Becoming an ‘Overnight Success’ with Little Moons founder, Vivien Wong

Co-founder of Little Moons, Vivien Wong, joins Connie Nam to discuss the journey of transforming a small family bakery into a viral sensation.
Vivien explains the catalyst that led her to leave the corporate world to start a mochi ice cream business, the initial scepticism they faced due and the overwhelming demand that followed their TikTok fame during the COVID-19 pandemic.
Plus, Vivien shares how they navigated going viral with no product in the country, the impact of growing the workforce 5 times over within a year and the surprising challenges of scaling rapidly.
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