my #ATLWOODApparel clothing line! #ScottyScott #ATLWOOD® #Trademark #Owner
Thank you very much for your suggestion but it would be great if you could post your request under this video: ruclips.net/video/0arZb0xLIDM/видео.html If more people would vote or like your request and there are available videos/clips for it, we might do a Top 10 rules video for it. Much love. 😊 #Believe - Feb
Good day Even! i'm gonna be 20yrs by june, i've been dreaming of becoming an entrepreneur for as long as i can remember, i wan't to start a chicken farm, the problem is i'm gonna start a 2yrs top up degree abroad after i finish my current 2yr National Diploma , which will cost a lot of money i would have loved to use the money instead of going for the degree! the problem is i lack the courage to tell my dad that i'm starting a business at this age and abandoning the degree, i need your advice!!! thanks.
I do have some clothing designs but I'm scared to present them to any investor because they might steal my ideas so I'm working on my finances to set up but it's taking forever what should that do ? Opened to ideas🙏🏾
Perhaps these videos might be helpful to you: ruclips.net/video/ABAEfV4rIIc/видео.html & ruclips.net/video/mN702JFBSBQ/видео.html Thank you very much for your question and if you like, you could post it under the comments of this video #7 Ways - What Topic Should I Cover Next? ruclips.net/video/sXgcP79xrNQ/видео.html so Evan might be able to answer it doing a #7Ways video for it or in another video especially if more people will vote or like your question. All the best! Much love. #Believe :) #BTA534 Shine
Thank you very much for your suggestion but it would be great if you could post your request under this video: ruclips.net/video/0arZb0xLIDM/видео.html If more people would vote or like your request and there are available videos/clips for it, we might do a Top 10 rules video for it. Much love. :) #BelieveNation #BTA954 Luka
Wonderful!! thanks for your response. Hey what would it take to conduct an interview with you Evan? I'd love to expand your reach and share your message with my audience
Thank you very much for your suggestion but it would be great if you could post your request under this video: ruclips.net/video/0arZb0xLIDM/видео.html If more people would vote or like your request and there are available videos/clips for it, we might do a Top 10 rules video for it. Much love. :) #BelieveNation #BTA973 Luka
Thank you very much for your suggestion but it would be great if you could post your request under this video: ruclips.net/video/0arZb0xLIDM/видео.html If more people would vote or like your request and there are available videos/clips for it, we might do a Top 10 rules video for it. Much love. :) #BelieveNation #BTA813 Luka
Looking for more of my Top 10 and Top 50 Rules for Success? They are now on their own channel. You can subscribe here: ruclips.net/channel/UCacX6JAo1EpmxT91r6VH53g
"I loved these ties, I made them. They where not just a business to me, they where my voice to myself." - Ralph Lauren
Loved that :)
Glad you loved it. :) Thanks for the comment and for watching! #BelieveNation #BTA272 Shine
Just to put a little logo OF dime or a penny of cornstocks to show the horsey of POLO AND croacket .love you
Prime example of doing what you want, and just keep doing it, don't worry about what anybody says.
I couldn't agree more with you. :) Thank you for sharing and thanks for watching! #BelieveNation #BTA753 Luka
the message I got from Ralph Lauren to be yourself. Everything will follow. I love that.
Great to know that you loved it Yewunet. Thank you for sharing your thoughts and for watching! :) #BelieveNation #BTA604 Shine
(purse sex),"110's" n.r.f. with no dumb forever,Gothic "on L.P." this is all the model Agencies wanted "what you can do for your Country what your Country can do for you"
Elegância , decência, bondade, inteligência …. Mr. Ralph Lauren é uma inspiração ! ❤❤❤
much love #Believe - Feb (from Evan's team)
Earlier last year I was working at Macy's and everyday I would listen to his interview with Oprah as I worked and it inspired me to keep going and pursuing my dreams. #BTA103 #teammotivation
+Devon Triche Woohoo. #BTA25 Nina
I admired longevity and I admired consistency & I admired the individuality of holding your own, standing and fighting for what you believe in - Be consistent is my favourite.
Glad to hear that :) #BTA800 Luka
This is by far the most important and rewarding thing about being a huge successful business owner, giving back to your community and to people that really need it around the world. You can have all the wealth and status in the world but it never truly fulfills you like giving lots of your money away to the hardship and suffering that happens to the multitudes in the world. This will truly fill that void inside you when you give someone hope and a chance at life because all the glitz, glamour and materialism fade away very quickly.
Thanks for sharing your thoughts Mark #Believe :) #BTA1633 Veljko
Trust your instincts ! There is no miracle. There is hard work and confidence.
+Martins Kalnins Yeap :) #BTA30 Nina
Feeling so moved... I LOVE Ralph Lauren
Thanks for watching :) #BTA914 Luka
Many thanks for sharing. I found myself in his words. Ralph Lauren has became my new inspiration. Thank you again.
I love this fella's voice. It's wonderful
Thank you for watching. #BelieveNation #BTA663 Luka
Beautiful story I didn't know that he had such an huge impact in the world.
+Rashaw Leggs Yeap :) #BTA25 Nina
He is the KING of fashion hands down!
😊💛 #Believe - Feb
Thank you for putting this videos together, you bring inspiration and motivation to my life in a very clear way. Love, from Portugal!
+Alex Tuga yayy.. Thank you.. #BTA39 Nina
my favorite "Give back"
+John Fontana Woot. #BTA25 Nina
Phenomenally Amazing American Icon!!!......The history behind his success is inspiring!!....
Great to know you found it inspiring Anaseini. :) #BelieveNation #BTA589 Shine
The best job anyone can have is a job that pays you well and never feels like "a job"! Instead of "walking" to your "job", you "run" to it and you go home thinking about how much fun your going to have the next day! Most of us never get this experience.
Someone told me this when I was a kid and I didn't understand it until I became an adult!
Agreed to that. That type of stress is the worst. Find something that you enjoy and valued you. 😊❤️ #Believe - Feb
I will support Ralph Lauren forever and I'm also working on my Clothing Line Collection.
+Mamadou Diallo :). Thanks for watching.
#BTA34 Nina
You are great Evan! Thank you soo much for making great motivating videos! Good luck
You're welcome Mingzhu. We are in this together. Thanks for the love. 💛😊 #Believe - Dondon
I've been waiting for this. Thank you . Appreciate your hard work.
+Maggie Ng Woot. #BTA33 Nina`
Incredible video! This video is one of my favourites
+Lauren Basamot Thanks. :). #BTA30 Nina
starting a clothing line now, even before i wanted to make clothes I admired his work ethic and marketing savvy.
Perhaps this video will be helpful to you: ruclips.net/video/7AqcGB0iCHE/видео.html All the best to you on your entrepreneurial journey Tone! :) #BTA436 Shine
thank you so much
we love you mr Ralph Lauren he is one of my favorate designers, what a great designers and what a great man i love all of his rules i wish him and his famiy the best in every way
my dream is too one day model in his fashion shows as his model. i hope mr ralph lauren
make my dream come true an hire me as one of his models that would make me the happiest girl in the world may god bless him and his family always amen amen.
I think his best advice is, "follow your instincts." It's also the hardest.
the rules be yourself and don't lose hope are important for me, i know i have psychical problems but i have to stay strong even when i'm sad or even scared.😢
Glad that it helped Tunde. Stay strong! You got this! #Believe 💪💪😊 - Dondon
@@EvanCarmichael thanks buddy. ralph lauren is my favorite person, for his stuff and ideas i give him the highest rating: 5 stars and 5 hearts.🤠 if i design things i do it his way. i'm a fashion designer too.😍
Amazing video, thank s
Glad you liked it Francisco. :) Thanks for the comment and for watching! Always #Believe #BTA475 Shine
Respect to that man
:) #BTA776 Luka
Very powerful! Thanks for sharing :) #BTA3
+Antoine Clerc-Renaud Thanks :). #BTA30 Nina
give back. such a heart-warming story
+Erna Apusaga Thanks for watching #BTA61 Jasmina
If you are to succeed, anything can do the deal! Many had tried hard and many have failed! The most important thing is to keep trying; that's the only way you have a chance to triumph!😃😃😃
+DisappearedPoetMimic Thank you for sharing, and thanks for watching! :) #BTA107 Luka
Movies and books always opens doors for you/ I liked this statement
Thank you for the comment and for watching Najah and Hanan. :) #BelieveNation #BTA702 Shine
It opened every curiosity, every adventure and opportunity.
I still remember the winter 1995/96 catalogue from a little shop in a town called Leura in the Blue mountains west of Sydney Australia called "Mainly for Him". The catalogue was full of college guys in Khakis and Striped ties with rugby jumpers ties around their waists and guys on Yachts wearing rolexes (Upside down so you could see it was a rolex) and blazers in green countrysides with deck shoes. I thought "That's it" that's the way I want to look. I just loved that college look, of course I had no idea of the contempt out there for that preppy look. But man that made an impact on me, to this day, I love a nice blue blazer with khakis and a striped tie.
+hanscombe72 Nice! Thanks for sharing your story with us. :) #BTA78 Ivan
Learn from tough times. A very honorable man.
Thanks for sharing and thank you for watching :) #BTA1005 Luka
I love that man.
💛💛 #Believe - Feb (from Evan's team)
He is one of my idols, I like his personality, and his family, I have a lot of his clothing design, shoes, belt, you named. I the magazines y read everything about him. Good self mad!!!!!.
+Rosa baez Woohoo.. #BTA24 NIna
Love it!!!
+juan david thx. #BTA24 Nina
School ain't taught none of the Top 10 Rules For Success
"SCHOOL AIN'T TAUGHT"? WHERE THE FUCK DID YOU DID YOU GO TO SCHOOL?
@@joshcary6724 Josh JC was making the point...Mr. Lauren's success came from his dreams. His heart. Not from a diploma.
Lovely story, and Melania looked wonderful today. Thank you.
Thanks for the comment and for watching ELIAKIM Joseph Sophia. :) #BTA387 Shine
Hi Evan, show us more about retail industry...so that we can motivated ourselves...Shameem from Bangladesh
Thanks for the suggestion Shameem :) #BTA1276 Luka
Thank You, I love Ralph Lauren and really love wearing his clothes. I wish I could write him a letter and let him know how much I love him as a human being and the great clothes he sells us.
Thank you very much for sharing your thoughts Carol. :) #BTA617 Shine
He was Michael Kors' idol I remember reading somewhere. I think consistency and now heritage RL label I remember seeing the ads in 90s and 2000s fashion magazines, I was never amazed but some collections were really good and I still remember ads with Gisele Bündchen in 2000s /Bridget Hall and later Lonneke in RL ads and now after all those years these brands have the heritage to sell. I remember RL closing some stores in bad times, and their flagship NewYork store got closed due to hard times in economy I remember. He is such an inspiration for people who love fashion or even the branding he is genious and successfull. Love polo t-shirts of RL label. I still check old shows and ads.
Thanks for sharing your thoughts and for watching. 😊 #Believe - Feb
Very impressive! Philanthropist, Atta boy Ralph!
Thanks evan
+Eric Wendland :). thx. #BTA24 NIna
Love how his clothes have a preppy reputation but he's backwoods. My Ralph Lauren sweater is my favorite.
Thanks for the comment and for watching Marie. :) #BTA378 Shine
Hi evan , first of thank you so much for the amazing contents you give us each day man, really appreciate that. I would like to see this 2 legends top 10 rules: zig ziglar, dr. Norman vincent peal. Thank you again
+lidor dayan They are on our list. Thank you. #BTA25 Nina
It made me cry, great person.
Thank you for sharing with us, Betti. Much love! #BelieveNation #BTA912 Luka
#5 Follow Your Dream #7 Be Yourself and #10 Give Back. Those were my favorite rules. #BTA103 #teammotivation
+Devon Triche Love the give back too :) #BTA25 Nina
I think thats very important.
after watching myriad videos of yours I profoundly believe that the contribution you have made here is also splendid so I would like you to make video of Evan's top 10 rules for success I simply mean your top 10 rules.
regards
+Saud Amin Evan's top 10 video is out.. please check it out :). #BTA33 Nina
Amazing video, great job!
+Teo Ortiz Thank you. #BTA34 Nina
Thank you so much your positive inspiration videos.
Thank you very much for the appreciation and for watching Bao. :) #BelieveNation #BTA398 Shine
Follow your dream is my best... Thanks for the awesome video..
+Godfather Rules woot. #BTA33 Nina
GIVE BACK is most impacting
+Hakeem May Thanks for watching. :) #BTA69 Monzur
wow..thank you for this interview
+Love Myself :). Thanks for watching. #BTA40 Nina
Very inspiring ❤️
Glad you're feeling inspired #Believe :) #BTA1548 Veljko
ALL 10 OF HIS QUOTS INSPIRED ME ALL OF THEM HIS ONE OF MY FAVORATE DESIGNERS IVE JUST GOT TO MEET HIM AND WORK FOR HIS GOD BLESS ME TO MEET AND WORK FOR MR RALPH LAUREN
Glad you're feeling inspired :) #BTA1340 Veljko
Check out my NEWEST video: goo.gl/E0eE6m
Evan Carmichael you should do one on Truett Cathy, if you haven't already.
Please do tommy hilfiger. Love it. Thanks
Excellent work Evan
Favorite episode
Yay! #Believe - Feb
Thank you
You are welcome 😊 #Believe - Feb (from Evan's team)
I love Ralph Lauren ! ❤️❤️❤️
+BoredTv Thank you for sharing, and thanks for watching! #BTA137 Luka
Watching your 10 tips on fashion legend Ralph Lauren makes me never think about giving up. Soon the world will hear about the #ATLWOOD® brand & my #ATLWOODApparel clothing line!
#ScottyScott #ATLWOOD® #Trademark #Owner
+Scotty Scott That's awesome to hear, Scott! :) Never give up! :) #BTA105 Luka
Thanks Evan!
Awesome! Maybe my all time favorite entrpreneur!!!
+Marcus Smith woot. #BTA25 Nina
thank you so very much
+Saud Amin :). Thanks. #BTA45 Nina
great video, (I'm the guy who ran in to you today)!
+Ariya Masoudi Haha.. Come back next Wednesday to fil with Evan :). It will be fun!! #BTA24 NIna
What time should we meet?
Great video Have you done Ray Lewis from the Ravens or Bishop TDJakes ?
+Corneilous Cannon They are on the list.. thank you. #BAT25 Nina
Hey, Evan. Great one. Can you please upload a top 10 with the founder of Soho China?
+Sabrina's _Law Adding him to the list. :) #BTA38 Ivan
everything he designs tells a story
Longevity. Thanks, Paul V Bangkok, Thailand
Thanks for watching, for the appreciation and for watching Paul V. #BelieveNation #BTA206 Shine
Respect!!!!!!!
Thanks for watching :) #BTA935 Luka
Great vid, could you do Stephen Schwarzman (CEO & Founder of Blackstone) Top 10 Rules for Success?
+Ragip Lopa He's on our to do list. :) #BTA30 Ivan
Is it okay if you can do a top ten rules success for David Blaine. His an Americian magician
+mohamed liban He's on our to do list. :) #BTA30 Ivan
if you cant find David Blaine that's okay.
#Believe!
love this video.
+Kiia bath & body Yayy.. Thank you. #BTA34 Nina
GIVE BACK FOLLOW YOUR DREAMS ,TRUST YOUR INSTINCTS
+Donald Cassidy Woot. #BTA34 Nina
+Donald Cassidy Woot. #BTA34 Nina
i hope you can make a video about eric thomas the author of "the secrets to success"
+Danina Hernandez Its there already
The fashion mogul!
+IronIvory thx for watching. #BTA24 NIna
Do it different & do it better
#Believe :) #BTA1009 Luka
I would like to see an interview with celebrity Hairdresser Jose Eber @Evan Carmichael.
Thank you very much for your suggestion but it would be great if you could post your request under this video: ruclips.net/video/0arZb0xLIDM/видео.html If more people would vote or like your request and there are available videos/clips for it, we might do a Top 10 rules video for it. Much love. 😊 #Believe - Feb
Good day Even! i'm gonna be 20yrs by june, i've been dreaming of becoming an entrepreneur for as long as i can remember, i wan't to start a chicken farm, the problem is i'm gonna start a 2yrs top up degree abroad after i finish my current 2yr National Diploma , which will cost a lot of money i would have loved to use the money instead of going for the degree! the problem is i lack the courage to tell my dad that i'm starting a business at this age and abandoning the degree, i need your advice!!! thanks.
+Aminu Kabiru You have to decide if you're going to live your version of your life or your father's version of your life #BTA38
I got a few tips on who you can do, with you're extreme researching skills. Lil Wayne, Marilyn Manson & Karl Lagerfeld!
+Norsk Undergrunn Robbie Williams, and Robin Williams, if you didn't do him. Philip Seymour Hoffman too.
+Norsk Undergrunn Adding Lagerfeld and Hoffman to our to do list. Others are already on it. :) #BTA41 Ivan
Niiiiiice! Looking forward to see it some time in the future!! :D
I took away give back :) Thank you
+FikiNom yay.. #BTA29 Nina
Hi Evan, Can you profile Didier Drogba? Thanks...
+Gnanzi Jean Brice Guela He's on our to do list. #BTA30 Ivan
I do have some clothing designs but I'm scared to present them to any investor because they might steal my ideas so I'm working on my finances to set up but it's taking forever what should that do ? Opened to ideas🙏🏾
Perhaps these videos might be helpful to you: ruclips.net/video/ABAEfV4rIIc/видео.html & ruclips.net/video/mN702JFBSBQ/видео.html Thank you very much for your question and if you like, you could post it under the comments of this video #7 Ways - What Topic Should I Cover Next? ruclips.net/video/sXgcP79xrNQ/видео.html so Evan might be able to answer it doing a #7Ways video for it or in another video especially if more people will vote or like your question. All the best! Much love. #Believe :) #BTA534 Shine
Could you please do a profile on Daymond John sir? Thank you
+Sean Whewell He is on our big list.. thank you. #BTA48 Nina
Hey, Evan, could you please do Top Ten of Coco Chanel please? It be great if you could ;) thaaanks
Thank you very much for your suggestion but it would be great if you could post your request under this video: ruclips.net/video/0arZb0xLIDM/видео.html If more people would vote or like your request and there are available videos/clips for it, we might do a Top 10 rules video for it. Much love. :) #BelieveNation #BTA954 Luka
Jack Canefields top 10 would be awesome!!
+Dougie Forlano He is on our list.. thank you. #BTA24 NIna
Wonderful!! thanks for your response. Hey what would it take to conduct an interview with you Evan? I'd love to expand your reach and share your message with my audience
#motivated
+Keny Avila Thank you for watching! #BTA86 Rey
please do Tinker Hatfield
Thank you very much for your suggestion but it would be great if you could post your request under this video: ruclips.net/video/0arZb0xLIDM/видео.html If more people would vote or like your request and there are available videos/clips for it, we might do a Top 10 rules video for it. Much love. :) #BelieveNation #BTA973 Luka
Hi Evan..can u make it Dwayne Johnson
long overdue
Do Art Williams!
Ralph is the real life Yoda
Thank you for sharing and thanks for watching. :) #BTA454 Luka
❤️
🥰 #Believe - Feb
😊
Thanks for watching. #Believe - Feb (from Evan's team)
👋☺👑🐎💙
今度、大きな、大きな🐎🏴を作って、コレクションになびかせたらいいよ🐴
今度のコレクションに、大きな、大きな🐎の🏴をなびかせたらいいよ👌
Thanks for watching! 💛😊 #Believe - Dondon
THAT DAMN WOMAN MAKING THAT HMMM NOISE
+Hayden Stephens Thanks for watching. #BTA34 Nina
do john hope bryant
+Anika Sterling John Hope Bryant's Top 10 Rules for Success video is on the channel. You should check it out. :) #BTA45 Ivan
#TrueSmithCraftFTW
Thanks for the comment and for watching. :) #BTA317 Shine
Most of you won’t make it. Stay in school
Appreciate your advice. 💛 #Believe - Feb
I knew it was Ralph Lauren. Instead of the girl Lauren way
Inspiration to be yourself. Love yourself and what you do. Go for it. Don't wait. www.LisaSandsDesign.com
14:21 is that Trump?
I'm not sure #Believe :) #BTA1613 Veljko
Id like you to Profile Nigerian Billionare Dangote.
Thank you very much for your suggestion but it would be great if you could post your request under this video: ruclips.net/video/0arZb0xLIDM/видео.html If more people would vote or like your request and there are available videos/clips for it, we might do a Top 10 rules video for it. Much love. :) #BelieveNation #BTA813 Luka