AirAsia Escape - The Holiday Bulge
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- Опубликовано: 23 окт 2024
- by Publicis Mojo
The kind of holiday that Australians typically want from a trip to Asia is a short but relaxing escape from routine and the pressures of life and work.
We've used this insight in a way that expresses AirAsia's personality, allowing the brand to stand out in a typically conservative category.
In each scenario, our character finds a unique solution that is only achievable at one of AirAsia's destinations.