Introducing the REI Co-op Special Edition Basecamp

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  • Опубликовано: 2 окт 2024
  • REI Co-op and Airstream collaborate to bring new model to life, focusing on sustainability and off-grid features
    Basecamp was designed for the traveler who’s as instinctive as they are adventurous. This award-winning RV has continued to claim the position as Airstream’s top-selling travel trailer because of its abilities, styling, and unmatched quality. So what’s next? If Basecamp is all about adventure, getting further off the grid, and enabling adventure for explorers from all walks of life, how could we continue to broaden the capabilities while honing in on what is valued by our customers?
    When it comes to inspiring adventure and appreciation for the great outdoors, few brands match our passion. REI Co-op is an exception. While being an exception and an exceptional partner the past few years, we’re excited to officially announce a match made in camping heaven - introducing the REI Co-op Special Edition Basecamp Travel Trailer.
    Built ruggedly to explore and protect the outdoors, the REI Co-op Special Edition Basecamp is our most sustainable travel trailer to date. Constructed from environmentally friendly, lightweight materials, with innovative water conservation features and optional composting toilet and exclusive solar upgrade, your eco-footprint is not only lighter, it’s heavy on the cool factor.
    "We’re honored to partner with REI on this special edition Basecamp travel trailer, and this partnership is another example of the efforts we’re taking to help reduce the carbon footprint of travel across the world in an Airstream," said Airstream president and CEO Bob Wheeler. "This one-of-a-kind Basecamp travel trailer has helped us step into new territories and explore more sustainable manufacturing practices and materials as we work to prioritize caring for the environment. Through partnering with REI, Airstream is proud to offer a model that includes recycled materials, as well as features to help customers camp longer by conserving precious resources such as water.”
    “REI has seen an expansion of the types of products people are buying and the ways in which people are camping, particularly from a rising customer segment that is younger, more diverse, and more spontaneous,” adds Isabelle Portilla, divisional vice president, REI Co-op brands product strategy and design. “These customers like camping at their own pace, consider themselves to be self-sufficient, and appreciate the ability to personalize their experience. This special edition travel trailer collaboration is a great solution for vehicle-supported camping that enables a comfortable and personal experience, whether they enjoy booking Hipcamp reservations, or being self-sustained at a more remote location.”
    A Special Edition Built on the Basecamp
    The Basecamp 16 floor plan served as the foundation for the Special Edition model with a keen focus on materials, aerodynamics, towability, and intentional features to enhance sustainability attributes.
    The compact 16-foot travel trailer is light enough to tow with an SUV or small truck, accommodate life on the road or weekend trips, and spacious enough to relax after a long day with all the essentials you need, like a full kitchen, restroom, and sleeping quarters. While the Basecamp 16 serves as the foundation for this Special Edition model, there are quite a few differences that really separate it from the pack. Let's dig in to the details and take a further look at what makes this Basecamp really special.
    The Interior
    Completely unique and refreshing, the interior décor of the REI Co-op Special Edition was designed to bring the outdoors in and is inspired by REI Co-op flagship retail locations. Most commonly associated with nature and the REI brand, green is prominently distributed throughout the interior. From the seating fabric to the bath wall and the kitchen mesh nets, shades of green create a calming and relaxing effect from any angle.

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