The BEST Google Ads Tutorial for Beginners in 2024

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  • Опубликовано: 26 ноя 2024

Комментарии • 194

  • @BenHeathGoogleAds
    @BenHeathGoogleAds  5 месяцев назад +2

    Want my agency to run your Google ads for you? Go here: heathmedia.co.uk/google-ads/?el=YTGAlong-gatutorial0323-gadfy

  • @KeywordResearchSimplified
    @KeywordResearchSimplified 2 месяца назад +1

    *You covered all the basics in such a simple and practical way. Thank you for this awesome guide!*

  • @changeforclean
    @changeforclean 4 месяца назад

    Running a sofa cleaning company, this video is gonna help me, I'm taking action right now, I will keep you guys in toutch regarding the results of my ads :)
    Thank you for the video

  • @digital.kameron
    @digital.kameron Год назад +1

    Ben is hands down one of the absolute best RUclipsrs to consume content from when it comes to Facebook and Google, I've literally learnt how to do Google ads in less than a day after doing FB ads for 2+ years. Thank you so much Ben for how simple you make these videos to listen to and follow

  • @Elpipiton
    @Elpipiton 10 месяцев назад +2

    Pretty good man. Commenting for algo. I gained 3 basic steps to do, youre the best. i saw like 4 other videos this ones the most practical guys.

  • @josepdevillaret
    @josepdevillaret Год назад +15

    Best Google Ads tutorial I've seen so far on this platform. Cheers Ben, stay safe!

    • @BenHeathGoogleAds
      @BenHeathGoogleAds  Год назад +2

      Glad it was helpful :)

    • @fmbmcbride6247
      @fmbmcbride6247 Месяц назад

      I so agree, best and most formal person I’ve actually come across on RUclips in general, I hope you all the best Ben

  • @soulfreedive
    @soulfreedive 9 месяцев назад

    Thank you that really helps someone who has done this for decades but at a managerial role. And now having my own business and need to get my hands dirty 🎉.

  • @abhijitpandey9947
    @abhijitpandey9947 Год назад +4

    Man maybe you don't believe but I've seen a lot of tutorials on Google ads for beginners but this was the perfect one.
    Amazing man I'm going to check ✅ every video ...
    Thanks 🙏
    Love from India

  • @kayregan4865
    @kayregan4865 11 месяцев назад

    Ben i have to thank you. You have taught me FB Ads in record time after a 30 year corporate career and now with you on Google Ads. Thank you so much no one else does it better :). Thanks Ben and Happy New Year. I truely appreciate your content x

  • @FinnVinson
    @FinnVinson 3 месяца назад

    Clear and understandable, I wish there was more information like this.

  • @agent_mo1922
    @agent_mo1922 Год назад

    I hardly comment on vids but after going through dozens of vids on youtube, i found this video to be the most complete google ad tutorial.

  • @PatriciaGreen-r6d
    @PatriciaGreen-r6d Месяц назад

    Thank you for tutorial guide! Very interesting video.

  • @VictoriaSemenova-sx5xo
    @VictoriaSemenova-sx5xo 9 месяцев назад

    This is the best, easiest to follow guide

  • @_Picasso
    @_Picasso Год назад +3

    Hi Ben, You are the real deal!!!! No BS. This video and others that you created are packed with valuable information and I was able to learn the basics from you in no time! Subscribed and ready to learn more! Thanks for taking the time to share your knowledge and not only worried about selling another course! Thanks again mate!

    • @BenHeathGoogleAds
      @BenHeathGoogleAds  Год назад +2

      Thank you very much for the kind words, they are much appreciated.

  • @justme-fe2sf
    @justme-fe2sf 9 месяцев назад

    Would you recommend Google search campaigns for a high end clothing brand? Usually with clothes the appeal tends to be visual so I am wondering what you think about search campaigns as a starting point for this type of business.

  • @chris_wyatt
    @chris_wyatt 4 месяца назад

    in this video you have exact and phase mixed with keywords. In another video you have the same KW twice but broad and phase match. Which way do you actually recommend?

  • @Giahomemadeproductions
    @Giahomemadeproductions Год назад +1

    Well done Ben! It's such awesome video. I watched the one you made for Facebook and Instagram ads. It's also unbelievable well made. Congrats!

  • @Zuringa
    @Zuringa Год назад +7

    Ben, I have to thank you again for this amazing video. You make a very complex task so simple. Of course some things have already changed since you published it, but nothing too hard to figure out. Two years in, I'm still struggling to get profitable, but it's showing promise. Just started another Google campaign because I had my best month the last time I ran one, though no conversions showed...I must not have that set up right. Anyway, Persistence is my middle name!
    PS. I'm originally from Worcester, just up the road. :)

    • @BenHeathGoogleAds
      @BenHeathGoogleAds  Год назад

      Thank you very much for the kind words :) Keep going - you'll get there.

    • @dominiquec316
      @dominiquec316 7 месяцев назад +1

      After 2 years you are still struggling to be profitable? What kind of offers or business are you into, if you don't mind my asking? And did you look at all the elements that take the viewer from your ad to your offer: funnel, headline, landing page, offer, copy-writing and such? Being persistent is great, but it helps if you kind of break down what could be the issue regarding conversions (in my opinion, of course).

  • @LisaHogger-z4z
    @LisaHogger-z4z Год назад

    Thanks so much - helped me so much to get started in the GA Campaign world. Easy to understand & sound recommendations.

  • @JohnPotter-yc9bu
    @JohnPotter-yc9bu 9 месяцев назад

    Thank you for creating the video - likes Unequivocally !!!!

  • @danielryan7700
    @danielryan7700 9 месяцев назад

    Should i use a standard shopping campaign with a manual cpc or Pmax campaign for a new e-commerce website?. Thanks again for all your content

  • @SofiaYakovleva-mk4hi
    @SofiaYakovleva-mk4hi 9 месяцев назад

    A great video, highly recommended! Clear and articulate. Great content, many thanks!

  • @huse305
    @huse305 Год назад

    man, your videos are soo useful. Just found your google ads channel and it's as great as your facebook channel. Thank you so much for the videos. Very helpful

    • @BenHeathGoogleAds
      @BenHeathGoogleAds  Год назад

      Thanks for the kind words, they are very much appreciated :)

  • @patsyjackson-nl9ku
    @patsyjackson-nl9ku 5 месяцев назад

    i love your share

  • @dmmtech3115
    @dmmtech3115 Год назад +1

    Hi ben. Thank you very much, people pay for this information but thank you for sharing

  • @DeannaLong-wu5kn
    @DeannaLong-wu5kn 8 месяцев назад

    Best Google Ads tutorial

  • @jamesdevries674
    @jamesdevries674 11 месяцев назад

    Hey Ben! Do you have a video on how to use Google ads for Amazon affiliate links? Would that be a viable option? Or does this video pretty much cover that?

  • @RemjiusMiyaiodongo
    @RemjiusMiyaiodongo 10 дней назад

    Where do people learn this,things? Does google offer classes?tutorials?

  • @LeAnnBaldy
    @LeAnnBaldy 8 месяцев назад

    Thanks for the help! Google ads are so confusing without help.

  • @nathalieberube9599
    @nathalieberube9599 Год назад

    oh Ben...if you knew how many of your material I have been consuming over the years and how many time you saved me from massive headaches! I think I just might be falling in love! 😅

  • @DeclanTyrell
    @DeclanTyrell Год назад

    Hey! What's up? How to read case studies correctly when choosing a contractor?

  • @jeypireyes
    @jeypireyes 9 месяцев назад

    Really good video, thank you! could you please do a video explaining how to set up conversion goals? I'm kinda lost with the Google Tag manager

  • @fleetfixation
    @fleetfixation 4 месяца назад

    Great videos very helpful

  • @JaylaCooper-gm8ec
    @JaylaCooper-gm8ec 8 месяцев назад

    Thank you for creating the video

  • @sanaazaki2543
    @sanaazaki2543 Год назад

    Perfect, the best and smooth google Ad demonstration I have seen and I have seen a lot. Thank you for sharing

  • @gardashanbabisli4191
    @gardashanbabisli4191 Год назад

    Tanks Ben, Excellent Video

  • @MathewMoore-m3v
    @MathewMoore-m3v Год назад

    Can you help me figure out what the forecast of the advertising budget and the result is based on?

  • @NancyWatson-th4he
    @NancyWatson-th4he 8 месяцев назад

    Thanks for the info ! Very helpful

  • @BelindaGimson
    @BelindaGimson 2 месяца назад

    great

  • @AlanStark-tc8vz
    @AlanStark-tc8vz Год назад

    A great video, highly recommended! Very helpful and informative

  • @edwarddavenport9881
    @edwarddavenport9881 10 месяцев назад

    These are SO helpful.

  • @tennisscoreboards
    @tennisscoreboards Год назад

    A great video, highly recommended! Clear and articulate. Great content, many thanks!

  • @VideoStoryCoach
    @VideoStoryCoach 9 месяцев назад

    Thank you for this great introduction to Google Ads.
    Do you have any tutorials on video ads specifically? The ones that we see on RUclips videos.

    • @BenHeathGoogleAds
      @BenHeathGoogleAds  9 месяцев назад +1

      You are very welcome. I don't yet but that's a good idea :)

  • @imparagjain
    @imparagjain Год назад

    At the last, when it asks for Final URL, can we add the url of our google business profile?? Can we advertise it like we do in smart campaign...?? Like if I dont have a website

  • @davidlightbody4495
    @davidlightbody4495 Год назад

    Hi Ben. Excellent video - great clear advice. Saved me loads of time. Hopefully my new Google ads campaign will be successful.

  • @GulnarKarimova-ug9hw
    @GulnarKarimova-ug9hw 5 месяцев назад

    Thank you👍

  • @funny_zone_1
    @funny_zone_1 Год назад

    I really enjoyed your quality voice sound using my headphones, great tutorial bro 💯

  • @techgully
    @techgully Год назад

    awesome stuff ... loved the video and info ..thanks

  • @LucaClare-sw3ge
    @LucaClare-sw3ge 5 месяцев назад

    That's just awesome.

  • @SewardDuty
    @SewardDuty Год назад

    Hi! Good day! Orders are very unstable. It is not clear how to calculate the budget for advertising. Where to start searching for mistakes?

  • @aiveryscheffer
    @aiveryscheffer 7 месяцев назад

    Great Stuff! Thanks Ben!

  • @afsana2595
    @afsana2595 6 месяцев назад

    Thank you

  • @JaneMerphy
    @JaneMerphy Год назад

    hi ben, thank you for your tips

  • @PickledSmoothBrain
    @PickledSmoothBrain Год назад

    Is it possible to target specific apps to target with a video campaign?

  • @shannonteague8063
    @shannonteague8063 Год назад

    Another amazing video thank you. Just wanted to ask, the ad I am setting up is a service based company, one man show. Is there any budget that would be too small that will just be waste of money, they won't be shown really if you use that budget?

    • @BenHeathGoogleAds
      @BenHeathGoogleAds  Год назад

      Good question. I typically wouldn't start with less than $10 per day. Best of luck!

  • @abbcc555
    @abbcc555 Год назад

    Thanks for the great video. small tip, maybe drop the video effects where stuff is jiggling around

  • @bymilliebphotography8249
    @bymilliebphotography8249 Год назад

    Wow! Greetings from Florida! So impressed with the extensive information contained in your videos, and I am completely appreciative. Had to like, save, comment & subscribe as a big "THANK YOU" for all your hard work. After this video, I will most certainly check out your other video recommendations!

  • @BipashaDey-lk8jy
    @BipashaDey-lk8jy Год назад

    Very good information

  • @pharymaniam1325
    @pharymaniam1325 Год назад

    Thank you Mr. Ben , Classic tutorial.

  • @MarkoPintek
    @MarkoPintek Год назад

    Hello Ben, thank you for these videos, they really help me as a beginner in advertising. I have one question about creating search ads. Is it possible to create an ad that is not dynamic? Instead, it should be static, with just one title tag and meta description that won't change?

    • @BenHeathGoogleAds
      @BenHeathGoogleAds  Год назад +1

      Happy to help :)
      Yes it's possible to do that for sure.

  • @mdshahidulislam7484
    @mdshahidulislam7484 Год назад

    That was helpful. Thanks!
    Greetings from Bangladesh.

  • @AngelAttwood-r2p
    @AngelAttwood-r2p 2 месяца назад

    nice

  • @tinaeward
    @tinaeward Год назад

    Very helpful. Very concise.

  • @adderlyacevedo8232
    @adderlyacevedo8232 Год назад

    Great video, Ben!!

  • @NoahWibrede
    @NoahWibrede Год назад

    Great tutorial, thank you!

  • @ThreeCrowns
    @ThreeCrowns Год назад

    How do you add images next to your search ad? It looks like it's text only...

  • @BeautifulMindAndBody
    @BeautifulMindAndBody Год назад

    where do u put ur affiliate link?

  • @salmakachour1481
    @salmakachour1481 Год назад

    You are the real deal

  • @paulmaher1705
    @paulmaher1705 10 месяцев назад

    If you have call from ads and book an appointment on your website set as your goals, when you get to: 'select the ways you would to reach your goal' should you not check both website visits and phone calls?

  • @khimhigginsphotography2177
    @khimhigginsphotography2177 Год назад

    Excellent tutorial, tysm.

  • @balletclass_kyiv
    @balletclass_kyiv 10 месяцев назад

    Ben, thank you for your videos! Do help a lot! But I have an issue:
    When I go through choosing a campaign type (search, performance max etc.), there's no any other option, but Performance max. What could be a possible reason? Thank you in advance!

    • @BenHeathGoogleAds
      @BenHeathGoogleAds  10 месяцев назад

      Happy to help :)
      Really? Are you using a computer to create your campaigns?

    • @balletclass_kyiv
      @balletclass_kyiv 10 месяцев назад

      Ok...the fun fact is that apparently you must have your windows always being updated 😅 so a good advice for all procrastinators as I am - do not snooze on your Windows notifications about updating system 🥲
      After I did it, I got all campaign types on my list. Weird, but true.

  • @NusiyaLamuya
    @NusiyaLamuya Год назад

    Ben, thank you for this work :)

  • @ChristianWhitehead-dm5my
    @ChristianWhitehead-dm5my Год назад

    The video is great, informative!

  • @LisaBergmann-e9d
    @LisaBergmann-e9d Год назад

    Very useful!

  • @Om-gg5tk
    @Om-gg5tk 6 месяцев назад

    Hi Ben, does this video still apply if I am building an e-commerce store on May 2024 and want to run Google ads to bring traffic to my store?

    • @BenHeathGoogleAds
      @BenHeathGoogleAds  6 месяцев назад

      Sure, there's lots you can take from this video :)

  • @NintendoPapito
    @NintendoPapito Год назад

    very nice bro, thanks!!!!!!

  • @jarinagtegaal2800
    @jarinagtegaal2800 Год назад

    Amazing video Ben thanks! Quick question, at what CTR would you start upping the budget?

    • @BenHeathGoogleAds
      @BenHeathGoogleAds  Год назад

      Thanks a lot. I wouldn't usually base that decision on CTR - it would usually be based on the ROAS we're generating

  • @Maxtunes2590
    @Maxtunes2590 Год назад

    For beginners is it better clicks or manual CPC bidding ?

  • @ChannarithKhiev
    @ChannarithKhiev Год назад

    Thank you

  • @cesaro.macias2924
    @cesaro.macias2924 Год назад

    Thank you 🙏 !

  • @SoulpunkTVshow
    @SoulpunkTVshow Год назад

    When accessing the Ads tab there's no pencil icon available anymore. How and where the heck one goes to edit their ads now?!

  • @Kingabdvl
    @Kingabdvl Год назад

    Hello Ben, awesome video.
    I have a question: What if you're an Affiliate Marketer where you don't own the business or the product or service you wanna run Google Ads for?
    Which would you choose between Sales or Leads?

    • @BenHeathGoogleAds
      @BenHeathGoogleAds  Год назад

      Thanks a lot :)
      I would usually go with leads and use an intermediary step before presenting the affiliate offer.

  • @RoccoMercados
    @RoccoMercados Год назад

    Thanks!

  • @saundhm1
    @saundhm1 Год назад

    Hi Ben, can I use Google ads for a pressure washing business? Im jot selling shoes or items as such but a service.

  • @jachinlan5702
    @jachinlan5702 Год назад

    Ben, Does this apply to commodities such as ship equipment?

  • @DoggeHDPlayzMC
    @DoggeHDPlayzMC Год назад

    Great video Ben. Thanks

  • @wildmuskoka
    @wildmuskoka Год назад

    Been binge watching these videos, thanks so much Ben. Question: You recommend going with the serach based ad when starting. I sell food products on a Shopify store. Do you suggest I do a "Shopping" ad instead? Or should I run both?? Thanks

    • @digitalamitpandey
      @digitalamitpandey Год назад

      Shopping ads will do the trick for you as running search ads for every product will be hectic task to do. In shopping ads you can integrate Google merchant center for your every product and it will dynamically use it. So, I would recommend you should use shopping ads

    • @BenHeathGoogleAds
      @BenHeathGoogleAds  Год назад +1

      Glad to hear that :) I think you could go either way there. You could get started with search with a couple of products just to test the water. But Shopping is likely to be your better option longer term.

    • @wildmuskoka
      @wildmuskoka Год назад

      @@BenHeathGoogleAds Amazing. I really appreciate you taking the time to reply. One of my new favorite channels!

  • @Kingabdvl
    @Kingabdvl Год назад

    Basically, How would you run a Google Ad as an Affiliate Marketer who doesn't own the business or product??

    • @BenHeathGoogleAds
      @BenHeathGoogleAds  Год назад

      I would usually create an intermediary step and then offer the affiliate product or service as a second step

  • @clhindson
    @clhindson Год назад

    Hey Ben Awesome video. I've already bought your FB course but need to be in Google ads as thats my best leads. Question:I set up as website but want people to click through to a lead form. Can I change it once campaign started and dies it matter? Thanks man. Craig

    • @BenHeathGoogleAds
      @BenHeathGoogleAds  Год назад

      Glad to hear it :)
      I'd recommend recreating the campaign with the new set up.

  • @Idohimself
    @Idohimself Год назад

    Great tutorial!

  • @AlyssaPorter-hl9wm
    @AlyssaPorter-hl9wm Год назад

    Hi! In what cases is the cost of contextual advertising not paid off?

    • @BenHeathGoogleAds
      @BenHeathGoogleAds  Год назад

      There are tons of scenarios - that the nature of all advertising. That question is like asking in which scenarios do people not win football matches.

  • @nuktral
    @nuktral Год назад

    Hi Ben, thanks for the video. I’ve been asking quite a few questions in these which I apologise for. One more though, what’s the advantage of beginning with clicks rather than conversions? Also, when should you change it over?

    • @BenHeathGoogleAds
      @BenHeathGoogleAds  Год назад +1

      No problem :)
      When you have more optimisation events - which you always will do when you optimise for clicks, that can help the campaign optimise initially.

  • @slavomirpetrik7139
    @slavomirpetrik7139 Год назад

    Great video! One question, Ben - Is Google trying different combinations of headlines and descriptions and suggesting which combination performed the best?

  • @samjohnson7067
    @samjohnson7067 Год назад

    Hi Ben, my account has search network and display network greyed out for some reason. Any idea why this would happen?

    • @BenHeathGoogleAds
      @BenHeathGoogleAds  Год назад

      That’s odd. I haven’t heard of that before. Is it a new ad account?

  • @tvproducerinLA
    @tvproducerinLA Год назад

    Hi - is PMax good for RUclips channels to get subscribers? I can't find any info. Thanks for your vis - they are amazing.

  • @Maxtunes2590
    @Maxtunes2590 Год назад

    Could you do one video about shopping ads ?

  • @martinnhantran
    @martinnhantran Год назад

    8:32 You forgot to explain set maximum cost per click. How much money should we set this at?

  • @diatahealth849
    @diatahealth849 Год назад

    how do you set up conversion goal if the goal is clicking a 'call now' button?

    • @BenHeathGoogleAds
      @BenHeathGoogleAds  Год назад

      If you set that as your action - Google will optimize for it

    • @diatahealth849
      @diatahealth849 Год назад

      @@BenHeathGoogleAds thanks for the fast reply here -- loving your content (still new to this)! it looks like there is not an option for clicking a button with phone calls. Am I missing something?

  • @metalmetalmetalify
    @metalmetalmetalify 4 месяца назад

    Can you not edit your headlines once the ad is running?

  • @KianOstell
    @KianOstell Год назад

    How many keywords do you need to work on for an advertising campaign in order to understand which ones are suitable and which are not?

    • @BenHeathGoogleAds
      @BenHeathGoogleAds  Год назад

      That completely depends on what you are advertising. Could be just a few, could be hundreds.

    • @KianOstell
      @KianOstell Год назад

      @@BenHeathGoogleAds ok