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I don't agree with some of these examples at all. McDonalds are quite clearly the cheapest fast food burger chain, operating on an efficiency and volume model, and firmly low cost. Sony's strategies are uniquely differentiated in its various product lines - noise cancelling headphones are best in class, playstation is best in class offering widest game variety, smartphones highly focused on camera tech enthusiasts. Conversely, how are Premier Inn differentiated? It's neither budget (Travelodge) or luxury (Hilton). The offer of a good night sleep is not differentiating from other regular hotels who - ya know - offer good nights sleep. Appreciate the video though ✌️
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Big up Jim, cheers for the past couple years of teaching
😀Ahhhh. You're too kind. Really pleased you found this and other videos helpful in your studies! (Jim)
Great presentation, thanks, I’m on my last course in strategy management before my MBA capstone project!!
THANK YOU SO MUCH, written a case on Dyson, so this really helped! how nice of you!
Thank you so much :) will be reporting it on class later.
Are you studying this too
Extremely useful! Thankyou very much!
No bloody way Jim. This came up as a 25 marker today!!!
Porter for the win.
Love his lessons on shared value.
New subscriber! Will listen to your theories again and again from today onwards... thank you sir.
Thanks and welcome
Very helpfull but sir you should separately discussed differentiation focus.
Very helpful as am preparing for exams
Really helpful thanks
why is it that the random youtube videos are always better than actual college courses?
Thanks for finding us!
very useful content
Awesome explanation
Thanks Mwape! Appreciate it [Jim]
You didn't explain the difference between "focus" and "leadership"
Very helpful
Glad it helped
thats nice thank u.. & sir how Posters 5 method is responsible for value cost equation of a firm ?
Very useful stuff. The topic was illustrated clearly.
Great video mate
Nice
I don't agree with some of these examples at all. McDonalds are quite clearly the cheapest fast food burger chain, operating on an efficiency and volume model, and firmly low cost. Sony's strategies are uniquely differentiated in its various product lines - noise cancelling headphones are best in class, playstation is best in class offering widest game variety, smartphones highly focused on camera tech enthusiasts. Conversely, how are Premier Inn differentiated? It's neither budget (Travelodge) or luxury (Hilton). The offer of a good night sleep is not differentiating from other regular hotels who - ya know - offer good nights sleep. Appreciate the video though ✌️
terikasih
THANKS!
Thanks for sharing
Garcia Margaret Lee Frank Taylor Anthony
who here from birko college :(((
This guy is so boring
Thanks!
Good job!