The Science of Marketing

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  • Опубликовано: 19 янв 2025

Комментарии • 340

  • @CuttingEdgeSchool
    @CuttingEdgeSchool 2 года назад +37

    We are basically living in our own narratives. We consume stories and then allow those stories to influence us. Please make more videos on Perception, Storytelling and Marketing! loving these streams.

    • @shreyasmg4983
      @shreyasmg4983 2 года назад +2

      on the contrary, none of us are living our own narratives, power and the people at the helm of it feed and propagate the narratives.

    • @snehkhatri5089
      @snehkhatri5089 Год назад

      Ansh bhai❤

  • @saburi9100
    @saburi9100 2 года назад +206

    Loved this one. Would also like to hear political marketing from you guys.

  • @ifaisalalam
    @ifaisalalam 2 года назад +77

    This channel is gold! ⭐️
    Love how Tanmay makes informative as well as entertaining and engaging contents. Keep up! ❤️

  • @rushikeshubale3478
    @rushikeshubale3478 2 года назад +6

    20:22
    *Whenever I try to study *
    My Limbic System to me : Dekh na, youtube khol ke dekh na...

  • @shawtya
    @shawtya 2 года назад +28

    This was so amazing wtaf
    I have a lot of interest in Psychology and how the brain works and this made my interest go through the roof can't wait for the next episode

  • @KiranGosavi
    @KiranGosavi 2 года назад +4

    Yes! 25 mins felt like 2.5 with Sid. As a marketing student, I would love more of this please!! Marketing Neuroscience FTW

  • @thisisaarti
    @thisisaarti 2 года назад +4

    Loved this Tanmay. Please do take multiple examples and explain the neuroscience behind it. As an MBA-Marketing student, I find this very insightful

  • @anisha228
    @anisha228 2 года назад +2

    Love it. Definitely want multiple parts of this. Kudos to you guys!
    PS: Loved Anshu's expression throughout, he was so engrossed and listening with his mouth open like a child. Loved it!

  • @theplmotivationofficial
    @theplmotivationofficial 2 года назад +8

    Thinking fast and slow is a good book for behavioral psychology

  • @aayan5404
    @aayan5404 2 года назад +1

    Bro maza aa gya yeh! Thumbnail jitna uninteresting content utna mast👌🏻

  • @kushagraagrawal1739
    @kushagraagrawal1739 2 года назад +4

    There should be more sessions in this series "Nueroscience of Marketing". Learning about how primitive brain works in modern environment is very intresting and marketing and how brands work is one of the best domain to understand how group psychology takes place in brain. So, please more such session

  • @sneharaghavendra9777
    @sneharaghavendra9777 2 года назад +3

    This has been a simple and effective way to understand science behind marketing, I would love for this gang to talk about accessibility and inclusive design , you have the right audience and it is an important topic - advertising and Visual acuity of media assets , audio access services.

  • @akshaymategaonkar722
    @akshaymategaonkar722 2 года назад +2

    We want part two! Anything with Dr. Sid is pure gold

  • @manangarg1
    @manangarg1 Год назад +1

    RUclips recommend me this in few days please. Thank you

  • @SuperHimanshu100
    @SuperHimanshu100 2 года назад +2

    Great podcast! Didn't want it to end. Adding case studies would've hit it out of the park

  • @koushikkds8114
    @koushikkds8114 2 года назад +1

    I never thought that I would enjoy watching this type of content, Informative, Entertaining, and makes me wanna learn more about this Topic. Please Continue

  • @debopriyagupta5186
    @debopriyagupta5186 2 года назад +1

    Loved it being a marketer I always wanted something like this to be there for people to understand what it actually means when we say marketing.

  • @kuberaspeaking
    @kuberaspeaking 2 года назад +23

    I would love to extend this into a debate of "does free will really exist?"

    • @DrPsychMePlato
      @DrPsychMePlato 2 года назад +3

      Short answer: Based on what people generally mean when they say free will - no it doesn't exist.

    • @aayush3681
      @aayush3681 2 года назад +1

      It was your own free will which made you wrote this answer so it's counter-intuitive

    • @techsandbulls1869
      @techsandbulls1869 2 года назад +1

      in consumer culture? it exists but for the person who does not want to buy anything😂😂

  • @isanskari
    @isanskari 2 года назад +9

    Itne time baad neuroscience dekhke occipital lobe khush ho gaya

  • @varshilshah2699
    @varshilshah2699 2 года назад +2

    Amazing session...... Don't stop this series !!
    Keep making such great value content !!!

  • @armaangrover1589
    @armaangrover1589 2 года назад +8

    This was very informative and interesting pls make a part 2 soon.

  • @jayjoshi1390
    @jayjoshi1390 2 года назад +1

    Definitely looking forward to next episode

  • @shigufihaideri7905
    @shigufihaideri7905 2 года назад

    This was a really cool episode! The consumers need neuromarketing awareness for sure.
    To one of the aspects that Sid covered on Cognitive Fatigue, in my experience cognitive fatigue actually helps me move out of emotional purchases. I end up buying nothing as the disgust reaches to the peak seeing the circus mela with so many brands and options.
    Looking forward to upcoming episodes :)

  • @partharora8215
    @partharora8215 2 года назад +1

    Well as a copywriter, this is more like a entertainment class for me than just a content. I loved it will be waiting for more!

  • @shreeshbabuts9233
    @shreeshbabuts9233 2 года назад +1

    Loved this!!
    I would like to hear more about NeuroMarketing!
    I think its more engaging to watch and listen to you guys discussing about this topic than simply attending a lecture about marketing science 😄😄

  • @DrShauryaGarg_INTD
    @DrShauryaGarg_INTD 2 года назад +1

    I am a doctor aiming to be a psychiatrist and this podcast is just like a case study in itself. Amazing!!

  • @NAWANIHAPPY
    @NAWANIHAPPY 2 года назад +1

    this was mind blowing, very much interested in the part 2, make it soon. Give us our dopamine hit.

  • @dhyeyy
    @dhyeyy 2 года назад +5

    This feels like old og Honestly neuroscience stream
    love these convo with sid 💙

  • @manpreetbhattee9732
    @manpreetbhattee9732 2 года назад +63

    On a serious note I really think Advertisement and Marketing is one of the most unhealthy things humans stumbled upon. These disciplines have the power to change civilizations without even realizing.

    • @sumedhmunje4754
      @sumedhmunje4754 2 года назад +4

      Hated how the conversation never went to the complete pointlessness of it.

    • @literatelynx1177
      @literatelynx1177 2 года назад +5

      @@sumedhmunje4754 It's impossible to say it is pointless when advertising in all its various forms is the core of human civilization as we know it. Society has always thrived off of building artificial narratives around objects and concepts we see in the world around us. A more compelling narrative means more people rally behind your cause, shaping their individual narratives and life stories....and thus, the chain continues. Unlike other animals, the level of cognitive function we operate at allows us to band together over concepts that exist only in our collective imagination with full belief, and that's what humans built their empire on.

    • @techsandbulls1869
      @techsandbulls1869 2 года назад

      @@sumedhmunje4754 they were not talking about pros and cons of ads but on how it influences our behaviour
      not every conversation has to be turned into a classic essay polylogue.

    • @Anti-hn2mo
      @Anti-hn2mo 2 года назад

      True but advertising things like vaccinations which are needed to date isn’t such a bad thing is it. This is just one of many examples representing the pro side of advertisements.

  • @samikshakhurana7026
    @samikshakhurana7026 2 года назад

    dude you just summarized my course Neuromarketing and Consumer Neuroscience in 25 minutes. my professor quoted a best line " consumers are on autopilot mode when they go for shopping mostly in FMCG"

  • @yashikakarkera5492
    @yashikakarkera5492 2 года назад +4

    This was so good. We need Part 2. Maybe based on CRED Campaigns 😅

  • @d.m.ghevariya7217
    @d.m.ghevariya7217 2 года назад +2

    yeh dil mange more episodes! Loved it!

  • @arnavsinghal2436
    @arnavsinghal2436 2 года назад +1

    Just loved it! More of this content please!!

  • @mansichelani3381
    @mansichelani3381 2 года назад +1

    This was amazing session would love yo see this content more
    Appreciated this man

  • @2018-e4p
    @2018-e4p 2 года назад

    What an epic dose of neuroscience. You guys nailed it........

  • @nimeshikanaivedya283
    @nimeshikanaivedya283 2 года назад +1

    Yes ! Do a part two and involve more examples of brands

  • @DrStratComm
    @DrStratComm 2 года назад

    I’m loving the social science insights as a communication scientist. Please talk about behavioral science and advertising with Neville!

  • @samurakhan9654
    @samurakhan9654 2 года назад

    This was very interesting. Yes we want part 2!

  • @adisaraff72
    @adisaraff72 2 года назад

    Loved this, infotainment that strikes the right balance. Can I pls have 1000000000000 more of these

  • @kratos692
    @kratos692 2 года назад +8

    I was considering buying an IQOO phone but after WE WANT SPEED WE WANT POWER, l got truly inspired and bought a OnePlus instead. 😌
    Thank you IQOO.

    • @pranjalpriyadarshi2500
      @pranjalpriyadarshi2500 2 года назад

      Lol

    • @karn_jha4575
      @karn_jha4575 2 года назад

      Oneplus is not that great..speaking from experience Oneplus 8T heats like hell..

    • @Azx12345
      @Azx12345 Год назад

      Doesn't matter they are all owned by one parent company😂

  • @bhatti5956
    @bhatti5956 2 года назад +1

    Please make it a series. This is too good!

  • @nareshmeetei
    @nareshmeetei 2 года назад

    This is gold. Can't wait for the next part. Would be great if you guys talk more about the branding of Coke. What makes their branding so strong and all

  • @yashsethiya9811
    @yashsethiya9811 2 года назад +1

    Dude we need Multiple parts. So so Interesting! Please ....

  • @hardikanirudh_ximb5280
    @hardikanirudh_ximb5280 2 года назад

    We need more videos like this. This was informative

  • @pratikrai6407
    @pratikrai6407 2 года назад +1

    This was a fantastic episode.
    I would really like to see breakdown of iconic old ads - Idea Mobile, Mentos.
    Why did they worked and are still stuck in our brain??

  • @Idkthisfake123
    @Idkthisfake123 2 года назад

    part 2 ! (please make a series of videos on this! this was so sooo good)

  • @dhanrajchangalamkunnath924
    @dhanrajchangalamkunnath924 2 года назад

    Amazing!!! Surely come up with multiple parts!

  • @shaktitanwar4320
    @shaktitanwar4320 2 года назад +1

    Love it
    Waiting for part 2
    Pls make more videos like this

  • @prernajadhav9164
    @prernajadhav9164 2 года назад

    My fav takeaway line "there's a difference in what people actually like and what they think they like"
    I guess as a generation we need to spend more time with ourselves without external influence and get to know what we actually like and that seems so impossible in the fucking god damn age of social media.

  • @hariompawar1741
    @hariompawar1741 2 года назад +1

    This is so helpful ❤️, as Product Designer this is a goldmine

  • @LuvArora
    @LuvArora 2 года назад

    Don't know why but I want a long episode, I like that because abhi mera fav interest bana hi tha it's the end

  • @devrajdumbre31a32
    @devrajdumbre31a32 2 года назад +1

    Excited! To see other parts too tanmay. And plz discuss how marketing works in buisness does it start before, what & how of making a product or bas Banya toh bechne mai hype, brand , sales kareneka kaam hota hai!?
    Do discuss about all brand do marketing but how only some standout and have an impact on audiences.. I've read all seth Godin books, lots of question I have to chat with you ❤️ marketing is really a gem of topic to learn

  • @rajatsemwal1865
    @rajatsemwal1865 2 года назад +1

    Last mein wo colour wala logic was 'Supr' awesome!
    Why u fucking didn't invite Sid to Supr team earlier! Fuckin genius guy with lots of knowledge!
    Definitely want more videos from him around this thing and on more topics!

  • @prathi9535
    @prathi9535 2 года назад +1

    Tanmay can you extend the topic about: why is it that marketing of apple succeeding comparing to others like 1+ or lot of Android companies, they have amazing phones , cheaper , long lasting ( comparison to lot of older model of iPhone) and still has a decent marketing
    Wouldn't the dopamine be much more higher with so many great qualities in an phone.
    Why is that an iPhone is proceeding with the major US market and most of the nation's and not other companies as much?
    Still comparely lagging in India.

  • @raginisinghsisodia287
    @raginisinghsisodia287 2 года назад

    Lovely. Would like to hear about marketing related to education- schools or colleges..
    You are doing an amazing work with the content you make Tanmay.. be it games.. finance.. or comedy.
    Keep up the great work! Love you!

  • @care_of_arpita
    @care_of_arpita 2 года назад +1

    There's so much to learn from ur stream man.😍

  • @sanahussainkhan1992
    @sanahussainkhan1992 2 года назад

    26 minutes of pure marketing gold
    You dont find this in books!

  • @abhinavjain2285
    @abhinavjain2285 2 года назад

    Tanmay bhai kya hi domain choose kiya pata nhi bas you are the best also patle ho rahe ho bhai 😊😊

  • @RamanChawlaIIST
    @RamanChawlaIIST 2 года назад +1

    Loved It! Do bring part-2

  • @beasty773
    @beasty773 2 года назад +1

    we want more marketing stuff from u guys especially the ones who make exceptional cred ads

  • @sohas98
    @sohas98 2 года назад

    Already waiting for pt. 2

  • @aayushchhalotre6495
    @aayushchhalotre6495 2 года назад

    YESSSS yes an episode 2 of this pls

  • @sneharaghavendra9777
    @sneharaghavendra9777 2 года назад

    Point about influence of colour used in marketing materials and assets is spot on. However did you know 1 in 12 men are color blind , there is a lot that advertisers can do to make their ads reach wider audience by making right creative choices.

  • @anoopremesan118
    @anoopremesan118 2 года назад +1

    Please try to get Neville Shah for part 2...It would be very interesting to hear his take on the various ads and marketing strategies.

  • @bollyred.dancewithaanchal4281
    @bollyred.dancewithaanchal4281 2 года назад +1

    Loved it 😍 Part 2, yesss please!

  • @KshitijKV
    @KshitijKV 2 года назад

    Question number one is bang on amazing!!

  • @harshraj6155
    @harshraj6155 2 года назад

    Love to see the 2nd part😊

  • @narottam215
    @narottam215 2 года назад

    Yes, need part 2 of this

  • @coolrj07
    @coolrj07 2 года назад +1

    G O L D ❤️
    Part 2 please. Thanks Tanmay!

  • @Ajinkya679
    @Ajinkya679 2 года назад +1

    Man loved it 🚀🚀 It is very interesting and very informative 😄 thank you Sid for an amazing information and can't wait for the second part. Also thanks to Tanmay (The OG) for arranging such insightful stream 🚀🚀👍 loved it ❤️

  • @tusharkhanna5238
    @tusharkhanna5238 2 года назад

    Very informative Man. Keep them coming.

  • @thevijaykumar
    @thevijaykumar 2 года назад +1

    What a coincidence!!? I was literally looking for some marketing concepts and this popped up.

  • @Riider2050
    @Riider2050 2 года назад +1

    I want to learn more and know how to promote apps and sites. Thanks for so much interesting content.
    Always a fan of AIB. 🍻❤️

  • @patelronak153
    @patelronak153 2 года назад

    Yaa part 2 🚀🚀

  • @harshraj6155
    @harshraj6155 2 года назад

    Yeah Ikr, i have read this books of habits by Charles duhiggs where the neurological analysis was explained like how pepsodent gave people habit of brushing marketing involved with neurological science and why they put up free samples and conduct these experiments. It's really sometimes shocking to feel that brains controls us and not the other way around (mostly).

  • @harsharaman9394
    @harsharaman9394 2 года назад

    Definitely want part 2!

  • @PrashantSharma-mr6nb
    @PrashantSharma-mr6nb 2 года назад

    Free ka MBA marketing gyan... Thenks

  • @annastark9917
    @annastark9917 2 года назад

    Yes, want the second part

  • @anandbhojane8156
    @anandbhojane8156 2 года назад +1

    I sometimes buy expensive clothes because my sister would make fun of me if I don't, these brands don't even have to appeal you sometimes other people do it

  • @aruns.6249
    @aruns.6249 2 года назад

    Really intriguing with relevant instances.

  • @varshneyvarshney892
    @varshneyvarshney892 2 года назад

    Definitely want part 2

  • @gagans7180
    @gagans7180 2 года назад

    Wow this was one heck of information and awareness

  • @thesrpx7102
    @thesrpx7102 2 года назад +1

    Tanmay posting on superteam and here as well! Oh great day so far!

  • @SasankMusic
    @SasankMusic 2 года назад +3

    Please post this on Spotify rey Tanmay bhaiya 🤧❤️

  • @utsavshah17
    @utsavshah17 2 года назад

    Want more on this...applications of this concept in diffrent ways which i want to know more in your part 2

  • @AS-sq4xd
    @AS-sq4xd 2 года назад +1

    Insightful, as always.
    - Would like you touch on Skinner's Box experiment and if that has any application in marketing.
    - Also the 'Hooked' model that habit-inducing digital products adopt - how does the model get applied in marketing?
    Cheers!

  • @ChaitanyaKotnala2002
    @ChaitanyaKotnala2002 2 года назад

    To summarise this all our lives revolve around "Degi kya?"

  • @siddharthpingle4687
    @siddharthpingle4687 2 года назад

    You should make some series out of it. Really Good

  • @devanshmehra2
    @devanshmehra2 Год назад

    we want a whole series but first part 2 :')

  • @tatostechnologies204
    @tatostechnologies204 2 года назад

    Marketers are having a good dopamine boost after seeing this!

  • @amanansari7721
    @amanansari7721 2 года назад

    Loved the episode. Please make part 2

  • @prathi9535
    @prathi9535 2 года назад +1

    Actually loved the stream, very intresting topic
    Also , i have a question tanmay it would be nice if you could ask this question to the pannel especially Dr.Sid
    My question is: we are shifting towards a healthy lifestyle as a society, none of the salads we eat give us as much dopamine as fast food does. We are still choosing that over mc donalds , which has unbelievably good marketing.

  • @aishwaryaguda3872
    @aishwaryaguda3872 2 года назад

    please do make a follow-up! loved the discussion

  • @Kumar_harsh
    @Kumar_harsh 2 года назад +1

    bade din hogye the! thanks

  • @mybull5142
    @mybull5142 2 года назад

    really valuable channel, thanks for the videos

  • @a_sm98
    @a_sm98 2 года назад

    This is what 1st day of any commercial psychology student looks like. Mind blown, don't go by the words of others simultaneously know yourself more, micro manage everything cause they want to take your hard earned money. It's fun.

  • @kingcynelson8930
    @kingcynelson8930 2 года назад

    Waiting for part 2 and more...........

  • @mayurachari9981
    @mayurachari9981 2 года назад

    Do it again man, its very useful 🤩

  • @mahimanath1976
    @mahimanath1976 2 года назад

    Please continue this series ❤️💛

  • @Root2sky
    @Root2sky 2 года назад

    loved the description of Mcd