Wow. So yall are deleting comments about stealing Sharon & her step dads content! This is a horrible company. Give that girl the money she is owed for stealing her content for a commercial. 😑🙄
@@tomchien7692They were probably just playing it safe. The 13 on the daughter’s jersey is very much noticeable to the audience this commercial is targeted at 😄
I'm going to need yall to appropriately compensate the young lady you used for inspiration. You could easily have used her and her dad in this commercial too. Stealing and exploiting a black woman's story in black history month? Wild
Stolen content from a young creator. Shame on cetaphil they copied this from tic Tok word for word and are denying the original creator her credit. I hope she sues them. I will not be purchasing
I can't, this is exactly me and my father's situation, I'm a huge swiftie, and he is a huge NFL fan, and I can't even explain how much we bonded over those games, we celebrate together the touch-downs and he loves finally having company to watch the games ❤
Stolen idea. Credit the tiktok creator you lifted this idea from. You could have actually used her and her father since they are the Black and white races you ended up portraying in the commercial as well.
Nah it's hardly similar and she doesn't deserve sympathy for pulling the race card. She stated that the commercial should of been a black dad and daughter for black history month. Also I highly doubt cetaphil saw the tiktok she made as she hardly has followers. This commercial is simply about how Taylor's brought fans to football
@@brooke9225girl what the changed the girls race and then said real dad and daughter they made it about race first. Just say you like this sort of stuff and keep it moving
@@bluemore8607 yeah and who cares about the race of the people in the commercial.. The tiktoker was crying because it wasn't two black people and even said it should of been and the commercial should of been to support black history month. So yes she made it about race. What she should have done was just kept her mouth shut and not said a thing
@@brooke9225jeez your not paying attention her step dad is white she said it was missed up to do that and even more on black history month because she herself is black
Bravo to their media team! Thank you for highlighting the few that saw this as an opportunity to connect and make it positive! Love the nod to routine skincare as well!!!!! Don't forget your SPF
They stole the idea from a tiktoker (shavarinaaaa) and gave absolutely no credit or compensation, the media team deserves nothing but harsh words for stealing a black woman's idea in black history month at that
Well, at least they’re promoting interracial (presumably) marriage (which, btw, we still illegal - in a U.S. state, Alabama, just ~2 decades ago!?) and with a “black woman” to boot. You didn’t see that in a *any* commercial til ~1 decade ago.
It's hardly similar and I'm sorry but that tiktoker lost sympathy when she pulled the race card and said it should of been a black dad and daughter not a dad with a biracial daughter@@kmaezz
@@Jayariee and that's the exact reason why she deserves no sympathy. Stop making everything about race and the girl hardly has a following so I highly doubt cetaphil saw her tiktok. What this girl did his took the opportunity to victimize herself and get attention.. where are the whole point of the cetaphil commercial is the fact that Taylor Swift has brought people together for football
it's cool this ad used a real dad and daughter, just wished cetaphil properly credited the dad and daughter whose story they stole from for this. sharon and her father deserve more!!
This is stolen content from a Black content creator and her White stepdad via their tiktoks. You people should be ashamed of yourself. Outright plagiarism!!!
Just because someone filmed a particular activity doesn't mean they can claim to "own" it, and demand credit and money and whatever because someone later said "what a sweet idea" and then did something similar. It's not a product or something that can be bought.
If your gonna steal content atleast get people that resembled the people you stole from.😑 Better yet credit the original creator you admitted to watching.
You stole this from a black content creator and then replaced the daughter with a mixed race actress. This is someone else’s story. A black woman decided to share intimate moments with her father on TikTok and your company completely disregarded them. Why even use actors when this is someone’s real life ??
Cetaphil you should be ashamed of yourself for not only stealing this content from a black creator but also deliberately casting a real father daughter duo but not actually enlisting the original creators to participate. DO BETTER
Why didnt you invite the original concept creator and her step dad to do the commercial? You should have at least given her credit before stealing. Horrible company.
The Cetaphil brand developed its “Game Time Glow” campaign as an original creation and without seeing Sharon's TikTok content. After speaking with Sharon, we see how she contributed to this trend personally. We are pleased to announce that Sharon will be incorporating her personal narrative into this campaign and other Cetaphil digital activities in the future.
@@CetaphilUS so are yall going to pay her? The company may not have seen her on tik toc but someone did! Sharron should just sue. If it wasn’t her idea why bring her on board to create content for yall? If it’s not true why delete comments?
Awful commercial. Not just because it was (allegedly) stolen from an African American content creator, but that it has to be the daughter who acquiesces to her father's interest. TS provided a way in, but why wasn't he curious enough to ask her about her interests prior to that?
I'm 20 and my dad and I have bonded over football and Taylor Swift my whole life. We'll butt heads over our rivalries and cheer for our shared favorite teams in times of truce. And when I sang a Taylor Swift song at my third grade talent show he cheered the loudest for me. He helped pay for a crap ton of embroidery floss so that I could make a bunch of friendship bracelets when I went to the Eras tour movie. I made so many bracelets and traded all but one. I made sure to save one to give to him to thank him for helping out and being supportive and just for being an amazing dad and now he keeps it on him at all times. He says it's a good luck charm for his work.
It’s absurd that you people STOLE this content from a black woman, only to replace her with a mixed girl. I am so tired of these large companies being intellectually dishonest.
The Cetaphil brand developed its “Game Time Glow” campaign as an original creation and without seeing Sharon's TikTok content. After speaking with Sharon, we see how she contributed to this trend personally. We are pleased to announce that Sharon will be incorporating her personal narrative into this campaign and other Cetaphil digital activities in the future.
PAY THE ORIGINAL CREATOR AND THE BRAIN BEHIND THE IDEA YOU’RE STEALING!! A “WELL DONE 🤡” ISN’T ENOUGH WHEN YOUR POCKETS ARE GETTING FILLED, FILL HER’S AND HER DAD’S TOO!!!!
We’ve learned how Sharon contributed to this trend personally, and she deserves to share in this moment. So excited to show you what we’ve been cooking up with Sharon, check her feed! 💙💚
You guys, just because someone filmed an activity doesn't mean they now own "Quality Time With Dad And Daughter". It's not an invention or product that can be bought or sold.
How lazy are billionaire corps that they can’t get a few creative brains together to make an original ad😂 Y’all spent SOOO much to display this ad and I just KNOW the sells haven’t been what was expected
So when is the father going to stop watching football and actually do something with his daughter that she likes! The behavior of the father really hasn't changed!
Wow. So yall are deleting comments about stealing Sharon & her step dads content! This is a horrible company. Give that girl the money she is owed for stealing her content for a commercial. 😑🙄
Literally
Cetaphil helps the tears glide more smoothly down my face 🥲
Why didn’t use 87 (Travis Kelce’s jersey # on the NFL team, Kansas City Chiefs (
@@tomchien7692They were probably just playing it safe. The 13 on the daughter’s jersey is very much noticeable to the audience this commercial is targeted at 😄
Best comment!
Showing Taylor Swifts influence without showing Taylor Swift. Brilliant commercial.
Cetaphil STOLE this concept from a Tiktoker named Sharon
I HAVE CHILLS THIS IS SOOO SWEET 😭😭😭
Stealing creative ideas from a content creator on TikTok and not even using them instead. Terrible I hope she sues
Great content as always!
Free PALESTINE
What the fuck?
It's the "Dad I love you" bracelet for me.
I love the commerical
This concept was stolen from a black content creator
Damn it’s too bad this concept was stolen
I'm going to need yall to appropriately compensate the young lady you used for inspiration. You could easily have used her and her dad in this commercial too. Stealing and exploiting a black woman's story in black history month? Wild
AGREED!!! CORPORATE GREED AT IT'S FINEST!!
Now pay the content creator yall stole this entire idea from!!! 😡😡😡
Stealing concept ideas from smaller black content creators is criminal
Stealing ideas from tik tokers. 😂
This commercial was stolen from a real African American tik tok young lady shame on you Cetaphil. Shame.
Whew the person on their marketing team who stole this idea is SWEATING
Your team stole this concept!!! Give the original creator credit!!
Who is the original creator?
if only it wasn't stolen from a black TikTok creator. Great job team
Stolen content from a young creator. Shame on cetaphil they copied this from tic Tok word for word and are denying the original creator her credit. I hope she sues them. I will not be purchasing
This ad idea is very touching and unfortunately stolen from a small creator on TikTok and her dad.
yall stole
I can't, this is exactly me and my father's situation, I'm a huge swiftie, and he is a huge NFL fan, and I can't even explain how much we bonded over those games, we celebrate together the touch-downs and he loves finally having company to watch the games ❤
❤❤❤❤❤❤❤❤❤❤❤❤❤
❤❤❤❤🎉🎉🎉🎉🎉
The Swift Effect. Taylor strikes again. She brought fans together with friendship bracelets. She brings fathers and daughters together over football.
Stolen idea. Credit the tiktok creator you lifted this idea from. You could have actually used her and her father since they are the Black and white races you ended up portraying in the commercial as well.
L
Nah it's hardly similar and she doesn't deserve sympathy for pulling the race card. She stated that the commercial should of been a black dad and daughter for black history month. Also I highly doubt cetaphil saw the tiktok she made as she hardly has followers. This commercial is simply about how Taylor's brought fans to football
@@brooke9225girl what the changed the girls race and then said real dad and daughter they made it about race first. Just say you like this sort of stuff and keep it moving
@@bluemore8607 yeah and who cares about the race of the people in the commercial.. The tiktoker was crying because it wasn't two black people and even said it should of been and the commercial should of been to support black history month. So yes she made it about race. What she should have done was just kept her mouth shut and not said a thing
@@brooke9225jeez your not paying attention her step dad is white she said it was missed up to do that and even more on black history month because she herself is black
Bravo to their media team! Thank you for highlighting the few that saw this as an opportunity to connect and make it positive! Love the nod to routine skincare as well!!!!! Don't forget your SPF
They stole the idea from a tiktoker unfortunately
They stole the idea from a tiktoker (shavarinaaaa) and gave absolutely no credit or compensation, the media team deserves nothing but harsh words for stealing a black woman's idea in black history month at that
Well, at least they’re promoting interracial (presumably) marriage (which, btw, we still illegal - in a U.S. state, Alabama, just ~2 decades ago!?) and with a “black woman” to boot. You didn’t see that in a *any* commercial til ~1 decade ago.
It's hardly similar and I'm sorry but that tiktoker lost sympathy when she pulled the race card and said it should of been a black dad and daughter not a dad with a biracial daughter@@kmaezz
@@Jayariee and that's the exact reason why she deserves no sympathy. Stop making everything about race and the girl hardly has a following so I highly doubt cetaphil saw her tiktok. What this girl did his took the opportunity to victimize herself and get attention.. where are the whole point of the cetaphil commercial is the fact that Taylor Swift has brought people together for football
stolen
I like how you stole this storyline from a small content creator 🙄
it's cool this ad used a real dad and daughter, just wished cetaphil properly credited the dad and daughter whose story they stole from for this. sharon and her father deserve more!!
This ad didn't use a real dad or daughter. What? They took her idea, she isn't in this
This is stolen content from a Black content creator and her White stepdad via their tiktoks. You people should be ashamed of yourself. Outright plagiarism!!!
Apparently this comercial was a stolen concept from a tiktoker. Lol
yall need to pay that girl for stealing her tik tok
Cetaphil stole this concept from a tiktoker.
CORRECTION: CETAPHIL STOLE THIS CONCEPT FROM A BLACK TIKTOKER ON BLACK HISTORY MONTH
Absolutely fantastic!! Lifelong Chiefs fan here and I absolutely love how this has brought in new fan engagement. Makes my heart happy 🫶
EDIT: tiktoker has stated they made it right
Looks like they stole the idea from a Niner fan on TikTok 🙎♂️
Why didn’t use 87 (Travis Kelce’s jersey # on the NFL team, Kansas City Chiefs (
Wonder where they came up with this idea🤨🤨🤨 This seems familiar🧐
Are you going to credit the original TikToker you stole the idea from? Sharavinaaa
It would have still been a beautiful Ad if you credited the original creator from whom you stole this concept. Plagiarism in any form is wrong!
But why not credit the original idea, y’all?
Just because someone filmed a particular activity doesn't mean they can claim to "own" it, and demand credit and money and whatever because someone later said "what a sweet idea" and then did something similar. It's not a product or something that can be bought.
So yall really went and stole this commercial from Sharon on TikTok wow 😮
My Dad loved 🏈 & so did my 3 brothers growing up so I started liking it too. Well done commercial. 🏈 Women like football too.
Stolen idea
Oh this is going to be a ROUGH year if these are already getting me in the feels
Not me crying over a cetaphil ad
It was stolen from a tiktoker
It was truly sad
I really love this. I loved it even more when I saw it on TikTok, right down to their races. Shame on you for stealing from creators.
why am i crying?!??? 😂😂😂😂 i looove this!!!
THIEVES !
Well...guess I'm crying now. This was lovely. ❤
I lost my dad almost three years ago unexpectedly, I would do anything to watch a football game with him.
If your gonna steal content atleast get people that resembled the people you stole from.😑
Better yet credit the original creator you admitted to watching.
You stole this from a black content creator and then replaced the daughter with a mixed race actress. This is someone else’s story. A black woman decided to share intimate moments with her father on TikTok and your company completely disregarded them. Why even use actors when this is someone’s real life ??
Cetaphil you should be ashamed of yourself for not only stealing this content from a black creator but also deliberately casting a real father daughter duo but not actually enlisting the original creators to participate. DO BETTER
Absolutely cannot love this commercial more!!! Thank you 🫶
It would be better if this wasn't stolen from a constant creator on TikTok, Sharon Mbabazi.
The adorable and heartwarming concept for this ad was stolen from a small creator
What’s the dil cetaphil
As soon as he gave her the 13 jersey, instant tears 😭😭
You scored a touchdown here. Well done.
Why didnt you invite the original concept creator and her step dad to do the commercial? You should have at least given her credit before stealing. Horrible company.
The Cetaphil brand developed its “Game Time Glow” campaign as an original creation and without seeing Sharon's TikTok content. After speaking with Sharon, we see how she contributed to this trend personally. We are pleased to announce that Sharon will be incorporating her personal narrative into this campaign and other Cetaphil digital activities in the future.
@@CetaphilUS so are yall going to pay her? The company may not have seen her on tik toc but someone did! Sharron should just sue. If it wasn’t her idea why bring her on board to create content for yall? If it’s not true why delete comments?
Awful commercial.
Not just because it was (allegedly) stolen from an African American content creator, but that it has to be the daughter who acquiesces to her father's interest.
TS provided a way in, but why wasn't he curious enough to ask her about her interests prior to that?
At least give credit to the artist you stole this idea from
they stole this off that girls tictok though, right?
and suddenly my tears are ricocheting off of my keyboard
I see what u did there 😭
Stealing is disgusting. I’m done buying from y’all.
You did a great job here, the narrative is really lovely, it took time, trust built, well done.
Lame stealing content from TikTok Creator. You mean to tell me the marketing department couldn’t come up with something else.
So this is the stolen works from a tiktok video.
Um why am I crying right now 😭
Love this commercial!
AMAZING and memorable, heartfelt and family sharing! WOW JUST WOW (congrats media team but really great job Cetaphil, love your skin care)
You stole it from a tiktok creator
I love Taylor Swift ❤️
Cetaphil marketing, at least Give credit to the daughter and father you stole t
VAMOS TODOS SE ABRAÇAR E CHORAAAAAAR JUNTINHOS
I'm 20 and my dad and I have bonded over football and Taylor Swift my whole life. We'll butt heads over our rivalries and cheer for our shared favorite teams in times of truce. And when I sang a Taylor Swift song at my third grade talent show he cheered the loudest for me.
He helped pay for a crap ton of embroidery floss so that I could make a bunch of friendship bracelets when I went to the Eras tour movie. I made so many bracelets and traded all but one.
I made sure to save one to give to him to thank him for helping out and being supportive and just for being an amazing dad and now he keeps it on him at all times. He says it's a good luck charm for his work.
❤
It’s absurd that you people STOLE this content from a black woman, only to replace her with a mixed girl. I am so tired of these large companies being intellectually dishonest.
The Cetaphil brand developed its “Game Time Glow” campaign as an original creation and without seeing Sharon's TikTok content. After speaking with Sharon, we see how she contributed to this trend personally. We are pleased to announce that Sharon will be incorporating her personal narrative into this campaign and other Cetaphil digital activities in the future.
I wasn't expecting to tear up, but here we are
Um can we not start the waterworks right now? I was hoping to save them for a different day. God this is so sweet and wholesome. I love it.
Thieves!!!
PAY THE ORIGINAL CREATOR AND THE BRAIN BEHIND THE IDEA YOU’RE STEALING!! A “WELL DONE 🤡” ISN’T ENOUGH WHEN YOUR POCKETS ARE GETTING FILLED, FILL HER’S AND HER DAD’S TOO!!!!
BEAUTIFUL🗽
Stolen video idea from a father and her daughter 😤😤😤
Loved this ad so much ❤
Wait Travis Kelce number is 87! So why the 89. I know all about 1989 and that's the year Taylor was born.
That's why. Using 87 could have caused them to tread that NFL licensing line
How dare you make me cry? The audacity.
Absolutely lovely commercial. Long since I've cried at a commercial. ♥️
I honestly dont get it? Shes putting on the moisturizer and then hears Taylors at the game or something?
Yep
Watching from Brooklyn... AW
Nice to see a young lady using affordable skin care products versus the pricey junk at Sephora.
#bammerballertv 📺👀🍿
Thieves!
We’ve learned how Sharon contributed to this trend personally, and she deserves to share in this moment. So excited to show you what we’ve been cooking up with Sharon, check her feed! 💙💚
You guys, just because someone filmed an activity doesn't mean they now own "Quality Time With Dad And Daughter". It's not an invention or product that can be bought or sold.
Not me crying 😢
How lazy are billionaire corps that they can’t get a few creative brains together to make an original ad😂 Y’all spent SOOO much to display this ad and I just KNOW the sells haven’t been what was expected
So when is the father going to stop watching football and actually do something with his daughter that she likes! The behavior of the father really hasn't changed!
Bawling like a baby! Thank you for this commercial!❤🖤❤️
Good job media team. 👏👏
Yeah media team who like to steal concept and content from a black tik ticker!! Yeah Media team was very original with this one!!
Anyone else cringe when she put the jersey on over her face only one sec after moisturizing like girl let it set for a min 😬
Lol
😢
And I watched the SB with my daughter who uses it. She said too much Te Te.
Wow beautiful great job ❤️ ps Go Chiefs
Why does this skin care advert actually make me cry every time i watch it