How This Label Can Transform Your Clothing Brand (0-$100+)

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  • Опубликовано: 20 ноя 2024

Комментарии • 275

  • @nathanturner3270
    @nathanturner3270 Год назад +273

    There's a big gap in information here when you talk about blanks from other manufacturers. All of these separate stages involve different suppliers (unless using a single POD service), and sending bulk quantities of product to then be "finished" with labels is not only a huge logistical challenge, it is also extremely costly as the factory adding the labels then effectively becomes your warehouse and you need to pay them to store your inventory until it's all shipped directly to customers or you - direct to customers will rarely happen, so you're then faced with storing all the stock yourself. I love all the energy here, but it's all "great in theory" and what isn't very transparent is just how much start up cash you'll need to get a business like this fully off the ground. You're much better starting small with a complete POD service that handles every single aspect (including white labelling) and then as your brand grows, start adding better quality garments into your range. Your buying power as new label is basically none existent, so you need to be acutely aware of margins in the early days. Do NOT take a risk and buy a bunch of stock up front, get it all custom labelled, then HOPE to sell all your units. That is a huge error to make.

    • @tonytooshort
      @tonytooshort Год назад +29

      You're absolutely right and I'm so mad nobody took the time to read your cmnt

    • @obscurazone
      @obscurazone Год назад

      @@tonytooshort I see so many RUclipsrs giving roughly the same advice, making out like setting up a brand (especially a tee shirt brand) is as easygoing and cheap as buying a carton of milk. In reality, the exact opposite is true. It's extremely hard work to even get a tiny bit of traction these days, and in order to compete on cost you need to be buying in huge quantities just to gain a slight increase in margin. I've been in the business for 25 years, done it all from self startup screen/vinyl/transfer printing through to running graphics and production departments for international labels. The "facilities" to produce ranges of tees/hoodies etc these days is quite extraordinary, and certainly POD services are a fantastic way for (quite literally) anyone to get involved. But this notion that simply "getting involved" will inevitably lead to huge success is such a load of rubbish. It won't, nine times out of ten. Many factors in this line of work lead to profitability (in the sense that it can be a viable business for someone) so I just think a bit of caution needs applying when watching videos like this. They're a good springboard, but only a small cog in a big wheel.

    • @Pharoah2
      @Pharoah2 Год назад +13

      Pre-sell your launch. That’s how AAT does it and it works well.

    • @obscurazone
      @obscurazone Год назад +25

      @@Pharoah2 Do you have any idea how long it takes to build a brand into the sort of position where you have the customer base of numbers in order to be able to pre sell a launch collection? It can take literally years - unless you have tens of thousands of $$$ to employ a marketing team, and even then pre sales are not guaranteed. Even when you're up and running, pre selling direct to the customer is not a stable business unless you have staff and resources to constantly maintain marketing. Wholesale is a far better structure when starting out. Connecting with retailers.

    • @Pharoah2
      @Pharoah2 Год назад

      @@obscurazone mate, you pre-sell as in “drop opens on x day and is only open for 24 hours!”. Yes you need to put some marketing in. Then when the 24 hours is up you use a service like this to immediately white label the right garments, and then ship em to the customers. That way you have no stock that isn’t sold. The margins are absolutely horrific, you will barely turn a profit, but for your first few drops it’s about building your brand.
      Again, this is how AAT got its start and now it has A-listers wearing the brand.

  • @logohuntin
    @logohuntin Год назад +97

    I hand sew a 2”x1” label on every one of my t-shirts and it looks great. The $0.20 cent tag makes it a $30 T-shirt

    • @logohuntin
      @logohuntin Год назад

      My brand is LoGo Fishin if you wanna check it out

    • @Caldeezzimuzik
      @Caldeezzimuzik Год назад +3

      Where do you order your labels from?

    • @orbitmouf
      @orbitmouf Год назад +2

      Same question, any label manufacturer Recs? Where do you like getting your labels from?

    • @arabianmarks
      @arabianmarks Год назад

      @@orbitmouf The first factory in bahrain for all kinds of woven labels, badges patches and customized neckties.
      Shipping available to anywhere

    • @arabianmarks
      @arabianmarks Год назад +1

      @@Caldeezzimuzik The first factory in 🇧🇭for all kinds of woven labels, badges patches and customized neckties.
      Shipping available to anywhere

  • @titus9422
    @titus9422 Год назад +98

    Yes, Jerry Lorenzo is an exceptional designer and a marketing genius. The subtle design touches and the fabrics that make up the garment make Fear Of God the perfect luxury approach on contemporary fashion.

    • @johnxsantos
      @johnxsantos  Год назад +2

      Most definitely is!

    • @jonathanvann4035
      @jonathanvann4035 Год назад

      100% material period with no Mixed fabric if you want to speak on god.

    • @johnsmith4071
      @johnsmith4071 Год назад +5

      Luxury means using the best materials, FOG doesn’t do that

    • @jonwu
      @jonwu Год назад +3

      @@johnsmith4071 I would consider FoG luxury or at least very close to it. Most of their pieces is either made in USA or Italy. FoG Essentials is a different brand - the pieces are usually mixed with cheaper fabrics, made in China, and comes in at a much more accessible price point.

  • @tamaraboo00
    @tamaraboo00 Год назад +27

    That’s exactly why I’ve been starting to work with apliiq. Their private label options are amazing and I know the profit margin in the beginning won’t be huge, but I’m looking long term and want to create a lasting brand that will eventually create the profits for the long term and have a brand that is memorable and recognisable...that’s my aim. So thank you John for sharing! 🙏🏽🔥❤️

    • @johnxsantos
      @johnxsantos  Год назад +3

      Thank you for watching and taking the time to share your vision with me 🙏🏽

    • @tamaraboo00
      @tamaraboo00 Год назад +2

      @@johnxsantos thank you for leading the way for us newbies to avoid the pitfalls and sharing the gems 💎 to help us level up ⬆️!

    • @KameronKDH
      @KameronKDH Год назад +2

      Apliiq was garbage during my time with them

    • @dvontaebrown561
      @dvontaebrown561 Год назад +8

      Yeah Apliiq has great ideas, but the pricing and quality you’re gonna get from them is garbage. Get your EIN, file your LLC and get your wholesale license, and work with LA Apparel

    • @Sn66pingAround
      @Sn66pingAround Год назад

      @@dvontaebrown561 LA Apparel is good quality?

  • @ChrisDaSie
    @ChrisDaSie Год назад +29

    Crazy! I was just watching this awesome video and was shocked to see my company’s label included in your video. We are honored. Keep up the amazing info. We continue to learn so much from your channel.

  • @apliiq
    @apliiq Год назад +15

    Nicely done John! You just explained why labels are so 🔑better than we ever could!!! 😂

  • @lawofvisualization
    @lawofvisualization Год назад +8

    Such great information and I’m not even done watching the entire video. Thanks for producing this.

  • @eugenebruno1481
    @eugenebruno1481 Год назад +1

    This guy really creates some very important content. Some of the best relevant content.

  • @NiyTheGuru
    @NiyTheGuru 11 месяцев назад

    Can you go into more detail about legally removing and adding labels on blanks

  • @abdelrahmansalama2882
    @abdelrahmansalama2882 Год назад +3

    and informations in every vid are amazing

  • @abovewongart
    @abovewongart Год назад

    I clicked the wholesale link Johnathan!

  • @ajahavionne4344
    @ajahavionne4344 Год назад +16

    John Santos I absolutely love your videos ive been following for months trying to learn from the best I started my clothing line in 2020 but im coming back stronger then ever with my clothing brand in 2022 with some knowledge thanks to you thank you for being so helpful. You really have shown me a lot now when I start my brand again ill actually have it setup for success thanks again!!!

    • @johnxsantos
      @johnxsantos  Год назад +3

      🙏🏽 the journey of running a business is just as excited as the successes you achieve. Stay focused, persistent and it’ll all come to fruition Ajah

  • @arturzakharchenko3323
    @arturzakharchenko3323 4 месяца назад

    Thank you for helping me create a dream of my life!

  • @richlovn539
    @richlovn539 Год назад +2

    Your hard work helps us all greatly! Much appreciated! Blessings to you and yours~

  • @peggybachler5952
    @peggybachler5952 6 месяцев назад

    you seriously are amazing - I've learned so much to help me get started - thank you!

  • @reginafisher9919
    @reginafisher9919 Год назад

    This was amazing information I just had the idea yesterday I'm watching the video today I could literally start my company tomorrow

  • @henrygarcia2159
    @henrygarcia2159 Год назад

    Impressive, im in the Philippines. 64 y.o. to come up with an income. I truly enjoy creating designs but still a novice love your style and your video thank you.
    H. G.

  • @cornellrandle6241
    @cornellrandle6241 Год назад +1

    Thank you for this video. I have decided to start my own clothing line. This will definitely help me to stand out once I get going.

  • @GHOLFF
    @GHOLFF Год назад

    John, you're a stud. i have been in touch with Apliiq and will be ordering multiple things

  • @gratinasatelier
    @gratinasatelier 9 месяцев назад

    i really love your content john, i am currently trying to figure out a manufacturer.
    any suggestions for where i can order very good affordable t-shirts, hoodies etc for my brand?

  • @manymarcelo
    @manymarcelo Год назад

    This is a game change Jhon. Thanks it boosted me to start and launch my brand already exist

  • @ricky8567
    @ricky8567 Год назад +1

    Like the placement on end of sleeve. Cool video

    • @johnxsantos
      @johnxsantos  Год назад

      Thank you. Appreciate the love 🙏🏽

  • @userarchives
    @userarchives Год назад +1

    Great video! Can you make one for acid washing? It’ll be a great idea

  • @tobyharo9352
    @tobyharo9352 Год назад +9

    I love the latest content John! Thanks for your incredible effort, you’re Great 🙏🏁

    • @johnxsantos
      @johnxsantos  Год назад

      Thank you 🙏🏽 so excited to share what we’ve been working on with you!

  • @broad405
    @broad405 Год назад +3

    Best clothing video by far,,, and I've seen a lot,,, I will definitely be checking out this company for my next batch of apparel 💯💯

  • @itstonycia
    @itstonycia Год назад +3

    Love this video specifically on labels!

  • @MichikoLoveStar
    @MichikoLoveStar Год назад +2

    Thank you so much for this video! So clear and easy to follow. YOU are WONDERFUL!

  • @ishtlutz1261
    @ishtlutz1261 Год назад +1

    The very 1ST SENTENCE this Dood spoke… I told me right away - that this man’s head is where mine already is… but beyond it.
    I am now going to continue watching/listening. (*Just wanted to let this man know that I exist in the world & that I Like him 😁😇) Aaight HOLLA

    • @johnxsantos
      @johnxsantos  Год назад

      Appreciate you 🙏🏽 hmu on IG if you have any questions! @johnxsantos

  • @ghostgear5104
    @ghostgear5104 Год назад +1

    Being a desk jockey opposed to someone who really runs an apparel business is night and day.

  • @TamiT3
    @TamiT3 Год назад

    Wow! I just found thus channel, thank you, this video opened up so many ideas for me!

  • @givonjohnson5282
    @givonjohnson5282 Год назад +2

    What are the Dimension of the pvc essential logo

    • @omoreclo
      @omoreclo Год назад

      We recently made similar pvc labels it's around 3 x 1 or 4 x 2 inches.

  • @pemachakrishar6595
    @pemachakrishar6595 Год назад +2

    Loved your videos .. i am actually thinking to start my own kids clothing line . Thank you so much.

    • @johnxsantos
      @johnxsantos  Год назад

      Thank you for watching! My wife and I are on the fence about doing a kids line too! Such a great market and opportunity for new things

  • @mimigang3317
    @mimigang3317 5 месяцев назад

    So HELPFUL!!!!!! I appreciate you

  • @abdelrahmansalama2882
    @abdelrahmansalama2882 Год назад +2

    your new look is fire

    • @johnxsantos
      @johnxsantos  Год назад

      Thank you. The team did an incredible job and we are just getting started. Can’t wait to show you what we’ve been cooking up!

  • @Yuuziremperor
    @Yuuziremperor Год назад +2

    is this possible if i live in germany? like order labels etc. from here?

  • @aniceguy8141
    @aniceguy8141 Год назад

    i've been looking for good content, thank you carnal, This is great. thank you!! My son and I are trying to start our own label thx to you. Que dios te bendiga

  • @MaxMax-th7uz
    @MaxMax-th7uz Год назад

    I am going to outsource getting Nike labels to replace primark labels 🏷 , I be millionaire this time next year Rodney !

  • @bobbyplus2011
    @bobbyplus2011 Год назад +1

    Can you put these labels on polyester

  • @nobiazcustomsinc5030
    @nobiazcustomsinc5030 Год назад

    This is the quickest ive ever liked and subscribed. Awesome content bro

  • @nonsookoye3163
    @nonsookoye3163 Год назад

    Yoo thanks bro! Great content

  • @innrstand
    @innrstand Год назад

    googles watching you watch me is probably the eeriest thing i’ve heard all year… & it’s about to be 2023

  • @masiomasio
    @masiomasio Год назад +3

    Las Vegas 📍 btw, you mentioned Cruz labels, but can we design labels through Apliiq ?

  • @DALAINC
    @DALAINC Год назад +2

    Question: So I have a question do you have to send all garments to Apliq after getting all them from Bella Canvas? And what is the cost?
    Please Advise thank you!

  • @Myselfnyou
    @Myselfnyou Год назад

    Watching everyone compare their business cards during that scene in the movie American Psycho should let everyone know the importance of a brand label.

  • @krishankantsingh8210
    @krishankantsingh8210 Год назад

    such a beautiful video, Thanks

  • @vinayakpande7309
    @vinayakpande7309 11 месяцев назад +1

    Which POD would you recommend to go for such type "ESSENTIALS" of logo printing on the hoodie or tshirt back, bottom or sleeve? Printful, printify, apliq, etc?

  • @4biddenflava
    @4biddenflava Год назад +2

    I love you ~god bless you and your beautiful family ~you have taught me so much watching your ~great channel ~I am starting a clothing line but needs start up money .

    • @johnxsantos
      @johnxsantos  Год назад

      ❤️ you’ve started designing?

    • @mateenmalik386
      @mateenmalik386 Год назад

      Hi sir I can help you with that

    • @mateenmalik386
      @mateenmalik386 Год назад

      I can also provide you free designing services.

  • @skrilietvtm2128
    @skrilietvtm2128 Год назад +1

    This was very helpful 👍

  • @fibesdigi
    @fibesdigi Год назад +1

    Thank You to alphanumeric clothing on pioneering some of the placement of labels on tees and garments, they were ahead of its time. Good Vid John.

  • @originaldpowers2867
    @originaldpowers2867 Год назад +1

    THIS IS GENUIS🤯🤯

  • @derricksmith1498
    @derricksmith1498 Год назад

    Awesome content.. Earned a new sub!

  • @anthonygrant9969
    @anthonygrant9969 Год назад

    thank you so much. you are so helpful with this vid.

  • @wurlds1st722
    @wurlds1st722 Год назад

    Your manufactuer will make your label

  • @NewAtanta_89
    @NewAtanta_89 Год назад

    Appreciate your work and support for beginners

  • @luistavernie
    @luistavernie Год назад

    Gracias John Santos. Excelente inform

  • @mr.hustles
    @mr.hustles Год назад

    Thanks for the information!

  • @foreignstrangerscom843
    @foreignstrangerscom843 Год назад +2

    Thank you John!!!

  • @richgutierrez5085
    @richgutierrez5085 Год назад

    Very informative! Thanks again!!

  • @SuperSoaker7000
    @SuperSoaker7000 Год назад

    So do you have a recommendation for a place to get the beanies and labels done all in one place? Purchase and creation?

  • @Ace-wu4zm
    @Ace-wu4zm Год назад

    How do you register a trademark and apply it to the clothing?

  • @JusCo-TrulyYourZ
    @JusCo-TrulyYourZ Год назад

    Where do you get your labels

  • @terwintee738
    @terwintee738 Год назад

    Wow after watching this video ❤ my small SME is growing ❤🎉

  • @poamclothingcompany2421
    @poamclothingcompany2421 Год назад

    Thank you for the content homie.

  • @AAa-ct2gz
    @AAa-ct2gz Год назад +1

    Hi can you tell me frome where can i buy t shirts and hoodes for printing and if they shipping world wide

  • @QuashaSharay
    @QuashaSharay Год назад +2

    Excellent video. Thank You

  • @hatgmhmd6483
    @hatgmhmd6483 Год назад

    please can you tell me best GSM for t-shirt 👕 thanks

  • @jakeycake8590
    @jakeycake8590 Год назад

    i seen that at a thrift store in socal

  • @Samurai_Jack.O
    @Samurai_Jack.O Год назад +2

    You re the beat

  • @infiniteblessings6793
    @infiniteblessings6793 Год назад

    GREAT INFO GUYS! THANK YOU!

  • @desmondjay3759
    @desmondjay3759 Год назад

    Is the quality of products good?

  • @DoubleOTEN
    @DoubleOTEN Год назад

    … where do you go if you want to make ur own clothes like shorts with different materials? Do you go to a tailor?

  • @marbenmasnayon280
    @marbenmasnayon280 Год назад

    Do you still have clothing line courses?
    Would like to purchase a course, so i can ask you questions personally and ask tips

  • @amzisimisomnomiya7701
    @amzisimisomnomiya7701 Год назад

    Bella*canvas needs to ship to my country too

  • @livenactivbeatz341
    @livenactivbeatz341 Год назад

    How do you get your blanks to a supplier to get stitch and your labels put on or do you go through the supplier like a one stop shop?

  • @aneltv5948
    @aneltv5948 Год назад

    Great content!

  • @5lindo
    @5lindo Год назад

    @John Santos can you ship to South Africa ?

  • @robkamanda
    @robkamanda 9 месяцев назад

    🙂 Thank You John!

  • @BoogimanBoogiman
    @BoogimanBoogiman Год назад +1

    Good information.

  • @SIRICREATIONS421
    @SIRICREATIONS421 Год назад

    And what if the jeans I want to replace tag with has there product stitched in

  • @sayonsok2230
    @sayonsok2230 Год назад +1

    No bro !!!! It quality all around and it's not just spanking just a label !!!

  • @shonniebeenatural
    @shonniebeenatural Год назад

    I thought you were not supposed to take out the original tag and replace it with your own I thought I heard you say that in the beginning

  • @diddyonasisTV
    @diddyonasisTV Год назад

    What are you using to make the words flash across the screen?

  • @chillwill8108
    @chillwill8108 Год назад +1

    U can not get that hoodie on bella canvas

  • @Moodstyleforever96
    @Moodstyleforever96 Год назад

    I'm from Angola and I'm looking for a supplier, can you recommend one to me? please

  • @BLCKSMTHApparel
    @BLCKSMTHApparel Год назад

    Do you try and use the same suppliers or just purchase from different suppliers as and when you need specific products

  • @Glow0110
    @Glow0110 Год назад

    How do you do the embossing like fear of god

  • @feelsand_LLC
    @feelsand_LLC 11 месяцев назад

    guys! do you know what kind of material he used in the top of the hoodie? is it leather? he mentioned some pvc???

  • @Caldeezzimuzik
    @Caldeezzimuzik Год назад

    How can I contact you directly for more information on starting up my brand?

  • @TheGardnerGroupLLC
    @TheGardnerGroupLLC Год назад

    I’m not a huge fan of Bella canvas… my opinion the quality doesn’t hold up. Any recommendations?

  • @Kingg_G
    @Kingg_G Год назад

    Definitely appreciate the info 🙏🏾

  • @melodybrowser2798
    @melodybrowser2798 Год назад

    If i'm doing wholesale can i use clothing labels?

  • @WillKatartzis
    @WillKatartzis Год назад

    QUESTION would i be able to outsource the raised labels (like cruz) and send them to apliiq for them to sew on for DTG

  • @FutureLaugh
    @FutureLaugh 10 месяцев назад

    i see labels making a come back, for a minute they got rid of them and now coming back

  • @vidalgastrou6282
    @vidalgastrou6282 11 месяцев назад

    Hola, puedes hacer vídeos en español? Seria genial 👍

  • @rickjugojr
    @rickjugojr Год назад

    haha nice seeing you rip those tags bro lol. it's 10 times easier using a seam ripper to get those tags

  • @merlo2913
    @merlo2913 Год назад

    Do they have a heavy weight tee, like pro 5 or shaka?

  • @SIRICREATIONS421
    @SIRICREATIONS421 Год назад

    Can I do that to say purple jeans ? Put my brand on it

  • @emmanuelcastro7462
    @emmanuelcastro7462 Год назад

    Hello and happy holidays. My name is Emmanuel I'm trying to get in to the printing business. I'm a artist and I'm looking to start my shirts and binnie transfer. I really don't have much but I want to be able to start just with a printer and oldschool ironing on. I was wondering what's a good program where I can transfer my art to shirts?

  • @noyceofficial
    @noyceofficial Год назад +1

    I really can't wrap y head around why PRINTFUL don't have this feature.

  • @sidwann8905
    @sidwann8905 Год назад

    Thanks John!