Vanilla Is The 2nd Most Expensive Spice. So Why Do Madagascar's Farmers Live In Poverty?

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  • Опубликовано: 10 дек 2022
  • Vanilla is one of the world's most expensive spices because it's so labor-intensive to grow. Madagascar is responsible for 80% of the world's supply. And there, each vanilla orchid blooms for just one day a year. Farmers have to hand-pollinate each flower because the plant isn't native to the island. In recent years, the tough work has paid off, as vanilla prices soared to $600 per kilo in 2018.
    But why, if vanilla outpriced silver, are Madagascar farmers still in poverty? Farmers face fluctuating prices, unfair cuts of profits, and vanilla thieves stealing their crops. We head to Madagascar to see how farmers are trying to protect their "green gold."
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    Vanilla Is The 2nd Most Expensive Spice. So Why Do Madagascar's Farmers Live In Poverty? | Big Business | Business Insider

Комментарии • 2,2 тыс.

  • @sebastianbothe1228
    @sebastianbothe1228 Год назад +4928

    If something is expensive, but farmers are poor, the traders are criminals

    • @joaoalbertodosanjosgomes1536
      @joaoalbertodosanjosgomes1536 Год назад +72

      The 🌎 is so. Nobody changes this way.

    • @Mary-ze9oj
      @Mary-ze9oj Год назад +38

      True👍

    • @chiquita683
      @chiquita683 Год назад +39

      The farmers should charge mor

    • @Kamila.k
      @Kamila.k Год назад +321

      @@Joe-sg9llthe farmers provide the necessary work and they deserve a proper living wage. You are against human rights if you believe being “unskilled” and “interchangeable” is valid reason to keep people at slave wages. Clearly you think you’re more of a person than them but I’ll break your bubble, you’re not :)

    • @olliefoxx7165
      @olliefoxx7165 Год назад +160

      @@Joe-sg9ll Farming IS a skill. The companies that control the processing and distribution have control over the govt as well. The farmers have no other way to sell their products. Those companies keep a stranglehold over the market to keep the farmers price as low as possible to maximize profit.

  • @RAYDEEY17
    @RAYDEEY17 Год назад +2914

    It’s the same in Ghana, cocoa is a billion dollar industry yet cocoa farmers are poor.

    • @BlackJesus8463
      @BlackJesus8463 Год назад +84

      Value is in the end product. That's the penalty for being so far removed from the market and it sucks even worse when you are competing with your peers for things when times are good. That economy needs more diversity than vanilla.

    • @aniyah7491
      @aniyah7491 Год назад +402

      @@BlackJesus8463 it’s called exploitation .. you can put whatever economic jargon you will on it but it boils down to exploitation.

    • @bvegannow1936
      @bvegannow1936 Год назад +8

      Convince gov to let everyone that wants use an acre of free tax free land to grow their own food and live on. Ban farm subsidies.

    • @FewNewReasonss
      @FewNewReasonss Год назад +16

      @@BlackJesus8463 You can't honestly think that's true?

    • @j.m.3038
      @j.m.3038 Год назад +65

      @@FewNewReasonss Raw cocoa is not eatable, so have no value as nobody would buy it. As he said, the end product makes the capital gains. It's the same with everything. If they want the money they have to make chocolate themselves, but that requires skills and an highend industry that they don't have.

  • @RGisOutOfOffice
    @RGisOutOfOffice Год назад +715

    It's ironic that farmers who put the most effort in a crop earns just a tiny fraction of the value of the final product. Respect to all farmers around the world.

    • @astral_gaming_0956
      @astral_gaming_0956 Год назад +17

      That's because it needs to go through about 2/3 intermediaries until they get to the supermarket, and everyone will add their own markup, and also add the taxes they have to pay, so that's why the product is way cheaper at source

    • @montser_rat1638
      @montser_rat1638 Год назад +18

      I was shocked to hear when the farmer sold 1 kilo of raw vanilla beans for $16. I get that it has to get processed which costs extra money but to only get $16 from 1 kilo when it's worth $250, that's just straight up robbery.

    • @Noa-cc9ur
      @Noa-cc9ur Год назад +6

      As a farmer, you have no idea how right you are!

    • @randomly-genrated
      @randomly-genrated Год назад +4

      @@astral_gaming_0956 They're doing most of the actual work though. The most money should start with them and get less the further out it goes, not the way it actually happens.

    • @stevethea5250
      @stevethea5250 Год назад +6

      And these guys have to defend vanilla farms with their lives

  • @Centermass762
    @Centermass762 Год назад +541

    I love these types of educational videos that remind me that something I couldn't care less about is someone else's whole world.

    • @Aatell764
      @Aatell764 Год назад +22

      I like my job, but it definitely makes me grateful. Have you seen the video about the sulfur miners? Now that's a terrible job that they get paid barely anything for.

    • @Centermass762
      @Centermass762 Год назад +4

      @@Aatell764 no, I haven't seen it, but I'm going to go watch it now. Thanks!

    • @narendranrajendran7605
      @narendranrajendran7605 Год назад +1

      Your just click or movement of finger is world for someone,,,respect world

    • @prtygrl5077
      @prtygrl5077 Год назад +3

      That's just the "modern day slavery" you'll discuss the same in another 100 years how slaves didn't understand that they're being enslaved 😂💩+.+++++.+

    • @Centermass762
      @Centermass762 Год назад +14

      @@prtygrl5077 I highly doubt I'll be discussing anything in 100 years.

  • @everythingallin4905
    @everythingallin4905 Год назад +2131

    Respect to all the farmers across the world. The good ones have a relationship with the planet that others don't understand.

    • @vanillaclown1597
      @vanillaclown1597 Год назад +37

      There are many farmers who don't give a sheet about your health. No group thinking please.

    • @aamgdp
      @aamgdp Год назад +65

      They don't need respect, they need fair payment for their labour. They can't feed their families with respect...

    • @BBB-rd2qi
      @BBB-rd2qi Год назад

      Everything All In - Oh, is that like the elite screaming “save the planet” then travel daily by private jet?! So you want to punish the poor farmers trying to feed and clothe their families so you can virtue signal.

    • @BBB-rd2qi
      @BBB-rd2qi Год назад

      Everything All In - Of course… You are from California! You are most definitely a leftist telling poor, black, people in Madagascar how to live. Shame on you!

    • @jacquestuber628
      @jacquestuber628 Год назад

      What a jerk off statement. Why are you romanticizing these people? I have nothing against them but stop acting like they're wise Shaman drawing Spirits forth from the Earth they're making money growing a plant. That's it

  • @merkridge8780
    @merkridge8780 Год назад +1547

    Vanilla farmers need to form their own coop and process their own beans. This is the secret this video didn’t bother to cover. Stored correctly, processed vanilla beans can last 30 years! If the market price is not to their liking, they can hold onto it and wait for a better season. In Tonga, Vanilla beans are actual currency. They are stored in bank vaults for years on end.
    On the off season from vanilla, Madagascar farmers need to grow coffee and process it themselves with the same Coop.
    The late Tom Kadooka from Hawaii was the worlds’ leading expert on Vanilla. He began propagating vanilla back in 1941. For well over 60 years Tom tried to get Kona coffee farmers to grow vanilla on their off season. Kona coffee farmers resisted due to the detailed work that went into propagating Vanilla.
    Vanilla is second to Saffron. 4 acres of coffee produces the same yield as a quarter acre of Vanilla. Any other domestic produce would require hundreds of acres, equipment and tons of manpower to match the yield of both vanilla and coffee.

    • @pioneeringworks
      @pioneeringworks Год назад +121

      You're right on point. It is for the farmers benefits to unite with each other. Doing this kind of farming alone is... I would say unreasonable, but I must admit there must be other barriers that we don't see

    • @jonnym4670
      @jonnym4670 Год назад +50

      they need to have something other then vanilla to fall back on what happens when companies choose another country to get it from

    • @bngr_bngr
      @bngr_bngr Год назад +43

      So they have zero income if they don’t sell their crops.

    • @misterhat5823
      @misterhat5823 Год назад +35

      Storing it makes no sense. Customers will get it elsewhere or use vanillin. Not to mention they have no income when they aren't selling anything.

    • @pioneeringworks
      @pioneeringworks Год назад +55

      @@misterhat5823 storing it makes sense when there is a surplus in some years, and when there's a low price year they would just store until the prices are back or make forward contracts or take some loans if they are desperate. Of course it will be better if they would have some other crops.

  • @epicflicks7657
    @epicflicks7657 Год назад +218

    I've lived in Madagascar for 16 months. Believe me you can get 7-8 kilos of big fresh lychees for just a dollar. The vanilla is also damp cheap like a local seller would provide 10-15 sticks for a buck.

    • @Notrusbot
      @Notrusbot Год назад

      it's good when you are a capitalist oppressing the workers, everything is cheap👍

    • @maestrobash7822
      @maestrobash7822 Год назад +8

      Damn that's crazy. How much is wifi?

    • @williamkreth
      @williamkreth Год назад +49

      Dude start a business selling directly to us customers. Help the farmers get a bigger cut

    • @pasta-and-heroin
      @pasta-and-heroin Год назад +1

      @@maestrobash7822 wat

    • @sleepyearth
      @sleepyearth Год назад +14

      @@williamkreth The price will still rise because of how the shipping companies are now raising their shipping price high. Shipping companies are having record breaking profits from last year. The bonuses are crazy.

  • @ingriddouglas408
    @ingriddouglas408 Год назад +124

    My father was a farmer in Grenada 🇬🇩, this vanilla bean documentary reminds me of my father’s days as a farmer, the crops were nutmeg and cocoa, they were always underpaid. While companies in America and Europe profited, with them knowing anything about planting any kind of crops.

    • @lynth
      @lynth 8 месяцев назад +2

      The answer to why workers live in poverty is - as always - capitalism.

    • @grapejuice3943
      @grapejuice3943 3 месяца назад

      ​@@realstatistician okay then teach the people doing those things how to farm and send them out into the fields lol

    • @Dan-nx9zn
      @Dan-nx9zn 3 месяца назад +1

      Exactly as it should be if your not smart enough to know what to do with your product its not other people fault

  • @Pheebe.Dee.
    @Pheebe.Dee. Год назад +28

    It must smell divine there surrounded by the aroma of vanilla.

    • @Kamila.k
      @Kamila.k Год назад +7

      @@Joe-sg9llyeah it’s a known fact that vanilla stops having its smell when in Africa… take a walk dude

  • @AwokenEntertainment
    @AwokenEntertainment Год назад +72

    this makes me appreciate vanilla ice cream on a new level..

    • @HS-ig4ly
      @HS-ig4ly Год назад

      almost all vanilla products are made of fake flavoring

    • @fenerxxx
      @fenerxxx Год назад +16

      you think the vanilla you eating is the real vanilla?

    • @AdamBechtol
      @AdamBechtol Год назад +4

      @@fenerxxx Ha that was my thought as well. :p

    • @subyouwont
      @subyouwont 5 месяцев назад +2

      Vanilla ice cream is often times faux vanilla

    • @elbarbeishun90
      @elbarbeishun90 Месяц назад +1

      Artificial

  • @raphaeleisenberg6523
    @raphaeleisenberg6523 Год назад +381

    There is something wrong with the 1300% price increase. Because fresh vanilla crops are full of water and very heavy. With dry out beans you need much more beans for one Kilogram. Would be nice to consider this as well.

    • @kratos_3717
      @kratos_3717 Год назад +12

      Brilliant point

    • @prtygrl5077
      @prtygrl5077 Год назад +14

      That's just the "modern day slavery" you'll discuss the same in another 100 years how slaves didn't understand that they're being enslaved 😂💩+.+.+.+

    • @cr4zyj4ck
      @cr4zyj4ck Год назад +55

      There were also dozens of people working at the facility who we can assume collect some salary, plus machinery and electricity costs for operating the plant, the energy to cook all those beans and run the equipment isn't free! The farmers haven't done "all" the hard work in obtaining a finished product, the co-op did a huge amount of work as well to turn the green vanilla bean into something useable.

    • @PixelatedExistence
      @PixelatedExistence Год назад +44

      The ripe bean is at 75-80% moisture content and the finished cured and dried bean is at 30 percent moisture content. Not a massive difference as you suggest. Certainly not to justify 17 dollars per fresh kilo for the poor farmer and 250 dollars per finished product kilo. Even after allowing for the wages of all the intensive Labour needed to process the beans, its still even after all that..a rough deal for the farmers! Then we pay 5-10 dollars for 2 pods in the shops! Thats 320 pods per kilo on average..so at even 5 dollars per 2x pods thats still 800 dollars per kilo for shop price..and often far higher than that! And they call that FAIRtrade! EVERYONE gets a great cut, apart from the farmer!

    • @prtygrl5077
      @prtygrl5077 Год назад +8

      @@PixelatedExistence they are just modern day slaves. They will be remembered in another 100 years as "how slaves were 100 years ago"

  • @lupea8079
    @lupea8079 Год назад +40

    It's marked up ridiculously. I'm American. If you buy a whole vanilla beans in the US, IT CAN COST $15 for 2 beans. But if i were to go to Mexico at a farmers market in Jalisco. Vanilla beans cost $1.25 per bean. The product is only expensive because of all the middle man prices. But that's my guess.

    • @mj24672
      @mj24672 Год назад

      Most of the vanilla in Mexico is synthetic and most if not all of the synthetic contains coumarin. Coumarin is added to make the synthetic taste more like real vanilla but coumarin is toxic, can cause liver damage and is a known carcinogen. It has been banned in the US since the 1950's.

    • @michaelgranger7113
      @michaelgranger7113 Год назад

      I think that you mean per pod?

    • @topduk
      @topduk Год назад +1

      Lots of taxes. Try importing even an electronic product. Ocean shipping is a minor cost compared to the various fees and taxes.

    • @leonardbakers
      @leonardbakers Год назад

      $1 /bean on Etsy.

  • @ann07ps49
    @ann07ps49 Год назад +100

    My family started to grow vanilla two years ago. This year the plants started to bloom. But, the whole vines were stolen during the rise of vanilla pods price..THE WHOLE VINES, not just the pods

    • @breadgirl9806
      @breadgirl9806 Год назад +16

      Wtf!!? That’s horrible!! I’ve considered buying one, but it’s high maintenance and I’m poor. Now I have to keep thieves in mind too. Oof

    • @MrMannyhw
      @MrMannyhw Год назад +3

      I wonder if I grow it in a first world country will it be stolen lol!

    • @jacquestuber628
      @jacquestuber628 Год назад +20

      @@MrMannyhw nobody would even know it's a vanilla plant

    • @garcias2039
      @garcias2039 Год назад +6

      @@breadgirl9806 Buy one.
      They are orchids. Orchids are hardy and easy to take care of, but is tricky to get them to bloom.
      They're very very cheap, buy cuttings. Some cuttings have permanent mini leaves if you fail to take care of it properly/just bad luck. Their shiny petite beautiful leaves are really nice to look at, you need a trellis, do NOT get their roots stuck to a wall, pulling the roots will damage both the paint and the roots. Vanilla plants like more shadier light. They're really a nice addition to a home.

  • @toms3996
    @toms3996 Год назад +181

    13:51 Correction: The margin between Farmer and Middleman is not 1300% but 30-60%.
    Green Beans: Dry Beans ratio is 1:5 meaning you can expect to loose up to 5 times the weight when the vanilla is cured. Consequently, the farmer is paid 17$ per kilo, but roughly 200 grams of dry vanilla will come out of it. 5 Kilos of Green Vanilla Beans = 1 Kilo of brown, dry Vanilla.
    Its more accurate to say the farmer is proportionally paid 85$ per kilo of dry Vanilla, while the cooperative earns 250$, to this you need to consider the employment costs of curing, sorting, packaging, transport and taxes. As observed, this employs a lot of people and is labor intensive, in the grand-scheme of things, cooperatives earn no more than a 30-60% net margin. Nothing wrong with this imo as its creating a lot of jobs and opportunities to work with large buyers.
    At the end of the day, the farmer earns 85$ per kilo of Dry Vanilla and the middle-man banks an additional 25$-50$ net profit per Kilo. This is very, VERY different from the 1300% the video claims.

    • @pk587z
      @pk587z Год назад +3

      Thank you

    • @Solbashio
      @Solbashio Год назад +5

      source

    • @prtygrl5077
      @prtygrl5077 Год назад +2

      That's just the "modern day slavery" you'll discuss the same in another 100 years how slaves didn't understand that they're being enslaved 😂💩.+.++.

    • @ChrisGrande
      @ChrisGrande Год назад +2

      Good points

    • @jakemartinez6894
      @jakemartinez6894 Год назад +22

      @@prtygrl5077
      Pasting the same response on every comment regardless of relevance only reflects poorly on you.

  • @darrinpennington
    @darrinpennington Год назад +18

    That farmer seemed like a real nice guy

  • @junkymirnel6562
    @junkymirnel6562 Год назад +8

    Props to the person who did the subtitles. I'm Malagasy and it's accurate. Mahay ianao fa tohizo hatrany.

  • @Smokie1523
    @Smokie1523 Год назад +19

    I cant help but notice that most of the fancy shit we enjoy is brought to us by the poorest among us. Somehow, the high prices paid dont amount to anything to the people it should impact the most...

  • @unlink1649
    @unlink1649 Год назад +297

    It's insane how many people are involved in making my ice cream taste a certain way that I like

    • @milwaukeebrewers6337
      @milwaukeebrewers6337 Год назад +85

      Yeah your ice-cream most likely has artificial vanilla extract.

    • @yawarakai3003
      @yawarakai3003 Год назад +36

      If your ice cream use real vanilla instead of artificial ones then you must be rich af

    • @nerdy1701
      @nerdy1701 Год назад +8

      @@yawarakai3003 even breyers has a natural vanilla option. All haagen daz is natural vanilla.

    • @fartballs4905
      @fartballs4905 Год назад

      Rlly makes you think

    • @Steph-lc7hy
      @Steph-lc7hy Год назад +1

      It’s crazy. And I love vanilla so much 😢

  • @garethwhite6669
    @garethwhite6669 Год назад +4

    the language the farmers are speaking, it's very beautiful.

  • @agus0424
    @agus0424 Год назад +23

    In Bali the main problem for vanilla and cocoa now days is extreme climate change. Most of beans are dried earlier and of course it become not good for quality.

  • @prabhugautham
    @prabhugautham Год назад +161

    Respects to the farmers especially vanilla farmers because of their relentless hardwork we are able to enjoy Vanilla that's used in making Vanilla ice cream etc.

    • @marilenakatsioti
      @marilenakatsioti Год назад +15

      In most vanilla products, there's no actual real vanilla. That's because it's easily replicated chemically, and that's why you can get vanilla ice cream, for example, for a reasonable price, compared to ice cream with real vanilla.

    • @prtygrl5077
      @prtygrl5077 Год назад +3

      That's just the "modern day slavery" you'll discuss the same in another 100 years how slaves didn't understand that they're being enslaved 😂💩+.++.

    • @CRUASSANFAN
      @CRUASSANFAN Год назад +1

      you and I probably didn't even taste a real vanilla

    • @crowellsteven84
      @crowellsteven84 Год назад +3

      @@CRUASSANFAN Alot of people use real vanilla extract for baking and such. I've got some pure vanilla extract made with Madagascar vanilla beans in my cabinet. I will say the actual real stuff (extract) like I have is expensive though that's for sure.

    • @thiswillnotdo6027
      @thiswillnotdo6027 Год назад +1

      vanilla ice cream > chocolate ice cream. I said what i said

  • @lesliecruguet4136
    @lesliecruguet4136 Год назад +157

    Great respect for the farmer interviewed, he lives in poverty yet walks over a mile to get to work each day , crosses muddy fields and rivers and still arrives in a pressed white collared shirt and shorts. He has respect for himself and looks better on the job than most people I know here in the US.

    • @sabrinashelton1997
      @sabrinashelton1997 Год назад +13

      Meanwhile, you have part time Starbucks workers crying on TikTok about how hard their job is.

    • @thairinkhudr4259
      @thairinkhudr4259 Год назад +21

      It's normal for people to dress more nicely when they are scheduled for a documentary shooting. But I don't believe they would dress in tattered clothes everyday. They just probably chose their best clothes for this shooting.

    • @advanced8998
      @advanced8998 Год назад +9

      You respect someone being taken advantage of? Lmao

    • @michaelbendavid777
      @michaelbendavid777 Год назад +5

      @@advanced8998 seems you misread her comment...

    • @turnipbeybladespinner7836
      @turnipbeybladespinner7836 Год назад +4

      @@advanced8998he/she respects the guy because, even though he's being taken advantage of, he still dresses his best. perspective, my friend.

  • @curlyhairdudeify
    @curlyhairdudeify Год назад +26

    There isn’t anything more heavenly than home made ice cream flavored with real vanilla.... there are no words to describe how beautiful it tastes.

  • @proteus3034
    @proteus3034 8 месяцев назад +3

    It’s amazing how many modern crops have their origin in South America

  • @patrisha7487
    @patrisha7487 Год назад +22

    Business Insider, a very sad but enlightening video but still appreciated. The exploitation of the farmers and children stealing just to eat is heartbreaking. Man has not changed, and appears never will.

  • @ravenrespawns
    @ravenrespawns Год назад +27

    When I can afford it, I tend to go to local producers to try and get closer to the farm itself, farmers shouldn't be unable to take care of themselves

    • @BlackJesus8463
      @BlackJesus8463 Год назад +1

      They should be growing other crops. You route a vine up any fruit or nut tree and I saw someone mention coffee.

    • @anasexualdragonwithinterne2912
      @anasexualdragonwithinterne2912 2 месяца назад

      @@BlackJesus8463 as seen in the video vanilla is already very labor intensive. and the people are poor, they may not have the money to invest in new crops, nor can they risk losing money if the crop doesn't sell. They are skilled laborers working hard to provide a valuable commodity.They should be compensated fairly.

  • @bhsprinkle
    @bhsprinkle Год назад +26

    Heartbreaking to see that farmers do so much for so very little in return. 😭
    It is interesting to see the process behind it all.

  • @ucnguyeninh7957
    @ucnguyeninh7957 Год назад +33

    This reminds me of a video I've watched where they gave cocoa farmers some pieces of chocolate to try. The farmers hadn't even known what they grew would become this chocolate, and they were so surprised to taste it for the first time ever. To think Nestle & other chocolate producers make billions while the farmers live in poverty their whole life not even knowing what chocolate is, it's just sad

    • @TheJCMlove
      @TheJCMlove Год назад +5

      That's hard to believe that chocolate farmers would not recognize the taste profile of cocao. In the Caribbean, cocao growers make an "unprocessed" version of the bean. That is rolled up in a ball. The real "100% cocao" Often used to make "chocolate tea"

    • @QwoaX
      @QwoaX 8 месяцев назад +3

      @@TheJCMlove See it this way: You likely wouldn't recognize potato chips (or crisps in the UK) as being made out of potato if you haven't been told beforehand.
      The fat and spices, also the chemical reactions due to the heat overshadow and destroy any potato-like taste.
      They consume cocoa differently, less processed (equivalent of pure, mashed potatoes), thus don't know our watered down, highly processed products.

    • @lynth
      @lynth 8 месяцев назад

      The answer to why workers live in poverty is - as always - capitalism.

  • @DessertGeek
    @DessertGeek Год назад +106

    I'm so glad to see more cooperatives happening! Meridian Cacao, a cacao cooperative, sells Madagascar beans for home use, and there are more worldwide cooperatives popping up like I think Diaspora Co is working with a small farm in India, or there are Hawaiian vanilla farmers starting to sell direct to consumers. But that these beans tend to be more expensive, and we both need more affordable options for everyone, and more money going to farmers.

    • @mehere8038
      @mehere8038 Год назад +2

      yup. I love it when I see the chance to loan my money to help set up a cooperative through kiva. Happens quite a bit, which is great :) In the past, before microfinance style organisations, co-ops had major problems getting funded to get started

    • @radish6691
      @radish6691 9 месяцев назад

      ⁠@@mehere8038Thank you for introducing me to Kiva, it’s brilliant! Now more money is going to be loaned out because of your comment 😊

  • @McGovern1981
    @McGovern1981 Год назад +11

    That factory and those people must smell awesome!

  • @lbenegas
    @lbenegas Год назад +10

    Makes me very angry to know those farmers get so little money (when I pay such a high price over here for ONE vanilla stick). If they start some “patreon” to build their own cooperative/factory, I would like to support them…

  • @rafaelmoreno9597
    @rafaelmoreno9597 Год назад +41

    a cooperative needs to be formed and then a system to control the flow of vanilla to the market. Seems that the government has been corrupted to the extent that it has not been looking out for the source, which are the farmers whom are made to live in poverty.

    • @edwardschmitt5710
      @edwardschmitt5710 Год назад

      Yeah that place he sold his beans? is a cooperative. Did you watch the video? Your video watching comprehension is low.

    • @jhowardsupporter
      @jhowardsupporter 8 месяцев назад

      Burned!

  • @imrannazir6931
    @imrannazir6931 Год назад +4

    According to an Al Jazeera documentary on the same subject the issue is Chinese investors and buyers on the island. The name of the documentary is People and Power: Madagascar's Chinese Vanilla

    • @old-fashionedcoughypot
      @old-fashionedcoughypot Год назад +1

      Chinese stick their influence everywhere they can make a penny. There must be a chink in their armour to prevent this happening everywhere.

  • @terifinnegan6649
    @terifinnegan6649 Год назад +6

    Wow, very interesting, I didn't know that growing and preparing vanilla was such a painstaking process. I feel for the farmers, they are the one's basically doing all the work!

  • @woodspriteful
    @woodspriteful Год назад +11

    This is so informative. I showed my 8-yr-old daughter. I had to explain why I show her. The vanilla on our shelf has a long story before it arrived on the grocery store shelf when we bought it. Many people touched the vanilla, stressed over it; impoverished children are in jail for years without trial because they are accused of trying to steal it. Where are their parents? These are questions we didn't ask before as we put vanilla in our cookies and pancakes.
    The documentary also evokes questions about governmental responsibility to promote justice, stability, and security in Madagascar. It matters to see the farmer's family and what his dinner table looks like. It matters to see all the workers at the processing plant, dressed for work and running in the rain to protect this precious crop. Market demand can be separated from the life story of the vanilla, and it shouldn't be that way. There is no such thing as a well-informed and responsible consumer, but it would be required in a just world. The market has no need for that story. It wants to tell stories that promote consumption only.
    I am disgusted that so many of the comments here focus on personal investment / profiteering. My interest is in educating our consumer population.

    • @nostro1940
      @nostro1940 Год назад +4

      Lady, your vanilla is made synthetically.... Its vanilla extract is synthesized variously from pine bark, clove oil, rice bran, and lignin.

    • @woodspriteful
      @woodspriteful Год назад +1

      @@nostro1940 azure market organic extract comes from Mexico and doesn't have those additives. Most vanilla sold in the US is probably not authentic, but if you shop at a food coop, it probably is.

  • @PerryLevy
    @PerryLevy Год назад +202

    So sad that this is the reason why Vanilla Extract costs $10/bottle and still the real heroes, the farmers, get diddly do squat out of it.

    • @everythingallin4905
      @everythingallin4905 Год назад +24

      That's how farming of every single thing on earth works.

    • @mastersplinter5966
      @mastersplinter5966 Год назад +30

      I feel bad for Edmond & his discovery. Didn't get credit for it and died in poverty.

    • @bngr_bngr
      @bngr_bngr Год назад +10

      Vanilla farmers are not selling directly to supermarkets.

    • @R32R38
      @R32R38 Год назад +3

      Back in the 1950's housewives used to get drunk on vanilla extract.

    • @nopenope404
      @nopenope404 Год назад +10

      You should look at grocery markup on typical produce vs what farmers are paid in the US. There is a reason a good chuck of tax dollars go to subsidies for agricultural efforts. - _-

  • @attitudego
    @attitudego Год назад +282

    So he got $17 for a kg of green beans. After drying, the weight reduces by 60%. So basically, he got paid $42/kg when the selling price is $250/kg.
    The answer to all "Why is this so expensive" is 'middle men making money'.

    • @Automedon2
      @Automedon2 Год назад +34

      It does take a lot of employees and infrastructure to process and package the beans and ship them to Europe. before it is worth $250. If he could set up a small processing operation to process his own crop, and possibly that of a couple of other farmers, then he could see a lot higher profit.. It does seem low, though. Even 5 more dollars a kilo for the farmer would make a huge difference.

    • @Kamila.k
      @Kamila.k Год назад +13

      @@Joe-sg9llyou’re the only one mentioning a “racist colonizer” here buddy. You lost the plot lol

    • @jamesanderson-ip9dt
      @jamesanderson-ip9dt Год назад +6

      $42/kg isn’t bad considering all the logistics requirements to get to final product. That’s close to 20%.

    • @rafael68165
      @rafael68165 Год назад +4

      I guess they could earn more. However, after the beans are collected the processing and logistics are not simple and probably quite expensive

    • @pioneeringworks
      @pioneeringworks Год назад +6

      @@rafael68165 did you just see the processing? It's not complicated at all. Logistics in typical market are not that expensive ether. I guess there are some other barriers that don't allow farmers do their own processing. Even if you consider the 60% loss of weight from drying, that would be 17% share of the selling price. This is ridiculously low!

  • @ncooty
    @ncooty Год назад +34

    I greatly appreciate this video's recognition of Edmond Albius. Too often, masters and employers continue to take credit (and profit) for the discoveries and advances of the people they exploit or enslave.
    It continues even now.

    • @Psychopatz
      @Psychopatz 8 месяцев назад

      Yeah, That Elon manchild is the primary one

  • @fabiancuevas9300
    @fabiancuevas9300 Год назад +8

    This the type video that makes you say "wow thank you RUclips for making me learn something new at 2am when I should be asleep"

  • @moshe606
    @moshe606 Год назад +158

    The farmer needs to be empowered to process the vanilla at home. Not much mechanization is involved in making vanilla ready for export. Washing, cooking in boiling water and drying in the sun can be done at cottage level. This small effort will increase the value of the product to the farmer 20 fold.

    • @civilengineer3349
      @civilengineer3349 Год назад +2

      How do you empower them?

    • @raydromeda3777
      @raydromeda3777 Год назад +2

      @@civilengineer3349to encourage and share knowledge, with the intention of showing someone to become more self sufficient.

    • @moshe606
      @moshe606 Год назад +3

      @@civilengineer3349 Show them this video

    • @IWatchYouTubez
      @IWatchYouTubez Год назад +16

      I think you missed the export part. It doesn't matter if you can process things if you can't sell it. And who will help them sell it? Another middleman.

    • @futuredinah7289
      @futuredinah7289 Год назад +5

      @Moshe Ojanga I do all the process above every well but exporting it and finding a market becomes a problem

  • @mj24672
    @mj24672 Год назад +11

    I purchased a large bottle (500 ml) of Madagascar vanilla 6 years ago for $30. A few months ago, I saw the same bottle priced at $150.00. So glad I bought many bottles before the price went up as I bake a lot.

    • @pirateslifeforme
      @pirateslifeforme Год назад

      Does that stuff expire? How exactly do you use it when baking?

    • @hauthicus
      @hauthicus 6 месяцев назад

      @@pirateslifeforme if its extracted no, the alcohol keeps bacteria out

  • @Sjalabais
    @Sjalabais Год назад +3

    These videos are so incredibly well made. Thank you!

  • @sylvia106
    @sylvia106 Год назад +1

    What a beautiful thing, one man, on his land, pollinating his flowers. They bloom for one day, remember this when you savor vanilla flavor..

  • @adamw8469
    @adamw8469 Год назад +13

    Vanilla is the finest of the flavors

  • @old-fashionedcoughypot
    @old-fashionedcoughypot Год назад +32

    Same thing with wild pine mushroom/Matsutake mushroom pickers in North central British Columbia here in the Skeena Valley. Pickers get $8-12 CAD per 500 grams, but by the time the mushrooms get to Asia, they command WAY more $$$ than the pickers get for all their hard work. The mushroom consumers in Asia would 'plotz' if they seen how 'cheap' the mushrooms they crave cost in Canada VS what they pay where they live before they eat them.

    • @jameseverett9037
      @jameseverett9037 Год назад

      So why don't the pickers just go directly and sell them in Asia, instead of sell them to a middle man?
      The answer of course is that they would rather not have to do all the work necessary and incur the expenses and risk of the many facets, time and tasks needed to do so.
      I have to wonder sometimes.... does anyone ever think or look past the end of their noses anymore? Ah, no...because it's easier to just assume that yet another poor oppressed person or group must have been taken advantage of, and let that wonderful feeling of moral altitude well up and spill over into a comment of fake 'concern for others'.

  • @beatpirate8
    @beatpirate8 Год назад +1

    Wow the journey of a vanilla bean until we get them. I have so much respect for these farmers . Thank you!

  • @danielnaberhaus5337
    @danielnaberhaus5337 Год назад +6

    It can be grown on cacao or coffee trees, which in turn can be grown in the shade of other fruit trees or nitrogen fixing trees.

  • @nerd26373
    @nerd26373 Год назад +10

    Vanilla is difficult to process. The workers have worked endless hours in order to keep with the immense production of said ingredient.

    • @Gg-ij7li
      @Gg-ij7li Год назад +3

      Jesus loves you all!
      Remember that He died and rose up again for you to be in heaven with Him! Believe on His name and repent of your sins and be saved!
      Have an amazing day ❤️😊

    • @crumbopulis
      @crumbopulis Год назад +3

      @@Gg-ij7li this that post church energy, unnecessary words but thank you anyways

  • @mech-E
    @mech-E Год назад +13

    13:06 When the scale still has the protective cover over the display

  • @matthewdar886285
    @matthewdar886285 Год назад +5

    Farmers are amazing and should be paid more

  • @kirkgriffith5841
    @kirkgriffith5841 Год назад +2

    A young African 12yrs old boy invented how to cultivate vanilla!!!❤

  • @luci4087
    @luci4087 Год назад +7

    i was just looking to buy vanilla beans and was surprised but not surprised by the price.

    • @BlackJesus8463
      @BlackJesus8463 Год назад

      I liked seeing the vanilla specks in the ice cream. Seems like most of it is so artificial it doesn't even melt.

  • @tompoynton
    @tompoynton Год назад +20

    C A P I T A L I S M

    • @no_just_relax
      @no_just_relax Год назад +2

      At its finest while we home watching RUclips videos stuffing our faces profiting from it

  • @johndoyle4723
    @johndoyle4723 Год назад +6

    Thanks, I had no idea where Vanilla came from, or how it is grown and processed. I hope the farmers keep control and get a true reward for their efforts, but I often live in hope.
    It deserves a better title than "Plain Vanilla".

  • @alexl1178
    @alexl1178 Год назад +6

    With all this work, they deserve to at minimum not worry about food, shelter and basic needs :(

  • @an4082
    @an4082 Год назад +28

    WTF!!? $17 for a whole sack of vanilla while costco sells their Madagascar vanilla bean for $35 a piece wow this people deserves so much for their hard work.

    • @farticlesofconflatulation
      @farticlesofconflatulation Год назад +4

      I just bought 2 tubes of vanilla beans (10 pods total) for less than $20 at Costco. 🙄

    • @unlink1649
      @unlink1649 Год назад

      But think of Costcos shareholders who will make them rich

    • @an4082
      @an4082 Год назад

      @@farticlesofconflatulation every costco is different mine happens to be 35🙄🙄

    • @farticlesofconflatulation
      @farticlesofconflatulation Год назад +3

      @@an4082 “costco sells their Madagascar vanilla bean for $35 a piece”
      yeah, that makes total sense if you’re paying in Mexican pesos.

    • @Automedon2
      @Automedon2 Год назад +1

      $17 a kilo. The bags hold 40 kilos

  • @TheSongwritingCat
    @TheSongwritingCat Год назад +3

    How are more of the comments not about Edmond Albius? That's incredible insight from a 12-year-old.

  • @baixinha_bullrider
    @baixinha_bullrider 9 месяцев назад +1

    Tha k you farmers for your sacrifice and service! I wished more people were grateful for what they got!!

  • @compositestechbb9087
    @compositestechbb9087 Год назад +8

    I paid $17 dollars for one bean the other day at the grocery store. After seeing this I'm fairly certain it was only half a bean...there must be some awfully hard working middle men.

  • @mentalshatter
    @mentalshatter Год назад +12

    This is all ignoring the fact that literally 99% of all vanilla flavoring in the market is artificially created.

    • @lordgarion514
      @lordgarion514 Год назад +3

      It's not ignoring it.
      It's irrelevant to mention.
      The main reason we use so much artificial vanilla, is because not real vanilla is grown......

  • @shreya5052
    @shreya5052 Год назад +4

    the farmer's voice is quite soothing, will earn more bucks if he starts doing a podcast

  • @WhatJustHappened6
    @WhatJustHappened6 Год назад +3

    That's why I love farmers ❤️

  • @mikeymcmikeface5599
    @mikeymcmikeface5599 Год назад +1

    Absolutely fascinating. Really great documentary!

  • @Julie-jl2kk
    @Julie-jl2kk Год назад +3

    no matter the inflation, farmers need to be paid at least the same base amount that is worth the work they put in!

  • @robleabdullahi4203
    @robleabdullahi4203 Год назад +5

    I am highly appreciative of the well informed narration of this video and credit attributed to the history.

  • @MisterSiga
    @MisterSiga Год назад +3

    its amazing the amount of hard work these poof farmers put in, big respect

  • @susilajayanthi8933
    @susilajayanthi8933 Год назад +1

    Thanks for your input. 😊

  • @falalumustapha3290
    @falalumustapha3290 Год назад +12

    Very annoying how can someone farm for the whole year only for thieves to steal overnight

  • @monto39
    @monto39 Год назад +7

    I wasted a LOT of money on beans from other countries (the WORST is Papua New Guinea) before realizing that Madagascar vanilla is the only one that's a consistently reliable value/price option. They have minimum national standards and the grading is generally reliable. At last purchase I was paying $210/8oz (through Peterson, here in Seattle) for Madagascar A. They were consistent size/thickness and moisture/'caviar' content, and the flavor was excellent. If I don't get it there I'll bite the bullet and pay through the nose for good quality V.Tahitensis or Pompana (the Vanillery in Hawaii looks promising for the latter). In the end vanilla from a bean is unbeatable (IMHO, and for certain applications).

    • @peppermeat8059
      @peppermeat8059 10 месяцев назад

      most vanilla extract is fake but expensive. the real vanilla is SO much more expensive

  • @sulaak
    @sulaak Год назад +2

    Edmond Albius was born a slave, yet is still remembered for his innovation and skills, while his slave master is long forgotten. Well done Edmond Albius and thank you.

  • @d.jensen5153
    @d.jensen5153 Год назад +3

    What an excellent and interesting video!!

  • @Yasir1247
    @Yasir1247 Год назад +12

    Anywhere that people are taken advantage of like this, we need to put the companies that are profiting on blast.

  • @sebgro
    @sebgro Год назад +1

    I eat vanilla pods almost every day in my smoothie😋 *Thank you* for your service 👩‍🌾🧑‍🌾

  • @carlosmante
    @carlosmante Год назад +10

    Vainilla and Chocolate from Mexico with Love.

  • @adailydaughter6196
    @adailydaughter6196 Год назад +1

    Great video. Especially about the generous young man who never received the money or recognition due. That's for respecting his history.

  • @MrKinghuman
    @MrKinghuman Год назад +4

    I had no idea that's what fresh vanilla pods looked like.

  • @veergovsky
    @veergovsky Год назад +3

    go to papantla in the state of veracruz in mexico, its the original capital of vainilla, xanath or tlilxochitl (black flower)

  • @zlatankojjo6284
    @zlatankojjo6284 Год назад

    Very nice and informative. Thanks alot

  • @carljensen5730
    @carljensen5730 Год назад +1

    Amazing that we are talking about the second most expensive spice and poverty for the growers of it in the same sentence.

  • @torontoblackfarmersandgrow8555
    @torontoblackfarmersandgrow8555 Год назад +34

    This is why all eaters should respect the work farmers do daily globally. We the eaters should support farmers more and pay them their worth! ❤

    • @JohnSmith-nz2yq
      @JohnSmith-nz2yq Год назад +1

      So what is their worth?
      Who are you to decide?
      And how are you going to decide?
      It's called market forces. Market forces are best at deciding value.
      Not some stupid you telling the rest of us what the value of something is.
      Oh wait...your username.
      Ah, no wonder.

    • @GratDuForloradeArgumentet
      @GratDuForloradeArgumentet Год назад

      True. 80% of the food is imported in Africa acording to the OECD. Thank all those hardworking European farmers for feeding Africa.

    • @garcias2039
      @garcias2039 Год назад

      @@GratDuForloradeArgumentet Another racist comment about 'whit e is beter than balck peple haha'

  • @demigod1013
    @demigod1013 Год назад +22

    Fun fact : Saffron is the #1 most expensive spice.

    • @boyishot69
      @boyishot69 Год назад +2

      Fact: Three times more vanilla is bought than saffron, and three times more money is made with vanilla compared to saffron. Vanilla is much more important than saffron.
      An approximate purchase value of 8700 tones of vanilla is produced in the world each year. $2,175,000 million.
      Only 200 tons of saffron are produced in the world every year, 170 to 180 tons come from Iran. 200 tons corresponds to a market value of 800,000 dollars

  • @RichardCranium321
    @RichardCranium321 Год назад +1

    Wal Mart sells madagascar vanilla for $10-14 per bean and their prices are fairly consistent... they buy the DRIED brown bean pods by the ton, often for less than $50/Kg ($15/kg for fresh green pods) & theres 300-400 pods per Kg, so thats $3000-$5600 PROFIT per kilogram and a single farmer can easily have as much as 150 Kg/harvest.... that works out to $840,000 per farmer with 150kg if they processed it, but only $2600 (best case scenario) if they sell green vanilla to a coop.
    the govt is making a buttload off export fees and taxes though.

  • @tomvalveede6808
    @tomvalveede6808 Год назад +8

    Mexican Vanilla is top quality and is much more affordable.
    Anyone who visits should plan on bringing several bottles back.
    Must be marked as genuine
    Vanilla.

  • @boyishot69
    @boyishot69 Год назад +3

    There will always be traders who want to sell under $250/KG. The dealers dominate the market. Exactly the same issue as with turmeric.

  • @srinidhigowda2183
    @srinidhigowda2183 Год назад +10

    It's the same with Coffee, the fluctuations on prices are insane.
    Interesting fact is , everyone drinks coffee every day, yet farmers who take all risk against the nature is a poor guy .
    However i saw a 33grams of sachet in Starbucks at $10 but we the farmers sell 50Kg bag at $150
    Which means the roughly approx of Starbucks sells is at $10,000 per 50kg bag

  • @greatwanna
    @greatwanna Год назад +2

    I love vanillas. These guys are the coolest. I wish they can produce vanilla beans more stably and get financially better someday.

  • @gregarkhipov
    @gregarkhipov Год назад +2

    13:05 legend says they still didn’t remove the protective film

  • @Mallu_Farmer
    @Mallu_Farmer Год назад +10

    I am from Kerala India where the climate and terrain is the same
    We had a vanilla boom time in 2005-2007 and my father just like many other farmers here did vanilla but then price went rock bottom and everyone stopped it
    Now nobody do vanilla here
    I remember doing flower pollination when I was in higher school😅

    • @tomorrow.
      @tomorrow. Год назад +1

      Same even we have vanilla pods growing in parambu for no reason, we do literally nothing but tons grow anyways.

  • @YouDontGetToSeeMyEmail
    @YouDontGetToSeeMyEmail Год назад +3

    This is the issue with monocultures. Having to rely on just one species for income is a recipe for failure.
    And while you don’t have to worry about crop rotation (since this is an orchid no nutrients are exhausted; like corn or root veggies) in this case, you still lose genetic diversity and are vulnerable to pests and pathogens.

  • @pampam2dapam
    @pampam2dapam Год назад +1

    This is ridiculous those farmers should get so much more. $17 for a kilo? I purchased 1 vanilla bean this week and it cost $15.75 for 1 bean!!!

  • @fabiano6408
    @fabiano6408 Год назад +7

    All my favourite parfumes got this treasure in it.
    What an incredible orcheed.

  • @KeikoMushi
    @KeikoMushi Год назад +3

    Oddly enough, there is a vanilla farm in the area where I live in south-east Queensland. It is small-scale, but it services some of the locals.
    To the farmers of Madagascar, good on them for protecting their hard earned income. The 'she'll be right' mentality is idiotic when it comes to theft as it never addresses the problem. Sometime citizens need to do it themselves.

  • @sherrihaight2724
    @sherrihaight2724 Год назад +5

    I feel I never fully appreciated so many things once I watch these fantastic videos. I love learning the pro cess and learning more about how the people who make these things get by. I feel shame and anger many times.

  • @RedForeman
    @RedForeman Год назад +7

    Edmond Albius is definitely a name I’ll never forget Horticulture and plant biology is my life

  • @ArioW640
    @ArioW640 Год назад

    Yep, love how they work meticulously in batches. Tropics typical frenemy;humidity, same we deal with our papuan vanilla.

  • @supersoldierrcp
    @supersoldierrcp Год назад +1

    As an American business owner with a business partner in Uganda. We practice sustainable organic agriculture and we see this all the time.
    The big problem is a lot of the world wants to buy organic and they want sustainable agriculture, but there's not enough education on why the price needs to be so high.
    We get asked so many times. Why are you charging so much more and then once I explain it goes back to the farmers, we create new opportunities, we own our own cooperative, we're creating new sources of sustainable trade, people have no problem paying that.
    I think if we want to change the world for the better we have to do a lot more in really educating buyers in all countries.

  • @JohanFasth
    @JohanFasth Год назад +9

    I wonder if they have removed the protective cover on the scale display yet? Must be hard to read...

    • @Khaleesi_Jack
      @Khaleesi_Jack Год назад

      Ok, so I wasn’t the only one to notice that. Lol

    • @JohanFasth
      @JohanFasth Год назад

      @@Khaleesi_Jack Haha, nope. :)

  • @jamiehughes5573
    @jamiehughes5573 Год назад +6

    Vanilla as a spice and flavour is amazing but their flowers are exquisite

  • @KristiContemplates
    @KristiContemplates Год назад +2

    I watched another documentary on the vanilla trade. I'm more considerate of my vanilla now.
    I don't like that industry exploits poverty and enables crime.

  • @ljwho9921
    @ljwho9921 Год назад +1

    My dad used to work in Africa and would buy a bundle of 100 beans for like five bucks Canadian I still have a bunch and I’ve never run out of homemade vanilla extract