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The Worst Company That You've Never Heard Of
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- Published on Mar 6, 2026
- Craighill, a company so pretentious that I felt compelled to complain about it for 12 minutes.
previous video: • The U.S. Government is...
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"Easier to identify in the bowl of everyone's keys."
Sir, what sort of parties are you attending?
Ok so we do require keys in a bowl at my house but most parties no one leaves anyway. Also if you can’t tell which one is your keys. Like there is no way you’re accidentally picking up Felicia’s 10lbs of keyschains and saying “I wonder if this is mine.” Same goes for John’s pocket knife style key thing. Granted his gets lost easily. And if you can’t find your keys in a pile of other people’s keys you’re too drunk to go anywhere.
Edit: some dopey guy that has never been to a party doesn’t seem to understand what it means to not leave a party. For those who have never been to a party where only adults are, it means the people spent the night. It does not mean they died or went missing. This is what you can do when your an adult and not a teen aged edge lord from his mothers basement.
@Jaderian87 Well, if most of the time people never leave your parties, finding their keys in a bowl is the least of their concerns. How do you keep luring people in to these death parties?
@HenryLarson-wq2xp. I swear have yall never gone to a party gotten drunk and stayed the night? You must be a troll.
@Jaderian87yes bro, they’re laughing at you because you said they NEVER leave instead of saying they spend the night
@nemoflexual. Whatever you say Mr Troll now go back to your basement.
The people who "invented" this solution are going to freak out when they find out mini carabiner clips exist if they hate twisting keys onto key rings that much
Well, they also “redesigned” the mini carabiner. And I’m not even joking.
This is exactly why I put my keys all on individual mini locking carabiners on a larger carabiner.
Bruh I LOVE the mini carabiners
Sucks when a lot of Keychains still use key rings lol (got some merch stuff and they have key rings). Im an adult so ofc i just dealt with it (aka- once i put them on im never taking them off again lmfao)
At the same time tho its great cause i haven't lost them (except one broke and pried itself open somehow)
I literally thought the product was a mini carabiner at first. Then I realized it was a slightly different key ring and was just sad.
They missed the entire point of the whole "it's hard to open the keyring" well yeah it's hard to open to put in your key but it also means it's hard for my little purple rat keychain to be lost to the void because it separated from my key.
Yeah, you don't exactly want to lose any of your keys, thus having them on a near impossible to get on and get off key ring means you won't lose individual keys.
you don't exactly want to lose any of your little purple rat keychains either :)
Indeed. The proportionality of ease of use and ease of loss is something to consider.
I have a Keychain that I've had for over 20 years, yeah, I don't want it to be easier to remove.
Ratatta?
"You know what I really hate about key rings? That they're 'directionless' and 'anonymous.'"
lol
I just realized I’ve never purchased a keyring. I’ve just collected them passively over the years
and every time I come across a new one I put it in a drawer for use later so I don't have to buy one 😂
I thought it would be funny one day to put a bunch of loose keyrings on my carabiner since I only have one key on it and grew to realise I had like... 19 keyrings just lying around waiting to be used
This would be nice if it weren't FOURTY DOLLARS? I dislike keyrings, I can never get them open and they always dig into my fingers and hurt so I rarely use keyrings. Something like this would be nice. Like 5 bucks max. NOT FOURTY FREAKING DOLLARS? They are absolutely INSANE for that price.
Yeah, I was also thinking that. It's really annoying trying to put keys on key rings and it hurts. People with less dexterity likely struggle even worse with that. But Fourty fucking dollars is ridiculous
Just buy a carabiner
That's the problem with the company. Multiple of their products are decent, but they're RIDICULOUSLY EXPENSIVE
Like, their scissors made me realize I should buy a nice pair of solid metal scissors.
Hart Shears, $15. Interesting colors, solid metal, super strong.
Staple remover to wedge them open.
i recognise that there was some design work with this but i have adhd and i really find difficult that i would not lose this in the first 3 days i own this
Tbh, designing something a little different is fine, where it gets greasy is charging how much they are lmao
Low volume metal production is actually very expensive though and so is the R&D when you employ multiple engineers and designers to come up with a new product. Everyday items are so cheap because they are made in the billions with very expensive specialized machines optimized to just make that one thing as cheaply as possible. To me "greasy" would imply that this product must come with a huge profit margin, which I seriously doubt. For sure it's a pointless product, but more of a waste of effort than a cash grab.
@rustkitty Found craig.
@thisisalamename Sorry buddy, that's a delusional take. I doubt Craig Hill would call his own product "pointless". Don't tell me reading to the final sentence of my comment was too exhausting for you?
@rustkitty Good point, but I'm still siding with the OP... kinda. At some point they must have known how much it would cost to produce these things. I would argue that if you had to sell a keyring for $40 just to make a reasonable amount of profit, it's not worth bringing into the market. It's still "greasy" in the sense that you're trying to convince people to massively overspend on a very basic item.
@rustkittyMake it 10 dollars to make it apple premium instead of Maybach premium and get your money back on volume in time.
honestly, even coming from someone who is disabled and actually does struggle to open traditional keyrings, i also think this company sucks. like yeah, i don't like regular keyrings, but my personal solution is just using carabiner type keyrings that are easier to open up with a single press rather than the ones you have to pry open and spin around. they cost about the same, or at least only a negligible amount more in my experience, and i don't have to pay an upcharged fee for what is essentially just an uglier version of the exact same product that doesn't solve any of my actual problems with the original version 😭
ETA: a bot stole my comment like an hour later and got more likes than me 😔 lmao
Yeah like theyre right that keyrings suck but if youre claiming it is an accessibility issue and then making it 100x more expensive, youre a huge asshole. There also are better designed keyring that are the same mechanism but easier to use and still cheap. I use those.
his crashout is so unnecessary. Like why is he hating? No one forces anyone to buy it. Thats such an L take. He is petty for no reason and insults them. Maybe he knows them personally and hates them because why he calls them mf? he didn't called epst*n a mf and crashes out over this? I honestly think of unfollowing him. what a bullshit take.
yeah exactly what i was thinking. i have pretty bad arthritis in my hands, the humble carabiner is right fucking there and i can buy a pack of 6 for under $10.
I thought everyone struggled with keyrings
they snap my nails
@Treasure-bl3cn so his silly crashout on this company is unnecessary, but your crashout in the comments isn't? brother just because you're not being forced to buy something doesn't mean you can't make fun of it. i'm not being forced to buy a cybertruck, i still make fun of cybertrucks any chance i get. august runs a commentary channel that primarily focuses on internet drama and goofy shit that doesn't have a massive effect on the real world, so he's under zero obligation to talk about actual horrific topics like the files. it was pretty upstanding of him to speak out against ICE, and i have a lot of respect for him doing so, but again, he doesn't have to make videos on anything he doesn't want to. plenty of other people like Cr1tikal are talking about the files, it's not the end of the world if august never makes a full video on epstein. if you wanna unfollow a youtuber for not doing literally everything you want them to, that is your prerogative.
6:33 ik it’s such a minor detail but im surprised no ones talking abt how they’re not even using ‘cuticle’ correctly in this situation, cuticles are a different part of the fingernail lmao, def not the part used for opening keyrings. this brand should know the difference if they gonna mention it… thats how yk they’re being pretentious
Lol, thanks for pointing this out.
Imagine just how badly you’d have to mess up to damage your cuticles while opening a key ring.
Came into the comments to see if anyone was thinking the same thing! Like, if you can manage to damage your cuticles while opening a jump ring, you're doing something circus-level contortionism.
So true🤣
I’m always breaking my nails, not the bit of skin between my finger and my nail😂😂
You wouldn't have FINGERTIPS IF U WERE USING YOUR CUTICLES TO OPEN A KEYRING DUUUH FUCK R THEY FUCKING TALKING ABOUT?!!😳😳😐
“Who is losing their keys in their pockets?”
Hi. It’s me.
My solution was a carabiniere.
😂
Keyrings are a pain in my opinion but once the key/keychain is on the ring it doesn't matter. The keyring isn’t supposed to be for an easy put on and take off, it's supposed to hold your keys without them falling off😭😭
Well yeah actually that’s a good point most of the time no one’s doing that all the time it’s like once when you get a key you need and very rarely
Yh but when you have to take them out they are a pain to deal with for me but ill take that over spending $40 on whatever this goober designed
Exactly. If you're taking them off often, use a carabiner or magnetic keyring.
I use a toothpick to keep the ring open when I'm changing over my cat's tags to a new collar. (Just wedge it between the loops)
The toothpick help a lot with finger strain! (especially when you don't have long nails I like do)
I can just find a quarter or nickel to pry it apart if I got desperate
Should I make an Etsy shop selling larger cheaper versions of this for like $1, just to fuck with them?
Yes
Yes!!
do it and drop the link I'll buy a bunch
I’ll take your entire stock
Absolutely
I mean, as a guy who actually uses a lot of keys in my day to day life, I’d definitely try out the 99 cent ripoff versions that are exactly the same, when they inevitably get pumped out.
I wouldn't be shocked if all this is marketing slop and its a branded item they found on Alibaba to begin with.
Well you can always buy a circle karabiner 🤷♀️
Get a carabiner. You can also get a cheap key wrist strap or lanyard. Problem solved.
Would’ve liked this if it wasn’t 40$ 🥀
"Modern Life is perilous." Then he goes and talks about putting keys on a key ring💀
This is a friendly reminder you can get a pack of like 5-15 keyrings/mini carabiners for a dollar or two, or a normal sized carabiner for the same price. For that amount you could get 100-600 keyrings/mini carabiners or 20-40 normal sized carabiners 7:02
August just hit puberty
The one comment I was looking for...
i have thought this for a couple videos now 🤣
Honestly, as someone who's utilized my voice semi professionally my entire life, I am kind of worried about his throat right now. He talks for a living, and unless you know what you're doing, that can really really damage your vocal cords over time.
Am I the only one that doesn’t hear any difference??? 😂😭 I just went to a video from 3 weeks ago, and his voice sounds exactly the same to me 😵💫
Finally 😂
it's insane that they're calling it a 'chore' to add keys to a keyring... you do it literally once. Sure it's unpleasant, but they're acting like you have to re-add the key every day.
Plus their product doesn't even solve that small of a problem.
Exactly!!!
Come now, let's be honest.
You add/remove keys more than just "literally once".
If you move, or change the locks, or add locks to things. Sometimes work gives you more keys, or if you have a gym where you can rent a locker more long-term.
Maybe your neighbour or friend asks you to hold their spare key - or your significant other gives you a key to their place.
Depending on lock-type, you might need a key for your bike, and you definitely need one for a car or motorcycle.
I'm not defending this ridiculous product, but you do need to fiddle with your keyring every once in a while
Not to mention...it being a chore is kind of a good thing? A fundamental problem of this stuff is easy to put on usually means easy to remove. And it is really, really hard to engineer this out and try to keep the best of both worlds. I, for one, like not spontaneously losing my keys because my fancy "redesigned" key-ring decided to open up when I didn't want it to. A tab that catches on a key might also catch on...anything else. And suddenly one day you pull out a rope attached to a mangled steel key ring that got stuck on something you were walking near, opened like a clam, and now your keys are sliding off or already gone.
@shadowheartart3898 I got to be honest. This is kind of a pedantic point to come and make. Yes we all know you have to remove your keys once in a while, it happens, but that's not the point here. The amount of times is still pitiful compared to what kind of value the product wants you to think it has.
@alwaysamongdragons7354I move keys on/off a keyring like once every 2 days. So there are a few of us who are constantly moving keys. Tbh my big problem with this 40$ key ring is that the issue is that flat part you have to pull open to get the key on. And half the time the key will strip the color off the metal. Thankfully, these guys didn't do anything to fix that problem! It's still just as bad as a 30¢ keyring, only 130x the price!
As someone with brittle nails and mobility issues, I do hate traditinal keyrings. But I'm not paying these clowns $40 for their "redesign".
You can already buy disability friendly keyrings, you've been able to do so for decades, and it only costs a couple of bucks.
I use a toothpick to open keyrings.
Works like a charm!
That hEDS all up in your genes?
I really thought everyone just used carabiners. They literally design them for keys now, they are even easier than real carabiners. Easier than this thing and you can get them at the dollar store lol
@horse14tThat’s a great idea! Definitely will be using that :)
There are also countless household items you can use in place of your nail to open a normal cheap keyring.
10:45 if the knife was decently priced, I'd buy it cause it looks cool, sure it has little to no utility but look at it
whole brand is “i’d get that if the price was 5% more than others” but not 30x the price
Remember those infomercials in the early 2000s where they'd show someone falling over and breaking all their bones trying to use a perfectly normal household object, and then trying to sell you a solution? This is that.
That was literally my first thought 😂
"I have fallen, and I can't get up!"
@askthefrog Don't wait - use LifeAlert NOW!
(Gosh, those commercials just snuck their way back into my brain... thank you...)
Disabled people exist and those products were and are usually made for those disabled people
@Sheepy_Cakes Blame the marketers who refused to show the actual users who benefited from the products and instead pretended the average person couldn't open a jar or pull up their socks without a gadget.
Have they never heard of a carabiner and belt loops
There are even carabiners you can lock so it won't accidentally open up. It would look better than this crap too.
Probably not 😂🤣
What if I told you Craig hill sells their own carabiners for 45 usd
Putting a key on is not great, but it's not an everyday activity. You put your key on once and they stay there. 💀
Exactly 😂😂😂😂
2:50 but we already have a superior keyring, it's called a carbiner.
11:14 First time viewer here. Are your eyebrows real, or tattoos?
His eyebrows are real as far as im aware
5:40 “in the bowl of everyone’s keys” 😂 I guess if you were going to a 1970s key party, that would be useful
You can say swingers party
My solution to that problem, is that I don’t go to parties because I’m an introvert
I mean I do hate using key rings, it does feel unpleasant lol. This is still extremely dumb.
I just... don't use them...😅 there are other options!
i think i have added and removed keys to my ring 3-5 times in the last decade, max
Exactly the same thoughts. I’m annoyed but not enough to pay for a product like this which is $40
I genuinely do find key rings hard to use. But I don't put stuff on and off them on the daily, I keep them on. And I do see how the product makes that rare task easier - you can use the key itself to apply enough force to slip it on instead of how I often have to use fingers.
This product would have negligible benefit to me.
It would be nice if it was $5 by the check-out. Convenient, helps those that need it, cost effective. The cost for this is way too much tho.
Yes, that's exactly it. It's a useful concept but how often do you really add or remove keys?
@katieyuill2291With the paracord loop and all, I'd pay $10. Final offer.
Personally, I have nice handmade leather case that's minimal in size, it's open (basically wraps around the keys), and it's tied with a sturdy yet pliable woven cotton rope the keys go on as well. Not the best description... But yeah, that I was willing to pay a little more for and I think it was maybe $15. I love it and it will last me a long time.
I Unironically recommend you use a jaw style staple remover to open the key ring. Most times you can get a pack of 3 for $5 USD. At most you might have to spend $5 USD on one but that's rare.
This thing have zero use cases. Carabiners exists for a reason.
1:55 they also made a thing that was already made and say its theirs (they made a CASE like wallet with a switch opener thats rectangular like anybody needed that)
i need a company like this that solves all of our printer problems and makes a printer that doesn’t suck
I remember when Silly Bandz came out, and some were worth $20-$30….and they’re just rubber bands.
When they came out they were like $1 per pack.... it was only when the newer generations decided they were cool that they jacked up prices to sell to idiots.
@BlueEyedBatman-g2e That $1-$5 price shot up so high, and so fast.
I remember there being a news report on them because kids would have a whole sleeve of Silly Bandz wrapped around their arms which cut off their circulation. 😂
@BlueEyedBatman-g2e nah bro there were rare thicker ones that ended up on eBay for like 50$
I used to make the super complex bracelets that required the weaving board and hook, but still I’d never charge over $5 for it.
@heySwanPond Yup, I remember that. It was the most bogus thing ever! 😂
4:05 either yes or this is disingenuous. The little tab lets you use the key to open the key ring, instead of using 2 hands to open the ring and a magic third hand to put the key in. I think its actually pretty nice. IF it wasnt priced by a 5 year old. if he sold these for 3-5$ id buy one. I have no problem shitting on this company, they are 100% scam artists. However call out what the actual problem is: The price! not the design.
The problem though is we already have a better key ring. A karabiner. This IS a useless design. If an average person needs something better than a key ring, use a karabiner
Yeah this whole video is based on this dumb assertion that key rings are actually perfect or some shit. Like nah it is annoying to put one on. Not 40 bucks annoying
@elibeli1987 pretty sure they've redesign karabiners too
I've seen their shorts, and while I do think making a way bigger deal of how much their products actually change someone's life, I think it's fun to see overengineered alternative solutions! They are way too expensive, but if someone likes what they see and wants to buy it, it's a good product
Yeah, I think for the most part their videos and products work best as thought experiments exploring design of everyday things and not as actual consumer goods for the prices they charge.
I came here to comment similarly. I have no intention of buying their products but I enjoy their shorts videos and design content in general
Yeah, as somebody that is getting into 3d printing a lot of their "solutions" do provide a lot of ideas for me but I never actually knew that what they were selling was so outrageously expensive
Ive never bought a key ring before. And have never taken off and put on keys so often ive needed a $40 solution for the annoyance of it.
this. the only good thing about this product is the little nubs so the like 7 times in your life you do add/remove a key is easier. and it sure as shit aint worth 40 bucks
Ikr I have multiple keyrings that I've accumulated over the years, none of which I bought, because they come with keys usually
@zerian80I feel like every keyring I own came with some sort of keychain or other decorative element I bought for my keys.
I’m sorry, they’re charging $128 for that dinky little knife when you can buy a classic Leatherman multitool for $50?? Absolutely insane.
I purchased a really nice, high quality knife, with replacement blades, for less than that rinky dink knife… 🥲😂 absolutely insane
Must have been a while since you went shopping for a Leatherman, they're mostly quite a bit more expensive these days. Quality has been slipping too, from what I've seen.
3:30 talking about that gorilla machine. Loved it as a kid. When I injured my arm the nerve damage was making the same exact numbing feeling as the gorilla just with pain sprinkled in
My parents never took me to Chuck E. Cheese. Please explain this machine to me.
@SoullessGinger1313it's a gorilla grip challenge machine, there's a gorilla with his fists on the table holding onto two big metal bars. You grab the bars as well above his fists and you're supposed to hold on longer than the "gorilla" I think the metal bars give out a small electric current that causes a numbing/shaky sensation.
@TTV_Asomer360and as you hold on, fog comes out of the machine
@TTV_Asomer360 i always thought it just vibrated faster and faster, not that it "shocked" you 😭
@defnotanFBIagentno I think youre right it just starts vibrating insanely quick, I always felt electric after though lol
I remember being recommended a video of those guys designing a pair of scissors that cost $48. That is one of the dumbest companies I can imagine and if they aren't actually operating as a front for money laundering then this world really is just doomed.
Their scissors are honestly one of their less egregious products imo. They're entirely metal, and made to last a while. However they're still like $20 more than competitors
I just have a bunch of lanyards. Most have easy open hooks. And the strap is so big and easy to grab and spot. Also, it's big enough to wear on my neck. You can get them for under $5 without even trying to find a cheap one. (Hell, most of the ones I have were free.) You can also get cool colors and designs.
So, the thing is I only have to change a key around approximately once every 10 years or so. And that is not worth 50 buckeroonies...
Then it's not for you. Some people exchange rings frequently.
@FirstLast-po8oz still not worth $40 when mini carabiner multi packs exist for 1/10 of the price
They literally make key rings that you can just squeeze it to lift up the rings. What a stupid thing to sell for $50
Yeah I got a couple for like 5 bucks.
5:28 “One twirl, two twirl, three twir-ah dangit, I twirled my keyring down the sewer.”
"Just make shit up" I feel like most people are operating on that principle on a daily basis
whatched thier video about the scissors a while back and it's crazy how they prentended like it was so special and better in so many ways while being just another pair of scissors like the ones they compare it to themselves
I hate messing up my nail polish trying to get the key on, I actually kind of get this. But how often do you put keys on or off the ring that it's really needed?
personally, I just use another tool to pry the keyring apart. The tip of a pen works beautifully
And just how often do you have to move keys around that your nails are now collecting disability?
@cyanthrope or the thin scissor part too.
@cyanthrope Or one of the other keys on the ring that's what I do
@cyanthropeI’ve always used an old butter knife.
I remember a hack from way back when to help open key rings. It was to use a staple remover. I've tried it and it worked great!
I've used staple removers for years. It sure saves wear and tear on your nails.
@Telcomvic neer had a staple remover in my life.. the trick is to place it flat at the joint and pull apart just enough to squeeze in between :)
8:15 just buy a lanyard
Been using my lanyard for almost 10 years. Its super nice
Lanyards is one of those things I never buy cause you allways end up getting them from diffrent events or work etc.
I watched their scissors video a while back YIKES
the split ring description sounds like a sims item description
0:32 I can ride my bike with no handlebars! No handlebars! No handlebars!
I can keep rhythm with no metronome, no metronome, no metronome...
Look at me, look at me, hands in the air like it's good to be alive...
Legend
I can split the atom of a molecule, of molecule, of a molecule.
I can show you how to do-si-do
I can show you how to scratch a record
I can take apart the remote control
And I can almost put it back together
I’m physically disabled so some adaptations are required for me to use certain things that aren’t a problem if you’re able bodied. So they’re PRETTENDING it’s s a problem (even though it’s my reality) and then try scamming you into a solution
It'd be a decent solution for people who literally can't use a normal keyring due to disability, but only if it was maybe $2 at most.
@Rythen2exactly
i genuinely have such a hard time with those keyrings. i hate them so much and sometimes they really hurt. i feel like there would be no problem if they just didn’t charge so much.
edit: nvm just watched more and he literally didn’t improve it like at all.
No like same, I left a comment about having a hard time with keyrings and then I watched more and it got worse…
@ChrispyMmBacon i lowkey got excited and then i watched the rest T-T im just gonna use carabiners lol
Use a staple remover. The kind that kind of looks like a metal snake's mouth. Opens up those key rings like it's nothing.
yeah, it has a wide part, like a tab, where the coil begins so you can put pressure on it and easily get it apart. it’s better but i wouldn’t even bother considering it because it’s asinine price
That’s how my thought process was with this video. I was like a redesign isn’t the worst idea. Once I saw what the redesign was I’m like that’s not really changing much.
The problem isn’t their redesign…its the fuckin idiotic prices
I will say for me they way the key ring works is something I still can’t figure out for years I’ve never been able to put anything on a key ring but if it’s really expensive, that’s crazy to me like I’d pay maybe 5 10 bucks for something that is more accessible, but oh my God that’s too expensive
10:43 imagine opening this knife with your thumb everytime
9:20 Oh yes, sir. I always drop my drill or lose it when working with it, thank you for this product
3:16 it really is unpleasant
Is this the same company that makes the pretentious scissors??
2:56 am i the only one that has genuinely thought that those rings need to be better because i hate them?
I hate them as well. They only made it worse tho...
Though this seems crazy, there are dozens of manufacturers in the EDC (every day carry) community that overengineer small things and charge insane prices. Big Idea Designs is the biggest that comes to mind since they make a lot of titanium accessories.
Literally their newest Kickstarter is a Titanium Bolt action Sharpie with an MSRP of $120... For a Sharpie, that only works with proprietary refills. And yet people buy this stuff.
This is capitalism for ya
It can't be a Sharpie then. Are you brain damaged? The rather huge company that makes Sharpies would stomp them into the ground if they claimed the name on their Kickstarter. So, obviously, it's some kind of marker, but definitely not a Sharpie.
@TheEudaemonicPlague well of course it isn't a name brand sharpie. Its a permanent marker that they retro engineered using a retractable sharpie as the jumping off point.
Im using it as a descriptive term like calling a facial tissue a kleenex
9:32 ok but if they made it a bit longer you could strangle people with it so they might be onto something here
Hot take but sometimes getting a key on a keyring can be unpleasant. Especially if the key has a thick loop
Edit: people in the replies saying I am defending this product, know that I am absolutely not. This is unrelated.
Especially if you have long nails
Not a $50 type inconvenience tho😂 but I agree, my tip: cheap staple remover makes it so easy and takes 2 seconds
No I’m definitely not defending the products. But as a nail biter/picker, I usually have micrometers of nail to work with when picking things. Lol
You can get these all over the place for pennies. It's not a new thing
They can be annoying, but not bad enough to spend $40+
7:42 How tf do we all end up doing this exact same thing? Phone right, keys/wallet left!
I do the exact opposite lol but basically the same
Who the hell puts their phone in their right?
@Vearon101 um, people who put their phone in their right? It's not an absurd thing buddy chill out
because the majority is right handed and you reach for your phone 10x as often?
@mmmmmmmmaria thanks captain obvious
reinventing the D ring clip which is as good as it gets
7:52 ok august ngl you've never experienced the struggles of a purse
that being said no i would not spend 40 dollars on this shit 😭 id just buy a better keychain or something idk but a stiff rope would be useless
I use a carabiner and connect my keys to the handle of the purse. Alternately, a shitload of weird keychain objects make it easier to find.
He uses the same strategy I use to carry my phone wallet and keys. I love having big man pockets.
I have a friend who has her keys on the (purposely) most obnoxious stuffed animal charm she could find so it’d be easier to find in her bag. (It’s literally 3-4” tall)
If you have anything cute (aka the things you like) hanging from your bag handle, you can easily find a spot to connect your keys. I have.... So many trinkets hanging from a tiny poor bag carrying in its whole weight in trinkets alone lol
They keep calling it a FOB. I don't think they understand what that means. Unless they are going for the old time definition, in which case they are just insufferable. This is the definition of a solution looking for a problem.
Unfortunately not a valid criticism, its just the word for the thing, its not old timey its literally like the third definition if you search for it.
@Elitekross The Oxford English Dictionary doesn't include it in its many definitions at all, and there are nine definitions listed. Originally meant a trick or cheat, then a small pocket. Nothing relating to keys at all. If you're going to quote a dictionary, name the damned thing. I suspect you didn't go to a real dictionary.
Yeah it's called a KEY FOB. This user it hinting at the acronym FOB, Fresh Off The Boat which is used to refer to immigrants who came here in a Boat, specifically Asian immigrants, but that's what everyone had called this item forever. English isn't black and white where there's only one definition for a word. We change meanings all the time because of Pop Culture or just slang, like how Jake was originally said as "that's jake" to refer to something that id cool or alright. Even cool is a good example, it means cold or colder and also someone who is respected in some way or something to be fascinated about because of it's popularity in the time period. It's called a key fob, and that's just what we call it.
Google literally says "key chain, ornament, or pocket watch chain". It means what he says, not out of context, its a key chain.
Ugh. Yeah, they keep calling them fobs, and that makes me mad, cause it’s not that! Those are lanyards or keychains made of cord! Get it right! 🥲
Watching this while devouring a whole bag of cheddar cheese sun chips
Good snack choice
👌
I bet in the future someone will make a glove specifically so you can eat chips without getting your fingers dirty and charge $50 for it
Everyone has trouble opening keyrings
Major pirate software voice move lol
9:18 it isn’t to stabilize a drill its so you don’t drop it from high places onto someone. They already make lanyard for that though, it just isn’t for stability.
This dudes sound exactly like when your rich friend describe his music ideas to you
Why the hell would you want to tie yourself to a drill? If I drop a drill I dont want that shit anywhere near me
Reminds me of Sharper Image
Unfortunately I have been aware of these guys for a while because of their absolutely revolutionary scissors
6:52 The fact that at my job, these exact types of keychains are 2-4 dollars. Some come in two packs...
Isn't this the guy who made the scissors that open the opposite way, or was that someone else?
yes, it’s the guy who recreated scissors. i saw the entire video of them remaking it
Ha! 2:41 Out of the loop! good one
🤨🤨
Loose fabric and power tools are a no no. Wristbreaker 5000.
I love that his entire innovation is "having a bit of string with the ends tied together"
bro august’s voice caught me so fucking off guard
1:48 To be honest, this is kinda smart. I won’t say I respect it, but I can’t blame them for just wasting rich people’s money. Like you said, rich people will buy it just to say they did/can, so like why not, lol
They’re a niche design/engineering company… of course their stuff is expensive 🤣
Because why even rich people probably don't care
nah fr fck it, if they willing to waste money on it fck em
the worst part is ive heard of this company bcs i keep seeing their ytshorts; the first one i saw from them was their attempt at reinventing expensive ass scissors
I saw that scissors video, and as a kid I actually used such old school scissors they "invented", and they didn't even address their most important issue - they're ultra heavy compared to modern scissors. If you use them for longer periods of time, it becomes damn uncomfortable because of their weight. Modern scissors are far superior in literally every way including comfort, that's the reason they basically completely replaced those old school ones in today's world.
@65501 even then Penco sells the same scissor.... for lesser price even though it is more or less a rebrand OEM
The most pretentious thing they sell is their scissors. They go on and on about how unique and innovative they are when they are actively those teacher scissors with a ceramic coating and the handles plastidiped
Ohhhh I'm so glad you're making this. I get these ads and the guy is so convincing and like he's in my brain solving the little inconveniences that plague me, and then he reveals his design and it's ugly and $300 for a pair of scissors or smth
Okay after watching, im still glad you made this video, but i do feel like you would fucking hate me as a person
We reinvented the key ring.
.........
We didnt want you to.
.......
Oh, its 50 quid!
......
In that case 😂😂😂😂😂😂😂
I wrote this before I seen their keyring, any piece of metal that needs repeative bending will fail by design.
What a nothing burger
Can you explain what quid looks like? I don’t wanna look it up because that’s boring, can you just try to explain your best what it like, you don’t have to tho
It's literally a worse carabiner
@Perfectpepperoniofficial I decided to look it up and I only got results for the British currency.
Its slang for dollar, pound or euro@Perfectpepperoniofficial
@Floofie_boi exactly
i remember they made like a fancy card holder called like 'summit card case' and although i kind of appreciate the attention to detail i just find it SO UNNECESSARY i thought i was the only one getting these guys on my fyp ngl
Something something refresh pull
Wise words
@Mrs-Stranger-ThingsThank you. I spoke from the heart.
Something something ball knowledge
SYBAU AND QUIT SAYING THIS. You should try out having an original thought.
Booo
As someone who has to remove keyrings constantly, they suck, but they don't $40dollar suck.
The advertisement felt like a Wizard With Guns skit
As a women with longer nails key rings can be kinda annoying. But if you have a staple remover you can use that to hold it open. Ta da problem solved.
That's brilliant! I have staple removers, but I don't know where they are...it's a good thing I don't need one. But you're right, the claw-type would be great for this. On the other hand, the newer style, that doesn't have claws, wouldn't work as well for split rings...and that's the kind I prefer.
I have problems using staple removers. I wish someone redesigned them to save my cuticles from this perilous modern life.
Why do things the smarter way when you can just pay $40 to solve it the stupid way?
Could make more money of they made cockrings instead of keychains.
Finally someone talking about this company. Their reasoning for making their carabiner is so funny. They think they're engineers or something
Glad someone mentioned the biner. Another overpriced monstrosity.
I use an actual climbing-rated carabiner that was cheaper.
For many, many, many years, the stand out feature of my keyring was that it had a little preserved crab on it. It was preserved in resign and was clearly bought from a tourism shop a decade or so before I got it from a flea market. I had no trouble knowing what key rig was mine because a) I know what my keys look like and b) crab :) .
It's long gone now, the resin broke off one day and I replaced it with something else.
I wouldn't have even considered putting my treasured crab key ring on this. I feel like it would have been a disservice to the little guy.
As someone who has dealt with finger pain in the past, on the very few occasions that I need to take something on or off my keychain, I do this incredible hidden technique of asking someone I know if they can help me out.
To be honest after reading the problems the disabled have with the standard keyrings. I just hate them as a nondisabled. Always used carabiners because I love getting the heart shaped ones in multiple colours. 😂
I dunno, I’ve been putting keys in key rings for 30+ years and never had an issue with it.
I’ve never been worried about keeping my drill attached to my wrist like a Wii remote before interesting
The rope attached to the drill is actually not uncommon and is very practical even required in some jobs for safety. It's typically used while in elevated locations like on a roof or ladder, just to make it less likely the tool is dropped from a high location and land on another persons head
The only time where I’ve had a problem with a key is the ones that are on the thicker stiffer side they are mildly annoying but once it’s done you never have to deal with it again so you know
The only time I think it is truly necessary to address a small inconvenience is when making something more accessible for people of different abilities, which was not the goal or result of the keyring in this video as far as I'm concerned. Even if it has some features that make it more accessible, the price immediately overshadows that
I do have difficulty with key rings. But an actual solution would be something like a mini spring loaded d-clamp. I just have a regular d-clmp/carabiner that, once I have keys and a ring, I put the rings on, so I can take them on and off as needed without hurting my hands.
So regular key rings can be an issue, but their design isn't the solution they make it out to be.
Is a d-clamp another word for carabiner?
@hiorixp Yes, it refers to the D shaped carabiner and is a more a common term for people who know nothing about climbing.
@TamanduaGirl ah okay thanks
i can see why this would be a useful accessibility tool if they had actually designed it for lower motor function but that's not what this is and then to give the ridiculous video about it. Some things haven't been redesigned because they are already effective